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Hands Down

In:

Submitted By seanwalding
Words 335
Pages 2
Sean Walding
Case Analysis 4 – Google
TM583 April 9, 2012

First I would like to start out with the definition of what a wireless microphone is, it is used to transmit sound to an amplifier or recording device without need of a physical cable. This is the higher frequency than what we have now, I read that there are some restrictions.
If there was a way for Google to bid on this then they would be able to build their own wireless network. It would be able to expand into the mobile market as well, they would be able to expand their business into a lot of different markets. It would also be able to charge whatever they want on the services that would be provided on the cell phone. If they were to buy this service they would be able to control how the next era of internet can go. They want to be able to have the ads still showing when using the spectrum.
Since the wireless isn’t a part of the core competencies there are a few ways they can go about it, one by rewriting the core competencies, the other is to make a new division that only works on this area, or hire it out completely to someone else. I would say either way they need someone that has the best knowledge of this area to run it. If not they will not be able to be sufficient in this area and will lose more than gain profit. While using this kind of software you would be able to use any kind of software that there is. I see that there is a way to get to use it, there is a way to get a wholesale license giving you access to the new software at the speed. I see that with wanting to expand they are using TCO A; TCO C and D were used when they knew that they were going to have to redo the

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