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Justification of Proposal Topic

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REASON FOR THE PROPOSAL TOPIC

Due to the economic crises the organization has witness decline in money raised during fundraisers. Normally these events are held by auctioning donated goods or by donation of money for a cause. The donors are all members of the organization, on rare occasions some could be people invited by the members.
Because of the decrease in funds raised, several meetings have been held, where the main agenda is ways to improve funds. A suggestion of starting up a business owned by the organization was raised, with different members having different business ideas. As a result of the above a committee was set up to look at the pros and cons of the different business ideas suggested, set up a business proposal for each, and then a decision of the most profitable and realistic one will be made by the house.
One of the businesses suggested was a vegetarian shop, to me that was the best business idea. Reason being that majority of the members of BCS Charity, which is my organization are vegetarians, this means they are the first target market. What is more reliable than the business owners (BCS Charity members) patronizing their business. That was my first reason for being attracted to the business idea.
The second reason is that, there are no purely vegetarian shops available in the retail sector at the moment. So it will be a good niche, and an advantage over the giant retail companies that will be the main competitors. It also will be a good money making venture for the organization.
It is important for BCS charity to start-up a business that will generate fund in other to reduce the financial load from its members and also to be able to commence new projects the organization is interested in to improve the community. In recent years specifically after 2008 economic crises the organization has been witnessing gradual decrease

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