...Introduction The consumer need for wellness products and various services have continued to evolve in India as the income levels are growing along with it awareness is rising. The lifestyle of a consumer is an important part and with every passing day each and every consumer is getting known to this. Health/wellness which was recently considered as a niche concept has managed to gather a mainstream audience in today’s time. Consumers today want to have total control about their look, how they feel and this is driving purchase decision across major categories like food, beverages , personal care and services. In response to this marketers have launched major products and even services that contribute round 600 billion INR to the wellness market in India .This industry is continuing to grow and it still remains a fraction which is about 4 % or less of the overall consumer expenditure in India. Indian consumers have shown a wide display of behaviour characteristics right from passive where demand of such wellness products is very less to believers for whom wellness is an integral part. Thus it is very important for the wellness players to identify their target segment or core consumer target, so that they can align their value proposition with specific needs of this segment. The scope in the wellness market in India is immense–even a 1% increase in consumer expenditure can potentially create an additional opportunity of six billion INR for wellness players. Today’s young consumers...
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...A Healthy Life Brooke Williams Sci163 Kristina Worthington May 27, 2014 A Healthy Life Health and wellness is an important part of everyday life and it includes fitness and nutrition, preventing chronic disease, environmental awareness, and protecting your immune system. There are many ways that each of the topics can affect your life and the way you live it. The knowledge of these can give way to a more healthy life. Wellness is much more than merely physical health, exercise or nutrition. It is the full integration of states of physical, mental, and spiritual well-being. The model used by our campus includes social, emotional, spiritual, environmental, occupational, intellectual and physical wellness. Each of the seven dimensions act and interact in a way that contributes to our own quality of life. There are many ways to implement them all into our everyday society but the three in particular that I would give more focus and put emphasis on would be environmental, emotional, and intellectual. Emotional wellness implies the ability to be aware of and accept our feelings rather than deny them, have an optimistic approach to life, express feelings freely and manage feelings effectively, express emotions appropriately, adjust to change, cope with stress in a healthy way, and enjoy life despite its occasional disappointments and frustrations. Emotional includes the “capacity to manage one’s feelings and related behaviors including the realistic assessment of one’s limitations...
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...Title: Get Down and Shape Up Everyone wants to have the perfect body. Everybody wants it fast, everybody wants it now. Though it is not the most popular route towards the perfect body, there is really no better way to have that perfect body other than to start weight loss exercises together with a smart diet. It is very important that these two always go together. Why? You burn the most fat and your calorie intake is minimal. Secondly, to put these two together will give you faster results. If one is missing then you will just be wasting your efforts and will be achieving minimal results. A smart diet will help your body recover from the intensity of your exercise without compromising your body and your health. A smart diet will also help you lose the unwanted weight in you by reducing your body’s intake of fattening food thus gaining less than what you sweat in your exercise. Hence, weight loss exercise together with a smart diet program is the only way to healthily lose weight and leaving one or the other out does not get you the desired results. A lot of people are getting this wrong. Some are too lazy to do it properly. Or do both for that matter. People must know that there are no shortcuts to this if they want the best results. No drugs, no surgeries, no pills, or any alternatives will be better than exercise and diet. Besides, most of those are not effective and they have their side effects. Let me share my experience with exercising independent from diet and vice versa...
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...WHAT IS CYBER – CRIME? Cyber-crime by definition is any harmful act committed from or against a computer or network, it differs according to McConnell International, “from most terrestrial crimes in four ways: they are easy to learn how to commit, they require few resources relative to the potential damages caused, they can be committed in a jurisdiction without being physically present in it and fourthly, they are often not clearly illegal.” Another definition given by the Director of Computer Crime Research Centre (CCRC) during an interview on the 27th April, 2004, is that “cyber-crime (‘computer crime’) is any illegal behavior directed by means of electronic operations that targets the security of computer systems and the data processed by them.” In essence, cyber-crime is crime committed in a virtual space and a virtual space is fashioned in a way that information about persons, objects, facts, events, phenomena or processes are represented in mathematical, symbol or any other way and transferred through local and global networks From the above, we can deduce that cyber crime has to do with wrecking of havoc on computer data or networks through interception, interference or destruction of such data or systems. It involves committing crime against computer systems or the use of the computer in committing crimes. CAUSES OF CYBER – CRIME There are many reasons why cyber-criminals commit cyber-crime, chief among them are these three listed below: Cyber crimes...
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...Define sex and its relationship to risky behavior The word sex means to engage in sexual intercourse which includes vaginal, anal, and oral. Risky sexual behaviors are ones that contribute to unintended pregnancy and sexually transmitted infections, including HIV. Sex and its relationship to risky behavior is Not Socially accepted because people usually look down upon people with multiple sex partners because it looks like they’re unable to commit. Furthermore, risky sexual behavior is not socially accepted because people with STI’s are unwanted in relationships. Anonymous Sex Partners One of the most common ways of obtaining an STI is via sex with multiple anonymous partners. With one partner you are more likely to know their sexual information. It is commonly known that having numerous sexual partners are more frequent on college campuses or areas in which alcohol is being consumed. That being said, nationwide one out of six people aged 14 to 49 have genital herpes. When having multiple anonymous sex partners you are at a 16 percent chance of acquiring the infection and that number increases the more you continue to do so. In conclusion, the more people you have sexual contact with, the greater you’re overall exposure risks. Contraceptive and Condom Usage In America more than half of the population is sexually active. For example, almost half of all high school students have already had a sexual encounter by the 11th grade according to the “Introduction to Community...
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...Many may wonder what the key to a healthy life style might be. There are many answers for this question depending on who is asked, but there is one thing they will all have in common, physical fitness. In today’s society, there are many different ways of achieving physical fitness. These can range from the popular circuit training P-90X DVD’s, Cross Fit gyms, running or cycling, swimming, old school body builder gyms, yoga centers, regular fitness centers, or just good old fashion recreational sports. There is something out there for everyone, but it is up to each individual to find out what suits his or her lifestyle the best. An individual must also know his or her physical limitations so that he or she does not strain the body or incur more serious injuries. Physical fitness is an amazing thing, it helps the participant feel better physically, perform better mentally, and transforms the human body visually. Being physically fit is something that is somewhat overlooked in today’s society. It is constantly preached that if a person exercise’s regularly he or she will feel better. This is true, but it is important for that person to know his or her physical limitations when exercising. Exercise must be done on a regular basis and ascend gradually to be effective. If someone overstrains his or her body he or she will be tired, sore, and lose the drive to continue exercising. The key is for them to gradually build their way up to intense physical activity, sporadic sprints...
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...Healthy Lifestyle Everyone has a different perspective on what a healthy lifestyle is, but it really comes down to practicing good health habits and giving up harmful ones. With a healthy lifestyle you can only get positive reinforcements out of it, such as feeling good you will have more energy, sleep better and be more relaxed, looking good; you will have a nice toned body, strong muscles, bright eyes healthy hair and skin, and most important you will be happy you will have a better outlook on life. To begin per-say a new “life” you start with small steps, simple changes. Which will produce big changes in time? Two major factors I will be talking about today are healthy eating, physically /mentally and exercising. Healthy eating will surely gave you a edge on weight loss(PAUSE) here are some ideas to try are eat breakfast, which I believe a lot of people skip because they don’t have time but eating breakfast stimulates how you feel for the rest of the day and also and may slow down your metabolism. Eat more fruits and vegetables; many people have a problem with this because they don’t buy them. When going grocery shopping hit the produce side first and keeping your fruit on the counter, which will be a reminder to eat them. When eating a salad, use a little bit of salad dressing. Only use 1 tablespoon. Let the dressing coat not drench the salad. When eating meat choose reduced fat or the leanest cuts. Also make sure you trim all the visible fat and drain the grease. Now fried...
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...person’s life are included in mental health?: They have high self esteem and feel good about themselves, they are realistic and accept imperfections in themselves and others, they are altruistic; they help others, they have a sense of control over their lives and feel capable of meeting challenges and solving problems, they demonstrate social competence in their relationships with other people and they believe that they can rely on them, they are not overwhelmed by fear, love, or anger; they try to control irrational thoughts and levels of stress. They are optimistic; they maintain a positive outlook, they have a capacity for intimacy; they do not fear commitment, they are creative and appreciate creativity in others, they take reasonable risks in order to grow, they bounce back from adversity. 2. What are the six “virtues” identified in the text, and how are they defined? (1) Wisdom and knowledge: cognitive strengths that entail the acquisition and use of knowledge. (2) Courage: emotional strengths that involve the exercise of will to accomplish goals in the face of opposition, external or internal. (3) Humanity: interpersonal strengths that involve “tending and befriending” others. (4) Justice: civic strengths that underlie healthy community life. (5) Temperance: strengths that protect against excess. (6) Transcendence: strengths that forge connections to the larger universe and provide meaning. 3. What are some of the characteristics of a mentally healthy person, and...
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...Various health and social related studies continue to support that social determinants of health impacts the behavior of individuals and families. The determinants of a healthy life is defined based upon specific disciplines such as the environment, health care, education, economic status, and social background. The way in which people live, is highly proven to defend why certain Americans are healthier than others. To further address this public matter, from July to November 2011, the authors of this research conducted six focus groups of which twenty-eight public housing residents in Baltimore, Maryland participated in. The primary purpose of the research was to understand the perceptions of the residents living in a low socioeconomic status...
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...Breastfeeding – no introduction necessary The focus of this review paper is on presenting and substantiating common knowledge and beliefs with scientific research and facts to demonstrate the advantages of breast milk feeding in early stages of human life and in years that follow. Discussion of non-scientific, i.e. social, economic, etc., aspects of breastfeeding will be limited, with primary focus given to human health outcomes for infants and mothers. The structure of this paper is decisively unconventional: where the author has chosen to discuss the body of common knowledge about breastfeeding before delving into the scientific research review. The intention is to draw the readers’ attention to the vast body of proven and observed advantages of breastfeeding for infant and mothers. Breastfeeding advantages – more than just food Breastfeeding is a natural process. Throughout human history breastfeeding was, and in many places around the world still is, a means to a healthy start to a human life. With the development of baby formula, and its availability, and relatively low cost, breastfeeding is now commonly thought to be a choice in the developed world. No longer a means to survival, no longer a requirement. To some, the advent of the baby formula is a direct form of feminine liberation. To others, baby formula is a necessity for medical or circumstantial reasons that are not driven by the freedom of choice. Those that choose the formula under pretenses other than necessity...
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...Why use a smart phone? Why use a smart phone ? Everybody has a cell phone and the majority of us have a smart phone. Smart phone plays an important role in our daily life. You can see whenever in the street or metro, millions of people use smart phone. Why smart phones so popular around the world? I will start my topic now, why use a smart phone? It is universally acknowledged that we can use a smart phone not only chat or text with others but also play games, read books, listen to the music, surf on the internet. Sometimes we can even say that smart phone is a small computer. Obviously, we use smart phone as an entertainment tool. Firstly, smart phone can be used as an audio player. It can provide you the music whenever you want , like everyday in the metro, music is necessary for me. Secondly, a smart phone sometimes can be instead of e-book. Although I think that E-book is popular nowadays, you don’t need to buy it if you have a smart phone. In addition, downloading books in phones instead of buying books in stores also means that you are an environmentally friendly person. Simultaneously, many games are free to access if you are tired from work or study. Finally, smart phones can be used in different ways so in my opinion, using a smart phone as an entertainment tool can make our life becomes simple and colorful. Do smart phones have bad effects on our study? No way! I know that many people have an IPHONE as someone asked last week. For me as an example, I use IPHONE...
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...Personal Wellness Plan By – Sahil Sharma Personal Wellness Plan Personal Wellness Plan A person’s health is one of the major assets for him. During his whole life, he tries to preserve it in order to lead a healthy life. In my case, I have greatly abused my health state in recent time. When I was in India, I used follow a healthy diet plan thanks to my mother. But when I came to Canada, my diet plan degraded drastically. My health is downgrading which I feel many-a-times. I suffer from acute migraine pains, low hemoglobin and high stress. Sometimes I feel sudden blackouts when working under stress full situations. I have been frequent to clinics due to my poor health. These all problems not related to my family medical history. My father and mother are enjoying a healthy life due to their healthy food diet. My level of physical activities are fair and I try to keep it moderate with my daily calorie intake. My everyday diet roughly consists of following items: * Breakfast – Cup of Milk accompanied with couple of bananas or apples. * Lunch – Cup of regular coffee sometimes with a donut or a bagel. * Dinner – Any junk food which is available from any nearest outlet. Compared to “Health Dimensions”, my health status in general is not good. Health Dimension | My pre-test rating | Physical health | 2 | Social health | 3 | Emotional health | 2 | Environmental health | 2 | Spiritual health | 2 | Mental health | 2 | Occupational health | 4 | My...
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...Community Health Nursing C229 WGU Community Health C229 One of the more serious problems that the Southeast Queens Community is facing is obesity. Obesity has led to many other health concerns in this community such as Type 2 diabetes , heart disease, stroke, and even certain cancers. This presentation looks into who is at risk, and why? And what can be done to help this community. B1. Description of Community The Southeast section of Queens, NY is 1.802 square miles with a population of 34,929 people. (U.S Census Queens County Quick Facts, 2010, para. 2) The population density is 19,388 people per square mile. The community is a very diverse community and home to many foreign born natives mainly from the Caribbean. The neighborhoods are made up of lower to middle class people. The homes are mostly consist of single one and two family detached dwellings and semi attached homes. 75% of the homes observed were well maintained, 25% were in need of repair. The average age of the homes were approximately 50- 60 years old. There are many indicators of ethnicity in the community for example the West Indian restaurants, (Bodegas) which are usually Spanish or Arabic owned corner stores that are mini supermarket. Dominican beauty parlors, Churches on almost every other block, many liquor stores, laundry mats, and dollar stores. B2. Discussion of Health Concern The health concern I discussed during my field project was obesity. The...
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...profit. There are other firms that involve in the industry of frozen food, so McCain is not the only producer of chips, rather it competes with other firms to win the largest portion of market. In addition, the entry or exit from this market is not restricted. As a result, we can conclude that McCain is a competitive monopolist as it seeks to take control over this industry. In 2005, a challenging environmental factor was facing McCain. The concerns about obesity were rising dramatically, especially in children, as over 22 million children under the age of 5 and around 155 million school-age children worldwide were severely overweight.¹ McCain's view is that its chips can and do play a role in a healthy balanced diet and it is continually finding ways to ensure that its products are as healthy as possible, for example, McCain dictates product standards to the potato growers that supply them, and it may choose to have more vertical control (i.e., direct ownership) over the processing, packaging, and distribution stages of the supply chain for their french-fries because these practices may entail sophisticated production techniques that are best performed in-house.² In response to the challenge, McCain made a SLEPT analysis to study the social, legal, economic, political and technological factors that affect the company business, and as a result they made the following changes and adaptations: 1. Quantities usage reduction of salt and oil. 2. Usage of sunflower oil instead...
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...McDonald’s and Obesity Memo Chutian Chen MBA 603 03/22/2016 Q1: What McDonald’s need to respond is to change the traditional image. When Ronald McDonald represents the unhealthy lifestyle, people will avoid eating them. I think there is no need to eliminate Ronald McDonald in its ads, because Ronald McDonald is a symbol of McDonald’s. What they need to do is to take steps to change people’s thought of McDonald. If in ads, Ronald McDonald sell healthy salad or fruit to children, people will change their mind when think about McDonald’s. Q2: So, for fast-food companies, they only have one choice between pay 1.5% tax on their ad budgets and add health messages to their commercials. That’s a great way to solve the dilemma between the growing in food market and the rising of obesity. The first advantage of the law is the food company have to pay something to help government solving the obesity problem. Second, the law can force food company focus more on the obesity problem, and give them a chance to change their stereotyped image in public. For McDonald, I highly recommend them adding health messages to their commercials. As we all know that, for the most of giant food companies, ad budget is a large portion in their annual budget. 1.5% tax on their ad budgets can be an unaffordable burden for them. If McDonald choose adding health messages to their commercials, they will gain many benefits. First, McDonald has a very specific segmentation, so the ad with health messages...
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