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Phase 1 Individual Project

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Submitted By thorngirl
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Phase 1 Individual Project
International Business Communications
Professor Randi Plante
Colorado Technical University Online
Octavia Briggs
16 April 2014

Opening a fast food restaurant anywhere can be challenging but going to another country to open a burger joint will take a lot of research and training of the right people. Language barrios will need to be gapped and food studies put into place. I am going to be writing about opening a fast food hamburger restaurant in China, Israel, United Arab Emirates and Mexico. Every country has differing foods and tastes thus it will be beneficial to do a lot of studying before anything else. Israeli food is very flavorful and all ingredients are at its best. This is true whether it be the foods from the streets or a fast food restaurant. Israeli people's sense of taste differs greatly from those in the United States; they are "Toffee Nosed" when it involves food. You would have to have a very tasty burger to make it in Israel and probably have to cook it on a charcoal grill rather the electric or gas before they will eat it. "The kosher social seal is awarded to eateries that pledge to treat those preparing and serving the food in an ethical way. This means paying overtime, providing health insurance, and ensuring the equal treatment of minorities – the list goes on." (Harman, D. 2008) In china, the elders are fed first; always wait until the host has finished their offer of words of greeting to start eating. "The basic stuffs from which food is prepared; the ways in which it is preserved, cut up, cooked (if at all); the amount and variety at each meal; the tastes that are liked and disliked; the customs of serving food; the utensils; the beliefs about the food's properties—these all vary. The number of such "food variables" is great." (Chang,K.C.) "Land of milk and Honey", this is how Israel is

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