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Green Business Hp

In:

Submitted By halda88
Words 3869
Pages 16
FINAL PROJECT
MGT 408

Introduction
In recent years, having a green business has become more than the niche market. Big businesses like Walmart, Nike, and Hewlett-Packard (HP) are embracing sustainability, not simply for altruism but because they’ve realized that going green can significantly reduce their total costs, which impacts their all of their business operation. Running a sustainable business means running any organization that participates in environmentally friendly or green activities to ensure that all processes, products, and manufacturing activities adequately address current environmental concerns while maintaining a profit.
For this project’s purpose, I decide to look at some of the characteristic of Hewlett-Packard’s key functional areas to better understand why HP is known to be the leader in conducting a green business. For HP sustainability is a powerful competitive advantage. It is an integral part of their business strategy. HP’s ability to link sustainable programs to reducing costs, increasing revenue, and mitigating risks is one of the most effective in the world. HP is committed to sustainability, because it knows that this approach results in better products, while increasing profits and decreasing environmental impact.
The following sections will examine the degree of commitment dedicated by HP to creating a sustainable business. All seven sections look at the different innovative ways that HP has come up with to reduce its negative impact on environment, raise customers’ awareness about environmental issues, and promote the use of environmental friendly products in consumers’ homes.
Product design
Product design is the process of creating a new product to be sold by a business to its customers. It is the efficient and effective generation and development of ideas through a process that leads to new products. In terms of green

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