...1 Social Marketing Intervention Plan for Singapore Casino Gambling Introduction Singapore is among the fastest growing economies in the world. The country has diversified its revenue sources in order to expand its economy. The country in 2010 launched Integrated Resorts that would serve as tourist destination and attraction sites. These two resorts that are equipped with several modern facilities are: Marina Bay Sands and Resorts World Sentosa (Shi, 2013; Mazza, 2013). Among the many facilities, the resorts have gaming and Casino Gambling facilities. The two Casinos at the two resorts have had positive contributions to Singapore’s economy since their launch. Casino Gambling however have impacted negatively on the society. Casino Gambling is considered to very addictive and some even argues that it destroys the social fabrics in a society (Kae and De, 2012). According to Ng (2011), casino gambling since the inception of two resort centers has taken shape in Singapore. Gambling is a legal activity that has economic value and pumps money through taxes into the economy (Tse, Hong and Ng, 2013; Case, 2011). Casinos also offer employment to many people making it even more beneficial in an economy. The government is blinded by everything for the simple reason that more addiction among gamblers drives more profits in terms of taxes for the government. It is the responsibility of businesses to be socially responsible and has activities that in anyway can degrade the moral values, beliefs...
Words: 3151 - Pages: 13
...the Board of Examiners has published results. Laura Powell-Odabashy Management of International Business Laura Powell-Odabashy C3245807 Mary Leung Contents Page 1. Executive Summary 4 2. Introduction 5 3. Singapore Analysis 6 4.1. Singapore Country Overview 6 4.2. Singapore PESTLE Analysis 7 4. APEC Analysis 13 5.3. APEC Regional Overview 13 5. Debenhams Analysis 16 6.4. Debenhams Company Overview 16 6.5. Debenhams SWOT Analysis 17 6. Industry Analysis 20 7.6. Industry Overview 20 7.7. Industry Analysis 22 7. FMSS/Mode of Entry Analysis and Recommendation 27 8. Conclusion 30 9. Appendices 31 10. Bibliography 36 1. Executive Summary This report aims to firstly identify a suitable company that can expand overseas into a specific country within the APEC region and then distinguish the most appropriate foreign market servicing strategy to use in order to achieve a successful international position. The country selected within the APEC region is Singapore because it can offer an established business environment with various expansion opportunities for the company of Debenhams Plc to explore. The mode of entry which is most...
Words: 5282 - Pages: 22
...Executive Summary FJ Benjamin is a Singapore based fashion and lifestyle company. The company distributes major clothing brands and accessories, and is one of the leading fashion distributors in Singapore. Their success is derived from their ability to secure distribution rights from major brands. FJ Benjamin introduced it very own house label, Raoul, in 2002. Raoul was created to increase the company‟s portfolio as well as to diversify away from distribution risk. Raoul contributes a large percentage of FJ Benjamin‟s annual revenue. With intensive competition in the fashion industry, Raoul must have it own identity in order to differentiate itself from the competitor. Analyses have been undertaken to determine what necessary strategies to be implemented to enhance the brand image so as to increase profits. Strategies are recommended by taking advantage of Raoul‟s strengths and building on their weaknesses in order to take advantage of the available opportunities in the market and to defend it from threats. Studies of the internal and external environment had been conducted to be able to work with Raoul‟s core competencies to gain a competitive advantage over its competitors. This report concludes that Raoul needs to make adjustments on its marketing strategies, and maintain some of its current strategies, in order to be more competitive in the fashion market. Hence, it is proposed that (1) Raoul focus on a single-market strategy and focus on the local market as well as to create...
Words: 8004 - Pages: 33
...the garlic to one side to use for the dressing. Put the pasta into a bowl. Chop the tomatoes, olives, chives, basil and cucumber into pieces about half the size of the pasta and add to the bowl. Squash the garlic cloves out of their skins and mush in a pestle and mortar. Add the vinegar, oil and seasoning. Drizzle this over the salad, adding a little more seasoning to taste. • from Happy Days with the Naked Chef ingredients • 310g/11oz small shell-shaped pasta • 3 cloves of garlic • 255g/9oz yellow cherry tomatoes • 255g/9oz red cherry tomatoes • 1 handful of black olives, pitted • 2 tablespoons fresh chives • 1 handful of fresh basil • ½ a cucumber • 4 tablespoons white wine vinegar, or to taste • 7 tablespoons extra virgin olive oil • sea salt and freshly ground black pepper servings Serves 4 method Bring a large pan of salted water to the boil. Throw in the pasta and cloves of garlic, boil until al dente, drain and run under cold water to cool. Put the garlic to one side to use for the dressing. Put the pasta into a bowl. Chop the tomatoes, olives, chives, basil and cucumber into pieces about half the size of the pasta and add to the bowl. Squash the garlic cloves out of their skins and mush in a pestle and mortar. Add the vinegar, oil and seasoning. Drizzle this over the salad, adding a little more seasoning to...
Words: 293 - Pages: 2
...International Journal of Business and Social Science Vol. 5, No. 6(1); May 2014 Business Endeavours in Savoury Snack Industry: Old Chang Kee Kumaran Rajaram, PhD Division of Strategy, Management & Organization Nanyang Business School Nanyang Technological University 50 Nanyang Avenue Singapore 639798 Abstract This Case Depicts How The Macro And Competitive Environmental Elements In An Evolving Snack Market Shape The Strategies And Performance Of A Growth Savoury Snack Business To (A) Maintain Loyal Clientele And Attract New Customers; (B) Addressing The Rapid And Continuous Environmental Issues; (C) Intense Competition From Rivals; And (D) Rising Expectations From Customers. Old Chang Kee (Ock) Has Rose From Its Humble Beginning From A Small Stall In A Coffee Shop In 1956 And Established Itself Prominently In 1986, When The Control Of Business Was Taken Over By Han Kee Juan (Executive Chairman Of Ock). In 2013, After About 27 Years, Ock Has Well-Established Its Brand Name And Reputation, Where It Markets Its Range Of Snack Products Through Retail Outlets At Petrol Kiosks And Shopping Malls. Over The Years, Ock’s Efforts In Modernizing And Re-Enginnering The Business Have Assisted In Accomplishing The Business Goals In Upgrading Of The Production Facility, Increasing The Number Of Business Outlets And Specializing In The Manufacture Sales Of A Wide Range Of Very Affordable High Quality Food Products. Ock Experienced Soaring Business Operation Volumes...
Words: 11275 - Pages: 46
...International Journal of Business and Social Science Vol. 5, No. 6(1); May 2014 Business Endeavours in Savoury Snack Industry: Old Chang Kee Kumaran Rajaram, PhD Division of Strategy, Management & Organization Nanyang Business School Nanyang Technological University 50 Nanyang Avenue Singapore 639798 Abstract This Case Depicts How The Macro And Competitive Environmental Elements In An Evolving Snack Market Shape The Strategies And Performance Of A Growth Savoury Snack Business To (A) Maintain Loyal Clientele And Attract New Customers; (B) Addressing The Rapid And Continuous Environmental Issues; (C) Intense Competition From Rivals; And (D) Rising Expectations From Customers. Old Chang Kee (Ock) Has Rose From Its Humble Beginning From A Small Stall In A Coffee Shop In 1956 And Established Itself Prominently In 1986, When The Control Of Business Was Taken Over By Han Kee Juan (Executive Chairman Of Ock). In 2013, After About 27 Years, Ock Has Well-Established Its Brand Name And Reputation, Where It Markets Its Range Of Snack Products Through Retail Outlets At Petrol Kiosks And Shopping Malls. Over The Years, Ock’s Efforts In Modernizing And Re-Enginnering The Business Have Assisted In Accomplishing The Business Goals In Upgrading Of The Production Facility, Increasing The Number Of Business Outlets And Specializing In The Manufacture Sales Of A Wide Range Of Very Affordable High Quality Food Products. Ock Experienced Soaring Business Operation Volumes...
Words: 11275 - Pages: 46
...St. Mary’s College of Meycauayan Meycauayan City, Bulacan Integrated Basic Education Department THESIS PAPER ALOE VERA HAND SANITIZER Presented to: Mr. Jayson A. San Luis Science Teacher Submitted by: Palomares, Jean Ethan Jomari Payot, Vince Oliver Morada, Franzine Loren Mutin, Sittie Alyssa 9-Service S.Y 2015-2016 ABSTRACT Aloe Vera Hand Sanitizer can help you hands by simply getting rid of germs and bacterias, it can also help you to clean your hands, and protect our hands from bacterias. Making Aloe Vera Hand Sanitizer is easy, you just have to mix this ingredients properly: You will need a 2.5 cup of aloe vera extract, 1teaspoon of avocado, 2 teaspoons of papaya, 3 teaspoons of water and 3 cups of 77%-100% alcohol. These are the materials you will need to make an Aloe Vera Hand Sanitizer ACKNOWLEDGEMENT Our group would like to thank our science teacher, our family and friends for help us out in this project. TABLE OF CONTENTS INTRODUCTIONP Background of the study……………………………………………………………….P Statement of the problem………………………………………………………………P Significance of the study………………………………………………………………P Scope and limitations………………………………………………………………….P Review of related literature……………………………………………………………P METHODOLOGY……………………………………………………………………P RESULTS AND DISCUSSION……………………………………………………..P CONCLUSION………………………………………………………………………P APPLICATION………………………………………………………………………P RECOMMENDATION……………………………………………………………..P BIBLIOGRAPHY…………………………………………………………………...
Words: 387 - Pages: 2
...Chalk out of eggshell A.BACKGROUND OF THE STUDY Chalk used in our classroom comes in slender sticks approximately. Lesson are often presented to entire classes on chalk board using sticks of chalks because this method has proven cheap and easy. We the researcher as prove the study in natural materials produced a non toxic substances product that can be utilized in every day life without harmful effect our body. B. MATERIALS AND PROCEDURE Mortar and pestle Paper Container Water Eggshell PROCEDURE 1. First, clean the empty eggshell of the chicken through washing. 2. Pound the clean eggshell very well until it will become as powder. 3. Get the residue and separate it from the eggshell which is already pound. 4. Pour a little amount of water into the powdered eggshell. 5. Put the powdered eggshell that is already mixed with water into a paper to form a stick chalk. 6. Let it dry fot about 2-3 days. C. RESULT AND DISCUSSION As the researcher conduct this study, the researcher found out the following: SUBJECT # Eggshell Chalk Commercial PHYSICAL CHARACTERISTIC | DESCRIPTION | | COMMERCIAL | EXPERIMENTAL | HARDNESS | HARD | SOFT | TEXTURE | ROUGH | ROUGH | Based on the ff. data, the researcher made a better study related to this project and found out that eggshell chalk could give also almost the same quality which...
Words: 426 - Pages: 2
...content on food packaging. This experiment is designed to recreate the process undergone by the pet food company to determine the ash content within the food. Method Weigh silica crucible and record weight prior to experiment. Grind over 5g of food sample in pestle and mortar and measure 5g of ground sample into the crucible. (W0) Place the dish in a baking oven for 24hrs to dry out the sample. Reweigh the sample in silica crucible, This is now the true weight of the sample (W1) Set up the bunsen burner on top of the heatproof mat with tripod and clay pipe triangle above to support the crucible. Ignite the bunsen burner and begin to heat the sample slowly ensuring the sample does not set on fire as this will result in a loss of material to the atmosphere in the form of particles. The sample should turn black. Once the sample reaches roughly 100°C continue to heat to 500°C until the sample turns white. Allow sample to cool to room temperature in a dessicator. Weigh the finished sample (W2) Calculate the ash content (X): (W2-W0)/(W1/W0)x100=X Materials: Silica dish Baking Oven Bunsen Burner Matches Tripod Clay pipe triangle Heat proof mat Measuring scales (accurate to 3 decimal points) Pestle and mortar 6g Food sample Results W0=13.134 W1=18.135 W2=13.595 (13.595-13.134)/(18.135-13.134)x100=9.218% Total ash content = 9.218% Ash content stated on packet = 7% Discussion The results show that the ash content is higher than that of the content...
Words: 804 - Pages: 4
...Baybay National High School Baybay City, Leyte THE EFFECTS OF MADRE DE CACAO (Gliricidia sepium) LEAF EXTRACT IN TERMITES (Cryptotermes spp.) An Investigatory Science Project Submitted to: Mrs. Ronette Y. Muñez Submited by: Connie Viola Israel Angela Carmela Muñez February 2014 CHAPTER I INTRODUCTION Background of the Study Gliricidia sepium is known as Madre de Cacao or Kakawate. Madre de Cacao is common here in the Philippines. This plant is a natural insect repellant. It is toxic to humans when it mixed with rice or maize ( also known as corn ) which is use as rat killer. The researchers choose this kind of plant is because it has a capability to kill parasitic mites that is harmful to animals and human beings. Termites (Cryptotermes spp.) are known as a pest of wood in the community. They are very small, usually gray or white in color and soft bodied pests. A termite mound is a mixture of soil, termite saliva and droppings. Although termite mounds are solid in texture but in their walls have holes for entering air from outside. They mainly eat stored timber, waste timber, formwork timbers, and dead trees. Their enemies are ants, and spiders because they represent a source of food for ants. The group of researchers has a goal to determine if this plant is effective in terminating termites. Statement of the Problem This study generally aims to find out if Madre de Cacao leaves can be used as termite’s killer. More specifically, this study aims...
Words: 507 - Pages: 3
...combine together as a household insecticide against ants and cockroaches. The mixture was made into a solution with little water and sprayed onto ants and cockroaches at varying concentrations. The researchers aim to keep your family health away from the diseases that the cockroaches and ants may bring. This insecticide cannot harm your family health because it is environmental friendly , doesn’t have a harmful chemicals. METHODOLOGY • Materials/Equipment The researchers gathered Chili, Makabuhay stem, Mortar and pestle, Beaker, Graduated cylinder, Piece of cloth, Spray bottle, Stirring rod and Water. • Procedure The researchers collect enough hot chili, pound them with mortar and pestle, after the juice is extracted, add 25ml of water. Strain the chili extracts and pour it out in a beaker, set aside. Get a makabuhay Stem, chopped it into small pieces and then pound it in a mortar and pestle. Soak the pounded stem in 25ml water for 25 minutes. Take the stems out of the container and...
Words: 663 - Pages: 3
...and Pestles Are Everywhere Mortars and pestles can be used for so many things. In what I have read they are essential tools in the world of pharmacy. Mixing and breaking down medications to get the right compound then and now, I know from experience the necessity of this tool. My grandmother for as long as I could remember, in my culture is what we call a Suruhana. Suruhana in our culture is a native witch doctor who practices through herbs, prayer, and the belief in our ancestor's spirits. Growing up and spending alot of time with her gave me a view on medicine in a whole new way. I feared going to the hospital and preferred the bitter herbal medicine she would grind and stir up. Chamorro is my ethnicity and like every culture most of today is based on our past and our ancestors. We believe that Taotaomonas (our ancestors) live forever with us and in the jungles of Guam. Being a Suruhana is believed to be a great gift and is usually passed down to a child who is the most healthy to ensure that the gift is practiced for a long time. Mixing medicine is not the only task of a Suruhana, there are many more things the can do depending on how much the Suruhana passes down. It also takes many years to learn the gift. Watching my grandmother prepare the medicine was always intriguing. She never did tell me what the bowl and stick was that she used to mix her medicine. The only difference from the common mortar and pestle was she wrapped a cloth at the end of the pestle to strain...
Words: 546 - Pages: 3
...DISH Pesticide from Radish Extract Introductions: A. Background of the Study Radish is an annual herb widely grown for its edible fleshy, hot tasting roots maybe red, white or purple. Every part of the root or the plant can be used in different ways. The leaves and the roots are eaten raw in salads. Likewise, it can be cooked or mix with meat to satisfactory attain its delicious taste. Aside from food, it is dried for juice extraction. Radishes were probably native to China. It was developed from a live plant that grows in the cooler region of Asia. It spread to the Mediterranean region before the Greek era and was introduced into the new world early in the 16th century. Radishes grow in Asia, Europe and America. It was the favorite of the ancient Egyptians, Greek and Chinese. There is a little food value in the radish. It is use chiefly as a relish or to decorate salads. Radishes are the easiest of all garden vegetables to grow, but they should be given in a good rich soil. The first seed must be sown as soon as the ground is workable and not too cold for the seed to germinate. B. Objectives To produce pesticide out of radish extract. C. Statement of the Problem What is the effect of radish extract as pesticide on certain pests? D. Hypothesis There is no significant difference in using this natural pesticide from radish extract. E. Importance of the Study In choosing this project, we wanted to contribute knowledge in maintaining the...
Words: 993 - Pages: 4
...prevalent in everyday use. Some things that provide ink for its functions are expensive that not all people can afford. That’s why the researcher investigated a project that can help lessen the economic crisis for the production of ink. The researchers pounded some charcoal and combined it with alcohol. Added a small amount of vinegar to add stability to the ink. The Vinegar also makes it more permanent, once it has dried on the paper. Strained and transferred it to a container. After the study, the researchers found out that it is possible to utilize charcoal and make it into an ink, though it is not as good as the commercialized one. RESEARCH PLAN: A. MATERIALS AND METHODS Materials * Charcoal * Vinegar * Alcohol * Mortar and pestle * Cloth ( to strain ) * Empty Jars * Marker that has no ink * Stirrer * Black Dye 1... READ FULL...
Words: 281 - Pages: 2
...Confucius’ teachings while the Romans were selfish towards the people. The Romans and Han had a huge thing in common which was that they felt superior to the rest of the world. These two empires had many similarities but the way they viewed things was different. A thing that was very vital to both empires was water because without it they probably would have not been the empires that they were. The Romans had aqueducts, which benefitted any landowners, and they were very proud of according to Frontinus who said “The abundance of water is sufficient not only for public and private uses and applications but truly even for pleasure”. According to Huan Tan the Han used the water to make inventions because he said, “Water power was also applied (pestle and mortar)”. Although they both used water to build inventions the Romans built their inventions on a large scale while the Han built theirs on a small scale. The Han treated the lower class with respect while the Romans were very selfish and did not really care about the lower class. The reason the Han respected the lower class was because they followed Confucius’ teachings and He once said “The government is to the people as the father is to the son”. The Romans on the other hand were very selfish and Cicero said, “Vulgar and unbecoming to a gentleman are all the jobs hired workers take on” right here he...
Words: 648 - Pages: 3
