The stakeholders in this situation are the school authorities, students and their parents, experts involved in the redrawing plan, school employees and community or society in which the school is located and the vendors associated with the school.
The negotiation strategy pursued in this situation to support the school board's need to redraw the boundaries while addressing the concerns of the stakeholders will be integrative negotiation strategy which aims at reaching to a win-win situation for all the parties in the negotiation. The word integrative means to join several parts into a whole. Conceptually, this implies some assistance, or a joining of forces to achieve something together; Usually involves a higher degree of trust and a forming of a relationship. Both parties want to walk away feeling they've achieved something which has value by getting what each wants. Ideally, it is a twofold process.
Integrative bargaining also called interest-based bargaining, win-win bargaining is a negotiation strategy in which parties collaborate to find a win-win solution to their dispute. This strategy focuses on developing mutually beneficial agreements based on the interests of the disputants. Interests include the needs, desires, concerns, and fears important to each side.
In the above mentioned the school board can effectively use integrative bargaining to develop an optimum solution in the best interests of both the parties, school board and parents and come out with a win-win solution.
The first step in this regard will be to identify the basic interest of each of the parties. The school board should try to find out the main interest of the parents. The bottom line is you need to figure out why people feel the way they do, why they are demanding what they are demanding. Next you might ask...