...Introduction to Marketing – Quiz Which 2 of the following are not really considered marketing activities… • Developing new products • Manufacturing the product • Setting prices • Conducting research • Training people to deal with customers • Monitoring competitors • Buying new computer equipment • Dividing up markets into segments Products are one of three things - either… 1. ______ JobCentre Plus __(intangible things like politics/health info) IDEA 2. _____cannon cameras___ (physical things you can touch) Product 3. ____Glastonbury Festival_ (things that happen or are experienced)) Service Which of the 3 types of product in the question above do the following provide (it can be more than one…) Vauxhall Cars Glastonbury Festival JobCentre Plus Product service service Canon Cameras EE mobile Tetley Tea Product service-product product Kwik Fit-s Cancer Research UK-Ide Microsoft Office-s/p What is being specifically described here? Exhange__ Relationship 1. People in Britain are willing to pay a small amount of money - for a sweet treat that they like 2. Cadbury’s provide affordable sweet treats that British people like – at a good level of profit Fill in the gaps…to provide a general definition of marketing… • Marketing is a Management___ process (involving decision-making...
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...Harajuku (原宿 "meadow lodging") About this sound listen (help·info) is the common name for the area around Harajuku Station on the Yamanote Line in the Shibuya ward of Tokyo, Japan. Every Sunday, young people dressed in a variety of styles including gothic lolita, visual kei, and decora, as well as cosplayers spend the day in Harajuku socializing. The fashion styles of these youths rarely conform to one particular style and are usually a mesh of many. Most young people gather on Jingu Bridge, which is a pedestrian bridge that connects Harajuku to the neighboring Meiji Shrine area. [1] Harajuku is also a fashion capital of the world renowned for unique street fashion.[2] Harajuku street style is promoted in Japanese and international publications such as Kera, Tune, Gothic & Lolita Bible and Fruits. Many prominent designers and fashion ideas have sprung from Harajuku and incorporated themselves into other fashions throughout the world. Harajuku is also a large shopping district that includes luxury international designers, Harajuku native designers, and affordable shops catering to youths. Contents [hide] * 1 Location * 2 History * 3 Styles * 4 Impact * 5 See also * 6 References * 7 Further reading * 8 External links [edit] Location Girls at Harajuku Station on a Sunday afternoon Rockabilly dancers in Yoyogi Park Harajuku is an area between Shinjuku and Shibuya. Local landmarks include the headquarters of NHK, Meiji Shrine...
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...The Rationale of Capitalism in Terms of Utility Maximization. Gross Domestic Product (GDP) in purchasing power parity (PPP) in 2006 was estimated at US $1.134 trillion, and GDP per capita in PPP at US $10,600. The service sector is the largest component of GDP at 70.5%, followed by the industrial sector at 25.7% (2006). Agriculture represents only 3.9% of GDP (2006). Mexican labor force is estimated at 38 million of which 18% is occupied in agriculture, 24% in the industry sector and 58% in the service sector (200). Agriculture as a percentage of total GDP has been steadily declining, and now resembles that of developed nations in that it plays a smaller role in the economy. In 2006, agriculture accounted for 3.9% of GDP, down from 7% in 1990, and 25% in 1970. Given the historic structure of ejidos, it employs a considerably high percentage of the work force: 18% in 2003, mostly of which grows basic crops for subsistence, compared to 2–5% in developed nations in which production is highly mechanized. Crops: In spite of being a staple in the Mexican diet, Mexico's comparative advantage in agriculture is not in corn, but in horticulture, tropical fruits, and vegetables. Negotiators of NAFTA expected that through liberalization and mechanization of agriculture two-thirds of Mexican corn producers would naturally shift from corn production to horticultural and other labor-intensive crops such as fruits, nuts, vegetables, coffee and sugar cane. While horticultural trade has drastically...
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...OBJECTIVES / RESEARCH METHODS: The main objective of this study was to use two dividend-paying stocks to see how much we should invest in them to create the most optimized portfolio between the two companies. For this study we decided to use two of the major leaders in their respective sectors, Wal-Mart in consumer staples, and Microsoft in technology. We began by collecting the monthly closing stock prices with dividends incorporated over the last 61 months for Wal-Mart, Microsoft, and the S&P 500 index. We also found the monthly yield on a 30-year T-bond to also use as a comparison for our two stocks. Once we collected all of these findings we were able to calculate various risk and return measures that we would use later when forming our portfolio. RESULTS: Since 2008 we found that there has been a gradual rise in the stock prices for both Microsoft and Wal-Mart. At the end of 2008, they were trading at $17.10 and $49.73 respectively. As of December 2013, they are now trading at $37.41 and $78.69, which are both significant rises since five years ago. After finding the closing monthly stock prices for Wal-Mart, Microsoft and the S&P 500, as well as the monthly yield for a 30-year T-bond, we took their average for each to find the expected return. Respectively for Microsoft and Wal-Mart we found the expected returns were 1.54% and 0.88%. For Microsoft this is well above the benchmark of the S&P’s expected return, which was 1.30%, while for Wal-Mart it is...
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...APPLICATION FOR TEXAS DRIVER LICENSE OR IDENTIFICATION CARD NOTICE: All information on this application must be in INK. Applications held only 90 days. DPS CANNOT REFUND PAYMENT ONCE APPLICATION IS SUBMITTED. APPLICATION for: DRIVER LICENSE COMMERCIAL DRIVER LICENSE (CDL) IDENTIFICATION CARD Class (Circle) A B C M HOME PHONE: FIRST NAME: OTHER PHONE: MIDDLE NAME: EMAIL: SUFFIX: ADDRESS INFORMATION MAIDEN NAME: DATE OF BIRTH (mm/dd/yyyy): EYE COLOR: LEARNER LICENSE CONTACT INFORMATION LAST NAME: SEX: (Circle One) ASSIGNED # NON-RESIDENT COMMERCIAL DRIVER LICENSE APPLICANT INFORMATION SSN: FOR DEPARTMENT USE ONLY RESTRICTIONS/ENDORSEMENTS — MALE RACE / ETHNICITY: — — RESIDENCE ADDRESS: — CITY: FEMALE ZIP CODE: HAIR COLOR: MAILING ADDRESS: (I) American Indian /Alaska Native (A) Asian / Pacific Islander (B) Black (H) Hispanic (O) Other (W) White HEIGHT: ft. PLACE OF BIRTH: CITY: in. CITY: WEIGHT: lbs. FATHER’S LAST NAME: COUNTY: ZIP CODE: STATE: COUNTY: COUNTY: STATE: STATE: COUNTRY: MOTHER’S MAIDEN NAME: REQUIRED INFORMATION FROM ALL APPLICANTS 1. YES NO 2. Are you a citizen of the United States? If you are a US citizen, would you like to register to vote? If registered, would you like to update your voter information? By providing my electronic signature, I understand the personal information...
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...Project Management. Analysis of program and change the strategy Situation analysis Complications Solution Fact, fear, fact Boston consultant group Process 44 processes Each process has input, output, tools and techniques Each process has 1-5 process groups Each process has 1-9 knowledge base Product------continuous development Process categorized into groups Initiating---planning-----executing----Monitoring and Controlling -----Closing 2 21 7 12 2 Most Important Not linear---planning goes down Executing process-----------Monitoring all throughout the process----- Summary Process continuously interact Process group flow (Process Interaction Chart) Knowledge Areas Scope Management Time Management Cost Management -------------------------All together Integration Management Quality Management Human Resources Management Communications Management Risk Management Procurement Management Strategic approach Leaders Planning Tech skills Each Process has only one and only one knowledge area Every Process is a member of one and only one Process Group Knowledge Area | Initiating | Planning | Executing | Monitoring and Controlling | Closing | | Develop Project CharterDevelopi Preliminary project scope statement | Develop Project...
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...Research Problem and Method Paper In the late 19th century an influx of immigrants to the United States—mostly Irish, Italians, Jews, and Poles—prompted a public campaign to socialize the norms, values, and languages of these immigrants through the use of the public school system (Brandon, Taliaferro Baszile & Berry, 2009; Schaefer, 2006). It was believed that such a cultural transition from the immigrant’s native tongue to the monolingual, English structure of the American public school system would aid in the academic, and later when they became adults, the economic development of the students. Notwithstanding, today there is a new inflow of immigrants from Latin America—Mexico in particular—Asia, and Puerto Rico who do not speak English as their primary language, and the predominant response of the U.S. public school system is the use of translators in the classroom (Parker, Rubalcava & Teruel, 2005). I propose a research study design to isolate the utility of monolingual—with translator—and bilingual education to the assimilation of information by students from grades 3-5 in the public school system. The remainder of this paper will examine the interplay between language and education, the relationship between race/ethnicity and socialization in contemporary American culture, and the research design proposed to investigate the aforementioned interactions. Language and Education For those immigrants coming to America that do not speak English, the overwhelmingly...
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...! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! Seadna Scanlon! ! ! ! ! ! ! ! ! ! ! !! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! February 6, 2015 ! ! Analyzing an Argument! ! ! English 1380 Writing Workshop II! Prof. Horn! ! ! ! ! ! ! ! ! ! What is the thesis of the article?! ! The thesis of the first article is that violent media is good for kids. It benefits children more than it does harm to them.! ! What is the authors purpose in writing and publishing this article?! ! The authors purpose of the writing and publishing this article is to inform the audience about how violence in the media is a good thing for children, by using the comic books as a child he was able to relate to the characters and free some of his own built up emotions and anger.! ! What are the authors methods?! ! The author uses his own memories to help us visualize the scenes as we are walked through them. He also uses persuasion and exploits us by talking about his own child having difficulty growing up.! ! What is the authors persona?! ! The authors persona is that he as a child found comfort by masking himself in the comic books, feeling as if he is the hulk. He now acts as a spokesman saying “We try and protect our children ...
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...Kylie Murphy C.C.C. Annotated Bibliography “Five myths about gun control” By Robert J. Spitzer, December 21, 2012 1. I like this article because it states specific facts about gun control and not just opinions. It talks about all the myths about gun control, one myth is that gun control is a losing battle for Democrats. But, that is false because many democrats have voiced their opinion on the topic. Another myth is that guns are deadliest as murder weapons which has been also proven false because statistics show that gun suicide is more common than gun homocide. Another myth is that American schools have become shooting galleries. Horrible incidents like Sandy Hook and Columbine have happened but schools are still a safe place. Schools are starting to take a lot of precautions like lock down drills, metal detectors, and the presense of a resource officer. “…the odds of a child dying from a violent attack at school are about one in a million.”which may be very comforting to you but unfortunetely not to the families in connecticut and elsewhere. Another myth Robert talks about in this article is that gun regulations are incompatible with America’s gun heritage, but today four states have completely elimintated permits for handgun ownership and carrying. The last myth that Robert talks about is that the Second Amendment was intended to protect the right of Americans to raise up against a tyrannical government. If that was true it would defeat the whole purpose of the Bill...
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...“Rogue Wave” Rogue Wave, a nautical tale of a brother and sister, named Sully Atkins and Melissa “Scoot” Atkins. They are sailing the boat named the Old Sea Dog, Fifteen miles offshore of Cabo Colnett. Opening Scene: Sully and Scoot are sailing the Old Sea Dog, Scoot decides to go below deck to make sandwiches for her and Sully. The camera follows her down the steps as she enters the deck. As Scoot makes the steak sandwiches, Sully turns around to find his doom, a massive forty eight foot rogue wave. The rogue wave capsizes the Old Sea Dog, imprisoning Scoot in the belly of the boat. The camera watches the stunt double for Scoot tumble and rock around in the deck. Sully is then entangled in the sail cloth, but manages to get untangled. Scene Two: After Sully escapes the sail cloth, he circles the perimeter of the boat, while the camera is following every move he makes. He dives underwater to try to open the doors for Scoot, only to find out that it is locked. He swims back up for air as the camera follows him. Sully thinks the best hope for Scoot was that she was already dead. He keeps knocking hoping for a knock back from Scoot to insure that she was alive. He knocks until his hand start bleeding. The camera is zooming on his hand while he knocks with a bloody fist. Scene Three: Camera switches over to Scoot trapped inside the galley; Camera is half way in the water. Everything that was in the deck is now floating around in the water or has sunk to the bottom like a...
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...Weekly Report November 7-8, 2015 My first week at Max’s Restaurant is exciting because I’m assigned at the bar area and I’ll be spending my entire training here. This area is where desserts and beverages are prepared and served. My trainer let me familiarize in the area and demonstrate the different SOP in preparing Max’s products inside the bar area. I was worried back then that I can’t able to perform well in the station but good thing my trainer help me out and teach me everything so that in the future I can handle every task that they will be given to me. Despite of the hardship that I encountered, I must say that my first week is very challenging. I learned from my mistakes and it gives me hope to do right and give my very best until I mastered the skills in preparing the desserts and beverages. Weekly Report November 9-15, 2015 In my second week, finally I’m familiar with the operating procedures at the bar station. I can dispensed beverages on my own and I always make sure that the area is clean. In some other things in the bar like making desserts they let me observe first and after that they let me do it on my own. I’m happy that on the entire week I learned how to prepare different shakes and desserts like buko pandan, one of the best seller of Max’s. At work there are times that we faced problems and for me I accidently cut my finger when I’m preparing fruit salad. Good thing that Max’s has a first kit and I got medicated immediately. For that I must say...
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...NGEE ANN POLYTECHNIC 1 SCHOOL OF BUSINESS AND ACCOUNTANCY 2 3 GLOBAL SUPPLY CHAIN MANAGEMENT TUTORIAL 4: WAREHOUSING DECISIONS (For week beginning 23November 2015) Section A: Discussion Questions Section B: Individual Assignment Discussion and Consultation 1. Discuss the primary tradeoffs that must be made between warehousing and other logistics activities. 2. Contract warehousing use is popular among many large manufacturers. Why would a company such as Proctor & Gamble, which produces a wide variety of consumer goods, move toward this form of warehousing? 3. Electron Pte Ltd is a supplier of electronic components to the mobile phone industry. Due to a rise in demand for the company products, the company is adding a new warehouse to its supply chain network. The company has engaged you as a consultant to help to assess if they company should use private warehousing, public warehousing or contract warehousing. You have gathered the following information from the company: |Demand variability |Stable | |Throughput volume |Very high | |Special physical control needs |Yes | |Security requirements |Very high | |Customer service requirements ...
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...Meow Media knowingly produced a violent video game that they knew children had access to. These games can hypnotize a child into thinking that it’s fun to shoot people. Hours and hours of playing these types of games can cause something in the brain to make a child think these types of things are ok. A 14 yr old is not mature enough to stop and think hey this is wrong and I shouldn’t do this. They only see what is happening in the video game and want to be just like the game. The company has a moral obligation to warn people that these types of games could cause violent behavior if played in excess. However a lot of the blame should be placed on the parents as well. They should have monitored how often their child played those games. The company has no control over how often children play video games and they can argue that based on that alone they cannot be held responsible. If every producer of violent video games were held responsible for the actions of the people that play them they would never make any money. Lawsuits would have them so tied up that they would probably lose more than they make. Also this leaves the door open for anyone that commits a crime to be able to blame it on the video games they play. Nobody would be held responsible for their actions and some people may try to use this as a crutch....
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...Unit Plans Unit 1: Information Systems Security Fundamentals Learning Objective Explain the concepts of information systems security (ISS) as applied to an IT infrastructure. Key Concepts Confidentiality, integrity, and availability (CIA) concepts Layered security solutions implemented for the seven domains of a typical IT infrastructure Common threats for each of the seven domains IT security policy framework Impact of data classification standard on the seven domains Reading Kim and Solomon, Chapter 1: Information Systems Security. Keywords Use the following keywords to search for additional materials to support your work: Data Classification Standard Information System Information Systems Security Layered Security Solution Policy Framework ------------------------------------------------- Week 1 Assignment (See Below) * Match Risks/Threats to Solutions * Impact of a Data Classification Standard Lab * Perform Reconnaissance & Probing Using ZenMap GUI (Nmap) * Page 7-14 in lab book. Project (See Below) * Project Part 1. Multi-Layered Security Plan ------------------------------------------------- Unit 1 Assignment 1: Match Risks/Threats to Solutions Learning Objectives and Outcomes You will learn how to match common risks or threats within the seven domains of a typical IT infrastructure with solutions and preventative actions...
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...Ozark Mutts & Meows Marketing Plan Ozark Mutts & Meows Marketing Plan 1.0 Executive Summary Ozark Mutts & Meow is a start-up company entering a new market of mobile veterinary services and in-home pet sitting services. The pet service industry in 2011 spent $50.96 billion (APPA). In 2012, APPA estimates pet service spending to increase to $52.87 billion. Mobile veterinary services and in-home pet services will change the way pet owners will receive services for their pets. Pets will be allowed to remain in the comfort of their own environment (home or property) which in turn creates less stress on the pet. Pet owners will benefit from these services because they will not need to travel to a stationary location in order to receive veterinary services or pet sitting services. There were 72.9 million homes in the United States with pet in 2011 (APPA). Ozark Mutts & Meow will be creating a unique service to the market with minimal competition from competitors in other markets. The company will achieve fast market penetration through use of online and offline advertisement, building of customer loyalty and brand awareness, and outstanding customer service. 2.0 Section Analysis Ozark Mutts & Meow is entering its initial year of operation. According to the 2011-2012 American Pet Products Association (APPA) National Pet Owners Survey, 62% of United States households own a pet, which equates to 72.9 million homes. The APPA survey shows there were $13...
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