...educational programs. CICBC is able to make contributions to rescues both local and national, and avian medical research funding. This is done through a series of successful bird fairs and managed through the board of directors with membership input and approval. CICBC donated more than $10,000.00 for fiscal year 2011 to worthy organizations. None of the other clubs are as generous as CICBC providing donations to local and national organizations. CICBC’s closest caged bird club competitors are in northern Indiana, Chicago and Cincinnati. The nature of the organization is to educate its members and the general public regarding the general welfare and keeping of exotic birds; therefore there is no real competitiveness regarding an online presence. Bird Fever is the only competition for CICBC’s bird fairs; however, CICBC is the actual threat to Bird Fever due to cutting out the middle person between breeder or supplier and the bird fair customer, which allows the customer to purchase bird toys, food and birds at a cost lower than they are able to find at Bird Fever or any other local pet shop or supply company. CICBC is faced with major challenges for the year 2012 and beyond....
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...E- Commerce group assignmen Group 8 eBay- Fine- Tune its Strategy E-commerce assignment group: eBay ABSTRACT 1 EBay is one of the world leading companies, specializing in online retailing market, which has been really famous for its amazing business model and selling strategies at the point of several decades ago. It was once to be deemed as the monopolist in the online auction market business with so many successes. However, as the competition is becoming more and more intense, along with many new effective business strategies coming to the online retailing sector, the companies had committed in some mistakes as well as faced with a number of difficulties. It should and must change in order to keep up with the market speech. This paper is not only to give an overview of eBay’s company but to analyze deeply its current situations, of which providing the 8C’s, 5 forces and other relevant model analysis. In addition, the key reasons for eBay’s changes as well as key factors for its success had been identified. The recommendations for Vietnamese enterprises were also included. High Quality Class No. 2 Business Administration – Group 8 E-commerce assignment group: eBay TABLE OF CONTENT ABSTRACT ------------------------------------------------------------------------------------------------------------ 1 TABLE OF CONTENT ---------------------------------------------------------------------------------------------- 1 I. OVERVIEW OF EBAY----------------...
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...2002 Founded in 1995 by Pierre Omidyar and Jeff Skoll, the eBay online marketplace was developed in order to provide individuals a place to sell goods and services. eBay became a phenomenon that attracted some 10 million auctions in its first three years. This success provided eBay the necessary foundation to complete an initial public offering (IPO) in 1998. eBay’s online auction concept is relatively simple. Sellers register with eBay and use its suite of online tools to place nearly any item up for sale. Buyers navigate eBay’s vast array of categories or use search functionality to find goods or services that they wish to bid on. Once the auction is won, the buyer may use PayPal, the online payment service, to complete the transaction. Perhaps the most powerful part of the eBay process lies with the feedback scores that are given by both buyer and seller following the completion of the transaction. Feedback scores are public information and allow other buyers and sellers to determine whether a person is worthy of doing business with or not. A negative feedback on eBay is akin to having a bad credit score with a bank. By providing a marketplace for “new and scarce goods, end-of-life products, and used and vintage items,” eBay provides a valuable service in which they attempt to “make inefficient markets more efficient.[1]” While other Internet business models have failed in recent years, eBay’s business is thriving. In 2002, with more than 61 million registered users...
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...E-bay’s Downfalls with Asian Markets It has been said that E-bay has not been very successful with the Asian markets. Should E-bay have gone on a mission to expand into the Asian markets? There a lot of things to consider when trying to succeed outside of our country. E-bay was not prepared for the Asian market. More research should have been done prior to trying to expand in Asian marketing. When E-bay decided to expand in the Asian market, they did not take everything into consideration. More research should have been done in order for E-bay to know how to gain the attention of the Asian marketers. An example of that would be the fact that even though E-bay’s CEO Meg Whitman had spent time in China, she was not prepared to cater to their needs. The Chinese executives had more experience in dealing with the specific needs of Chinese consumers shopping online. Another problem that E-bay didn’t expect was Internet accessibility and the inability of local networks to connect to their site outside of Asian countries. E-bay may have been alright had they just did more research prior to jumping into the market. Because E-bay was having problems with the Internet accessibilities, Chinese students opted to use local companies instead. E-bay is not the only brand image. There are more brands out there, such as Google. When you are competing with others, you want to try and beat their price just enough that you won’t shoot yourself in the foot. E-bay did...
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...new online market place. World wide web also broaden markets to include people and organizations that otherwise would not have known of buying or selling opportunities. Ebay has been moving into areas of service and creating global network. II. MAIN PROBLEM E-bay has become critical to their revenues and profits especially to South Korea, Germany and the United Kingdom. III. SECONDARY PROBLEM * Other online sellers and auction sites provide competition. * Taxes on online sales have been imposed in some countries. IV. OBJECTIVES * To create a product or service that is new to market. * To provide service in the easiest way. * To expand E-bay internationally and globally. V. SWOT ANALYSIS STRENGHTS | WEAKNESSES | * Continued to innovate, providing new sites and services. * E-bay purchased PayPal. * Free service * Technology became a core strength for E-bay. * E-bay offers a wide variety of features that enable members to buy and sell on the site quickly and conveniently. * Top online automobile site. | * International business in Korea, Germany and UK has been critical. * There was so much traffic on the website. * E-bay site went dark for 22 hours resulting in lost fees of $4 million. | OPPORTUNITIES | THREATS | * E-bay changed their strategy in China by entering into a joint venture with a local company. | * Other online sellers and auction sites provide competition. * Taxes on online sales...
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... Alibaba since March 10, 1999 after the establishment soon became China's largest Internet companies and the world's second largest Internet companies, Alibaba is the world's leading small business e-commerce company, Alibaba Group's flagship business. Alibaba market through its three trading around the world to millions of buyers and suppliers engaged in online business.Three online marketplaces: focuses on serving importers and exporters in the international market, domestic trade in China market, and, through an associated company, to promote Japanese exports and the domestic market in Japan.In addition, Alibaba is also on the international market with a global wholesale trading platform for smaller, you need small quantities of goods to buyers fast delivery service.All transactions with the formation of a market more than 240 countries and regions from over 61 million registered users of the online community.In order to be transformed into so small businesses can easily create and manage a comprehensive online business platform, Alibaba also acquired directly or through its network of companies, including China million and an Octopus, domestic traders to provide a wide range of business management software, Internet-based facilities, services and export-related services, and business management professionals with expertise and...
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...ebay – the world’s largest e-business eBay is definitely the world’s largest e-business so far. As the pioneer of e-commerce, eBay is “sustained by trust, and inspired by opportunity (Chaffey, Dave).” In this case study, I am trying to figure out that how the characteristics of the digital media with strategic decisions taken by its management team have supported eBay, the world’s largest e-business, growth. Analyzing the growth of eBay can definitely help me impress the acknowledge of e-Commerce. Case Study Facts eBay is an online auction and shopping website where people and businesses buy and sell goods and services world wide. eBay’s mission statement is, “pioneer new communities around the world built on commerce, sustained by trust, and inspired by opportunity (Chaffey, Dave).” As the world’s largest e-business, eBay has various to avoid the risk of fraud, such as PayPal and “Trust and Safety Programs”. The cost of access the largest online marketplace in the world is extremely low. “The vast majority of eBay’s revenue is for the listing and commission on completed sales. For PayPal purchases an additional commission fee is charged.” eBay thinks highly of the interaction between buyers and sellers. eBay released a social media called Neighborhoods in which buyers and sellers can discuss brands and products they have a high involvement with. eBay announced the Detailed Seller Ratings (DSRs) in 2008. It significantly increases the conversion rate by increasing positive...
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...Table of Content No | Title | Page | Q1 | Why has eBay become successful and diverse online market place? a) What is eBay? Who is the founder?b) Success story of this company in diverse online marketplace i. How and why it become successful? ii. How eBay position itself in the E-commerce marketplace? | 9-11 | Q2 | Visit the eBay website (http://www.ebay.com) to help you answer, and check out their many trading categories, specialty sites, international sites, and other features. [You can provide the screen-shot of the web pages to show every of the feature] a) What is trading category? What they have on this in their website? b) What is specialty site? What they have on this in their website? c) What is international site? What they have on this in their website? d) What other features do they have in their website? Analyze each feature in term of its purpose and business values e) Is there Customer Relationship Management technology in their website? | 12-24 | Q3 | Why do you think eBay has become the largest online seller of certain other products, like computers and photographic equipment? a) Based on the eight initiatives/ competitive advantages that you have learned in Chapter 2 | 25-26 | Q4 | Is eBay’s move from pure consumer-to-consumer auction market place to inviting large and small businesses to sell to consumers and other businesses, sometimes at fixed process, a good long-term strategy? a) What is pure consumer-to-consumer auction...
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...eBAY.COM A Case Report for Getting Tools Used NOTE: THIS IS ONLY A PORTION OF THE GETTING TOOLS USED RESEARCH REPORT. FOR THE FULL DOCUMENT AND OTHER INFORMATION VISIT WWW.CFAH.ORG. Getting Tools Used Table of Contents Foreword by Jessie Gruman ......................................................................................................................................... 1 Executive Summary ........................................................................................................................................................ 3 About CFAH ...................................................................................................................................................................... 7 Table of Contents ........................................................................................................................................................... 8 Introduction: 21st Century Marketplace .................................................................................................................. 9 Research Framework ................................................................................................................................................... 17 Case Studies.................................................................................................................................................................... 25 Consumer Reports: Car Buying Guide ....................................
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...digital media and the internet together with strategic decisions taken by its management team have supported ebay's continued growth ?????? Introduction eBay is an online auction and shopping website where people and businesses buy and sell goods and services worldwide. It is managed by eBay Inc., an American Internet company. Millions of people are brought together by eBay everyday on a local, national and international basis using an array of websites that focus on commerce, payments and communications. From eBay’s origin as a home business founded by Omidyar, the company has become the world's leading auction market and one of a handful of major dotcom companies to actually turn a profit. The best thing about eBay's vision is that it has eliminated many of the inefficiencies of traditional person-to-person commerce. It provides a place where buyers and sellers can conveniently meet, exchange information about goods and prices, and transact sales at minimum costs. Digital Media and Internet: Internet is the key to success of online auction sites such as eBay. eBay introduced several crucial innovations for the internet. One was the model of online auctions bringing together buyers and sellers to establish prices for goods and services that had never been marketed before. The online auction model developed by eBay...
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...Business Strategy Established in 1995, eBay is an online auction and shopping website that attracts more than 276million shoppers around the world. The business strategies can be analyzed from the following perspectives. Products and services eBay produces The strategy set by eBay is to create a powerful online platform for the sale of goods and services by a passionate community of individuals and small businesses. On any given day, there are millions of items available through auction-style and fixed-price trading. With millions of buyers and sellers worldwide, eBay offers localized sites in thirty countries around the world. There are more than 2 billion items under 30 main listing categories on eBay, which recently extends to real estate, travel, motor, job hunting market and etc. eBay’s revenue is mainly derived from different kinds of fees and commissions and also from direct advertising on the site. Industries in which eBay competes As the leading pioneer in the online retailing industry, eBay develops rapidly with the mass expansion geographically. The unique feature that makes it stand out is that eBay provides customized products with massive choices at a relatively cheaper price. This strategy is to differentiate product or service to combat competitive forces. Competitors, suppliers, and customers of eBay The top competitors are Amazon, Yahoo!, Google and Ubid. eBay’s successful principal has been emulating by competitors across the world. The...
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...and shopping online. EBay was founded on 4th September 1995 and by name Auction web of Pierre Omidyar in California. People can sell goods on EBay over the network. As an online auction site, eBay created a buyer but also the seller of unprecedented business model which was C2C mode. EBay has differences from traditional marketing because e Bay make a large number of small business and individuals through its sales platform to interact with small items, so creating amazing trading volume and profit. Also, its great value and market energy generated is sufficient to counterbalance the traditional business model. As a third party transaction, eBay itself does not directly involved in the transaction, but specifically for consumers with business information and value- added services. Through this e-commerce information intermediary platform, information can flow between the buyer and the seller each other. EBay collected information through selling; charged fees to users store and get huge revenue (Kathy Burns-Millyard, n.d.). Thus, eBay overthrown smaller flea market in the past, though the network, buyers and sellers pull together to create a never- break market. Comparative on EBay and Tao Bao 1. Target strategy Beginning of the establishment Tao Bao in 2003, they use four months to analyze customer to consumer market, and finally decide to put market position between ages of 20-30 years old. Because this part of population is currently the most active online populations...
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...E.COMMERCE REPORT BUSINESS MODULE ABOUT (www.ebay.com):- Introduction: Founded on 1995 by Pierre Omidyar, eBay was considered a pioneer in the online auction industry whereby people are brought together on a local, national and international basis to serve the purpose of creating a person-to-person community where ever individual could have an equal access through the same medium which is the Internet. eBay offers wide varieties of products and services for bargain hunters, hobbyists and collectors and sellers, changing the way people engage in trading hence eBay had changed the face of e-commerce from its inception. Today, eBay is continuously the brand preference with over 39 market presence and with $60 billion of the total value of sold items on the site’s trading platform. eBay’s Business Model eBay’s business model was based on creating and maintaining a person-to-person trading community. After implementing their model, eBay has been able to build strategic partnerships, continue to make innovative changes and improvements, and monitor its internal and external environments for possible future opportunities. This has given them the prestige of being the world’s largest online auction company. eBay’s business model was based on creating and maintaining a person-to-person trading community. This allows buyers to easily search for what they want to purchase. It also allows sellers to post their items minutes after they have registered. There are a few specific...
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...is a worldwide e-commerce business that has well and truly reaped the rewards of the internet revolution. The company operates on a global level, boasting several acquisitions of competitors to boost its market share, housing underneath the umbrella that is eBay are numerous divisions’ specialised products and services such as motor vehicles. (eBay, 2006) The following report will use two analysis tools, a SWOT analysis and Porter’s Five Forces analysis (1979) to study eBay which will be located in Appendix 1, specifically the analysis of eBay’s internal capabilities and external environment surrounding the e-commerce organisation. The report will use these analysis tools to assess the strategies implemented by eBay to remain both sustainable and profitable in the e-commerce industry, the main strategy to be discussed in depth is the eBay and its use of horizontal integration. The report will discuss this under the following headings: * External Analysis of eBay * Internal Analysis of eBay * Strategies Implemented * Analysis of Implemented Strategies External Analysis of eBay The external analysis will look study the pressures outside of the company that cause eBay to react in a positive or negative way. Therefore the external analysis will study the opportunities and threats for eBay. This can be found in Appendix 1. Opportunities eBay has several opportunities that they can exploit in order to become an even more successful e-commerce company...
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...eBay: “The world’s largest online marketplace”- A Case Study J.Gopalkrishnan* V.K Gupta** Abstract eBay, Inc. is the largest and most popular marketplace on the Internet, allowing members to buy and sell almost anything. Launched in 1995, about 147 million people now use eBay. An estimated 430,000 people in the United States make all or most of their living by selling on eBay. eBay’s online payment service, called PayPal, enables transactions nearly anywhere in the world. eBay proclaims “trust” between buyers and sellers as the key to the success of the marketplace. eBay is the “The world’s Online Marketplace”, which is its positioning statement, and it means many things about the company’s identity. It enables trade on local, national and international basis, with a diverse and passionate community of individuals and small businesses. eBay offers an online platform where millions of items are traded each day. The objective at eBay was to “to develop the work ethic and culture of eBay as a fun, open and trusting environment and to keep the organization focused on the big picture objectives and key priorities. The company market capitalization had surpassed that of even Amazon.com, making it the “world’s most valuable Internet retailer”. Pierre Omidyar, founder, is focused to achieve excellence in strategic management for improving the company’s strategy, sustaining the company’s growth and business performance, and potentially expanding from online auctions into general “etailing”...
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