...filials of Abertis). He also was the president of Cruz Roja Barcelona and vicepresident of Cruz Roja Cataluña. He turned down being adviser of Economy of la Generalitat de Catalunya ABG, Abengoa ([pic] Sevilla). It is multinational corporation, which includes companies in the domains of telecommunications, transportation, but mainly the environment and the energy. It was created the 4th of January of 1941 by Javier Benjumea Puigcerver y José Manuel Abaurre Fernández-Pasalagua. Its objective firstly was make electricity meters but the economic situation didn’t allow them so they started elaborating projects, technical studies and electric installations. Between 1941 and 1950 they spread to rest of Andalucia and then the rest of Spain and finally in the 70s they become internationals. Nowadays they’re present in more than 70 countries. Javier Benjumea Puigcerver (Sevilla, 1915 - 2001), marquis of Puebla...
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...Question 1: From an analytical prospective, explain how information systems relate to the way Zara runs its business. What types of systems are the most essential for this company in its current environment? Zara is a clothing company that was founded in 1975 and came from Spain. Its under Inditex group which owns other brands such as Massimo Dutti, Pull & Bear, Oysho, Uterques and many more companies. Zara grew very fast and currently in 2012 has 1,617 stores worldwide. With a large name in the fashion industry, besides that, Zara faces tough competition internationally including H&M, Benetton, and GAP. In order to keep up with the speed chic, Zara need to keep up also with the information system to run their business. Information systems is a critical tool in todays world in business and even our daily lifes, Zara uses information systems to succesfully speed up the entire value chain process. This is because it takes the retailer 10 to 12 months to develop a fashion model and see it through the point of where the goods arrive in the store, but with information systems, Zara uses quarter of that time for the whole process. Besides that, Zara achieves this by using information systems in their stores to provide the design team innovative ideas. In a way Zara’s success could be also attributed to their information system tools employed at their production level. A designer checking for sketches with associates to market specialists, all the way to cross-functional...
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...5801 Term Project: Analysis of Turkish Automative Industry and Review of Ford OTOSAN Hakan ERTÜRK 1611136 Contents 1) Historical Development and the Importance of Automative in Turkish Business Enviroment 3 a) History 3 b) Importance of Automative in Turkish Business Enviroment 7 2) Demand and Supply Structure of the Automative Sector 8 a) Sector Highlights: 8 b) Motor Vehicle Production and Sales in Turkey 9 c) Concentration of the sector 10 d) Chacteristics of products, elasticies, characteristics of consumers, entry and exit barriers, resources and capabilities of the firms, 11 3) Government Policies 12 4) International Competition 14 a) Passenger Car and Commercial Vehicle Market Import 14 b) Vehicle Market Export 14 5) Analysis Of FORD OTOSAN A.Ş. 15 a)Company Profile: 16 -Shareholders: 16 - Headquarter & Branches, Foreign Country Operations: 16 -Field of Operation 17 -Strategy of the Company: 17 -Financial indicators of the company 18 -Products, Export-Import and Domestic Market Performance: 19 -Research and Development: 19 6-Ratio Analysis: 21 7. Conclusion 23 8.Appendix 24 1) Historical Development and the Importance of Automative in Turkish Business Enviroment a) History The development of the Turkish automotive sector has been closely related to the market policies implemented by the Turkish government. The protected market regime, prevailing since the foundation...
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...------------------------------------------------- business enviroment ORGANIZATIONAL AND PURPOSE OF BUSINESSES TASK 1 CONTRAST OF TWO MARKETS FOR DIXONS CARPHONE COMPANY TASK 2 December 7, 2014 December 7, 2014 Contents Executive summary 2 Carphone Warehouse 3 Mission 3 Vision 3 Purpose 3 Stakeholders 4 Dixons Carphone plc (Currency GBp) 4 Director Shareholdings 5 Hill Farm Furniture 6 Purpose 6 Mission/Vision 6 Stakeholders 6 CONTRAST OF TWO MARKETS FOR DIXONS CARPHONE PLC 7 Free Market X Command System 7 Competition Policy 7 Conclusion 9 Bibliography 10 Executive summary As the world changing quickly in term of political, economic, social, technological, environment and legal (PESTEL), its happen due many influences either internal or external of the business, if the company do not stay update it can fail, that is important the study of Business Environment. Each country has its own way to control the economy; there are four types of economy such as: command, free market, mixed and transitional. A command economy is “a socialist economic system in which production and distribution of goods and services are controlled by the government and industry is mostly owned”. (Dictionary.com, 2014) A free market economy is “an economy in which the allocation for resources is determined only by their supply and the demand for them. This is mainly a theoretical concept as every country, even capitalist ones, places some restrictions...
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...5/19/2012 Report By Omar Sheriff (52111617) | Ritsumeikan Asia Pacific University | Ritsumeikan Asia Pacific University | Strategic Analysis Report Hitachi LTD (4000 words) | 1.0 Introduction This report will conduct a strategic analysis report on Hitachi Ltd. On a famous advertistment (advertisement) about Hitachi’s smart cities and its social innovation business it suggests the following: “Even apart, we are connected. Even in absence we are still joined. Past and present connect! thus； we see the future. IT connects with infrastructure to link the world to bring better quality of life, urban planning, transport, electricity, industry, the enviroment, Hitachi’s expertise, its people, its technology are all at the service of society..... Hitachi inspires the Next ” (Hitachi, 2012) 2.0 Vision statement and report structure “The Hitachi Group is active in various fields ranging from social infrastructures to home appliances, materials, logistics, and services. Our goal is to seek constantly to breathe new life into the next era, an outlook expressed in our corporate slogan: “Inspire the Next.” We seek to become a vigorous company that will grow throughout the 21st century, contributing to society by helping to build comfort and prosperity” (Hitachi, Hitachi ltd, 2012). Above is an extract from a Hitachi advertisement derived from the Hitachi Smart city concept, that the company seems to be centrally pursuing in its global strategy via a strategy...
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...PRODUCTS S. POPOVICI, V. POPOVICI, L. DUGULEANA Abstract: The consumption of ecological products is an expensive “fashion” on internatonal market. However the production and the processing of the row BIO materials represents an complex problem, which demands solutions. Romanian BIO products market has a favorabile image, even though the consumption reprezents only 1% from total consumtion. 90% of the raw materials are exported. Unfortunately, the products exported are returning to Romania, processed, with 4-5 times higher prices. The direction for a clean and healthier style of life is designed. Its evolution will decide the future. Key words: BIO, Organic, Ecologic, Control, Certified Quality, Health, enviroment protection, factors of influencing the consumption of BIO consumption. 1. The Concept of Bio Product “Bon est bio, mais c’est quoi le Bio? Natural, good, beautiful and without pesticides....Bio is good, but what is Bio? [4] On world market today, the phenomenon of consuming BIO products today is “on fashion”. In fact, it is a matter of going back to natural without toxic additives to our bodies and to the environment. In order to “improve the quality of life”, new technologies has been released to increase the food resources and the soil production. Unfortunately, without thinking long term, the body has been bombarded by substances which are heavy to our metabolism and it does diminish the body’s immune system. Therefore...
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...industry. Out of STEP analysis I have identified the following ain issues: Deregulation will stimulate competition, but also market growth Lower prices will cause focus on costs Focus on security measures will increase costs There is no need for added values in connection with prestige Analysing the airline industry by Porter’s “Five Forces” I have stated: Big Player and/or Alliances fight a price war, often using a second brand (Buzz, etc.) Big Players have not identified and reacted on the change in environment Few structural changes to support the need of cost effectiveness und to bring them in line with new customer requirements Because of the very static picture I have supported that analysis by BCG strategic model: BCG's Strategic Enviroments Matrix Many Source of Advantage FRAGMENTED Airline Industry SPECIALIZATION 2nd brand for Budget Segment STALEMATE Budget Airlines VOLUME Few Small Size of Advantage Big Global airlines which come from the „Fragmented Segment“ with a 2nd brand try to enter direct the „volume market“ taking their costs for product differentiation with them, causing not competitive costs Airliners like EasyJet coming from the “stalemate segment” into the “volume segment” are focused with their strategy on the real customer expectation and are therefore cost competitive. To better understand the strategy of EasyJet within...
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...BUSINESS ORGANIZATION MANAGEMENT NOKIA NAME: SHALINI DEVI A/P MANOHARAN ID NUM: DCA 07-04101148 LEC NAME: MR SELVAMATHAN SUBMISSION DATE: 28 MAY 2012 TABLE OF CONTENT INTODUCTION Nokia is a multinational corporation engaged in the manufacturing of mobile phones devices, in converging internet and communication industries, having about 132,000 employees working worldwide. The organization is the World’s largest mobile manufacturing company and is operational is 150 different countries having an approximate global annual sales revenue of ¼ 42 billion and operating profit of ¼ 2 billion in the preceding year 2010. The organization has a market share of about 28.9% as of the preceding year 2010 and is still the market leader in the world of mobile phones. Nokia Corporation has a history of 146 years and it wasn't the way it is today, it took Nokia decades to reach at this point. The first Nokia century began with Fredrik Ides tam’s paper mill on the banks of the Nokian virtual River. Between 1865 and 1967, the company would become a major industrial force, but it took a merger with a cable company and a rubber firm to set the new Nokia Corporation on the path to electronics. From 1968-91, the newly formed Nokia Corporation was ideally positioned for a pioneering role in the early evolution of mobile communications. As European telecommunications markets were deregulated and mobile networks became global, Nokia led the way with some iconic products. In 1992, Nokia decided...
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...T.C. MARMARA ÜN VERS TES SOSYAL B L MLER ENST TÜSÜ ŞLETME ANAB L M DALI ÜRET M YÖNET M VE PAZARLAMA ( NG) B L M DALI THE EFFECT OF BRANDING ON CONSUMER PURCHASE INTENTION: A STUDY IN TURKISH APPAREL INDUSTRY Yüksek Lisans Tezi ŞULE DEM R stanbul, 2008 MARMARA ÜN VERS TES SOSYAL B L MLER ENST TÜSÜ ŞLETME ( NG) ANAB L M DALI ÜRET M YÖNET M VE PAZARLAMA ( NG) B L M DALI THE EFFECT OF BRANDING ON CONSUMER PURCHASE INTENTION: A STUDY IN TURKISH APPAREL INDUSTRY Yüksek Lisans Tezi ŞULE DEM R Danışman: YRD. DOÇ.DR. A. MÜGE YALÇIN stanbul, 2008 GENEL B LG LER sim ve Soyadı Anabilim Dalı Programı Tez Danışmanı Tez Türü ve Tarihi : Şule DEM R : şletme : Üretim Yönetimi ve Pazarlama ( ng.) : Yrd. Doç.Dr. A. Müge YALÇIN : Yüksek Lisans - Temmuz 2008 Anahtar Kelimeler : Marka Çağrışımları, Marka Öğeleri, Marka Değeri, Giyim Sektörü, Tekstil Sektörü, Markaya Karşı Tutum, Satın Alma Niyeti ÖZET MARKANIN TÜKET C SATIN ALMA N YET NE ETK S : TÜRKIYE G Y M SEKTÖRÜ ÜZER NDE B R ARAŞTIRMA Bu çalışma, Türkiye hazır giyim sektöründeki marka çağrışımları ve marka öğeleri ile satın alma niyeti arasındaki ilişkileri incelemektedir. Bu amaçla, marka çağrışımları ve marka öğelerinin 1980 – 1990 yılları arasında doğan gençlerin satın alma niyeti ile ilişkileri ortaya konulmuştur. Çalışmanın çerçevesini belirlemeden önce Türkiye hazır giyim sektörünün durumu ve 1980 – 1990 arasında doğan gençlerin eğilimlerini saptayabilmek amacıyla literature araştırması yapılmıştır...
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...benefits; Good company to work for till profits started to slide off" in 36 reviews * "Lots of great people at the company, learned a lot and inspired my career in technology" in 33 reviews * "Good pay, great management, I felt like the work I was doing was important for the company" in 30 reviews Cons: * "No work life balance, limited career advancement, lack of good benefits of tech companies" in 20 reviews * "Senior management (C-Level) does no communicate down to employees well" in 27 reviews * "Poor management decision making processes - not innovative" in 18 reviews * "Upper management doesn't listen to people lower down that actually know what they're talking about" in 15 reviews * "Many bad/useless middle management built up over the years but the layoff did some clean up" in 13 reviews Reviews Dec 8, 2013 “Loved the company and the people.” Software Development Manager (Former Employee) Rolling Meadows, IL I worked at BlackBerry full-time for more than 5 years Pros – BlackBerry was a great company with great people. I still believe the technology is the best in the industry and is only lagging due to customer lack of appreciation of the importance of Mil grade security. Cons – Executive management failed to grasp the importance and desired feature sets of the typical consumer and was so arrogant as to react too slowly to market demands in the consumer space. Yes, I would...
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...societies choose to fail or survive. The main characters are historical people and unknown kings of Mayan cities or Easter Island villages. Jared Diamond tells the story of the Viking explorer Erik the Red, who discovered Greeland and Vinland (Terranova, in Canada). Another character is captain Olafsson, a norse sailor who wrote the last news about Greenland in 1410. Another main character is Christopher Columbus, who arrived at Hispaniola in 1492, but now this island is two countries, the Dominican Republic and the Haiti. Diamond studied the politics of two presidents. the dominican Rafael Trujillo, who protected the enviroment and the dictator François, Papa Doc, Duvalier, who decided on politics of deforestatation of his country, Haiti. The author considered the bad politics of another main character, king George II, who was interested in sending merinosheeps from Spain to Australia, an idea which was succesful from 1820 to 1950 but then the farmers understood their lands lost fertility. Another main character is Tokuwaga Jeayasu, a shogun of Japan in 1600, who prohibited Christianity in 1600 and protected his country againt deforestation. The book takes us to a lot of places around the globe: Mayan cities, Rwanda, Viking colonies of Vinland or Greenland, Haiti and Dominican Republic, Easter Island and Polynesian colonies in Pacific, and the Chaco villages in New Mexico (United States). The time period was from 800 AC, when collapsed Mayan cities to 2005. Other locations are the...
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...MASARYKOVA UNIVERZITA Ekonomicko-správní fakulta Studijní obor: Podnikové hospodářství Kombinované studium [pic] PROPOSAL OF A MARKETING STRATEGY Návrh marketingové strategie Diploma thesis /Diplomová práce Vedoucí diplomové práce/Supervisor: Autor/Author: Ing. Klára KAŠPAROVÁ Mgr. Jana LUDÍKOVÁ Brno, červen 2008 Brno, June 2008 |Jméno a příjmení autora: |Jana Ludíková | |Author´s name: | | |Název diplomové práce: |Návrh marketingové strategie | |Title of the diploma thesis: | | |Název práce v angličtině: |Proposal of a Marketing Strategy | |English title of the diploma thesis: | | |Katedra: |podnikového hospodářství | |Departement |of corporate economy | |Vedoucí diplomové...
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..., What is CSV How we implement CSV Nutrition Water Rural development Responsible sourcing Environmental sustainability Human rights and compliance Our people Nestlé in society Creating Shared Value and meeting our commitments 2012 Full report Nestlé in society | Creating Shared Value and meeting our commitments 2012 | Full report 1 What is CSV How we implement CSV Nutrition Water Rural development Responsible sourcing Environmental sustainability sustainability Human rights and compliance Our people Nestlé in Society: Creating Shared Value A message from our Chairman and our CEO About this report Nestlé in Society: Creating Shared Value Creating Shared Value explained Nestlé Corporate Business Principles Our Commitments Materiality Key Performance Indicators Summary Consolidated environmental performance indicators Nestlé in society | Creating Shared Value and meeting our commitments 2012 | Full report 3 6 8 9 10 11 15 18 20 2 What is CSV How we implement CSV Nutrition Water Rural development Responsible sourcing Environmental sustainability Human rights and compliance Our people A message from our Chairman and our CEO We have always believed that in order to prosper we need the communities we serve and in which we operate to prosper as well: and that over the long term, healthy populations, healthy economies and healthy business performance are mutually reinforcing. We recognise...
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...MARKETING COMMUNICATIONS To Caroline, Arthur, Dan and Becky MARKETING COMMUNICATIONS JOHN EGAN Australia G Canada G Mexico G Singapore G Spain G United Kingdom G United States Marketing Communications John Egan Publishing Director John Yates Production Editor Lucy Mills Typesetter Newgen, India Text Design Design Deluxe Ltd, Bath, UK Publisher Jennifer Pegg Manufacturing Manager Helen Mason Production Controller Maeve Healy Printer Rotolito Lombarda S.p.A. Italy Development Editor Tom Rennie Marketing Executive Leo Stanley Cover Design www.mulcaheydesign.co.uk Copyright © 2007 Thomson Learning The Thomson logo is a registered trademark used herein under licence. For more information, contact Thomson Learning High Holborn House 50-51 Bedford Row London WC1R 4LR or visit us on the World Wide Web at: http://www.thomsonlearning.co.uk This edition published 2007 by Thomson Learning. All rights reserved by Thomson Learning 2007. The text of this publication, or any part thereof, may not be reproduced or transmited in any form or by any means, electronic or mechanical, including photocopying, recording, storage in an information retrieval system, or otherwise, without prior permission of the publisher. Every effort has been made to trace all the copyright holders, but if any have been inadvertently overlooked the publisher will be pleased to make the necessary arrangements at the first opportunity. Please contact the...
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...Chap1 Comparing Apples and Oranges The concept of “apples and oranges” relates to the consistency of anything that is compared with something else. Whenever you make a comparison in sentence, you have to make sure the things you compare are , in fact, comparable. Than ①主语比较 1. Because the Earth’s crust is more solid there and thus better able to transmit shock waves, an earthquake in the eastern United States will typically devastate an area 100 times greater than will a quake of comparable magnitude occurring in the West.(D-P35-9) 2.Local residents claim that San Antonio, Texas, has more good Mexican American restaurants than does any other city in the United States. (D-p78-14) 3.The guiding principles of the tax plan released by the Treasury Department could have even greater significance for the economy than do the particulars of the plan. (C-p8-6) 4. Because natural gas is composed mostly of methane, a simple hydrocarbon, vehicles powered by natural gas emit less of certain pollutants than those burning gasoline or diesel fuel. (C-p8-16) 5. The United States government employs a much larger proportion of women in trade negotiations than does any other government. (C-p22-8) 6. The pay of senior executives increased in 1990 by a larger percentage than did the wages of other salaried workers. (C-p67-5) 7. A newly developed jumbo rocket, which is expected to carry the United States into its next phase of space exploration, will be able to deliver a heavier load...
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