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SUMMER INTERNSHIP PROGRAM-2012

A Report On

Brand Equity of IDBI Federal Life Insurance Co Ltd.

Submitted by:
Chetan Paranjpe
11BSPHH010239

Project Report On

Brand Equity of IDBI Federal Life Insurance Co Ltd

SUBMITTED TO

Faculty Guide: Company Guide:
Prof. G Radha Krishna Mrs. Shanthi Yagyanath
IBS Hyderabad Assistant Branch Head IDBI Federal

AUTHORIZATION

This project has been prepared under the guidance of Mrs. Shanthi Yagyanath, Assistant Branch Head, IDBI federal Life Insurance and Dr. Radha Krishna, Faculty Guide, IBS Hyderabad.

This Report is been submitted as a partial fulfillment of MBA program of IBS Hyderabad

ACKNOWLEDGEMENT

I would like to take an opportunity to thanks all those who have made working on this project feasible for me. I would like to thank IDBI federal for providing me with the opportunity to work for them and giving me the taste of my first corporate and professional world. It gave me an opportunity to understand real life situation and implement those things which I had earlier come across only in textbooks as a part of my course.
I would like to extend my sincere gratitude to Mrs. Shanthi Yagyanath for allowing me to work under her able guidance. Without her able guidance and support this project would not have been possible.
Also I would like to thank my faculty guide Dr. Radha Krishna for his guidance and support.
However I accept sole responsibility for any possible errors of facts or judgment and would be extremely grateful to the reader of this

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