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In our classroom sessions together, we will be taking an in-depth look at four contemporary issues in the global economy that Canadian business people need to understand when formulating and executing their business plans. They are:

a) Understanding non-market strategy and how it impacts business decision-making (particularly in democracies)
b) Exploring the concept of country competitiveness: what it is, where it comes from, and how is it measured
c) Thinking through issues related to political risk (defined here as doing business in foreign markets whose “institutional rule sets” are opaque and whose enforcement patterns of those rule sets are inconsistent)
d) Understanding the dynamics of the current global oil market and what its likely future will be.

Your assignment in this course is meant to reflect these key topics. Each team in AMBA 873 will produce a paper that answers one of the following four questions. It is your choice what question your team does.

Question #1:

In choosing this question, your team’s task is to choose one (1) company and to provide a critical assessment of the non-market threats that company faces and the strategies it can employ to manage those threats.

Your paper should do the following:

a) Identify the company and provide a concise outline of its industry, major business lines, geographic concentration, and any other economic facts about it you deem relevant
b) Identify the key non-market challenges that particular company faces. These challenges could be unique to that particular company, or could face the wider industry in general, or could be both
c) Provide an assessment of what management strategies that company could employ to overcome those threats. If a company is already employing these strategies, you should provide a critical assessment of how well those strategies are working.

Question #2:

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