Is a Text Worth a Life?
"More than ten of us are killed and 1,000 are injured every day in the United States as a result of distracted driving", according to the highway traffic safety administration. People can all relate to texting and driving as an everyday accordance. In todays' society most people own a cellular device. This ad although using a male as the example was made to provide awareness to all genders to take responsibility behind the wheel. This ad with a cell phone and text message showing the person never made it home was made to show awareness to drive safe and not to text behind the wheel.
While analyzing this ad one of the things people start off noticing is the cell phone. It is one of the most noticeable items in the ad. A cell phone is a device people all have and carry at their sides. All it takes is seconds for someone to pick up a cell phone and send an instant message that can result in a catastrophic event. The audience can also notice how the driver is holding the phone. The way his hands are off the steering wheel and onto the phone. Resulting in not having complete and …show more content…
This person is driving down a normal relatable neighborhood. The road seems clear and its day time. The male in this picture probably assumes a couple of seconds of having his eyes off the road would be a harmless act, clearly one can read it was not worth it. Based off the message his destination involved going home. A destination most people enjoy reaching. One can conclude that maybe he has family or friends waiting for him. Unfortunately, the short text that at that moment seemed worth writing resulted in longer moments of regret for everyone involved. According to the text and driving safety website, texting while driving is six times more likely to cause an accident than driving while intoxicated. Every action has a consequence. It is not worth taking our lives or the lives of the people