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Impact of Macro Changes on Managerial Decisions

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Submitted By comstock07
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Pages 5
Impact of Macro Changes on Managerial Decisions
Jones International University
MBA502: Economic Theory and Applications
Ciera Comstock

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Macro-Environment Macro Environment is known as a company and all of the other actors operating in a large macro environment of forces that shape opportunities and pose threats to the company. There are major external and uncontrollable factors that influence an organization’s decision making and affect its performances and strategies. These factors include the economic, demographics, legal, political, social conditions, technological changes, and natural forces are known as the macro environment. (Johnston, 2014) Macroeconomics is intertwined with business because it is affected by all of the factors that constitutes macroeconomics. Macroeconomic is a branch of the economy that deals with certain issues that are relating to factors that affect the economy of the country as a whole. These factors include areas like the rate of unemployment, inflation, business cycles and also Gross Domestic Product (GDP). This is a big section to keep in mind when making a decision and is part of the marketing analysis. (wiseGEEK, n.d.)
This environment could impact competitors, changes in interest rates, changes in cultural tastes, and also any change in government regulations. That influences a company and its’ products development. It will also change the competitors, the interest rates, changes in cultural tastes, and also any sort of changes in government regulations.
Effects on Decision Making When you are making a decision or even plans for a business you need to consider trends that are going on in the neighborhood, state, country, and even the world. The local factors are going to be under microeconomics. But when looking at the bigger picture, meaning national and

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