...Nacho Ormaechea Background of the photographer: Nacho Ormaechea is an Artist and Spanish Graphic Designer who’s been working in Paris since 2001. He explores the narrative of his subjects and himself through a digital composite of photography and graphic montage. He mixes the principles of both fields to drive his camera. Every piece is a new concept as the unknown individual reflects a new message to Nacho. It is all a bit of technique and improvisation. It is all a little of today and a lot of yesterday. He has collaborated with several cultural organizations and important French and foreign institutions. He says: ‘My days, and I guess some of yours too, are full of overflowing information invading my computer: clients mails, briefs, social-networking and too much visual material meant to "nourish our inspiration". Sometimes we feel we just need to stop, take a deep breath and think. Looking for creative freedom without specifications or deadlines or budgets, only a strong desire to create for the need to express. Each picture comes from a feeling, an idea that aims at provoking a reaction within the spectator's mind. This reaction is likely to be different from my own, nourishing itself from different backgrounds and personal stories. My characters, anonymous people from the street, are mirrors reflecting my state of mind as well as yours.’ Exhibitions (In Paris) Académie des Beaux-arts, Paris - Ambassade de Colombie - Paris, Ambassade d’Espagne - Paris - Ambassade...
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...CheckPoint Page Design Proposal IT 236 Week 3 Exercise Toolwire® Lab Create a Web Page IT 236 Week 4 CheckPoint Navigation IT 236 Week 4 Assignment Site Structure IT 236 Week 5 CheckPoint Insert Graphics IT 236 Week 5 DQ 1 and DQ 2 IT 236 Week 6 CheckPoint Copyright Implications IT 236 Week 7 DQ 1 and DQ 2 IT 236 Week 7 CheckPoint Graphic Design IT 236 Week 9 Capstone DQ IT 236 Week 9 Final Project Web Site Analysis Activity mode aims to provide quality study notes and tutorials to the students of IT 236 COMPLETE CLASS in order to ace their studies. IT 236 COMPLETE CLASS To purchase this visit here: http://www.activitymode.com/product/it-236-complete-class/ Contact us at: SUPPORT@ACTIVITYMODE.COM IT 236 COMPLETE CLASS IT 236 Week 1 CheckPoint Web Design Terminology- Appendix B IT 236 Week 1 DQ 1 and DQ 2 IT 236 Week 2 Assignment Site Structure IT 236 Week 2 CheckPoint Web Site Plan Part 1 IT 236 Week 3 DQ 1 and DQ 2 IT 236 Week 3 CheckPoint Page Design Proposal IT 236 Week 3 Exercise Toolwire® Lab Create a Web Page IT 236 Week 4 CheckPoint Navigation IT 236 Week 4 Assignment Site Structure IT 236 Week 5 CheckPoint Insert Graphics IT 236 Week 5 DQ 1 and DQ 2 IT 236 Week 6 CheckPoint Copyright Implications IT 236 Week 7 DQ 1 and DQ 2 IT 236 Week 7 CheckPoint Graphic Design IT 236 Week 9 Capstone DQ IT 236 Week 9 Final Project Web Site Analysis Activity mode aims to provide quality study notes and tutorials to the students of IT 236...
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...and Humanities Certificate in Graphic Design - Year 1 1st semester 2013/2014 8 9 AHCC1103 (T) HAR V102 10 11 AHCC1113 (L) JS DK 6 Tutorial Group: M1CGD1 12 1 2 3 AEPD1013 (L) PRA H209 AEPD1013 (L) PRA H208 4 5 6 7 8 9 Mon Tue Wed Thu Fri Sat AHCC1103 (L) HAR DK AB1 AELE0343 (L) SUK H207 AHCC1113 (P) V207 AHCC1113 (P) M102 (L) FAI DKB AELE0343 (P) SUK CC205 JS AHCC1163 (P) FAI M003 AELE0343 (T) SUK H207 JS AHCC1163 AHCC1153 (L) WYL DKB AHCC1153 (P) WYL LAB 2 AHCC1163 (P) FAI V207 AHCC1153 (P) WYL LAB 3 AELE0343 READING AND WRITING AHCC1153 BASIC SOFTWARE APPLICATION I AEPD1013 STUDY SKILLS AHCC1163 DRAWING BASIC AHCC1103 ART APPRECIATION AHCC1113 GRAPHIC DESIGN BASICS School of Social Science and Humanities Certificate in Graphic Design - Year 1 1st semester 2013/2014 8 9 10 AHCC1103 (T) HAR V102 11 AHCC1113 (L) JS DK 6 Tutorial Group: M1CGD2 12 1 2 3 4 AEPD1013 (L) PRA H209 5 6 7 8 9 Mon Tue Wed Thu Fri Sat AHCC1103 (L) HAR DK AB1 AELE0343 (L) SUK H207 AEPD1013 (T) PRA H207 AHCC1163 (L) FAI DKB AELE0343 (P) SUK CC205 AHCC1153 (L) WYL DKB AHCC1113 (P) V304 AHCC1113 (P) V207 AELE0343 (T) SUK H207 JS JS AHCC1163 (P) FAI V208 AHCC1153 (P) WYL LAB 2 AHCC1153 (P) WYL LAB 2 AHCC1163 (P) FAI V202 AELE0343 READING AND WRITING AHCC1153 BASIC SOFTWARE APPLICATION I AEPD1013 STUDY SKILLS AHCC1163 DRAWING BASIC AHCC1103 ART APPRECIATION AHCC1113 GRAPHIC DESIGN BASICS School of...
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...November 27,2012 Brian Kuczynsky Marketing Plan Letter Business 243 Working in a group with only two people can be difficult as the workload is effectively twice that of a four person group. However, I feel like Cheyann and I did a good job of dividing and completing the assigned tasks. I ended up researching the history of the company and summarized it. This helped me to write the executive summary and the current situation sections. Then I examined the specific market that our company targets and used what I found to write the target market section. I also looked at the strengths, weaknesses, opportunities, and threats facing the company. Those I then translated into internal and external opportunities and presented with bullet points. Using the information I gathered along with the work done by Cheyann, we decided on the marketing objectives we were going to try. I went on to summarize these objectives and the plans that went along with them. I also wrote out our action plan that we would implement to meet those objectives. I do not really remember or even know what it was that Cheyann did. However, I know that she did a lot of work, and then she did even more over the thanksgiving break. Therefore, I estimate that she completed 55 to 60 percent of the work, leaving me to complete the rest. -Brian November 27, 2012 Cheyann Wittmann Marketing Plan Letter Buiness 243 The marketing plan has been a very interesting experience...
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...Meet the team Whirlpool’s Global Consumer Design unit has a staff of over 150 people. This function has quadrupled in size over the last four years and expanded its capabilities to include interaction design and an enhanced usability function that includes staff with expertise in ethnography and anthropology. These functions were added in response to the design demands placed by increasingly sophisticated and complex appliances, together with the desire to engineer core product platforms to suit the widest possible range of brands and markets. The Global Consumer Design function is represented in the US Mexico, Europe, India and China. Most of the organisation’s designers operate in brand studios, with 14 major brands and 30 sub-brands supported in this way. Brand studios are responsible for taking the company’s core product platforms, which contain the majority of the product engineering and functionality, and modifying them to suit the language of each individual brand and the specific requirements of its customers. Whirlpool’s Platform Studio, established three years ago, is staffed by designers, engineers, manufacturing and materials specialists. Platform development work typically begins five years before a product reaches the market. This provides an environment where the integrated team can set global standards for colour, materials and finish. They create initial design concepts based on market data, research and information, as well as trends analysis. ...
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...A competitive advantage is the result of matching core competencies to opportunities. In order to gain competitive advantages, a company should provide their customers products / services of same value with lower price or charging premium prices by providing higher value, which can be done by differentiation (Anon., n.d.). The competitive advantages that Apple have compared to their competitors are the user-friendly interface, first mover advantages, attractive designs, innovative features, and a prestigious brand image. In addition, Apple also has full control over all aspects of their computers including both software and hardware. According to Ferguson (2010) the major competitive advantages of apple is their marketing techniques. Being the first mover in the industry, Apple is able to capture most of the market and build a strong brand image. With the high quality products that they deliver, they have successfully formed people’s perception that a good product should be fairly similar to an Apple product. When such perception has been formed, it will be harder for competitors to penetrate the market. These first mover advantages are the result of their continuous innovations. For instance, they are the first company who produce a computer with stylish design that has no visible bolts. Furthermore, the products that they deliver are always user-friendly and this enables them to capture a larger market that includes non-proficient computer users. As a result of their...
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...Review Superbrands TV Show – “Fashion” Reviewing the Superbrands TV Show about Fashion made me know about how a brand influences to our brain even just by hearing the brand name and how important the brand name for the public nowadays. People nowadays is more aware to the expensive brand and preferring to wear T-Shirts, Glasses, and etc. just because of the brand name influences in their daily life and how they get so deeply into our minds. At the beginning of the show, they show some kids that are prefer a T-Shirt just by looking at the logo. They were given the same four T-Shirts with four different logos, and surprisingly all of the kids picked the familiar T-Shirt logo, which is the “Nike” logo, just by looking at the T-Shirts. The reason why they picked that is because they feel familiar with the logo and some prestige feeling by thinking of wearing the T-Shirt. They were visited a factory which is the biggest glasses factory that surprisingly produce some of well-known brand such as Chanel, Prada, Ralph Lauren, Miu Miu, Raybean, and others. The first thing that comes to my mind is how can a customer prefer Chanel sunglasses than Raybean sunglasses while they are actually came from the same factory with using the same materials? How is the price is so different and yet we are still prefer for Chanel? By watching this, I understand that the influences of a brand name and the prestige feeling of using the expensive brand are affecting our buying behavior. They were also...
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...APPLIED COGNITIVE PSYCHOLOGY Appl. Cognit. Psychol. 20: 1181–1194 (2006) Published online 6 July 2006 in Wiley InterScience (www.interscience.wiley.com). DOI: 10.1002/acp.1257 Brand Logo and Name Association: It’s all in the Name HEATHER BUTTLE1* and NIKKI WESTOBY2 1 2 Massey University, New Zealand University of Wales, Bangor, UK SUMMARY Despite the expense of designing and the popularity of using logos to represent brands, there is a paucity of information on how such symbols are processed. This series of experiments used Repetition Blindness (RB) to measure implicit association of logos and names that varied in (1) the abstractness of the logo, and (2) the level of familiarity with the logo. RB is a perceptual phenomenon that occurs when two items, presented in a rapid serial visual presentation (RSVP), are encoded along repeated dimensions (e.g. visual, phonological, semantic) resulting in only one item being perceived (Bavelier, 1994; Buttle, Ball, Zhang, & Raymond, 2005; Kanwisher, 1987). Phonological RB was revealed for both abstract and figurative logos and occurred regardless of familiarity. The results suggest that as long as a consumer has the opportunity to be exposed to the name of a logo then logo-name association learning is a rapid process. Copyright # 2006 John Wiley & Sons, Ltd. Companies use logos to convey the unique identity of their products, services, or organizations. A great deal of effort is expended on creating a logo so that it succeeds...
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...Advertising is the process of commercial promotion of goods and services in order to increase its sales. The mediums of advertising like television, newspapers, wall paintings, billboards, magazines, Internet, by the word-of-mouth and in many other ways. Advertising informs the buyers about the availability of a certain product or service in the market and encourages them to buy it. There are many advantages you can get from advertising your product. For example, increasing the usage of a certain product and hence acquiring more orders, it also can create new customers and increasing brand recognition. Through advertising, you can obtain feedback directly from customers regarding your product. You also can indicate introduction of new products or replacement of old ones by advertisement. Apart from promoting commercial goods, advertising has a number of uses, it can be used to educate and motivate the public about non-commercial issues such as AIDS, deforestation, family planning, etc. It is a powerful media which is capable of reaching to large geographic area. Nowadays we commonly find many ads on the internet also. These ads in most cases have been successfully in connecting the user with the information he requires. To prevent complete commercialization of electronic media, some countries have made it mandatory for broadcasters to air some advertisements related to consumer interest. These public advertisements educate people of that country on a number of social and moral...
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...• 1. Notre Dame University Faculty of Business Administration and Economics Department of Management and Marketing B-Balady To Dr. Kamal Zakhour By Hanady Eid Serj Massaad Anthony El-Hage Rami Daaboul Naja Faysal Promotional Strategy MRK 321 - Section B Fall 2004 • 2. Outline: I. Pay a field visit to Jezzine area to learn more about the parties involved. Like the WRF, the COOP, the beneficiaries, the environment, etc… (Already Done) II. Participate in the survey targeted to the End-users to learn more about the egg buyers’ behavior. (Already Done) III. Find ways to reduce the current operating costs. (Already Done with the assistance of Dr. Kamal Zakhour and the Coop in Jezzine) IV. Improve the current eggs package. A. Package components B. Package Evaluation V. Generate ideas to develop other B-Balady products, while providing prototypes. A. Introduction of new products B. Enhancement of established products C. Increasing profitability VI. Develop a communication plan for the Coop as well as for the eggs project, to make the non-aware aware, and then lead them to the interest, then trial, then finally to the adoption stages. (With the minimum communication budget possible) A. Advertising • 3. B. Sales promotion C. Public relations D. Direct marketing E. Personal selling VII. Start a personal word of mouth campaign beside your plan, to encourage trial and adoption of B-Balady products. (Already Done on the 25th of December with Mr. Ramzi at NDU Main Campus. Entitled “B-Balady...
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...Research Paper Introduction Graphic designers have an amazing job, there always working on computers designing different things for the future. Graphic designers learn more different ways on the computer to get better at there work, and I want to learn those different ways so I could design my own work. Im amazed on how they do there designs, because when you see it on tv or on the internet and once you look at it, your amazed in what you see and you would probly say there good at doing stuff like that and I want to do my own design so people can see and be amazed on my work. Job Description A graphic designer has to do many of these tasks and activities because some jobs asks for these task, some are to research new software or design cocepts for your design, another is to prepare illustrations, notes, and rough sketches for your client or worker. The average hourly wage for a graphic designer in te united states is $36.98 and for the year its $76.900 and in hawaii, its hourly wage is $31.31 and the for the year its $65.100 so its not that much in hawaii, in the united states approxmatley 12,480 job openings are open per year, as for hawaii only 30 job openings are open per year Job Training In graphic designing you might require a bachelors degree, that’s the most common degree you will need in graphic designing, in job training, you could go to honolulu community college to get the training...
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...Lab #3 Inverter Tutorial: Layout, DRC, Extraction, LVS and Back Annotating Parastics Yong Li Partner: Hao Zhang Group #2 10/10/2012 EEN532 GF Objective In this lab, we were asked do the layout of Inverter using the design rules for the AMI C5N (λ=0.3μ) fabrication process. Specifically, we need to do some hand-on experience on how to complete the physical design (layout), design rule check (DRC), parameter extraction, layout vs. schematic (LVS) and Back Annotating Parastics from Layout to Schematic using the Cadence tools. Software LSW and Virtuoso Layout Editor We need to create a layout cellview, check it and simulate it in the software Procedure and Data First of all, we need to create the layout Cellview in LSW and Virtuoso Layout Editing Window. According to the instruction, we set up the display, and then we could draw everything in the layout. We also need to pay attention to the positions and the size. We drew the VDD, VGND, NMOS, PMOS, N-Well as well as all the contacts. We had to choose the correct color and the name of every component in the LSW. After that, we would connect transistors Nodes to Match schematic and Form the Inverter. And then we added the pins, which include vdd, vgnd, vin, and vout pins. The layout was like the following: The next step was to design rule check, which to test if our layout drawing obeys the design rule. When the CIW shows “Total errors found: 0”, our design rule check is successful. Furthermore, we were...
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...The most common art forms artists and writers utilize to express their ideas and creativity are fine arts, novels, and films. They are widely accepted and pedestrian. All three have renowned awards ceremonies for the best in their field, displays in galleries and museums, recognition in the news through the media, and have classes teaching or analyzing them in schools. Against traditional media that have already achieved international public acceptance, a relatively new, and different art form like comics, does not stand a chance in gaining the respect it deserves. However, there are some people who have tried to build a reputation for comics and help others better understand them. Scott McCloud’s work Understanding Comics is his audacious attempt to address and overcome the general public’s ignorance about comics. However, the various characteristics of his book such as the comic book format, dialogue, and tone prove to effectively convey the definition and understanding of comics to a younger audience such as teenagers and college students rather than older adults, the parents and grandparents of the younger audience. If only certain groups of people are likely to accept McCloud’s method, then his intentions of establishing a better reputation for comics have failed. At first it may seem that creating a book enlightening the reader about comics in the comic book format is an exceedingly clever method. If the reader could easily comprehend what McCloud was trying to say about...
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...Prayushi Amin Professor: Jacqueline landau English 103 14th November 2012 Importance of communication in relationships “Communication is the key to a healthy relationship”. It is a pillar on which every relationship is balanced. Relationships are never stable, but communication has the ability heal every wound. Majority of Jhumpa Lahiri’s work is based on the importance of communication and relationships. Her stories are influenced by relationship problems, and the ups and downs one faces in maintaining relationships. Most of the characters, in her stories have been facing a difficulty in communicating their feelings to the opposite character. Jhumpa Lahiri is an American Indian, who was born in London and brought up in the United states. Through her stories, in the book ‘Interpreter of Maladies’, she communicates her thoughts about relationship problems faced by couples, parents and american indian children. Some of the characters from the book are engaged in an arranged marriage, whereas the others commit in a love marriage.Couples fitting in both the categories have been facing relationship problems due to different reasons. In the story, ‘interpreter of Maladies’, Communication breaks down repeatedly often with hurtful consequences. Mr Kapasi is engaged in an arrange marriage, whereas Mr and Mrs Das are committed in a love marriage. Mr. Kapasi, who is the interpreter of maladies, has lost his ability...
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...Communication Opinion Paper Sarah Elliott HCS/320 October 15, 2012 University of Phoenix Communication Opinion Paper Effective communication must start with the basic elements of communication to insure that the ability to understand and to be understood. When communicating the basic of listening and responding to the needs or desires of the person communicating. Effective communication should be the standard of care in the medical field. It is very important that the care giver and the patient that both use communication to understand the needs of the patient and to insure the quality of care are at a higher level. Effective communication in the medical field is different than any other communication because we are dealing with lives that can be affected by not understanding what was being said or asked. Medical communication needs to continue to grow to be able to bring a higher level of care, adjustments will always need to be made to be able to serve all the different issues that arise in the medical profession. “Theories about patient satisfaction are relevant to how patients perceive communication with healthcare providers and often directly relate to specific patient characteristics, none fits perfectly as an explanation for these findings about communication. While patient preferences for care and unmet expectations clearly influence perceptions about healthcare interactions, other factors may influence the patient–provider encounter more directly,” (Devoe, Wallace...
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