...Analysis of Papa John’s I. Brief Introduction/Exec Summary The competitors in the pizza industry seem to have balance and be in cooperation with each other. While there are only a few main competitors, they do not seem to be in a price war. The only way for companies to grow in this industry is to take market share away from already-existing companies.The competitors do not differentiate themselves via price, but rather through different promotions and products ("Papa john's international,").Papa John’s have several strengths which include in-house commissaries and a strong supply chain. They also have a few weaknesses, such as fewer locations than competitors and low switching costs for customers.The purpose of this report is to assess Papa John’s in terms of its overall performance, mission, strategy, and capabilities. Strategy is analyzed from four components, which are goals, products market focus, value proposition, and core activities. At last, performance matrix is used to classify operating performance and organizational health. II. Assessing Firm Strategy Mission and values are very useful to inspire an organization and give it a basic sense of direction and broad guidelines for getting there. According to their web site, Papa John’s has four mission statements for customers, team members, franchisees, and shareholders. For customers, they will create superior brand loyalty, like "raving fans", through authentic, superior-quality products, legendary customer...
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...Papa John's In a narrative format, discuss the company from a strategic perspective. Information concerning recent changes in the firm is readily available online and should be accessed. Strategic issues should be discussed in "real time." Papa John’s International was founded in 1984 when John Schnatter delivered his first pizza. The company now has nearly 4,200 locations, with operations in all fifty states and thirty-five countries (About Papa John's). To separate themselves in a crowded pizza market Papa John’s has always stressed a higher-end product by touting their ingredients that results in a superior pizza. The company’s strengths include the aforementioned quality ingredients, as well as an internal commitment to their employees by offering industry leading training programs aimed at providing the same consistent service to their customers. They also have an innovative marketing plan that reaches across the United States, specifically targeted for each location where the store has a location. They have also begun partnership with the National Football League and Pepsi to increase their presence during the 2013 football season through in-game promotions and social media activations (Papa John's Tops NFL Alliance With NFL Network 'Thursday Night Football' Campaign , 2013). The biggest strategy advantage Papa John’s has over their competition is the small amount of capital needed to invest in store location. Each space is designed for only carry out orders cutting overhead...
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...The following project topic is completed on st john’s wort the herb. In this text I will explore and discuss what makes st john’s wort a very appealing and effective drug in today’s market based on the following topics. Description, background, active ingredients, routes of administration, pharm kinetics, pharm dynamics, clinical trials, and toxicity. | St. John's Wort (Hypericum perforatum L.) Description St. John's wort is an herb with a five-petaled yellow flower that grows native in most of Europe West Asia, North Africa, Madeira and the Azores, (Christopher Hobbs 1998) it is considered an invasive species in North America and Australia. A herbaceous perennial commonly found wild up to a height of 1 to 3 feet in, woods, hedges, roadsides. Leaves are a pale green; oblong in shape with slightly translucent dots hence oil glands which can be seen on holding leaf up to a light. It has bright yellow flowers 5 petals; ovary pear-shaped with three long styles. It can be seen in Bloom from June to August in which many small round black seeds can be seen. Odour is turpentine taste is bitter, astringent and balsamic. (A modern herbal mrs.M.Grieve) Background Hypericum perforatum or commonly named as St john’s wort got it common name from early Christians named after John the Baptist due to the blooming of its brightly coloured flowers before and on the 24th of June the day celebrated as his birthday. Whilst the botanical name hypericum perforatum comes from the Greek...
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...Papa John’s marketing and production strategies do support its competitive strategy quite well. The marketing and production strategy for Papa John’s is to differentiate themselves from their competition. They successfully do this by placing customer service, quality, and fresh ingredients as the main focus of their business. They have a marketing campaign that is seen on TV, in print ads, mailers, and also have mobile and social media. The way that they show they are different, is having their ads show the focus of what they offer. Even though they have higher cost, it is necessary to have a great quality of pizza. Customers are willing to pay a higher price for this reason. The competitive strategy is not necessarily to be in total competition...
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...Introduction Father John's International, Inc. positions as the third greatest pizza chain in the United States, trailing just Pizza Hut (a division of YUM! Brands, Inc.) and Domino's, Inc. The association has collected a chain of more than 2,800 pizza transport and carryout diners working under the trademark "Father John's" in 49 states, the District of Columbia, and 20 worldwide markets. Pretty much 570 of the outlets are association had, with whatever remains of franchised. The firm also foundations around 115 Perfect Pizza diners in the United Kingdom. After the opening of its first store in 1985, Papa John's turned out to be rapidly through the late 1990s previous settling in as a more create association in the following decade. In an outstandingly centered piece of the restaurant business, Papa John's has made sense of how to remove an exceedingly beneficial corner by offering a to a great degree confined menu involving pizza, breadsticks, cheddar sticks, chicken strips, chicken wings, and canned or bundled soft drinks; and by using splendid fixings and touting them in its trademark witticism "Better Ingredients. Better Pizza." Company originator John Schnatter continues holding around a 29 percent stake in the association. Named number one Brand in the Pizza Category in the 2002 Brand Keys Customer Loyalty Awards. The yearly Brand Keys Customer Loyalty Awards regard the associations that "are most undauntedly devoted to making steadfast customers." Father John's was the most...
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...Paper I chose Jimmy John's Gourmet Sandwiches. I like their restaurants ideology and it appeals to a wide range of people all the way from old to young people. And also because they have an average net profit of $200000 and a average annual gross sales of $1,431,665 The total cost of starting this franchise is from $305,500 to $487,500 plus a royalty of 6% and an advertising fee of 4.5. The Capital or liquid cash required is 80,000 dollars. It also requires a net worth of 300,000 dollars. Capacity, they give you a, 7 weeks for general managers; 3 weeks for assistant managers, training. Character, Passion for the brand, family person, not a criminal, and hard working well intended. I would put my franchise in 2630 Interstate 20 footage road Canton, Tx. This location would be the best for my franchise because it's in a highly concurred zone, it's by a outlet mall which will bing a lot of customers everts day. The real-estate cost for this location would be between 70 and 150 thousand dollars Jimmy Johns is appealing to everyone but mostly to people between 18 and 40 particularly because JJ's started in a college town. There is a huge demand for my product in that area because there is no restaurant like it around it. The other closest Jimmy Johns is at least 6 miles way so there is not many competition My franchise serves fresh products which is really appealing to people and also my products are healthier then other restaurants. John's Gourmet Sandwiches is the...
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...In today’s society heath care will forever and always be a necessity and priority. In the United States alone there are several healthcare facilities nationwide that exemplify exceptional healthcare providers. One facility that I ran across doing research is Johns Hopkins Hospital. It is one of the most prestigious and prominent hospitals in America. Johns Hopkins is ranked in the top 10 hospitals for over twenty years and doesn’t show any signs of plummeting lower. Since the hospital was opened in 1889 it has experience major growth, from employees to patients and even new medical departments. By the time 1990s to the early 2000s, Johns Hopkins was a powerhouse healthcare institute to be reckon with. The hospital then developed over twelve different smaller hospitals for patient care. The architecture of the hospital of the hospital has grown from one to “37 buildings” occupying 8 or more acers of land. When the hospital started up, it only had a little more than 200 beds, but in the 90s the bed numbers grew significantly to over 1,000 beds for patients to get the special care they need from the hospitals skilled physician and nurses. In 1992, Johns Hopkins hospital built a facility for its patients who aren’t staying twenty four hours. Johns Hopkins hospital outpatient is “one of the largest facilities of its kind on the east coast, the outpatient center has 191 patient exam rooms, 68 procedure rooms, 28 radiology imaging rooms, 12 blood-drawing stations, and eight operating...
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...To develop a winning girls’ softball team, occasionally two opposite styles of coaching come together and complement each other. “14U” fast-pitch softball players need a balance in training. Coach John (an intense and ordered trainer) and Coach Troy (fun-loving and pliable) provide this symmetry for their Tanglewood Extreme softball team. Although these coaches have very different styles of training, they come together to give their players exactly what they need. John’s coaching style is aggressive and extreme, yet precise. He coaches offense, which involves batting and running the bases. Coach John does not give praise easily. He will scold the girls for making errors and have them run or complete repetitions of different exercises if he...
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...Papa John’s Pizza Analysis Executive Summary These recommendations will enable Papa John’s to increase their market share and grow their customer base. These recommendations are based upon in-depth analysis of the company’s dominant economic forces, macro-environment, The detailed findings, resulting from this analysis, are contained in the appendix that follows the recommendations. The appendix is comprised of seven exhibits, and these exhibits are referenced in the recommendations. This recommendation includes introducing global topping preferences across different nations, entering the frozen pizza market and allowing premade Papa John’s pizza to be sold in stores, and opening dine-in restaurants. Papa John's can capitalize on these new growth and improvement opportunities, to increase their revenues, efficiencies, and customer base. Recommendation Papa John’s is the world’s third largest pizza chain, trailing Pizza Hut and Dominos. (Exhibit 4, pg. 11) Although Papa John’s has established a notable amount of success in the industry, to have only existed for a shorter period of time than its rivals, there are existing opportunities that would help Papa John’s to gain competitive advantage and build on its core competencies. Currently Papa John’s is known for its commitment of quality ingredient and quality pizza. (Exhibit 6, pg. 13) Because Papa John’s has a base of customers that already trust the company to deliver great value, this gives Papa an...
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...RUNNING HEAD: PAPA JOHN’S/FACEBOOK CASE STUDY Unit 8: Papa John’s/Facebook Case Study xxxxxxxxxxxxxxx BUS107003016*201002 Week Eight December 6, 2009 RUNNING HEAD: PAPA JOHN’S/FACEBOOK CASE STUDY Papa John’s/Facebook Case Study Papa John’s/Facebook Case Study Papa John’s advertising developed slowly over the years. Papa John’s started out advertising by word of mouth – customer to customer. Papa John’s did not start advertising on television until 15 years after its doors opened and that was 10 years ago. Their word of mouth advertising did not turn into a social networking advertisement until November 2008. Papa John’s strengths are that they are a good pizza place. They are a contender with the other big pizza company names in the market. One of Papa John’s weaknesses was due to the fact that they did not start advertising for many years. Once they did people would say, “I have never heard of Papa John’s”. After a period of time their slogan sticks. They advertise “Better ingredients, better pizzas, Papa John’s”. It is an accreditation to their television advertising campaign that that slogan remains with people. I cannot think of any immediate problems except for the fact that they did not start advertising for such a long period after they opened their doors. I believe that their move to advertise on Facebook was ingenious. Many people on Facebook become fans of almost anything. Becoming a fan of Papa John’s on Facebook enabled...
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...Ball State University and turning his father’s failing tavern around with an idea of pizza, Mr. Schnatter would wind up selling his beloved ’71 Camero for a $1600.00 investment towards pizza equipment. (Papa Johns International 1) It was that entrepreneurial move which would eventually solidify an excellent business model to launch what is now known as “Papa John’s” and currently the third largest pizza franchise. Taking a look at how Mr. Schnatter rose his company to that achievement; you will see that popular partnerships, international expansion, and a first-class outlook on “quality over quantity” pays out in the long run! Papa John’s was conceived on October 2, 1984, when Mr. Schnatter knocked out a broom closet inside of his father’s tavern. (Papa Johns International 1) The business was nearly bankrupt, but Mr. Schnatter took initiative and planned to sell $5 dollar pizzas and 50 beers up front in his father’s business. It was that entrepreneurial move to start his own business that would keep that drive going. Only after a short and successful year, Mr. Schnatter would open his first Papa John’s store. Papa John’s started franchising their business in 1986, and on June 8th, 1993 the business would become a publicly traded company, which relies primarily on it’s shareholders. Breaking down the company’s motto: “Better Ingredients, Better Pizza: Papa Johns,” (Papa Johns International 1) we see what Mr. Schnatter planned to give his competition, a high-quality pizza that...
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...Introduction The Papa John’s case provides a classic example of a company that entered a highly saturated and mature market and was able to enjoy immense growth and success due to its creative product differentiation strategy. The company’s motto has been consistent from the day the first restaurant was opened: Superior ingredients and a superior product from its competitors. John Schnatter took the basic concept of product differentiation and positioning to new heights as he created a strong global brand, which had an unprecedented track record of success and customer loyalty over its competitor’s pizza products. This case analysis will examine the company’s initial meteoric growth, leveling performance in recent years while attempting to foreground the challenges faced by Papa John’s and evaluate the strategic options and possible responses to pressures through an evolved product differentiation and growth strategy. Internal/External Environment & Pressures Internally, the company had enjoyed astronomic growth since its inception in the mid 1980s, but began to see the impact of a slowing U.S. and world economy in 2008 that began to put pressures on the company’s year-over-year growth and profitability. The time period referenced in the case indicated that Papa John’s in 2007 had 14.8% market share of the $13.5 billion pizza food service market. Despite showing profits each year on its income statement, the year-over-year growth numbers were nowhere near what...
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...| | | | | Jimmy John’s Marketing Plan Metro Detroit Market January 1, 2017-December 31, 2017 Jimmy John’s Marketing Plan Metro Detroit Market January 1, 2017-December 31, 2017 Designed for Metro Detroit Franchisees | | | | | Executive Summary | Write this last so that you can summarize the most important points from your business plan. Provide a concise but positive description of your company, including objectives and accomplishments. For example, if your company is established, consider describing what it set out to do, how it has accomplished goals to date, and what lies ahead. If new, summarize what you intend to do, how and when you intend to do it, and how you think you can overcome major obstacles (such as competition).You can also choose to use the following four subheadings to organize and help present the information for your executive summary.Note: to delete any tip, such as this one, just click the tip text and then press the spacebar. | Introduction Major Aspects of Marketing Plan Budget Statement Table of Contents I. Executive Summary 1 Introduction Major Aspects of Marketing Plan Budget Statement II. Introduction 2 History Performance Purpose III. Situational Analysis 3 Market Analysis Market Segmentation Competition Pricing IV. Marketing Planning 4 Marketing Objectives Target Markets Product Promotion Distribution Price V. Implementation and Control of the...
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...Schnatter founded papa John’s Pizza in the year 1984. John began his career in a small pizza restaurant in the City of Jeffersonville, Indiana. Upon completing his High School education, he matriculated to Ball State University. While attending college at Ball State he continued working in the pizza industry, working at another pizzeria. It was here that he learned much of what he knows about the pizza business. After completing college he returned home and found that, his father’s Bar was encountering financial trouble. Seeing this, John decided that he had to do something. He decided to sell his 1972 Camaro and use the money from the sale of his car to save his dads bar and knock down one of the walls in the bar and use this space to make a small pizzeria inside the bar. This was the first official Papa John’s Pizzeria. “I put my heart and soul, and everything I had learned from my father and grandfather, into my pizza business, and it paid off” (papajohns.com, 2012). From the beginning of his pizzeria, John used a totally different approach to pizza making than other pizzerias. He made a decision to put the same effort of a small town pizzeria into the mentality of the big pizzeria business plan. He knew that having superior quality, great customer service, and exceptional community service would create multitudes of satisfied customers for his business. As a result, Papa Johns has been rated #1 among all pizza chains in the United States. Papa John’s Pizza target market...
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...Papa John’s Pizza John Schnatter began selling pizzas out of the back of his father’s tavern in 1983, and opened the first Papa John’s one year later. He began to grow Papa John’s on the ideas of superior customer service, a quality product, and keeping a limited menu. As of 2012, Schnatter has grown Papa John’s to the third largest pizza chain in the world. Over time Schnatter has realized that he must expand his menu to keep up with the other pizza chains. He has also had to keep up with the advancing of technology such as applications for smart phones and online ordering. He has also had to deal with the unstable economy and the recent health craze in the United States. After a thorough examination of the pizza industry, I have put together a complete industry and company analysis to assess Papa John’s current market position and determine its potential for success in the future. In performing this analysis, I have developed three recommendations for the continued success for Papa John’s in the future, and help them over take Domino’s and Pizza Hut as the market share leader. Recommendation #1: Expand Menu to Add Healthier Options * When John Schnatter started Papa John’s, he ran on the business idea of keeping a limited menu; however as he watched other pizza chains add items to their menus, he expanded Papa John’s menu * As stated in exhibit 3, consumers have started to try and eat healthier in recent years * Papa John’s has added chicken and wings...
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