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THE EMERGENCE OF TECHNOLOGY AND ITS ADVANTAGE TO BEST BUY COMPANY INC.

Course project on; Managerial applications of information technology -IS535 Devry University, Keller graduate school of management. June 2013

Table of Contents Abstract Company Background Discussion of Business problem High Level Solution Approach Business and Technical Approach Benefits of Solving the Problem Conclusion and Recommendations References

THE EMERGENCE OF TECHNOLOGY AND ITS ADVANTAGE TO BEST BUY COMPANY INC

Abstract Many companies have been struggling recently due to the shift and the constant increase of online marketing and sales. The internet has created an entire new market. This has posed serious problems to Best Buy company Inc., as it profit and revenue seems to be on the down turn .In 2013 fiscal second quarter, Domestic comparable stores sales saw a 1.6 percent decline which is an improvement as compared to the first fiscal quarter of 3.7 percent decline. The business problem to be solved in this paper is to improve Best Buy E-commerce strategy aim at putting Best Buy on the same page with its major competitors like Sears, Wal-Mart and amazon which is a fully E-business firm. This business problem can be solved by improving their E-commerce system to

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