...old 2. What do you want them to know, believe, or do as a result of my speech? I want the audience to understand and acknowledge the importance of staying in touch with people and how it can have a positive impact on you; I also want the audience to understand that with today’s technology of ‘Facebook’ it has the ability of taking away the effort in staying in touch with people. 3. What is the most effective way of composing and presenting my speech to accomplish that aim? - Use of anecdotes in portraying personality to the audience and showing the audience through my stories that I have credibility in this area and I know first hand the benefits of ‘staying in touch’ - Connotative language to shape peoples opinion of staying in touch; use bubbly, infective, energetic words so people will have a positive image when they are think of staying in touch with people, this will also help them get motivated to reconnecting with people. - End with a rhetorical question / positive statement to allow the audience to question if they are doing all they can do to stay in touch with people and if they not they will want to after listening to the speech. - Use the introduction as a way of telling the audience that by listening to this speech it will make them want to reconnect with people due to the positives that will be outlined in my body. (Terry Lufffman, 2010) 4. What is their demographic? Both male and female age between 17 and 25 years old, university students...
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...Table of Contents Introduction 3 Features 3 In the Future 5 Introduction In todays world social networking is the main part of most peoples lives. Social networks such as “Facebook” and “Twitter” help maintain your identity across many different devices. Facebook has been around the web for a while now but on June 28 Google’s senior vice president of engineering, Vic Cundotra, introduced the company’s latest social network project called Google Plus. The revealing of Google+ has been called a direct challenge to Facebook and with the more controlled privacy settings and enchanting features it much actually succeed in becoming the most popular social network site on the web. Google+ Versus Facebook Features The main concern between these two social networks is privacy. Facebook’s privacy settings have been criticized as confusing and hard to manipulate. In order to compete with Facebook “Google has to make the permission and privacy settings more tractable and easier to manipulate” (Beer) Says Senior Forrester Research analyst Josh Bernoff. Google is definitely succeeding in making this possible with its shorter privacy settings at only 1,000 words compared to Facebook’s 6,000 and with easier wording and terms the average person is able to understand it without having to be a computer genius. Another advantage of Google+ is that it does not take “your interests” from your profile and create ads all over the page. Sources say that eventually there will...
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...Topic : Facebook 1~ Introduction 2~ The positive and negative sides 3~ How people use Facebook 4~ The reason why I choose it 5~ Conclusion 6~ References Introduction Facebook was created in 2004 by Harvard student Mark Zuckerberg. The website was intended to be an online version of the University's printed Facebook, a directory of new students. At that time, membership to the website was limited to Harvard students only. In a month's time, Facebook grew to include other Ivy League students as well, and within a year had over 1 million users. By the end of 2005, Facebook expanded to include, first, a network of 800 colleges and universities, then high schools, and then international students. In time for the fall semester of 2006, Facebook began accepting membership of anyone over the age of 13. According to Facebook's press room , the social networking site currently has over 90 million active users. Facebook is a privately owned company headquartered in Palo Alto, California. Mark Zuckerberg, age 24 and a Harvard drop-out, is ranked 785 in Forbes Magazine's list of the world's billionaires, with a net worth of approximately $1.5 billion. 2. The positive and negative sides: Although Facebook was created with the concept of allowing students and young adults to share their common interests, but with time it has lost its true essence. Started often as a time pass, it becomes an addiction which is annoying...
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...Facebook Advertising Platform Gaining Competitive Advantage with user’s data 1 Executive Summary This research paper details a study of Facebook’s knowledge management. The user’s involvement, interaction and information were very important for the study. The main objective of the study is how Facebook utilises user’s information and help advertisers target the right audience. The study will be done using Porter’s Five Forces Model and Resource based Value to Facebook. The findings show that Facebook’s large database helped create an advantage over other platforms and benefited all the parties involved in the process. 2 Table of Contents Introduction………………………………………………………………………………3 About Facebook………………………………………………………………….3 Advertising…………………………………………………………………….…3 Conceptual Framework and Analysis ……………………………………………………5 Porters Five Forces Analysis……………………………………………………..5 Resource Based View of Facebook………………………………………………6 Conclusion and Recommendation………………………………………………………..7 References………………………………………………………………………………..8 3 Introduction As known Microsoft made computers easy for everyone to use. Google helps us search out data. YouTube keeps us entertained. But Facebook a social networking site has a huge advantage over those other sites: the emotional investment of its users. Facebook makes us smile, shudder, squeeze into photographs so we can see ourselves online later, worry when no one responds to our witty remarks, snicker over who got fat after high school...
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...Table of Contents Introduction 2 Facebook 2 Advantages 4 Interaction and connection 4 Economy 4 Disadvantages 5 Wasting time 5 Privacy 5 Conclusion 6 References 7 Introduction The world is becoming smaller thanks to communication technological products. It is playing an increasingly important role in modern society and governs most of the commercial world. Communication technology has really brought a new era to human life and will be the strongest in influence of the future. If we compare the life of people today with that of people before the industrial revolution, it is easy to realize communication technology has improved the quality of people’s life. Communication technology has had deep effects on methods of working, learning and communicating. Facebook is an example of modern communication technology nowadays, and as the rate of progress increases, our world must face both the advantages and disadvantages of this social networking. Facebook Mark Zuckerberg started Facebook as a diversion from his dormitory, but it has turned into something real, something that changes the way people communicate and interact with each other (Grossman, 2011). People from all over the world are being united by Facebook and it is having a huge impact on human life. It has over millions of members connecting with friends every day with new members joining daily. [ (Gonzalez, 2011) ] Advantages When it comes to social networking, Facebook certainly has many advantages...
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...College Research Paper Contents 1.0 Introduction 1.1 Key Questions 2.0 Methods 2.1 Primary Research. 2.2 Facebook Privacy Questionnaires. 2.3 Internet research from Facebooks own Help and Information pages 2.4 Confirm the validity of information obtained on Facebooks pages from alternative Internet resources. 2.4 Privacy issues and guides sourced from Library sources. 3.0 Results & Discussions 3.1 Facebook a short History 3.2 Survey Results 3.3 News Media discussion on Privacy/Trust 4.0 Further Discussion & Conclusions 4.1 Privacy 4.11 Facebook Adverts 4.12 Facebook Applications and 3rd Party Applications 4.2 Trust 4.3 Recent Events Regarding Privacy 4.31 What has not changed? 4.4 Final conclusions 5.0 Bibliography 6.0 Appendix List of illustrations’ Fig 1: Total Internet Usage Fig 2: Targeted advertising Fig 3: Advertising Demographics Fig 4: Age related targeted advertising Fig 5: Online gaming advertising Fig 6: Facebook Applications and 3rd Party Applications Fig 7: New Privacy Announcement Fig 8: New Privacy Update Fig 9: Privacy Sharing Fig 10: Privacy Search 1.0 Introduction Is the growth in Social Network websites a good thing? With new services from Google and Microsoft soon to join the established social networking sites Myspace, Twitter, Bebo, Plaxo and Facebook are users right to trust these companies (in all cases Global Corporations) with their personal data. What are these Social Networking sites using this data for...
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...Research Methodology Project How Facebook overpowered Orkut? – The gaming way! Eastern Institute of Management MBA 2009-2011 Prepared by: Mohul Mukherjee Pratim Banerjee Mou Biswas Sukhdeep Kaur How Facebook overpowered Orkut? – The gaming way!2 1. Executive Summary The web based social networking platform in India was always ruled by the giant from the house of Google called Orkut. Launched in 2004, within 5 years of its time Orkut grabbed a whopping 17.5 million visitors in India alone. But since the year 2008 Facebook is experiencing a boom in its user base throughout the world with India being no exception. Facebook (as per data collected till July 2009) saw an amazing growth (YOY) of 342.5% in its user base in India. Of late it has been seen that Facebook has grabbed all the limelight in the social networking website arena. One of the main factors which propelled Facebook to a formidable position in the competition among social networking sites is the introduction of free online games. Games like Farmville, Mafia wars, Cafe world etc has worked extremely well to increase the user base of Facebook. This report is aimed at analysing the attributes of Facebook which has won over Orkut from a user’s perspective. A survey was conducted among 50 respondents mostly of the age group of 18 to 25.For the comparative analysis a semantic differential scale is used. Also a test of hypothesis is done to understand whether playing free online games on social networking...
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...Effects of Facebook to Student's Academic Performance In: People Effects of Facebook to Student's Academic Performance Calamba City Science High School Chipeco Avenue, Brgy. 3, Calamba City EFFECTS OF FACEBOOK TO ACADEMIC PERFORMANCE Ana Beatrice S. Del Rosario Hans Alfred B. Alib Allaina Marie A. Narvacan Ivan Kelly Gajes Jebril Czar Macanas Jhelsey Joyce E. Pareja Feb.14, 2014 TABLE OF CONTENTS Abstract ------------------------------------------------------1 Introduction --------------------------------------------------2 Statement of The Problem ---------------------------------2 Significance of the Study -----------------------------------3 Definition of Terms ------------------------------------------3 Scope and Delimitation-------------------------------------3 Conceptual Framework-------------------------------------4 The Related Literature------------------------------------5-6 History of facebook Purpose of Facebook Different effects of Facebook Methodology-------------------------------------------------- 7 Date Analysis,Presentation and Interpretation of Data--------------------------------8-12 Summary, Conclusion and Recommendation-----------------------------------13-14 Appendices-----------------------------------------14-18 ABSTRACT The study was about Facebook. Facebook is a social networking site in internet where you can post your feelings, chat with friends, etc. Facebook was used...
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...Contents Executive summary 2 Introduction 2 Use of PEST analysis 4 PEST analysis of Facebook 5 References 7 Executive summary This assignment is all about PEST analysis of an organization. At first I’m going to talk about the history of organization that is Facebook and then will talk about what is PEST analysis and also the uses and would also talk about the PEST analysis of Facebook. Introduction Facebook is one of the most successful social networking sites which was founded and developed by Mark Zuckerberg. The 19 year old Mark Zuckerberg had released this site in the year 2004 and later was known as “thefacebook.com”. After this website was released, Mark Zuckerberg was sued by Cameron and Tyler Winklevoss (twins) and Divya Narayan (three Stanford citizens) as he had an agreement with the three Stanford citizens to create a similar social networking site known as Harvardconnection.com but instead Mark used their ideas and thoughts to develop social networking site which is now known as Facebook. This claim soon became a full-fledged suit as the three Stanford citizen charged Mark Zuckerberg for scam and robbery. In March 2004, Facebook had expanded from Harvard to Stanford, Yale and Columbia. Sean Parker who is the co-founder of Napster heard about Facebook and started giving advices to Mark Zuckerberg and later became the president of Facebook. In June 2004, Facebook was available for all 30 campuses in United States and connecting around 150,000 people...
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...12/10/2015 Introduction to Social Networking Skip to Content | Change text size | Contact ACCAN Australian Communications Consumer Action Network Top of the page Main Menu Home News Consumer info Our work Grants Events Members About us Search... Search this site Go Consumer info > Tip sheets > Introduction to Social Networking Subnavigation with limited articles view Tip sheets Community Consultation Guide Phone Rights App Your Rights Guide Jargon buster Portals Disability Hardship Small Business Introduction to Social Media What is Social Media? Social networking on social media websites involves the use of the internet to connect users with their friends, family and acquaintances. Social media websites are not necessarily about meeting new people online, although this does happen. Instead, they are primarily about connecting with friends, family and acquaintances you already have in real life. The most wellknown social media sites are Facebook, Twitter, Instagram and LinkedIn. These sites allow you to share photos, videos and information, organise events, chat, and play online games. Often, each of your "friends" (Facebook) or "followers" (Twitter) will be connected to each other. Just like in real life, the connections between people aren't just oneonone, but a network of connections. This online social network is useful for spreading information, pictures and videos and generally staying in touch with people you wouldn't normally get to interact with all the time...
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...FACEBOOK ADVANTAGES AND DISADVANTAGES Introduction Social media have taken the world by storm. Some of the effects of social media are positive, and others are negative. February 2004 was the dawn of social media like never before. It is reported that Facebook currently has more than 1 billion active users which is more than the number of people who live in the US, about three times more. So is Facebook good, great, bad, or terrible? Advantages Facebook allows people to connect with friends and relatives who live far away. With new features, such as video, voice, and calling features, communicating with friends and family has never been easier. Opening a business is difficult, but with Facebook, it can be easier than you may have thought. Facebook allows business owners to create a business Facebook page to gain more customers and expand their business. With Facebook business, you can expand your customer base by advertising on Facebook and entice people to try your product or services. Disadvantages On the other hand there are a lot of concerns regarding Facebook, and in my opinion privacy is the biggest concern. Anything and everything someone posts on the Internet will end up being seen by others. If you are not prepared for the world to see the things you post, it is in your best interest to leave it off of Facebook. In addition to this, you need to familiarize yourself with Facebook’s privacy settings and how they alter your account. Facebook has worked continuously...
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...HC7/3/WW/081 Course Tutor: Patrick Peiro. Completed: 14th April 2010 College Research Paper Contents 1.0 Introduction 1.1 Key Questions 2.0 Methods 2.1 Primary Research. 2.2 Facebook Privacy Questionnaires. 2.3 Internet research from Facebooks own Help and Information pages 2.4 Confirm the validity of information obtained on Facebooks pages from alternative Internet resources. 2.4 Privacy issues and guides sourced from Library sources. 3.0 Results & Discussions 3.1 Facebook a short History 3.2 Survey Results 3.3 News Media discussion on Privacy/Trust 4.0 Further Discussion & Conclusions 4.1 Privacy 4.11 Facebook Adverts 4.12 Facebook Applications and 3rd Party Applications 4.2 Trust 4.3 Recent Events Regarding Privacy 4.31 What has not changed? 4.4 Final conclusions 5.0 Bibliography 6.0 Appendix List of illustrations’ Fig 1: Total Internet Usage Fig 2: Targeted advertising Fig 3: Advertising Demographics Fig 4: Age related targeted advertising Fig 5: Online gaming advertising Fig 6: Facebook Applications and 3rd Party Applications Fig 7: New Privacy Announcement Fig 8: New Privacy Update Fig 9: Privacy Sharing Fig 10: Privacy Search 1.0 Introduction Is the growth in Social Network websites a good thing? With new services from Google and Microsoft soon to join the established social networking sites Myspace, Twitter, Bebo, Plaxo and Facebook are users right to trust these companies (in all cases Global Corporations) with their personal data...
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...REQUIRED JOURNAL RETAKE ASSIGNMENT English Composition (ENG100) Student name: Julianna Gedye Student number: 22061202 Exam number: 250494 Date: 12/8/2015 Evaluator: JLC September 30, 2015- ENTRY 1: ME, A WRITER? Attitude: I do not write a lot since I got out of high school. I do text my parents with full paragraphs without using abbreviations. I really do not like writing, but if I have to then I will. With this class, I know I have to write and I’m willing to, but I might take longer writing in third person then first person with a topic I’m not familiar with. I am great at looking at a picture and can write a story based it. I feel comfortable writing in the English class as long as I have the time to write and think about my steps needed to write the paper. Inventory: When I took that quiz, I felt that is was accurate based on who I am. I was between being independent and social. I usually am social when I need to be but mostly independent. I was closely related to creative but was also close to pragmatic. Spatial had a five for a score. I am usually looking at the data and using it the way I think it works. I had a score of six for rational, I also had a score of five for concrete. My rational skills are high, and I think I would work on being more emotional about things that need it for writing. I believe that being concrete is good...
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...1.1 Introduction This chapter outlines the background of this study that offers an insight on the Facebook phenomenon and how they are used by brands as one of their main marketing channel especially by food and beverage companies. It also describes on how it changes the way we communicate with one another and how it can have an impact on brands. The chapter further presents the problem statement of the study, research objectives, research questions and the significance of study. 1.2 Background of study As the world is moving in a faster pace, rapid changes have occurred in the way we live. The evolution of current internet had made our lives more interesting and convenient. Social media has been brought to a whole new level with the advents of social media on the new Web 2.0 where the Internet has gone social. The social media has transformed online monologues into engaging dialogues by redefining how people connect and communicate with other people as well as brands and businesses. This communication platform has now become imperative in being a part of the lives of the modern society by opening the door of endless possibilities of how information is being shared and exchanged. The social media as we know today encompasses all the social networking sites which include the top major players of the industry which is Facebook, Twitter, YouTube and LinkedIn. One such social networking site that grows in an instant rate is Facebook. In short, social media is the social software...
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...information so that I could accomplish this assignment. I hope that my researches would serve as a ready reckoned document for students, research scholars using as a reference source. With very best regards. Nguyen Manh Ha Nguyen.mh.star@gmail.com Case study report for www.facebook.com Page 2 of 27 Table Of Contents. Executive Summary: ...........................................................................................4 CHAPTER 1: OVERVIEW OF FACEBOOK .......................................................... 1.1 FACEBOOK INTRODUCTION .......................................................................... 1.2 SERVICES & PRODUCTS................................................................................ 1.3 PAYMENT METHODS ...................................................................................... CHAPTER 2: FACEBOOK BUSINESS MODEL .................................................... 2.1 FACEBOOK BUSINESS MODEL...................................................................... 2.2 FACEBOOK WIDESPREAD AND SUCCESSFUL ...............................................
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