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Metro Bank Case Study

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Case Study Metro Bank
Breaking the Mould but Breaking the Malaise?
An assessment of whether Metro Bank, with its distinct model, can bring about a cultural revolution in the UK banking market

Authors: Ben Robinson & Thomas Krommenacker

As the first new entrant in the UK banking market for over 100 years, Metro Bank is generating plenty of headlines….

UK’s Metro Bank beats target on new accounts

Metro Bank works magic on customers

Does the first new British bank since the 1800s herald the start of new competition for your money?

the established players, despite blotted copybooks, are deeply entrenched ... the barriers to entry are formidable

Metro Bank a fascinating case study in what customers really want

Metro Bank model backed by banking commission

Metro bank opens on Sunday as battle for high street hots up

Metro Bank Speeds Growth

The UK’s newest bank must show a genuinely creative side beyond the promotional gimmicks dispensed at the opening of the first branch

Banking revolution or the emperor’s new clothes?

… a challenge to the tarnished incumbents is long overdue. But its American-style “fun” marketing may not be enough to win over jaded British account holders

Metro: first bank for 100 years opens its doors. Metro Bank has promised to revolutionise the British banking experience.

Temenos Case Study

Contents
01 02

Executive Summary History and Background of the UK Banking Market
• The Market Today • Consumer Trust, Satisfaction and Welfare Have Suffered Because of High Levels of Concentration

06

Why the Current Environment Might be Conducive to New Entrants
• • • • • Society Wants Change There is Political Will for Change New Entrants Can Display Clear Vision… …and Differentiate Effectively It is Not Just Retail Customers Who are Dissatisfied, But Commercial Customers Too

09

Metro Bank –

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