...criticism holistically. To practice the skills of a rhetorical critic. To teach someone about how this particular, significant message works. As a critic, you will closely examine the message, analyze it, and develop some insight about how it functions. This insight will become the claim that controls your essay. Remember, what you write is the report (product) of your thinking and insights discovered. To get to that point, you must engage in four kinds of critical thinking: description, analysis, interpretation and evaluation (process). You will select, edit, and organize portions of all your thinking in each of these areas in order to teach the reader how the message works. So, your in-class paper will reflect these kinds of thinking, but the paper will be an integrated whole rather than a list or string of critical activities. Assume you have a reader who does not know what you are doing, why or how. Thus, you must define terms and elaborate on your ideas, showing the reader how your ideas relate to one another. Listed below are the specific criteria (rubric) by which the essay will be graded: 1) The essay contains an introduction that describes the context of the message and characterizes the message. (10 pts) 2) The critic states a reasonable, arguable claim about how the message works. The claim must go beyond what any average reader could conclude after encountering the message and feature the rhetorical dynamics discovered in the message. (20 pts) ...
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...Using Facebook to Teach Rhetorical Analysis Jane Mathison Fife The attraction of Facebook is a puzzle to many people over the age of thirtyfive, and that includes most college faculty. Yet students confess to spending significant amounts of time on Facebook, sometimes hours a day. If you teach in a computer classroom, you have probably observed students using Facebook when you walk in the room. Literacy practices that fall outside the realm of traditional academic writing, like Facebook, can easily be seen as a threat to print literacy by teachers, especially when they sneak into the classroom uninvited as students check their Facebook profiles instead of participating in class discussions and activities. This common reaction reflects James King and David O’Brien’s (2002: 42) characterization of the dichotomy teachers often perceive between school and nonschool literacy activities (although they are not referring to Facebook specifically): “From teachers’ perspectives, all of these presumably pleasurable experiences with multimedia detract from students’ engagement with their real work. Within the classroom economy technology work is time off task; it is classified as a sort of leisure recreational activity.” This dichotomy can be broken down, though; students’ enthusiasm for and immersion in these nonacademic literacies can be used to complement their learning of critical inquiry and traditional academic concepts like rhetorical analysis. Although they read these texts daily...
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...Jihyun Oh Mr. Billy Saas CAS 137H 13 October 2012 Analysis of Chanel Coco Mademoiselle Commercial Perfumes have been popularly used by women throughout generations because each distinctive scent is almost like expressing the mood and feeling of the person who applies it. Amongst many brands of perfume out in the market, Chanel has been loved by many. In particular, Chanel Coco Mademoiselle is a women’s perfume in the Chanel collection that was introduced for the younger Chanel fans. Their advertising film with Keira Knightley gives clearer brand image to the customers by its unique way of presenting their product through the commercial film. It deserves a close insightful analysis for its ability to mesmerize the viewers without any words said. With a balance of ethos, pathos, and logos, the Chanel Coco Mademoiselle advertising film effectively appeals to women’s desire and emotion very well. Especially the film majorly appeals to pathos, to women’s longing for feel sexy, feminine, young and exciting only by its visual imagery. The Chanel Coco Mademoiselle commercial is presented in a way to appeals to ethos by the choice of the model, setting, and the soundtrack. I find it interesting that the director Joe Wright, who is a winner of BAFTA (British Academy of Film and Television Arts), and the representative model for the film, Keira Knightley have worked together before in his award-winning films Pride & Prejudice (2005) and Atonement (2007). Keira Knightley no doubt...
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...ENG2602/101/3/2015 Tutorial letter 101/3/2015 GENRES IN LITERATURE AND LANGUAGE: THEORY, STYLE AND POETICS ENG2602 Semesters 1 & 2 Department of English Studies IMPORTANT INFORMATION: This Tutorial Letter contains important information about your module. CONTENTS Page 1 INTRODUCTION .......................................................................................................................... 3 2 PURPOSE OF AND OUTCOMES FOR THE MODULE............................................................... 4 2.1 Purpose ........................................................................................................................................ 4 2.2 Outcomes .....................................................................................................................................4 3 LECTURER(S) AND CONTACT DETAILS................................................................................... 5 3.1 Lecturer(s) .................................................................................................................................... 5 3.2 Department ................................................................................................................................... 6 3.3 University ...................................................................................................................................... 6 4 MODULE-RELATED RESOURCES ..................
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...Elements of an Essay/Research Paper Writing Process The series of steps that most writers follow in producing a piece of writing. The five major stages in the writing process are finding a topic and generating ideas (discovering), focusing on a main or controlling idea and mapping out an approach (organizing), preparing a rough draft (drafting), reworking and improving the draft (revising), and proofreading and correcting errors. Discovering – The first stage in the writing process. It may include finding a topic, exploring the topic, determining purpose and audience, probing ideas, doing reading and research, planing and organizing material. Discovery usually involves writing and is aided considerably by putting preliminary thought and plans in writing. Organizing – The sequence in which the information or ideas in an essay are presented. Drafting – The stage in the writing process during which the writer puts ideas into complete sentences, connects them, and organizes them into a meaningful sequence. Revising – The stage in the writing process during which the author makes changes in focus, organization, development, style, and mechanics to make the writing more effective. Editing – The last stage in the writing process during which the writer focuses on the details of mechanics and correctness. Discovering Audience – The readers for whom a piece of writing is intended. Many essays are aimed at a general audience, but a writer can focus on a specific group of readers...
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...“What do we say to the client who still insists on having a “native speaker” English teacher?” An analysis of the prejudices surrounding non-native English speaker teachers (NNESTs) and the obstacles for fostering cooperation between NNESTs and native English speaker teachers (NESTs) in ESL courses in Indonesia. Word count 2997 The spread of English across the globe in recent years had led to English being taught by many more NNESTs, a shift which has produced as many inconsistencies as it has benefits for both students and the teachers themselves. This paper will examine the types, level and origins of discrimination faced by NNESTs in the EF franchise of English language schools in Indonesia of which the author has 10 years’ experience working in. It will also assess the obstacles which hinder cooperation between NESTs and NNESTs within this context. The number of NNESTs is now at an all time high worldwide, fuelled by the rapid growth in the popularity of English language learning (Graddol 2006). Canagarajah (2005) estimates that NNESTs account for 80% of all English teachers, across both non-English and English speaking countries. Issues surrounding how NNESTs are viewed have become a hot topic for ESL school’s directors of studies, ESL students, parents of students (who want the best for their children, at the best price of course), NESTs and NNESTs (of themselves and each other) and not least the academics who write about the relative merits and demerits of each...
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...7 ANALYZING THE AUTHOR’S PURPOSE AND TECHNIQUE he writer’s overall purpose determines the techniques he or she uses. The writer’s reason for writing a particular article or book may be manipulative, as in propaganda or advertising, or may be more straightforward, as in informative writing. In either case, understanding the writer’s underlying purpose will help you interpret the context of the writing. It will also help you see why writers make the decisions they do—from the largest decisions about what information to present to the smallest details of what words to use. The chapter concludes with instructions on how to write an analysis of purpose and technique. This kind of rhetorical analysis will provide the perspective required to keep you from being pushed by words in directions you don’t want to go. T 103 104 Part 1 Writing About Reading The Writer's Purpose Insofar as people know what they are doing, they plan their actions to achieve their purposes. Someone who selects the purpose of being rich will design and carry out a set of actions, legal or illegal, to gain the desired wealth. A person who wants to gain great wisdom will design an entirely different life course. Writers, whether they want most to be wealthy or wise, have specific purposes they hope to achieve by any piece of work. If they are skilled writers—that is, in control of what they write—they design each aspect of what they are writing to achieve their purpose. Being aware of the writer's...
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...Some definitions of literary devices, techniques and style from searching via http://www.ferretsoft.com/ LITERARY DEVICES http://mrbraiman.home.att.net/lit.htm Literary devices refers to any specific aspect of literature, or a particular work, which we can recognize, identify, interpret and/or analyze. Both literary elements and literary techniques can rightly be called literary devices. Literary elements refers to aspects or characteristics of a whole text. They are not “used,” per se, by authors; we derive what they are from reading the text. Most literary elements can be derived from any and all texts; for example, every story has a theme, every story has a setting, every story has a conflict, every story is written from a particular point-of-view, etc. In order to be discussed legitimately, literary elements must be specifically identified for that text. Literary techniques refers to any specific, deliberate constructions of language which an author uses to convey meaning. An author’s use of a literary technique usually occurs with a single word or phrase, or a particular group of words or phrases, at one single point in a text. Unlike literary elements, literary techniques are not necessarily present in every text. Literary terms refers to the words themselves with which we identify and describe literary elements and techniques. They are not found in literature and they are not “used” by authors. Allegory:...
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...ENCOUNTERING SOCIAL CLASS DIFFERENCES AT WORK: HOW “CLASS WORK” PERPETUATES INEQUALITY Using a microsociological lens, we develop a theoretical framework that explains how social class distinctions are sustained within organizations. In particular, we intro- duce the concept of “class work” and explicate the cognitions and practices that members of different classes engage in when they come in contact with each other in cross-class encounters. We also elucidate how class work perpetuates inequality, as well as the consequences of class work on organizations and those at the lower end of the organizational hierarchy. By examining microlevel interactions and how they become institutionalized within organizations as prevailing rules and practices, we contribute to both institutional theory and the sociology of social class differences. We encourage future research on social class and discuss some of the challenges inher- ent in conducting it. Several contemporary developments—includ- ing the financial crisis of 2008 (Rajan, 2010), the shrinking of the middle class (Leicht & Fitzger- ald, 2007), and the rise of the “new poor” in America (Cohen, 2010)— have reinjected the is- sue of social class differences and inequality (Stiglitz, 2012) into contemporary discourse. Within organization studies, however, social class has received only scant consideration (cf. Castilla & Benard, 2010; Dacin, Munir, & Tracey, 2010; Scully & Blake-Beard, 2006). While two re- cent exceptions...
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...Resources for Teaching Prepared by Lynette Ledoux Copyright © 2007 by Bedford/St. Martin’s All rights reserved. Manufactured in the United States of America. 2 1 f e 0 9 d c 8 7 b a For information, write: Bedford/St. Martin’s, 75 Arlington Street, Boston, MA 02116 (617-399-4000) ISBN-10: 0–312–44705–1 ISBN-13: 978–0–312–44705–2 Instructors who have adopted Rereading America, Seventh Edition, as a textbook for a course are authorized to duplicate portions of this manual for their students. Preface This isn’t really a teacher’s manual, not, at least, in the sense of a catechism of questions and correct answers and interpretations. Because the questions provided after each selection in Rereading America are meant to stimulate dialogue and debate — to generate rather than terminate discourse — they rarely lend themselves to a single appropriate response. So, while we’ll try to clarify what we had in mind when framing a few of the knottier questions, we won’t be offering you a list of “right” answers. Instead, regard this manual as your personal support group. Since the publication of the first edition, we’ve had the chance to learn from the experiences of hundreds of instructors nationwide, and we’d like to use this manual as a forum where we can share some of their concerns, suggestions, experiments, and hints. We’ll begin with a roundtable on issues you’ll probably want to address before you meet your class. In the first section of this manual, we’ll discuss approaches to...
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...HOW TO WRITE ESSAYS Visit our How To website at www.howto.co.uk At www.howto.co.uk you can engage in conversation with some of our authors – all of whom have ‘been there and done that’ in their specialist fields. You can get access to special offers and additional content but, most importantly, you will be able to engage with, and become a part of, a wide and growing community of people just like yourself. At www.howto.co.uk you’ll be able to talk to, and share tips with, people who have similar interests and are facing similar challenges in their lives. People who, just like you, have the desire to change their lives for the better – be it through moving to a new country, starting a new business, growing their own vegetables, or writing a novel. At www.howto.co.uk you’ll find the support and encouragement you need to help make your aspirations a reality. How To Books strives to present authentic, inspiring, practical information in their books. Now, when you buy a title from How To Books, you get even more than words on a page. HOW TO WRITE ESSAYS A step-by-step guide for all levels, with sample essays Don Shiach howtobooks ACKNOWLEDGMENTS The author and publishers are grateful to Nicholas Murray and the Rack Press, Kinnerton, Presteigne, Powys LD8 2PF for permission to reproduce History from Nicholas Murray’s collection ‘The Narrators’. Published by How To Content, A division of How To Books Ltd, Spring Hill House, Spring...
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...A Vindication of the Rights of Woman by Mary Wollstonecraft AUTHOR'S INTRODUCTION After considering the historic page, and viewing the living world with anxious solicitude, the most melancholy emotions of sorrowful indignation have depressed my spirits, and I have sighed when obliged to confess that either Nature has made a great difference between man and man, or that the civilization which has hitherto taken place in the world has been very partial. I have turned over various books written on the subject of education, and patiently observed the conduct of parents and the management of schools; but what has been the result?--a profound conviction that the neglected education of my fellow-creatures is the grand source of the misery I deplore, and that women, in particular, are rendered weak and wretched by a variety of concurring causes, originating from one hasty conclusion. The conduct and manners of women, in fact, evidently prove that their minds are not in a healthy state; for, like the flowers which are planted in too rich a soil, strength and usefulness are sacrificed to beauty; and the flaunting leaves, after having pleased a fastidious eye, fade, disregarded on the stalk, long before the season when they ought to have arrived at maturity. One cause of this barren blooming I attribute to a false system of education, gathered from the books written on this subject by men who, considering females rather as women than human creatures, have been more anxious to make them alluring...
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...Teaching and Teacher Education 36 (2013) 77e91 Contents lists available at ScienceDirect Teaching and Teacher Education journal homepage: www.elsevier.com/locate/tate Grammar matters: How teachers’ grammatical knowledge impacts on the teaching of writing Debra Myhill a, b, *, Susan Jones a, Annabel Watson a a b University of Exeter, UK University of Wollongong, Australia h i g h l i g h t s Teachers’ grammatical knowledge influences what students learn about writing. Limitations in teachers’ grammatical content knowledge can generate student misconceptions. Teachers’ ‘applied’ knowledge is more significant than declarative knowledge. a r t i c l e i n f o a b s t r a c t Article history: Received 27 June 2012 Received in revised form 17 July 2013 Accepted 19 July 2013 Teaching grammar has been mandated in statutory curriculum documents in England since 1988. Yet despite this, research evidence continues to suggest that metalinguistic knowledge is an area of challenge for many teachers. Drawing on data from a larger study, this paper considers the role of teachers’ grammatical knowledge, both content and pedagogical content knowledge, in mediating learning about writing in the classroom. It also illustrates how students’ learning about writing is influenced by teachers’ metalinguistic knowledge. The study highlights that grammatical pedagogical content knowledge is more significant than grammatical content knowledge in supporting meaningful...
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...Instructor’s Manual and Test Bank to accompany A First Look at Communication Theory Sixth Edition Em Griffin Wheaton College prepared by Glen McClish San Diego State University and Emily J. Langan Wheaton College Published by McGrawHill, an imprint of The McGrawHill Companies, Inc., 1221 Avenue of the Americas, New York, NY 10020. Copyright Ó 2006, 2003, 2000, 1997, 1994, 1991 by The McGrawHill Companies, Inc. All rights reserved. The contents, or parts thereof, may be reproduced in print form solely for classroom use with A First Look At Communication Theory provided such reproductions bear copyright notice, but may not be reproduced in any other form or for any other purpose without the prior written consent of The McGrawHill Companies, Inc., including, but not limited to, in any network or other electronic storage or transmission, or broadcast for distance learning. PREFACE Rationale We agreed to produce the instructor’s manual for the sixth edition of A First Look at Communication Theory because it’s a first-rate book and because we enjoy talking and writing about pedagogy. Yet when we recall the discussions we’ve had with colleagues about instructor’s manuals over the years, two unnerving comments stick with us: “I don’t find them much help”; and (even worse) “I never look at them.” And, if the truth be told, we were often the people making such points! With these statements in mind, we have done some serious soul-searching about the texts that so many teachers—ourselves...
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...[Transcriber's Notes] Original "misspellings" such as "fulness" are unchanged. Unfamiliar (to me) words are defined on the right side of the page in square brackets. For example: abstemious diet [abstemious = Eating and drinking in moderation.] The blandness of contemporary (2006) speech would be relieved by the injection of some of these gems: "phraseological quagmire" "Windy speech which hits all around the mark like a drunken carpenter." [End Transcriber's Notes] BY GRENVILLE KLEISER HOW TO BUILD MENTAL POWER A book of thorough training for all the faculties of the mind. Octa cloth, $3.00, net; by mail, $3.16. HOW TO SPEAK IN PUBLIC A practical self-instructor for lawyers, clergymen, teachers, businessmen, and others. Cloth, 543 pages, $1.50. net; by mail, $1.615. HOW TO DEVELOP SELF-CONFIDENCE IN SPEECH AND MANNER A book of practical inspiration: trains men to rise above mediocrity and fearthought to their great possibilities. Commended to ambitious men. Cloth. 320 pages, $1.50. net; by mail, $1.65. HOW TO DEVELOP POWER AND PERSONALITY IN SPEAKING Practical suggestions in English, word-building, imagination, memory conversation, and extemporaneous speaking. Cloth, 422 pages, $1.50 net; by mail, $1.65. HOW TO READ AND DECLAIM A course of instruction in reading and declamation which will develop graceful carriage, correct standing, and accurate enunciation; and will furnish abundant exercise in the use of the best examples...
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