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Investors Decisions, Facebook Model and Economic Viability of Facebook

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Submitted By sbosompem
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Investors Decisions, Facebook Model And Economic Viability Of Facebook

Samuel Osene-Bosompem
California International University

Author Note

Samuel Osene-Bosompem, Department of Doctoral Study Global Business and Leadership

Correspondence concerning this study should be address to Samuel Osene-Bosompem, Ecobank Ghana Limited, SIA Branch, PMB, GPO, Accra, Ghana.

Contact: sbosompem@ecobank.com
Abstract
A Thesis Statement
Most rational investors decision to investing in any company would largely depend on the companies strategic and financial projections and company would use business models like the convergent concept targeted to meet customer needs. For a company to be a going concern, it is expedient that its economic viability is determined, this work would attempt to vet Facebook on the areas mentioned above.

Purpose of Paper The purpose of this paper is to discuss the role that strategic and financial analysis played in investors decisions to back Facebook through its short history, develop a model of Facebook using the concept of convergence as a reference and analyze the economic viability of Facebook. Overview of Paper
The paper would be divided into three sections to answer unit four-assignment requirement as follows: 1. Discuss the role that strategic and financial analysis played in investors decisions to back Facebook through its short history. 2. Develop a model of Facebook using the concept of convergence as a reference.
3. Analyze the economic viability of Facebook. The Role of Strategic and Financial Analysis in Facebook’s Investors Decisions
As suggested by Berk and DeMarzo (2011) investors would ben moved to have a stake in any organization within any period long or short would largely depend on the companies strategic and financial analysis. Laudon and Traver (2012) explained that strategic

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