...Vijeta Kavethkar Green energy is the need of the hour to sustain our energy requirements. Green energy includes natural energetic processes that can be harnessed with little pollution. Anaerobic digestion, geothermal power, wind power, small-scale hydropower, solar energy, biomass power, tidal power, wave power, and some forms of nuclear power (ones which are able to "burn" nuclear waste through a process known as nuclear transmutation, such as an Integral Fast Reactor, and therefore belong in the "Green Energy" category). Some definitions may also include power derived from the incineration of waste. In this report we have discussed on various dimension of non renewable energy resources and its impact on our environment. It is aptly said that “The Earth has enough to satisfy the Need but not the Greed of the Humans” We have gone beyond boundaries, now if we look back the results of our greed is appalling for us. The below sections show the various examples of non renewable energy sector- Electricity Sector in India The electricity sector in India had an installed capacity of 250.256 was of end July 2014. Out of which considerable amount, approx. 69.12% (172.986 GW), is generated from non-renewable energy source. India became the world's third largest producer of electricity in the year 2013 with 4.8% global share in electricity generation surpassing Japan and Russia. On 31st May 2014, in India, there was installation of Wind Power Capacity Project. Non-Renewable Energy Resources Non-renewable...
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...Renewable Energy Sources All energy sources can be labelled as RENEWABLE or NON-RENEWABLE. Some of the renewable energy sources are… * Solar energy * Hydroelectric energy * Wind energy * Wave energy * Tidal energy These will be continually available as long as the sun sends out radiation. The non-renewable energy sources consist of the fossil fuels which are… * Coal * Oil * Natural Gas * Nuclear fuels These fossil fuels have taken millions of years to form and we are currently using this form of energy faster than it can be replaced. Wind Energy The UK is the windiest country in Europe making it very appropriate for the use of wind turbines to produce energy. Wind energy is cheap and unlike fossil fuels does not give off dangerous waste and does not contribute to global warming. If wind turbines were at sea, we could generate three times as much energy than we need. The use of wind power in the UK would be a good idea because its natural, it's harmless, we can easily get it and it is greater in the winter months when the energy demand is highest. When the wind blows over the blades of a wind turbine, the aerofoil shape makes them turn. [IMAGE] This rotational energy can be transferred to an electrical generator or to a machine, a water pump for example. At the moment, wind power is not used as much as it should be because of 25% of people in the UK who are against the idea...
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...The Entrepreneurs and their Objectives at Start-Up The entrepreneurs behind Green Energy Solution's (hereafter, GES) developing business are the management team of Enertek EMT Canada, with Enertek's CEO George Nemer, acting as General Manager for the initial period. Mr. Nemer has a Bachelor of Science from McGill University, and extensive studies in Marketing and Finance. He is presently working on his Global Energy Executive MBA through the University of Calgary, with an emphasis on environmental studies. He has several years of work experience as a Chartered financial planner for 23 years, and headed Whitewater Lebanon S.A.L. as its CEO while being involved in the construction and management of many of the waterparks built in the Middle East and North Africa. Moreover, he has been active within the renewable energy industry for the last several years. The second entrepreneur responsible for GES is Mr. Alberto Bilotta. Mr. Bilotta graduated from McGill University as a civil engineer, and has over 25 years of work experience as head of Vinac Construction Inc, where he did work on several prominent projects from the Pierre Elliot Trudeau Montreal International Airport to various public institutions such as libraries and hospitals. The original objectives of both Mr. Nemer and Mr. Bilotta were to approach the expanding market of sustainable resources and energy. GES was created to be a division of Enertek EMT Canada as a start-up subsidiary based in Montreal, Quebec. It will...
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...able to gather for energy purposes. Some are more eco-friendlier than others. Man has learned that its next major energy source needs to be safe for the environment causing minimal harm to the environment. Everyone is becoming environment-friendly and is looking for options that will help in the upkeep of the environment. Many are interested in the source of renewable energy so that natural resources are not diminished. There are many alternatives in the market to choose from. Wind turbines are one of alternatives (Linzmeier, 2009). Now the question that comes to mind is, is wind energy green? Wind turbines produce cleaner energy & bring no hazardous effects to the atmosphere by giving any pollutant emissions; however, it does come with casualties. As the U.S. energy industry inches away from dependence on fossil fuels, experts have announced various greener technologies, such as ethanol, solar and geothermal power, as choice alternatives. And while each of those options holds recognizable environmental gains over oil and coal, none compare to wind power’s squeaky clean performance (Conger, 2010). Mark Jacobson an engineer at Stanford University states that after compiling evidence of major energy technologies and environmental impact, wind comes out on top. Jacobson and associates from University of California drafted a blueprint for switching 100 percent of the world’s energy to renewable sources. Wind energy was in the forefront...
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...All Day Energy Greens Review All Day Energy Greens may be a inexperienced drink powder formula sold-out in canisters. The formula combines forty ingredients (several of that are tested to own positive health effects by leading researches) to make a powder wherever one tablespoon provides the biological process worth of five helpings of fruits and vegetables. The company suggests that you simply combine one tablespoon of the formula with 6-8 ounces of water or a smoothie. it\'s not meant to be used by people below eighteen years archaic, pregnant or fresh ladies. The supplement does not claim to cure any diseases and consequently, has not been approved by the authority (US Food and Drug Administration) As is commonly the case with energy supplements, loud advertising will typically be a canopy for associate ingredient list that may be best represented as lacking. luckily, this can be not the case with All Day Energy Greens. additionally to the standard inexperienced drink ingredients (alfalfa, barley, soy phospholipid, aloe vera, watercress, broccoli, kale, and spinach) it includes rare ingredients like grape seed, secretion powder, ginger, and succulent leaf powder. One notable ingredient within the formula is that the Ginko Bilboa extract that is thought to enhance blood circulation and has been utilized in ancient drugs since 2600 BC. The Good...
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...Green Wind Energy All we hear about anymore is green this and green that along with what are you doing to contribute to the green way of living? What changes have you made in your daily life to ensure the future of our earth? A lot of information and talk centers on our energy generating techniques and safer ways it can be done without the use of fossil fuels. One of them being the use of wind energy, harness the air that it already moving around without causing anymore damage to our earth. Sounds like a reasonable request but what does it all entail… Lets do some research into how long this idea has been used and the different approaches that have been taken to make it happen. Wind is caused by sunlight unevenly heating the surface of the Earth. During the day, air over the land heats up more quickly than air over water, making it expand and rise. As it does so, cooler, denser air rushes in beneath it, creating an air current. Some giant wind currents are drive by hot air at the equator and cool air at the poles (Aldred, 2007). I was surprised to find that wind energy sources have been around since the tenth century in Persia and the thirteenth century in China. The uses focused on windmills with the grinding of grain, pumping of water and sailboats. Windmills and water mills were the largest power sources before the invention of the steam engine. The main long-term use of wind (except for sailing) has been to pump water for the irrigation of fields (Nelson, 2013,). The...
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...Table 4.3: Marketing Expense Budget Marketing Expense Budget 2003 2004 2005Internet advertising $9,725 $14,000 $19,000Outdoor advertising $8,400 $12,000 $18,000------------ ------------ ------------Total Sales and Marketing Expenses $18,125 $26,000 $37,000Percent of Sales 9.57% 6.31% 8.11%Contribution Margin $114,454 $262,620 $282,358Contribution Margin / Sales 60.43% 63.69% 61.89% 5.0 Controls The purpose of Nature's Candy's marketing plan is to serve as a guide for the organization. Thefollowing areas will be tracked to gauge ongoing performance.•Customer acquisition costs.•Repeat customers.•Customer satisfaction. 5.1 Implementation The following milestones identify the key marketing programs. It is important to closely follow theoutlined goals. Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov DecMarketing plan completionInternet advertising campaign #1Outdoor advertising campaign #1Internet advertising campaign #2Outdoor advertising campaign #2Profitability Milestones Nature's Candy Page 13 Table 5.1: Milestones Milestones PlanMilestone Start Date End Date Budget Manager DepartmentMarketing plan completion 1/1/03 2/1/03 $0 QuigleyInternet advertising campaign #1 1/1/03 4/30/03 $3,300 QuigleyOutdoor advertising campaign #1 1/1/03 4/30/03 $3,400 QuigleyInternet advertising campaign #2 8/1/03 12/30/03 $4,600 QuigleyOutdoor advertising campaign #2 8/1/03 12/30/03 $3,400 QuigleyProfitability 1/1/03 9/30/03 $0 EveryoneTotals $14,700 5.2 Marketing Organization While the...
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...different colours are used to indicate human moods and attitudes: blue is associated with depression, white is likened with serenity, green with jealousy and red with rage. Colour is also used to relieve tension. Psychologists have investigated the effect of colour on the working ability of workers and have come to the conclusion that certain colours are more conducive to Positive thinking than others. The power of colours cannot be denied, more so, as it is the soul instance of life on earth. Although sight and the human brain has helped in identifying colours and their delights, it's interesting to note what colours mean to us in totality. The power of colours and their meanings has been enlisted below. RED: More than half the globe loves this colour. We sure agree. Red is the second-most favorite colour on earth. Be it the Ferrari red or a svelte red dress, red is an intense colour, and defines many emotions and moods. The most important being, the colour of love, passion, seduction, and desire. It also defines enthusiasm, power, and heat. This colour also represents anger, violence, and aggression. Red portrays danger and bloodshed. Lighter shades define sexuality, passion, and joy, while darker shades mean anger, willpower, aggression, leadership, rage, and courage. The Power of Red This is a colour representing masculine energy. It stimulates appetite, and also other physical senses like sexual passion. It increases the metabolism rate and blood pressure. It magnifies...
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...during autumn as a warning for trees –and many other organisms- that winter is coming. Many trees lose their leaves; but before that is done the green color of the leaves turns into yellow, red, and orange. These changes do not happen randomly; behind it there is a transformation of the pigments in leaves. One of the main pigments in leaves is chlorophyll and it absorbs the red and blue light from sunlight that falls on leaves; hence, the leaves reflect the "green light" and that is why leaves appear to be green. The chlorophyll is part of a bigger structure called chloroplasts. Photosynthesis, a process in which plants transform solar energy into chemical energy, takes place in the chloroplast; furthermore, it is thanks to this chemical energy that plats produce seeds, grow and flower. However, chlorophyll is not a stable compound because sunlight causes it to decompose; hence, plants have to synthesize it continuously. Nevertheless, this "synthesis" requires sunlight and warm temperatures and that is the reason why it is scarce during autumn. Carotene is another pigment found in plants; it absorbs blue and blue-green light and hence the light reflected from it appears to be yellow. Carotene is found in the chloroplasts of many plants and when it is paired with chlorophyll both absorb many "lights" and therefore the plant looks green. The light carotene absorbs is transferred to chlorophyll which uses it during photosynthesis. This compound is a lot more stable than chlorophyll...
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...Aquarian Publications P.O. BOX 681 Palm Springs, California 92263 © 2002 Eloise Helm All rights reserved. No part of this book may be reproduced in any form or by any means, electronic or mechanical, including photocopying, recording or by any information storage and retrieval system, without permission in writing from the publisher. First Edition Illustrations by C.J. Correnti / C2 Media Group, Inc. © 2002 C2 Media Group, Inc. Library of Congress Cataloging-in-Publication Data ISBN 0-9639204-7-2 Introduction lthough Feng has been practiced in the Eastern hemisphere for thousands of years, it is relatively new to western civilization. Feng Shui may seem mysterious and foreign to our western culture, but it is actually a very sensible collection of ideas and actions. Once you understand its principles, you will be able to produce harmony, comfort and balance in almost any situation or environment. 26 Secrets has been put together to simplify Feng Shui so that everyone can understand and work with its principles to balance their lives and make way for more money, love, health and happiness. Some of these tips will help bring these things to you, while others will make it easier to hold on to money, romance and health once they’re in your hands. When you energize the various parts of your home, your life will improve and you will start to attract more abundance and happiness. Begin to think of balance in all things. For example, you must activate your career and benefactor sections...
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...breakfast is the perfect way to receive energy for the day ahead. This is also displaying that subway is “the official training restaurant of the collegiate rugby championship”. The basic theme of the Subway ad is that the men who are in training for a rugby tournament are filling their stomachs with a healthy breakfast sandwich. The sandwich and the athletes represent the fact that a good breakfast will promote a effective workout that you will be pleased with. ESPN continues to show the same types of ads, perfect and fit athletes who eat healthy and drink sport drinks such as Gatorade, or active women who want the tampons made specifically for athletic body movements, so they can continue to do their day to day activities. These professional athletes model their product by focusing in on the product and what is it doing for them, whether it be hydration, filling their stomachs, or getting them through that one week of mood swings and bloating. This advertisement is slightly different; the athletes are not the only main focus in the advertisement. The breakfast sandwich in the bottom left corner along with “dive into a scrumptious breakfast” in large font on the lower half of the page. This draws attention to what the rugby team would have for breakfast before training or competing. What really catches the eye in this advertisement is the color coordination. Everything needing to be noticed is colored to stand out in the dark green background, but the extra information about...
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...13 VII. Interview #1 -------------------------------------------------------------------- pg. 14 - 15 VIII. Interview #2 -------------------------------------------------------------------- pg. 16 – 17 IX. Interview #3 -------------------------------------------------------------------- pg. 18 – 19 Introduction The psychology of color as it relates to persuasion is one of the most interesting and most controversial aspects of marketing. Using the right colors to promote a business during a marketing and advertising campaign is extremely important. In fact, researchers have found that up to 90% of snap judgments made about products can be based on color alone. (Ciotti) This is because a color can represent many different energies, emotions, and feelings. Therefore, the colors you use can send either a positive or negative subconscious message to the customer, creating a good or bad perception of your business or your product. For...
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...colors it make it beautiful and shine. My color scheme: Green is an emotionally positive color, giving us the ability to love and nurture ourselves and others unconditionally. A natural peacemaker, it must avoid the tendency to become a martyr. Being a combination of yellow and blue, green encompasses the mental clarity and optimism of yellow with the emotional calm and insight of blue, inspiring hope and a generosity of spirit not available from other colors. Green promotes a love of nature, and a love of family, friends, pets and the home. It is the color of the garden lover, the home lover and the good host. This color relates to stability and endurance, giving us persistence and the strength to cope with adversity. Green is the color of prosperity and abundance, of finance and material wealth. It relates to the business world, to real estate and property. Prosperity gives a feeling of safety to green. Red is the color at the end of the spectrum of visible light next to orange and opposite violet. Red is one of the additive primary colors of light, along with green and blue. Red can vary in shade from very light pink to very dark maroon or burgundy; and in hue from the bright orange-red scarlet or vermilion to the bluish-red crimson. This color is a warm and positive color associated with our most physical needs and our will to survive. It exudes a strong and powerful masculine energy. Red is energizing. It excites the emotions and motivates us...
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...1. Compositional Theories of Art Composition: An orderlyarrangement of elements using the principles of design. 2. Rule of Thirds Imagine a grid that splits the frame into thirds both vertically and horizontally. Place the subject along those gridlines. The intersections of the lines are especially compelling places to position your subject.The Biglen Brothers Racing (1873) Thomas Eakins 3. Rule of Thirds Imagine a grid that splits the frame into thirds both vertically and horizontally. Place the subject along those gridlines. The intersections of the lines are especially compelling places to position your subject.The Biglen Brothers Racing (1873) Thomas Eakins 4. The GoldenRectangleBased on theGolden Ratio,aka the DivineProportion, amathematicallydevelopedformula,observed oftenin nature andapplied toarchitecture andin art. 5. The Mona Lisa (1503-1519) Leonardo da Vinci 6. The Rule of Odds Having an odd number of things in a composition means your eye and brain cant pair them up or group them easily. Theres somehow always one thing left over, which keeps your eyes moving across the composition.Portrait of Charles I, King of England (1635-1636) Anthony van Dyck 7. Leading Lines Lines that guide a viewer’s eyes around, or through, the artwork are called leading lines.Provencher’s Mill at Moret (1883) Alfred Sisley 8. Strong Diagonal A strong diagonal is a form of a leading line. It can transform a boring composition into a dynamic one.Portrait of Dr....
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...What is Graphic Design? * Visual Arts * Typography * Page Layout * Cave Paintings * 105 AD- Paper was invented * The Moveable Type Press * Eliminated the need for hand written reproduction * Graphic Designer – invented by William Addison Dwiggins * Douglass Englebart- Invented the Mouse * 1984- The Macintosh was invented * Graphic Design has increased over the years since technology has come about * The GOALS of Graphic Design: * To create a visual representation of information with a sense of order and clarity to make it easier for the viewer to understand. * A graphic designer must keep up with technology and skills. What makes a design great? * Form * Visually appealing * Colors are in harmony * Well-chosen typefaces * Feeling * Stays on message * Cohesive mood throughout * Evokes the proper emotional response * Function * Serves its purpose * Easy to read and understand * Executable (Print, packaging, etc.) * Form without function is just a pretty sheet of paper –Unknown- Four main categories of graphic design: * Print advertisement * Ads should be: * Simple and Ironic * Representative of the brand * Able to tell a story without words * Business Cards * Clean and elegant * Legible * Informative ...
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