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Investigative Argument

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Submitted By bmkjnk
Words 992
Pages 4
Beau Kirkpatrick
English 102 Kirkpatrick
Ms. Badur
October 9, 2012

Introduction
For my Investigative Argument I chose to research the relationship between vehicle ads, and the selections the companies made not only to display their ads. Meanwhile also notice which vehicles the companies selected to exhibit on the pages in the magazine. What excited me was the association of the ads, the different audience that reads the different type of magazines, and what the car companies feel appeals to the readers.
Methods and Procedures
Therefore, after realizing my interest in the selection of the placement of these ads I chose to do some research to find out which vehicular ads were used in what magazines to where the readers would see the different ads and which companies felt it would be advantageous to them to place an ad in the magazine they felt was worthy. The magazines I used for my investigation includes; Sports Illustrated, Time Magazine, Motor Trend, and lastly Golf Digest. Not only did I study which vehicles were placed in the different assortment of magazines I also used the content of chapter five to my advantage to properly take a sharp look at the specific strategies used by the Vehicle Companies in the way they presented their ads visually as well as the print to their targeted audience.
Evidence
Through my research there were some interesting findings. Some of which were kind of expected as well as quite a few that were surprising to see the technique that was put in place. I estimated the magazine Motor Trend to consist of the most vehicle ads and as I did my research the evidence was there. In one magazine there were ten different vehicle ads. This doubled the amount of the largest number of ads found in the other magazines. Not only was there the most ads but these ads really were out to appeal to the audience that

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