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Organization Behavior of Bata

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Submitted By Anselmo
Words 2192
Pages 9
1. Introduction
1.1. Origins of the Report
As I am a student of BBA department, I have to learn about the Organizational Environment of any existing company. That’s why I have decided to analysis on Bata, the renowned footwear manufacturing company in the world.
1.2. Objectives * To improve our knowledge * To make us experienced * To develop our skill. * To provide brief information about our analysis
1.3. Scope * Our time was short * We are not experienced * Lacking of available information & data * Lacking of available reference
1.4. Methodology
To organize this report I selected both major & secondary data. This report has been prepared by preserving following steps. * We collected a lot of information from the external reports and internet. * Then we take help from our teachers and students of previous batches.
1.5. Limitation
I have got around two months to create this term paper. It’s quite short time to make a term paper on Organizational Environment of a company.

2.Company Profile
2.1. Bata
Bata Shoes is a large, family-owned shoe company established in Zlín, modern-day Czech Republic and currently headquartered in Lausanne, Switzerland. Bata operates three business units worldwide – Bata Metro Markets, Bata Emerging Markets and Bata Branded Business. It has a retail presence in over 70 countries and production facilities in 27 countries. In its history the company has sold more than 14 billion pairs of shoes.
2.2. History of Bata
The company was founded in 1894 in Zlín (then in the Austro-Hungarian Empire, today in the Czech Republic) by Tomáš Baťa (Czech pronunciation: [ˈtomaːʃ ˈbaca]), whose family had been cobblers for generations. A large order from the army for military footwear, and rising demand for them during World War I, started the company's rapid growth and a small manufacturing

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