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Prioritizing Projects at D. D. Williamson

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Prioritizing Projects at D. D. Williamson
Dianne M. Dowling
Human Resource Project Management
Strayer University
Dr. Lila Jordan
April 26, 2013

Abstract
D. D. Williams was founded in 1865 and today is a global leader of non-artificial coloring. They operate in nine (9) facilities in six (6) countries and supplies many of the best-know food and beverage companies. Though time has brought about many changes, the organization finally realized what needed to transpire in order to bring their mission and vision into becoming the outstanding company they are today. With strategic planning and prioritizing, D. D. Williamson has learned what it takes to be successful and what brings positive results (Kloppenborg,
Nkomo, Fottler& McAfee, 2012).

Prioritizing Projects at D. D. Williamson

Prioritizing is the process of translating strategic objectives into operational priorities. It involves deciding which projects or types of projects to do and which not to do. Through prioritizing agencies direct resources, time and energy to projects that are deemed more important and lucrative in achieving the objective of the organization success (Mintzberg, 1994). Strategic planning is an organizational activity that is used to set priorities, focus energy and resources, strengthen operations and ensures that employees and other shareholders are working toward common goals. It is a disciplined effort that produces decisions and actions that shape and guide what an organization is, who it serves, what it does and why it does it with a focus on the future. Effective strategic planning and prioritizing goes hand in hand (Mintzberg,
1994).
1. Critique the prioritizing process at D. D. Williamson. Though D. D. Williamson had great potential as a company, the main problem was that there was not a method to their madness.

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