...Statement: To inform my audience about the steps in creating the majestic coffee bean. Thesis Statement: Coffee beans are actually seeds from a fruit called the coffee cherry. Introduction Attention Getter: Coffee is my birthstone (show Meme on slide) Overview of Main Points: The process of making coffee starts on plantations that grow coffee bushes, and in the end, it ends up as a delicious beverage. Today I want to tell you about planting, harvesting, and processing coffee beans. (show coffee life cycle photo on slide) Now that you know what I am going to talk about lets start with the beginning and how coffee is grown! (slide of coffee plantation) I. Growing coffee is not as simple as it sounds, it isn’t just a “bean” that grows on a tree and...
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...Narrative Starbuck’s is one of the most profitable coffee businesses in the country. Their supply chain consist of the raw material, the coffee bean, which is transferred into a liquid drink for consumers. The coffee process starts with the landowner who has the farmland that contains coffee trees. The coffee trees are harvested for about eight to nine months (depending) before the “cherries” are picked. The cherries can be hand picked which can be very labor intensive for farmers or stripped picked off the branch by hand. Beans can also be shaken off the trees by using a harvesting machine that uses gasoline. The later method is performed on larger farms. Water is used to sustain the growth of the coffee trees. Pesticides (chemicals) are used to prevent pests from interfering with the growth process. Once the cherries are picked it is then transferred to a processing facility. To expose the green coffee bean, it has to be separated from the fruit flesh (pulp), skin, and husk during the processing stage. There are two types of coffee processing, wet and dry. Wet processing uses water and a de pulp machine to separate the pulp. Waste usually is developed from the outer pulp accumulated from removal. This pulp is sometimes disposed improperly and contaminates nearby rivers. Other times the pulp is used to fertilize coffee trees. After the pulp is removed, the coffee bean is dried by using heat from the sun or by drying machines powered by electricity, gas, diesel, or coal...
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...Brazil’s Coffee Bean Business Valafontae Simmons Kaplan University Associates in Capstone in Management AB299-02 Professor: David J. Young December 30, 2014 Introduction Paragraph I. a. What are the economic advantages of dealing with a vendor from this country? b. Does the country have environmental laws that align with those of our country? What are they? c. Will there be a marketing advantage by divulging the source of the coffee beans? Why or why not? d. Will sourcing the beans from the supplier you choose affect Tim’s bottom-line or not? Brazil would be a good coffee bean producing country for Tim’s Coffee Shoppe to look into; being that it is the largest coffee producing country in the world. (Institute., 2001-2006) According to Institute in 2001-2006,“Coffee was introduced in Brazil by Francisco de Mello Palheta in 1727 from Cayenne, French Guiana. Today, Brazil is the world's largest coffee producer and is becoming a significant player in the specialty coffee industry.” Today, Brazil coffee beans are not only used for coffee blending; Now that they are not pre-blended for us we can roast them properly to amplify their diverse characteristics. (Institute., 2001-2006)Afterwards, if desired, we can blend the roasted coffees together to achieve a richer, bolder, and smoother espresso blend. (Institute....
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...Profile In 1971, a humble coffee house was opened in Seattle by three person- Jerry Baldwin (English teacher), Zev Siegel (History teacher) and Gordon Bowker (writer). The coffee house was named “Starbucks Coffee, Tea, and Spice”, inspired by the Melville’s Classic Novel “Moby Dick”. The original logo of Starbucks was a two-tailed mermaid circled by the name “Starbucks Coffee Tea Spices”. The company expended slowly and by 1980s, it had a roasting plant and 4 retail stores. In 1987, the owners decided to sell the business. Howard Schultz bought the company and became the president and CEO. Since then, Schultz brought in the experienced person, Howard Behar and Orin Smith to build the company. (1) By 1991, the company had over 100 stores and went listed in 1992. By 2011, Starbucks Corporation has 17,009 stores; 8870 owned stores and 8139 licensed stores. As of December 28, 2014, the total stores worldwide reached 21,878 in 66 countries. Products of Services Starbucks offers variety of premium products that customers can enjoy in the stores, at home, at office and on the go. The products offered are categorized into Coffee, Handcrafted Beverages, Merchandise, Fresh Food and Consumer products. In Coffee category, there are more than 30 blends and single-origin premium coffees offered. In Handcrafted Beverages category, Starbucks provides fresh-brewed coffee, hot and iced espresso beverages, Frappucino coffee and non-coffee blended beverages, Refreshers...
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...Overcoming the Coffee Crisis Coffee is one of the most widely traded, produced, and consumed commodities in the world today, while globally, 2.5 billion cups of coffee are consumed daily (Ponte 2002, 1099) The drink itself is thoroughly enjoyed by many people, however the process of obtaining this desired commodity is economically and socially costly for many small or individual coffee farms. Many farmers and farm workers struggle to provide for themselves and their families due to the low prices paid by exporters, importers, and middlemen for their raw coffee beans. Some countries, however, have begun to implement regulations and guidelines in order to divert the uneven economical effects on the livelihoods of small farm owners and workers. We will discover that fair trade is the most vital system for small farm owners and workers who are looking to prosper in the coffee industry. Additionally, we will explore the façade that fair trade imposes to mainstream society and how the reality of fair trade is being obstructed by said façade. From raw coffee beans to the liquid cup of coffee we know and love, let’s now set out on a voyage to uncover the strains that are evoked on the people involved in the production process of this highly sought after commodity and ways in which the industry is evolving to facilitate small farm employees needs for sustainable livelihoods. Fair trade can provide peripheral economies with a sustainable coffee industry. Our journey begins in the southern...
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...1. Coffee 1. Coffee This chapter defines coffee according to the H.S. code of the Tariff Schedule (Fig. 1-1), covering green coffee beans, regular coffee, instant coffee, and extracts, etc. Coffee beverages (excluding the products categorized as milk beverages) are discussed in the soft drink chapter instead of this chapter. Fig. 1-1: Scope of coverage for coffee in this chapter Item name Green coffee beans Regular coffee Instant coffee Coffee extracts, essensses Description Seeds prepared by removing the outer and inner skins and pulp from the fruits of coffee tree produce. They are dried in the next processing step. Roasted coffee beans prepared by roasting green coffee beans from coffee tree fruits. This category also includes coffee products prepared by grinding these roasted beans. Coffee in soluble powder, granules, and other solid forms prepared by drying extracts of roasted coffee beans. Concentrated extracts of coffee beans, which are used for industrial or processing purposes, such as canned coffee, coffee candies and other confectioneries, etc. H.S. code 0901.11-000 0901.12-000 0901.21-000 0901.22-000 2101.11-210 2101.12-121 2101.11-100 11-290, 12-110 12-122 I. Points to Note in Exports to and Sales in Japan 1. Relevant Laws and Institutional Regulations (1) Regulations and Procedural Requirements for Importing to Japan The importing of coffee is subject primarily to 1) the Plant Protection Act, 2) the Food Sanitation Act, and 3) the Customs Act. Dried...
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...1. Coffee 1. Coffee This chapter defines coffee according to the H.S. code of the Tariff Schedule (Fig. 1-1), covering green coffee beans, regular coffee, instant coffee, and extracts, etc. Coffee beverages (excluding the products categorized as milk beverages) are discussed in the soft drink chapter instead of this chapter. Fig. 1-1: Scope of coverage for coffee in this chapter Item name Green coffee beans Regular coffee Instant coffee Coffee extracts, essensses Description Seeds prepared by removing the outer and inner skins and pulp from the fruits of coffee tree produce. They are dried in the next processing step. Roasted coffee beans prepared by roasting green coffee beans from coffee tree fruits. This category also includes coffee products prepared by grinding these roasted beans. Coffee in soluble powder, granules, and other solid forms prepared by drying extracts of roasted coffee beans. Concentrated extracts of coffee beans, which are used for industrial or processing purposes, such as canned coffee, coffee candies and other confectioneries, etc. H.S. code 0901.11-000 0901.12-000 0901.21-000 0901.22-000 2101.11-210 2101.12-121 2101.11-100 11-290, 12-110 12-122 I. Points to Note in Exports to and Sales in Japan 1. Relevant Laws and Institutional Regulations (1) Regulations and Procedural Requirements for Importing to Japan The importing of coffee is subject primarily to 1) the Plant Protection Act, 2) the Food Sanitation Act, and 3) the Customs Act. Dried...
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...Tim’s Coffee Shoppe AB299: Associates Capstone in Management May 14, 2014 I believe that the coffee shop should get their beans from Brazil. Brazil is a coffee giant producing over 40 percent of the world's coffee! Most of this is lower grade Arabica and even lower grade robusta, but there are some special Brazilian coffees out there. The other is that there are some very good Brazilian coffees. A great high quality Brazil is soft, nutty, low acid, with nice bittersweet chocolate tastes. A good Brazil can add a lot to espresso blends, and is great straight. The coffee plant can tolerate low temperatures, but not frost. Milder frosts, called "white frosts", kill the flowers that grow into the harvested cherries, but new flowers are regrown by the tree the next season. White frosts only affect the following year's harvest, but more severe frosts, "black frosts", kill the entire tree and have more long-term consequences. Brazil wants to boost exports of roasted blends, while reducing the sale of green beans and start importing coffee from countries such as Colombia to blend with its own beans, Trade Minister Fernando Pimentel said. The vast majority of coffee farms in Brazil are less than ten hectares in size. According to the Diagnóstico da Cafeicultura em Minas Gerais, 71% of farms are less than 10 hectares, 25% of farms had less than 50 hectares, and only 4% of farms were larger than 50 hectares. Brazil is the world's largest coffee producer and produces around 25% of...
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...Coffee Coffee is a dark brown/black naturally caffeinated drink made from passing water through ground roasted coffee beans. Coffee is used as a great medicine to help patients, and it can be taken as a popular drink all over the world. Caffeinated coffee drinks are largely consumed by people around the world regularly. It has become an internationally popular drink in almost every country. Coffee is so important to our daily lives that some people cannot live a day without drinking it. The word coffee was derived from the Ottoman Turkish kahve, via the Italian caffè. The Turkish word was derived from the Arabian word qahwah. Arab lexicographers report that qahawah originally referred to wine. Since this beverage was thought to dull one’s hunger the word, qaha which signifies “to have no appetite” was given to it. Other etymologies also indicate that the Arab form was a loanword from an Ethiopian source word Kaffe, which refers to the highland in the southwestern Ethiopia where the plant grows indigenous. However, the word that is used in that area is bunn, the native Shoa name būn meaning a native plant. Today coffee has different names all over the world, like caffè in French, Kaffee in Germany, kahvi in Finland etc. No matter what it is called, the Ethiopian people were the first to recognize the stimulating effect of the coffee beans that grow as a coffee plant. No one knows who among the natives earlier than 17th century grew coffee in Africa or used it as a stimulant...
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...Coffee production in Indonesia From Wikipedia, the free encyclopedia Jump to: navigation, search This article needs additional citations for verification. Please help improve this article by adding citations to reliable sources. Unsourced material may be challenged and removed. (July 2010) An old man is peeling coffee near megalithic stones at Bena, Ngada, Flores Coffee being roasted at Toko Aroma, Bandung, Indonesia Indonesia is the fourth largest producer of coffee in the world. Coffee in Indonesia began with its colonial history, and has played an important part in the growth of the country. Indonesia is located within an ideal geography for coffee plantations. The longitude and latitude of the country means that the island origins are all well suited micro-climates for the growth and production of coffee, resulting in widespread environmental degradation and the destruction of tropical rainforests that have the highest concentration of endemic species in the world. Indonesia produced 420,000 metric tons of coffee in 2007. Of this total, 271,000 tons were exported and 148,000 tons were consumed domestically. Of the exports, 25% are Coffea arabica and the balance is Coffea canephora.[1] In general, Indonesia’s Arabica coffees have low acidity and strong body, which makes them ideal for blending with higher acidity coffees from Central America and East Africa. Contents [hide] 1 History 1.1 Origins 2 Cultivation ...
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...The History of Coffee In 1637 a meeting place in Oxford started to sell a new hot bitter drink, which had just been introduced into Britain. This drink was called coffee, which was soon to become very fashionable amongst the well to do. Coffee had been discovered in Ethiopia thousands of years before. At this time the local tribes mixed the fruit of coffee plants with fat and ate them. Before AD 1000 the Arabs used coffee cherries to make cold drinks. Within 200 years a hot drink made from coffee beans was available throughout the Middle East. Coffee Houses – the Beginning In the early 17th Century, traders brought coffee to Europe. Pope Clement VIII (1536-1605) gave coffee his blessing and the first coffee house opened in Italy. Coffee houses opened all over Europe and they became popular places to meet friends or conduct business. It is rumoured that Lloyd’s Insurance and the Stock Exchange both developed from the 17th Century coffee houses. Coffee is grown mainly in Brazil, Colombia, Ivory Coast, Uganda and Central America. The berry is ground and used in most countries as a breakfast beverage. Chocolate Chocolate starts life as a bean within a pod produced by the cocoa plant. Today, the beans are produced from West African trees. The pods are harvested and the beans are left to ferment. The beans are stored in a temperature of 500O C between layers of banana leaves and left for 5-6 days. After this, the beans are dried in the sun...
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...Economic growth in Nicaragua via production for export Nicaragua is a relatively small country, but one where the ratio of people to land with moderate or better potential for farming is rather low. With a population of less than 5.5 million living in a land of 121,000 km^2, and 57% of the population being urban, the average rural population density is barely 20 per km^2. The country’s economic history has been one of trying to find crops that could be exported: an aim that was first realized in the late nineteenth century with the planting of coffee in the highlands. In more recent history, the economy grew rapidly in the 1950s and 1960s as Nicaragua converted its best lands into fields of cotton and cane, or pastures for beef cattle. As the fastest growing Central American economy at this time, by the turn of the 1970s it was also the region’s most prosperous economy. But the political and social context was one of great inequality between the landowners and those running the import-export houses that supported the agricultural export industry on the one hand, and the majority of the population who subsisted on small-holdings or were plain landless, in both cases often dependent on the seasonal earnings from working on the export crops harvests. The excesses of the dictatorial Somoza regime eventually provoked rebellion and in 1979 a radical alternative took power, the Sandinistas. Although committed to equality and redistribution, the attempt to control the key points in...
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...a. Sample Gathering Eight kilograms of coffee beans at different maturity stages (green cherry, yellow cherry, red cherry, over-ripe) will be collected from Cordillera highlands. These samples will be subjected to different tests to determine its physical characteristics such as moisture content, linear dimensions, surface area, bulk and true density, angle of repose and angle of friction. b. Moisture Content Determination For the determination of moisture content,air oven method will be used. Four 25 g of coffee beans will be loaded into different tin foil cans. The weight of each samples will be measured first using the electronic balance and then will be labeled separately. The air oven will be turned on and will be set to a temperature of 105°C. Then,the sample will be placed...
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...[pic] Coffee, Cooperation and Competition: A Comparative Study of Colombia and Vietnam Authors:[1] Adriana Roldán-Pérez Maria-Alejandra Gonzalez-Perez Pham Thu Huong Dao Ngoc Tien Research assistants (Colombia): Franz Xaver Riegler Stephanie Riegler Catalina Tabares Melissa Eusse Research assistant (Vietnam): Nguyen Thu Hang Table of contents List of figures 4 List of tables 4 Acronyms, abbreviations and definitions 6 Weights and measures 6 Abstract 7 1 Introduction 8 1.1 Research objectives 9 1.1.1 General objectives 9 1.1.2 Specific objectives 9 1.2 Research methodology 9 2 Literature review on the global value chain (GVC) of coffee 11 2.1 Theory of global value chains 11 2.1.1 Introduction to the value chain concept 11 2.1.2 Global commodity chains 12 2.1.3 Value chain analysis 13 2.1.3.1 Definition 13 2.1.3.2 Methodological aspects of value chain analysis 15 2.1.4 Governance 15 2.1.5 Barriers to entry and rent 16 2.1.6 Upgrading in value chains 16 2.2 Overview of the world coffee market 17 2.2.1 World coffee production 17 2.2.2 Production by type of coffee 18 2.2.3 Coffee producing countries 19 2.2.4 Stocks in producing countries 20 2.2.5 World coffee exports 21 2.2.6 World coffee consumption 24 2.2.7 The International Coffee Organisation and coffee prices 29 2.2.8 Mapping the global value chain of coffee 31 3 Analysis of Colombia and Vietnam’s participation in the coffee value chain 33 3.1 Vietnam’s...
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...Number: VM3026 Vietnam Coffee Annual 2013 Approved By: Michael Ward Prepared By: Huong Nguyen Report Highlights: Post revises its coffee production estimate in marketing year (MY) 2012/13 up to about 25 million 60 kg-bags (bags), or 1.49 million metric tons (MMT) of green coffee, about a 4 percent drop from MY2011/12 due to pre-seasonal rains during the coffee flower blossoming period in main coffee growing areas. Post also revises its total export estimate in MY 2012/13 up to 23.8 million bags, or 1.42 MMT green coffee bean equivalent (GBE), due to the pace of green bean exports MY-to-date. Post’s initial coffee production forecast for MY2013/14 is 22.9 million bags, or 1.37 MMT of green coffee, about an 8 percent drop from the previous MY due to drought in the central highlands early in the growing season. Post’s initial total export estimate for MY2013/14 is 21.3 million bags, or 1.28 MMT GBE, as drought impacted production will lead to reduced exportable supplies in MY2013/14. 1 Executive Summary: Vietnam’s coffee growing areas continue to expand despite of GOV’s goal to maintain area at 500,000 ha. Coffee prices remain high and provide a strong incentive for farmers to plant additional area. According to the Ministry of Agriculture and Rural Development (MARD) and statistics from Provincial Departments of Agriculture and Rural Development, coffee area increased by 8 percent to 616,000 ha in 2012 from 571,000 ha in 2011. Actual coffee area likely exceeds GOV official...
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