Premium Essay

Kid Kustomers Rhetorical Analysis

Submitted By
Words 1112
Pages 5
Kid Kustomers
The author, Eric Shlosser, is reasonably critiquing how advertisers over the years have directed their products to the younger generations in order to create connections to the trade marketers. Through his use of strong diction and logos, he is convincing the audience that this form of advisement is unethical and wrong. He uses statistics and surveys to make his argument seem more persuasive. He uses one study from 1991 that “found that nearly all of America’s six- year-olds could identify Joe Camel that was just as familiar to them as Mickey Mouse.”
Eric Shlosser argues that advertisers have aimed their advertisements toward younger generations so that they can get their parents to buy them the products. Nagging tactics are …show more content…
The media has established itself into our daily lives. We are constantly trying to keep up to date on the latest news, trends, television programs, applications, and the list goes on. Children are becoming technologically savvy form very young ages. These devices offer them on the go access to their education programs. In the media, whether it’s through television programs or video games, we see real issues in the world, instead of being sheltered from them. Knowledge makes us one step closer towards a better, more challenging …show more content…
Particularly, they are seeing an increasingly infantilized society. For example, violence, sex, and drugs are popular trends in programs, movies, and games. Children that view these vulgar behaviors do not fully understand the extent of this conduct. With our media revolving around these topics, it is overly popularizing the ideas, making it seem acceptable to easily influenced adolescents.
Television programs and movies are becoming less classical, and more realistic. Seeing the characters and actors reaction and ways they handle their issues can reflect in our lives. We learn what not to do if we ever fall in theses struggles, and if we end up there, what is a better way to go about it. With new programming, like Netflix, we have more access to any series. As humans we are constantly learning from other people’s mistakes. Today’s culture makes this much

Similar Documents