...Unit 3 – Question 1 pg 179 The first question in the text book is a question that a lot of companies are asking themselves because of what Disney has been able to do with its brand. The question is as follows: What does Disney do best to connect with its core consumers? It can be seen from the passage that by the early 1970s Disney determined on clientele encompass of kids, relatives and adults. From the early to mid 1980s, it implemented policies to get in touch with older viewers. Now its advertising to all ages and civilization. Now it is one of the principal vary global entertainment business which consists of five divisions which include the following: The Walt Disney Studios, Parks and Resorts, Disney Consumer Products, Media Networks, and Interactive Media. This diversity supplies adequate probability for all category of consumers to first-rate services. They used up-and-coming knowledge to attach with patrons. This assists clientele to be provided with more expediently and amusingly. Disney’s nucleus values, as dedicated by its president in saying their greatest confrontation is to keeping up with a 90-year-old trademark pertinent and existing to its central part spectators while wait factual to its inheritance and core trade name principles. Today, the company is one of the planets main medium activity corporation in the globe having a unsurpassed correlation with core patrons. From the time when it began in 1923 by the Disney brothers, Disney has stayed soaring...
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...12/13/2015 MBA case till we meet again CASE: PR MOTORCYCLES: Till We Meet Again 1. MBA case till we meet again - CASE: PR MOTORCYCLES: Till We... Home Southwestern University (Philippines), Cebu City MBA MBA 503 MBA case till we meet again 1 of 2 Download Document This preview has blurred sections. Sign up to View Full Document CASE: PR MOTORCYCLES: Till We Meet Again 1. What, if any, did the president fail to do? This is an issue of ethical management. Managing employees can be a daunting prospect. Many business owners started their businesses because they wanted to be their own boss, but what happens when there is a conflict of your interest versus the company policy – what kind of leader will you be, how will you juggle your business and the regulatory requirements of being the boss? While great leadership is often measured by your ability to lead and mentor your employees, it’s also important to remember that as an employer and manager you are required to treat all employees equally and fairly. This is something that Mr. Pedro Reyes failed to do when he took the responsibility that Ms. Amelia Rivera should have done as the head of the HR department. It was a gross disrespect on the part of Ms. Rivera. Mr. Reyes could have allowed Ms. Rivera to take action on the matter as it was the latter’s responsibility. https://www.coursehero.com/file/12214602/MBAcasetillwemeetagain/ 1/7 12/13/2015 MBA case till...
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...* ------------------------------------------------- HOME * ------------------------------------------------- MBA RESOURCES * ------------------------------------------------- GWSB * ------------------------------------------------- MBA PREPARATION * ------------------------------------------------- * ------------------------------------------------- * ------------------------------------------------- PART-TIME MBA IN DC * ------------------------------------------------- SIDE NOTES * ------------------------------------------------- * ------------------------------------------------- * ------------------------------------------------- * ------------------------------------------------- BUSINESS SCHOOL CASES * ------------------------------------------------- BEST MBA TEXTBOOKS * ------------------------------------------------- SUBSCRIBE Part-time MBA Degree in DC Blog on in and out of class experience of part-time MBA student at GWU School of Business Deloitte & Touche Consulting Group Case Analysis APRIL 12, 2011 The presented case of Deloitte and Touche Consulting Group engagement with SKS Manufacturing is offering invaluable lessons in team and project management. It briefly touches upon all major facets of the consulting company involvement with client projects, such as: • Engagement planning • Team selection • Roles and responsibilities of team members • Background and qualifications...
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...The MBA Decision Case Study Analysis 1 Philip Bard Potomac College – BUS503: Managerial Finance June 9, 2013 Rob Shah Abstract The purpose of this paper is to summarize the Case Study The MBA Decision. This case discusses the educational options for 28-year-old, Ben Bates. The purpose of this paper is to analyze Ben’s school options and make the decision that is going to be the most fiscally responsible in the long run. This decision will be achieved by answering the 6 questions at the end of the case study. The MBA Decision Case Study Analysis 1 This Case Study discussed the decision of which MBA program potential student, Ben Bates, should attend. Ben is satisfied with his current job, but wants to achieve his goal of becoming an investment banker. He feels that an MBA degree would allow him to achieve this goal, and has narrowed his school choices down to two options. Many factors are being considered by Ben, such as his current salary, tax rates, program prices, supply costs, health care costs, and future salaries as well as signing bonuses. In this case, Ben is 28 years of age and graduated from college when he was 22. He also currently has enough money in his bank account to pay for either of the MBA programs that he is exploring. “… and expects to work for 40 more years. His current job includes a fully paid health insurance plan…” (Ross, Westerfield, and Jaffe, 2013 p. 134). One can expect Ben’s MBA program to take 1-2 years, which would cause his to be...
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...and Syllabus of Masters in Business Administration (MBA) Batch 2012 onwards By Board of Studies Business Administration Punjab Technical University Scheme of (MBA) Batch 2012 Onwards First Semester Course Code Course Title Load Allocation L T P 4 1 4 4 4 4 3 3 28 1 1 1 1 2 2 7 - Contact Hours: 36Hrs. Marks Distribution Internal 40 40 40 40 40 40 40 280 External 60 60 60 60 60 60 60 50 470 Total Marks 100 100 100 100 100 100 100 50 750 Total Marks 100 100 100 100 100 100 100 50 750 Total Marks 100 100 100 100 100 100 100 50 750 Credits MBA 101 MBA 102 MBA 103 MBA 104 MBA 105 MBA 106 * MBA 107 * MBA 108 Principles and Practices of Management Organizational Behaviour Accounting for Management Quantitative Techniques Managerial Economics Business Communication Information Technology for Management Viva Voce Total Course Title 5 5 5 5 5 5 5 2 37 Credits Second Semester Course Code Contact Hours: 34 Hrs Load Marks Distribution Allocation L T P Internal External 4 1 40 60 4 1 40 60 4 4 4 4 3 27 1 1 1 1 6 40 40 40 40 40 280 60 60 60 60 60 50 470 MBA 201 MBA 202 MBA 203 MBA 204 MBA 205 MBA 206 BTHU 101* MBA 207 Business Environment Production and Operation Management Human Resource Management Marketing Management Financial Management Research Methodology Human Values and Professional Ethics Viva Voce Total Course Title 5 5 5 5 5 5 3 2 35 Credits Third Semester Course Code Load Allocation L T P 4 1 4 4 4 4 4 3 27 1 1 1 1 1 6 Marks Distribution Internal 40 40 40 40 40 40 100...
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...Gujarat Technological University Syllabus for New MBA Program effective from Academic Year 2011-12 (Also applicable to 2nd Year Students of 2010-12 Batch MBA Program) COMPULSORY COURSES MBA-II Semester-IV Sub Name: - Comprehensive Project Report – Industry Defined Problem (CP-IDP) Sub Code: - 2830004 In addition to Major Specializations, there will be over sixty Sectorial / Industry Areas for Practical studies in which theoretical papers / books are not to be taught in regular classroom sessions, but the teachers and students are free to use any available books, publications and online material to understand and guide the students for various sectors. Ideally, a teacher should study and specialize in at least TWO Sectors, so four teachers can guide 60 students in a class. (Reference: Appendix 1: List of Sectorial Areas for Comprehensive Project study given in Sem III Syllabus). This report is similar to the Grand Project, which was the part of earlier syllabus. The Comprehensive Project Report is based on the research methodology and students have to prepare the research report by using appropriate scientific statistical research tools for preparation of the CP in consultation with the faculty guide. (Please also refer the Guidelines for CP in MBA Semester III, as the same Project Title continues in Semester IV). A student has to opt for any ONE of the Sectorial Areas and study it thoroughly. The students may undertake the CP based on the selection of an Industry Defined Problem...
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...INSTITUT TEKNOLOGI BANDUNG MBA Programme GraduateSchool of Business http://www.mba.itb.ac.id INSTITUT TEKNOLOGI BANDUNG MBA Programme GraduateSchool of Business http://www.mba.itb.ac.id MM5002 People in Organization CHEVRON PACIFIC INDONESIA CLASS (X48) FEBRUARY 2013 MASTER OF BUSINESS ADMINISTRATION SCHOOL OF BUSINESS AND MANAGEMENT INSTITUT TEKNOLOGI BANDUNG http://www.sbm.itb.ac.id/mba MASTER OF BUSINESS ADMINISTRATION SCHOOL OF BUSINESS AND MANAGEMENT INSTITUT TEKNOLOGI BANDUNG http://www.sbm.itb.ac.id/mba Contents 1. Vision and Mission of MBA-ITB 2 2. Learning Goals of MBA-ITB 2 3. Learning Outcomes of This Course 3 4. The Course Structure …………………………………………………………………………………………………………………….. 3 5. The Course Plan 5 6. Lecturer Profile 13 7. Grading 14 8. Students Guidance 15 9. References 15 1. Vision and Mission of MBA-ITB Vision: “To be A World Class Program of Master and Business Administration that Creates Ethical and Entrepreneurial Leaders” Mission: * To educate and develop future leaders in business * To develop sustainable education program for building human resource capacity needed for enhancing industry competitiveness in Indonesia 2. Learning Goals of MBA-ITB In General, The MBA-ITB’s learning goal is to develop students to have the following characteristics : * A Strong competence in business and technology-based management as well as decision making capabilities as...
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...MBA SEMINAR NUMBER, NAME QUARTER TIME,DATES LOCATION MBA-642-A Financial Information Systems Fall 2014 Friday 10/17/2014 – 6:30pm-9:30pm Saturday 10/18/2014 – 8:00am-12:00pm Friday 10/31/2014 – 6:30pm-9:30pm Saturday 11/1/2014 – 8:00am-12:00pm COURSE PREREQUISITES MBA-601 INSTRUCTOR CONTACT INFORMATION Kevin Pugh, MBA, MSMOB Cell: 847-287-2230 Email: kwpugh@comcast.net MBA Office: 630-829-6205 Fax:829-6034 Course Learning Objectives: COURSE OBJECTIVES 1. 2. 3. 4. 5. 6. Describe the components of large-scale, multinational computer as well as other information and operational processes that are used to perform transactions, create services, move information and develop records in each of the key types of financial systems, and describe the role that each component plays. . Describe the overall structure and role of the enterprise-wide financial system Define the components of an enterprise information systems architecture. Characterize the connections between transaction cycles, internal controls, and computer security. Describe key segments or types of systems that provide the wide range of consumer and commercial financial products and services. Research current trends in the global evolution of these large-scale systems, and project how these systems may develop further in the future. CLASS OVERVIEW AND GRADING Class participation: 20% Case Analysis: 80% REQUIRED TEXT: Core Concepts of Accounting Information Systems, 12th Edition by Mark...
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...ADMN 995, section 2: PORTFOLIO COURSE FOR MBAs Course Information & Syllabus for Online MBA Course Purpose The Portfolio Course has two main purposes: (1) Program evaluation for continuous improvement and (2) Professional development for you as you near graduation from the online MBA program. Most students report that the entire process takes only 2-4 hours. This zero-unit course contains your insights, which allow the online MBA faculty to evaluate the effectiveness of its program. It also requires you to reflect on and write about the way in which your selection of courses achieves the goals of the online MBA program. As the online MBA program collects and assesses student portfolios produced over a period of years, the faculty will be able to adjust the mix of electives and requirements that make up each major to more fully meet program goals. Other matters, such as grading standards or individual course requirements may also come up for discussion during the review of student portfolios. Thus, your particular portfolio will help shape the future of the online MBA program as well as help you review your own education. This course will also develop your career and professional aspirations via a career workshop and advisement session to prepare you for the next step in your professional life, which varies from student to student. ADMIN 995 Course Overview There are four components to the course which you must complete: 1. Portfolio of Academic Work 2. Reflective...
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...Strategic Marketing Management MBA5320 E Fall 2013 Professor Office Telephone E-Mail Office Hours Class Location Class Hours Simin Foster, Ph.D., MBA Desmarais 5140 Contact via e-mail simin.foster@uottawa.ca By appointment (confirm via e-mail) Desmarais 4170 Thursday 4:00 pm - 7:00 pm Weight on Final Grade 15% 15% 10% 15% 20% 25% Course Deliverable Case 1 – Black & Decker (A) Case 2 - Marketing Simulation Case 3 – A Case for Brand Loyalty Case 4 – Online Marketing at Big Skinny Peer-to-Peer Learning Experience Final exam Due Date September 19 Part A: September 26 Part B: October 3 Par November 14 November 21 A. February 7 To be assigned To be announced Please note that all assignments must be submitted via Turnitin™ in addition to hard copy. COURSE DESCRIPTION The objectives of this course are to demonstrate the role of marketing in the company; to explore the relationship of marketing to other functions; and to show how effective marketing builds on a thorough understanding of buyer behavior to create value for customers. Using lectures, case studies, and class discussions, students learn how to control the elements of the marketing mix—product policy, channels of distribution, communication, and pricing—to satisfy customer needs profitably. The Telfer MBA distinguishes itself by training students to Lead High Performance Organizations. Successful firms are those that integrate the objectives and resources of the organization with the needs and opportunities...
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...TO: Sarah May, Nurse FROM: Accountant DATE: November 9, 2011 RE: Deductible Educational Expenses FACTS: Sarah May graduated in 1988 from St. John Fisher College with a Bachelor of Science degree in nursing, and soon after became a registered nurse. From 1988-2004, Sarah held a couple nursing jobs, both of which were of a supervisor or manager position. In 2004, Sarah began her current position as a Quality Control Coordinator, which is a nonsupervisory position and did not require an MBA degree. In 2005, Sarah decided to enroll in an MBA program at St. John Fisher College, after feeling at a disposition with her educational background as a Quality Control Coordinator. Sarah’s peer group at work was more educated, many of whom were educated doctors. Sarah graduated in May 2009 with an MBA degree in Health Care Management. Sarah paid for her tuition during the course of the MBA program, and during the 2009 taxable year, she paid $6,500 in educational expenses. ISSUE: Did Sarah May meet the minimum educational requirements necessary to deduct the educational expenses she incurred in 2009, and are these expenses supportive of her desire to maintain or improve current job skills by not qualifying her for a new trade or business? LAW: Under IRC §162(a) a taxpayer may deduct all ordinary and necessary expenses paid or incurred during the taxable year in carrying on a trade or business. Further guidance is provided under Treasury Regulation §1.162-5(a) for...
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...Case Study: Midwest Lighting, Inc. NIDA Y-MBA Group 6 Case Study Midwest Lighting, Inc. สาหรับวิชา BA 719 – Business Opportunity Management เสนอ ดร. วรพล โสคติยานุร ักษ์ โดย Y-MBA รุนที่ 28 กลุมที่ 6 ่ ่ 25 เมษายน 2554 1 Case Study: Midwest Lighting, Inc. NIDA Y-MBA Group 6 ื่ ิ รายชอสมาชกกลุม ่ ลาด ับ ึ รห ัสน ักศกษา ื่ ชอ – สกุล 1 5210221002 ์ นาย วรุณ อนุวงศนุเคราะห์ 2 5210221014 ิ ี ั นางสาว วิลาสนคณาพรชย 3 5210221025 นางสาว สุภาเพ็ญ เพ็งสุข 4 5210221028 นาย จิรภัทร เปาอินทร์ 5 5210221031 นางสาว สมิตา เต็มเพิมพูน ่ 6 5210221041 นาย จักรวาล วัชรภาสกร 7 5210221047 ั ์ นาย ทนงศกดิล ้อเจริญ 8 5210221054 ั นาย ฉั ตรชย ฉัตรตระกูลรัตน์ 9 5210221060 ั ์ ิ นายเด่นชย วงศกฬาเจริญ 10 5210221065 นางสาว นุชรา ลุนาวงศ ์ 2 Case Study: Midwest Lighting, Inc. NIDA Y-MBA Group 6 Table of Contents 1. Background ......................................................................... 4 ประวัตความเป็ นมาของบริษัท (Company Background) .............................................4 ิ ลักษณะการดาเนินธุรกิจ (Business Structure).........................................................5 กลยุทธ์ทางการตลาด (Marketing Strategy) ...........................................................6 การแข่งขัน........................................................................................................7 ความขัดแย ้งทีเกิดขึน ...........
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...1.2 Case Study: Whither an MBA at Strutledge By: Ashley Tinkham 1.2 Case Study: Whither an MBA at Strutledge Tinkham, 1 President of Strutledge, After reviewing the Board of Regents’ plan and reasons behind the desire to implement an MBA program at Strutledge I have determined there to be a lack of information to make a decision at this time. The information to make a supportive decision on whether to implement an MBA program is not sufficient enough and increases the risks of failure of the program. Failure or an unsuccessful implementation of an MBA program at Strutledge can be catastrophic to the reputation of the school. Thus making the situation of rising costs and decreasing enrollment worse. The Board of Regents could be on the right track of implementing a MBA program to attract more students but this can only be determined through data. The question that truly needs to be answered is if the area needs or desires a MBA program and only if the answer is yes to that question should the idea of implementing an MBA program be explored as an option. My suggestion is that the Board of Regents organize their thoughts around why they think an MBA program would be beneficial to Strutledge. From what I can gather an MBA program would help to attract students who have already graduated from their undergraduate studies and are looking for more, but how else would it benefit Strutledge? When considering implementing...
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...Getting my MBA: The right choice at the right time Jake Medlock MGT 521 April 4, 2011 Bob Armbrust Getting my MBA: The right choice at the right time The American job market is growing tougher and opportunities for advancement are dwindling. More business professionals are finding it hard to compete in such a diverse, global, and highly competitive workforce that becoming the norm in American business. It could be that opportunities are simply not there, or that people are not trying hard enough to advance to the position they want. In most incidents this could be the case, but with such a flooded job market, fewer jobs, and an economy crying out for only the best and brightest, the need for higher education is obviously the answer to get that new position in a new company or to advance up the ranks of a company today. In fact, enrollment trends in MBA programs are continually on the rise with just 5,000 MBA’s earned annually in 1960 to over 150,000 earned in 2010 (Hansen). These numbers indicate that the MBA will make the bachelor’s Degree seem more like a high school diploma, especially in the field of sales and management that I am currently in. When I began my sales career over eight years ago, I did not even think of an MBA because I had assumed that the longer I worked, the more money I would make, more opportunities would come my way, and a bachelor’s degree would be good enough to get me to where I wanted to go. As the business world progresses...
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...MBA: My Bachelor’s Ain’t…enough! Management 521 MBA: My Bachelor’s Ain’t…enough! Pursuing an MBA is simply another way of saying, “My Bachelor’s degree just Ain’t enough!” Obtaining a Bachelor’s degree should be considered an amazing accomplishment. However, many have come to the realization that it is, in fact, inadequate. The status of the current economy is a leading indicator that something beyond a Bachelor’s degree is needed. A potential stepping stone beyond a Bachelor’s degree is an MBA, which opens up a great deal of opportunity compared to a Bachelor’s. Many reasons exist for an MBA to be sought out and why a bachelor’s just “Ain’t enough.” Some of the top reasons to pursue an MBA are that a Bachelor’s degree does not provide the potential to make enough money, give the education to be marketable enough, or give enough prestige to the degree holder. A study in the Journal of Marketing for Higher Education led by Lynn Dailey, MBA, PhD, marketing professor at Capital University, Columbus, OH, showed that career advancement, financial security, and elevated social status/prestige (see Table 1) are within the top 5 reasons to pursue an MBA (Dailey 148). Because of the current trend and these economical times, a Bachelor’s degree is just not enough. Pursuing and obtaining an MBA is an excellent way to make more money in the long run, to make one more marketable, and to give one more prestige than with a bachelor’s degree. One of the top reasons heard most for the...
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