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Heidi Roizen

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Submitted By ChrisYindeed
Words 363
Pages 2
Food for thought:

1) What are the strengths of Roizen’s network as we see it at the end of the case? What are the weaknesses?
Strength:
* Strong and long-lasting relationship (Marketplace Network) specified in her specialized industry * Good relationships due to careful selection and maintenance over years * As nuclei in her own network, and close to nuclei in other networks, accessible to a wide range of people * Mixing personal and professional relationships
Weakness:
* Huge amount of contacts coming at door, time consuming to deal with one by one * Inefficient communication methods from some of the massive contacts

2) What specific steps did Roizen take to develop her network? To maintain it?
Develop network * Build connection with inter organizational figures through work relationship * Attend conferences and events, outstanding communication and information sharing ability * Join high exposure industry group/forum/community, increase personal exposure * Connect with good, talented people
Maintain network * Performance: do what you said- start of good relationship * Consistency: respond with consistency * Principle of reciprocity: give or receive based on win-win situation * Know the limit, not ask one person too frequently * Understand others, make request short and easy to execute * Hold parties/events, introduce worthy connections to each other

3) What suggestions would you give Roizen for adjusting and maintaining her network as she becomes involved as an Internet venture capitalist?

* Focus on nuclei in other networks, and expand network through nuclei when necessary * Maintain her own network as usual * Set assistants as gatekeeper in case of time consuming communications * Use formatted templates for not special cases, ‘Glad to hear from you, it looks

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