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Li & Fung 2006

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Li & Fung 2006

1. What are the major competitive advantages/disadvantages of Li & Fung in 2006?
Supply chain management is the core business of ‘Li & Fung’. Trading, logistics and distribution are the three main special essentials of ‘Li & Fung’s business.
Supply chain excellence has become a key driver of competitiveness in most industries globally. A supply chain encompasses all activities from obtaining raw materials through to the delivery of final goods or services to the end-consumer. These include material sourcing and handling, product design, production planning, order processing, inventory management, transportation, warehousing and customer service. It also includes the management of information flow that facilitates communication among all these functions.
For a company to be competitive, its supply chain must be flexible, agile, cost-effective and responsive. Nowadays it is more common for companies to collaborate in a global context where each of them focuses on its core competency and outsource the rest. As a consequence their successes becomes increasingly dependent on how well they can orchestrate the different aspects and manage the external parties involved along the supply chain. Equally important are companies' abilities to satisfy their customers' needs, shorten production lead time and lower cost.
‘Li & Fung’ has evolved from a sourcing agent to a global supply chain manager by being an innovator in the development of supply chain management. Through our practice and research in this area, we have derived the following seven principles which constitute the pillar of ‘Li & Fung's supply chain management:
1) Customer-centric and market demand are driving force of the ‘Li & Fung’.
2) Focus on one's core competency and outsource non-core activities, in order to develop a positioning in the supply chain.
3)

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