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Joe Salatino

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1. What kind of reinforcers does Salatino use to motivate his salespeople?
Salatino’s methods are primarily based upon positive reinforcement methods, using secondary reinforcers. In the case study, it mentioned several devices in the salesroom. There are rotating blue lights that flash when a deal is on. There are large dry-erase boards where a manager would draw “snowballs” at the end of each sale, which would serve as visual cues to the salespeople.
By providing commissions to his salespeople, Salatino uses secondary reinforcers, ie money, to incentivize his salesforce to keep selling. Salespeople can receive between 5% and 12% commission, and the level of commission would provide an increasing incentive to sell the higher-commission items. I would assume that the salespeople that had been there awhile also might enjoy the frenetic pace of the sales floor, and that would serve as a secondary reinforcer for them to come to work each day. It’s probably an exciting environment for them to work in.

2. What kind of reinforcement schedule is used by Great Northern American to pay salespeople?
I would break this question into two portions. Simplistically, Great Northern American probably uses a fixed interval schedule to pay their salespeople according to a specified pay period, perhaps biweekly or monthly.
If you consider the earning of commission as “payment,” though, you could also argue that they use a form of a fixed ratio schedule to pay their salespeople. When the “sale is on,” each salesperson has great incentive to close as many deals as possible in the period, because they are going to be able to sell more and earn higher commissions during that time period. The case mentions that the noise and pace is “fast and furious.” This is in line with a description of the fixed ratio schedule, which “produces a high response rate when the time for reinforcement is close, followed by periods of..

echnology is the driving force of the future. It effects us in our everyday lives; whether it is a major function such as a job related responsibility, or something as simple as sending an e-mail to a friend (S. Merriam, 2007). The technological age is everywhere even in the educational arena. In order for us to advance as educators and students we must learn to implement technology as a part of our everyday curriculum.
Technology should be the primary factor in our educational system, and become the focal point of how adult students are educated. Technological tools should be used in various educational settings so that adult students are provided the opportunity to be successful in a learning environment as well as in a career environment. Most adults who make the decision to continue their educational goals do so for career advancement and growth as well as utilizing and enhancing their professional and educational knowledge and skills.
Adults should be given the opportunity to be successful in all aspects of their lives; which includes their educational endeavors. The way that this opportunity can occur is for adult students to be properly exposed to the advantages that technology can provide them. This report will discuss and demonstrate the advantages of technology and its connection to educating adult students through my explanation and delivery of an educational lesson.
The content of the curriculum of focus will be that of Science Research Projects, which will be introduced as group work for the students. Each group will be given a particular topic to complete a Research Project on, and will be expected to answer various questions related to the topic that should be included in the presentation. Adult students will be given a set amount of points for the completion of the project; which includes bringing in necessary information on topic, presenting information as a group (all members of the group should be assigned a particular role to.

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