Premium Essay

Production of Chocolate

In:

Submitted By diesel95
Words 292
Pages 2
Chocolate is one of the most famous sweets in the world. Everyone loves or at least knows someone who is in love with chocolate. The production of the chocolate became one of the most competitive industries last century.
















First of all, harvesting the cacao pods is usually done by hand. It involves removing pods from the trees and opening them each by each to get the seeds. (50-60seeds)
Cacao seeds are left to ferment for about 5 days on the sun
-flavour development
-white-yellow seeds turn to brown cocoa beans
Cocoa beans undergo drying process (7 days) before they are ready to ship to chocolate manufactories worldwide.
At chocolate factories, cocoa beans are inspected and approved to insure that only the high quality cocoa beans will be used.
After successful inspection beans are cleaned and sorted.
Cocoa beans are roasted in large rotating cylinders (30min - 2hours) to develop the aroma, flavour and colour of the chocolate.
As soon as beans are cooled, a machine removes the shells.
Cleaned beans are turned in chocolate liquor, which set the main integrant for every chocolate product.
To produce cocoa powder, the chocolate liquor is pumped into giant hydraulic press.
Cocoa powder is removed from the filters, then cooled and grind on cocoa powder.
Production of chocolate consists of carefully mixing the variety of integrants like sugar, milk, cocoa butter and chocolate liquor.
The ready chocolate mixture is ground by passing between series of heavy rollers, then undergoes stirring (few hours up to several days) to achieve the best flavour.
Finally, chocolate must be temper which involves heating, cooling and reheating the mixture. Depending on the purpose, ready chocolate mixture can be used to produce chocolate bars or to cover other confectionary products.

Similar Documents

Premium Essay

Nestle

...Nestle From bean to bar – the production process Summary Concepts: Production, chocolate, cocoa, beans, Nestlé, manufacturing, chain, market, consumers, raw materials, economy, supply chain, industry, resources. Summary: Amazingly, UK consumers have a choice of over 5,000 chocolate lines available from 150,000 outlets. Because it is so widely and readily available, we tend to take chocolate for granted, and few of us probably ever consider what is involved in producing it. We don't know who first discovered that cocoa beans could be turned into a drink, but we do know that by 600AD the Mayan people living in what is now Mexico were growing cocoa in the jungles of Yucatan. In the mid-19th century an English cocoa manufacturer, Joseph Storrs Fry, tried mixing cocoa butter with sugar and cocoa paste and invented the world's first solid blocks of chocolate. All over the world you will find prominent brands first developed in the UK e.g. Smarties, Dairy Milk, Aero and of course Kit Kat (the UK's Number 1 selling confectionery brand since 1985). Boxed chocolates such as Quality Street make up 15% of the confectionery market. Blocks and bars like Kit Kat and Yorkie account for 65% and bitesize chocolates e.g. Smarties and Rolo make up 10% Chocolate manufacture provides steady employment and job security for tens of thousands of employees in manufacturing locations like York and Birmingham. The industry also generates jobs in marketing, administration...

Words: 2109 - Pages: 9

Premium Essay

Porter's 5 Forces

...1.0 Competition in premium chocolate industry The competition in the premium chocolate industry can be explained by applying the Porters 5 forces model. This model, named after Michael Porter (1979), can be looked upon as a framework to analyze and structure an industry. It is a theoretical tool to elaborate the potential threats but also the chances of a particular industry. Porter mentions five forces that have an impact on an industry; suppliers, buyers, potential entrant, substitutes and the rivalry among existing firms. (Production of Analysis, viewed 11th June, 2010) The Porters 5 forces model for Chocolates premium industry Bargaining power of suppliers In production of premium chocolate the primary raw material is cocoa bean, secondary sugar, and milk. Concerning sugar and milk, there are numerous suppliers of these materials available around the world; there is no concentration, neither a necessary differentiation. Manufacturers can use financial techniques such as hedging in order to reduce the impact of price rises on their own margins. In addition to the fact that according to CAOBISCO, there are 4.5 million of cocoa farms around the world, to whom the chocolate manufactures are an extremely important customer, the bargaining power of the chocolate premium industry suppliers is generally low (CAOBISCO, 2009). ). However since the fine grade cocoa production represents a small part of the world’s supply, the bargaining...

Words: 3657 - Pages: 15

Premium Essay

Google

...Describe the company's background and the nature of the business. Shirley’s Chocolate was established in January 1970. The Shirley’s Chocolate Company has developed by the following principles of its founder, Shirley. Every product of Shirley’s has a concept of satisfying the demand of consumer by producing a tasty, high quality and selling at an affordable price. Shirley’s decision to start the company with producing sweet chocolate. In 1981, the company started to produce milk chocolate in various shapes. With this mass production, Shirley was able to lower down the cost per unit so that it is affordable to all. Immediate success of Shirley’s milk chocolate because of low cost and high quality and this has brought many profits to our company. With this profit Shirley was able to expand the product line. Until now we already have many products added to the company’s offerings such as sweet chocolate, milk chocolate, strawberry flavor chocolate, and dark chocolate. Our company, Shirley’s Chocolate is a big manufacturing company, we produce our own chocolate. Our main head company is located in Malaysia and export the products to other country such as Singapore, Japan, Hong Kong, Taiwan, United State and so on. Our company specialize in chocolates as there is a high demand for this product. Our company offers a tasty and high quality chocolate at an affordable price that many people are willing to purchase it. Today, the Shirley’s company has its branches all over the Asian...

Words: 1883 - Pages: 8

Premium Essay

Rogers Chocolate

...Rogers’ Chocolates Word Count: 1232 Table of Content Key Issue 3 Subsidiary Issues 3 External Analysis 3 Internal Analysis 3-4 Business-Level Strategy 4 Corporate-Level Strategy 4 Firm Performance 4-5 Recommendations 5 References 6 Appendices 7 Key Issue: In Victoria, British Columbia, Rogers’ Chocolates was established in 1885 by Charles “Candy” Rogers. Rogers’s chocolate is one of the biggest chocolate producers in Canada and the second largest in British Columbia. In proceeding Rogers’ death, Leah Rogers, his wife, took over the company and later sold it to a customer in the late 1920s. Management’s main focus is to explore alternatives to grow the firm without impairing its heritage. Subsidiary Issues: Competitors are attaining competitive advantage by producing low quality products. Others are marketing with less expensive ingredients, packaged in similar attractive containers, and priced identically with Rogers’ premium chocolate products. Rogers’ chocolates are only attracting niche customers, such as wealthy individuals, elderly, and married couples with no children. Currently, management has no direct measurement of day-to-day production creating inventory difficulties. External Analysis: Un-intergraded international production laws and regulations are an issue. Chocolate companies are looking to the USFDA to redefine chocolate. More firms...

Words: 1347 - Pages: 6

Premium Essay

Choclate Case Assignment

... The chocolate industry is one with many players. There are many custom bar providers as well as big players within the industry. The direct result of that is very high rivalry between competitors within the industry. The internet provides customers with the ease of obtaining information about the various types of chocolate on offer from the many chocolate makers, and that will quite possibly lead to intense price competition between chocolate makers. The indirect result of having many players in the industry is high buyer power. Potential customers have many choices, and are unlikely to show much loyalty towards any chocolate maker. D.C. faces the problem of trying to not only retain its customers but also attract new customers. In the face of these industry forces, D.C. apparently tries to mitigate that by attempting to differentiate it's products from the others. It's strategy appears to be that of trying to create unique and customizable chocolate bars that are most probably uncommon in their current market (European-Styled chocolate bars in an American market), and speed of service. With their inability to compete with larger companies on lowering costs due to their smaller size and resulting lack of economies of scale, they aim to increase the willingness-to-pay of their customers with the novelty, flexibility and speed of delivery of their products. With their focus on the quality and variety of their products, the costs for each type of chocolate could vary...

Words: 2581 - Pages: 11

Premium Essay

Chocolate Industry in India

...(PGP1570) Aditya Narvekar (PGP15093) Saravana Raja Kumar T (PGP15107) Sumit Chaurasia (PGP15115) Contents Introduction: 1 About Cocoa and the Cocoa Products industry: 1 Cocoa Prices Jump 30 Percent in 18 Months 1 Forecast of Chocolates: 2 Demand for Cocoa in the world: 2 Pricing in chocolates 5 Demand and Supply function 6 SUPPLY 10 Introduction: When I was a kid, I enjoyed the dairy milk chocolate for 5 rs. It was perfect and heart-warming. Now after 15 years dairy milk offers a product which is almost half in quantity of the product back then. This generated a curiosity in us and we started to find answers based on the microeconomic perspective. We zeroed on this and found that the most crucial factor in the production of chocolate is cocoa. In this report we have analysed the demand and supply of cocoa and how it affects the price of chocolate. Our research findings and data are collected from various national and international reports. About Cocoa and the Cocoa Products industry: Cocoa is a critical cash crop that is produced in a few specific regions of the world. Specific climatic conditions are necessary for the crop to grow. Travelling along a global supply chain, cocoa beans go through a complex production process that consists of the farmers, buyers, shipping companies, processors, manufacturers, and distributers. The cultivation process is delicate. This is because the trees are susceptible to the vagaries of weather, diseases and insects...

Words: 2481 - Pages: 10

Premium Essay

Hershey's History

...1857 | Milton Hershey, the man behind Hershey's Chocolate, opened his eyes to this world, on 13th September 1857. He developed the love for candy at a very tender age only and started his career as an apprentice to a candy-maker in Lancaster, Pennsylvania. It was in 1876, when Milton was only eighteen-years old, that he laid the foundation of his own candy shop, in Philadelphia. However, the shop closed down after six years only, following which he moved to Denver, Colorado, and started learning the art of caramel-making. | 1866 | Milton moved back to Lancaster, Pennsylvania, in the year 1886 and launched the much-successful Lancaster Caramel Company. The company grew by leaps and bounds. | 1893 |  In 1893, Milton attended the Chicago International Exposition and ended up buying German chocolate-making machinery and started producing chocolate-coated caramels. The next year, he started the Hershey Chocolate Company, selling off his caramel business. With this, he started the production of Hershey chocolate caramels, breakfast cocoa, sweet chocolate and baking chocolate. | 1894 | Within six years of starting Hershey Chocolate Company i.e. in 1894, Milton began the production of milk chocolate, in the form of bars, wafers and other shapes. As the methods of mass-production became popular, the company was able to lower the per-unit cost of milk chocolate and bring the product within the common man's reach. The chocolate was an immediate success and witnessed heavy demand. To...

Words: 648 - Pages: 3

Premium Essay

Testing This

...Name: Colm Healy, Module 4 – SBUS Managing Sustainable Supply Chains – Post submission Following on from the ‘Managing Sustainable Supply Chains’ module, Skelligs Chocolate has analysed different areas in our business that could benefit from an environmentally sustainable strategy. We have looked at the possibility of using renewable energy, as well as improving our energy efficiency, then onto our waste control and natural resource management. While all these areas are important the board decided that further developing a plan around our packaging and sourcing of raw materials remain currently, the two important areas for us to work on. A longer term plan (currently being drafted) will encompass all areas mentioned above. Looking at inputs, chocolate is the biggest single item followed by packaging; energy consumption and waste are much further down the list. Skelligs Chocolates split of chocolate products would be 60% truffle based which use a lot of packaging, 30% would be solid chocolate products (bars or tablets) which use less packaging and 10% for novelties which also use less packaging. Priorities: When investigating how wide spread the implementation of sustainable strategies currently is, I have become very aware of some fundamental issues, primarily ‘lack of knowledge’, business owners reluctance to change, finance concerns and human resource costs. Education up to now has concentrated on the very immediate facets of running a business and when students...

Words: 2093 - Pages: 9

Premium Essay

Strategic Mgt Case No.17

...and capabilities. These are given below- ❖ Physical Resources: Rogers’ was a healthy company with significant assets. Rogers’ chocolate used to produce 24000 square foot manufacturing facility on the outskirt of Victoria .There were about 110 non-unionized retail and production employees. It had large retail outlets about 50% of the company’s sales come from Rogers’ 11 retail stores. Consequently, it had widespread distribution system which is based on geographic, demographic, cultural, socio-economic and all other demographic factors. ❖ Financial Resources: The company was in a good financial position with great cash flow and good margins. It had well designed financial strategies and it followed the Canada Revenue Agency’s guidelines. ❖ Strong Brand Name: Rogers’ had positive brand image. The brand was established around Rogers’ long history, with traditional packaging, including pink or brown gingham-wrapped Victoria creams, Chocolate Almond Brittle and Empress Squares. ❖ An Attractive Customer Base: Rogers’ chocolates were of the highest quality; and the company had many loyal customers around the world. The people who knew the brand were willing to pay for the product. ❖ Technology: Rogers’ most production system consisted of batch processing, utilizing technology. It had the ability to improve its production processes by advancing the technology related aspects. Such as –Online phone and Mail orders Website etc. Orders that are received by...

Words: 1368 - Pages: 6

Premium Essay

Rogers Chocolates

...In order to double or triple Roger’s Chocolates revenues in the next decade, the following strategic actions must be taken: More effectively utilize the company’s Website and the vast reach of the Internet to expand customer base. Current Internet sales represent only four percent of total sales. The Internet can create the largest increase in sales with the least amount of fixed costs all with tremendous contribution margin. The upcoming Olympic Games present an opportunity for Roger’s Chocolates (RC) to showcase itself as a uniquely Canadian treat to the people arriving from all over the world. The reach of the World Wide Web allows RC to stay accessible to the tourists even as they go back home. The only negative to focusing so heavily on Web sales is the high cost of shipping. However, negotiation and partnering with shippers can create discounted shipping rates. Increase the wholesale business of Roger’s Chocolates Margins have remained strong for RC. With these strong margins RC can afford to use two level distribution to further create demand without the costly expense of additional store fronts. While RC’s brand recognition is strong within the Victoria area, by utilizing distribution methods other than direct retail, RC can increase brand awareness outside the local geographic area. The main detractor of increased wholesale sales is the degradation in margin due to added channels of distribution. Nevertheless, increased revenue by expanded distribution...

Words: 887 - Pages: 4

Premium Essay

Scharffen Berger

...[pic] Oakland University Final Exam Scharffen Berger Chocolate Maker [pic] Submitted By: INTRODUCTION In May 2005, Jim Harris was looking into various options to improve efficiency and increase the value of the Scharffen Berger brand. Jim Harris is the Chief Operating Officer of Scharffen Berger Chocolate Maker. This is a chocolate company known for its rich chocolate flavor. The decision at hand for Harris was focused on a new ball-mill machine, which would increase capacity, decrease time of processing, and most importantly, not diminish flavor. The decision to purchase the $300,000 ball-mill looked at factors such as time savings and potential cost savings, as well as the potential 75% capacity increase. Harris also needs to look at his other areas where potential improvement could yield the desired higher demand in the realm of 50%, 100% and up to 150%. Such issues include: older machinery, co-packer relationships, inventory management and projection techniques. Scharffen Berger decided to implement the ball-mill and a 2nd melangeur and to increase capacity by 100%. DICOVERY - OVERVIEW The organization, Scharffen Berger of Berkeley, California is a premium chocolate maker. Founded in 1996 by Robert Steinberg and John Scharffenberger, the two later brought on Jim Harris to lead the business from the economic perspective. Operating under the goal to select the highest quality beans available, the company started operating in 1997 by testing...

Words: 5006 - Pages: 21

Premium Essay

Paper

...REGINA GARCÍA CUÉLLAR Chocolates El Rey The divine drink which builds up resistance and fights fatigue: a cup of this precious drink permits a man to walk for a whole day without food. — Hernán Cortés, 15191 In late November 2006, Jorge Redmond, CEO of Chocolates El Rey, called a meeting with senior management to discuss the company’s growth strategy. A relatively small firm with sales of around $14 million,2 El Rey produced top-quality chocolate made with single-origin Venezuelan cocoa beans.3 The firm sold its chocolates in four different sectors—food services, industry, retail, and beverages4—and exported 17% of its production, mostly to the United States, Europe, and Japan. El Rey needed to grow, but Redmond wondered how to achieve growth and how to market the El Rey brand to its different target segments and international markets. With only 0.5% of cocoa’s world production, was it worth the effort to try to establish a country-of-origin image for Venezuelan chocolate? If so, how should El Rey go about it? And was this wise for a small company with scarce resources for marketing? El Rey In 1929, José Rafael Zozaya and his father-in–law, Carmelo Tuozzo, introduced chocolate bars under the El Rey brand, founding Venezuela’s second-oldest chocolate company. The company, called Tuozzo Zozaya and Co., was funded with a 15,000-Bolívares (Bs) loan from Pius Schlageter. Tuozzo Zozaya produced mainly chocolate bars for hot cocoa (chocolate de taza) for customers...

Words: 10482 - Pages: 42

Premium Essay

Chocolate Industry

...high quality handmade chocolates in the Australian chocolate making industry. SI would come under the umbrella of the specialised chocolate makers who compete differently to the Large Chocolate manufacturers. The large chocolate manufacturers generally have large manufacturing facilities, manufacture in bulk and gain economies of scale. They compete primarily on reasonable quality product for a lower than average price to a large scale consumer market. Whereas the specialised chocolate makers compete primarily on quality products to a consumer who does not have price as the main criteria for choice. These fine chocolate makers cater to a niche market. The industry Chocolate making industry is 55% of the Australian Confectionary Industry of approximately $3.6 billion at around $2 billion. By industry standards SI’s market share at 2,3% or $44 million is relatively small. Value Chain SI: Purchase Cocoa beans-(Roasting, Chocolate making)-Product Development-Marketing (collaborations with other gourmet food mfgs)- Retailing(company owned outlets). Industry Segments In general industry segments are based on the characteristics of the product or service. Those products or services can be linked to customer/market segments. Industry segments in the chocolate making industry are Bars, Blocks, Boxed, Seasonal. If one looks at the timing when a majority 80% of boxed chocolates are sold one can see that it is during the same time that the seasonal chocolates are produced and sold...

Words: 1857 - Pages: 8

Premium Essay

Chocolate Consumption

...Worldwide Consumption The Top Chocolate Loving Nations are (lbs/yr): 1. Switzerland 22.36 2. Austria 20.13 3. Ireland 19.47 4. Germany 18.04 5. Norway 17.93 Chocolate Consumption Distribution Worldwide Not all countries are able to enjoy the sweet taste of chocolate equally. There is a profound dichotomy between those nations that extract the raw materials and those who indulge in the finished product. As it is shown in the maps available, all but one of the top twenty countries that consume chocolate are considered 'well-developed' or 'advanced'. Brazil is the only country involved on the list that actually considers chocolate to be a natural resource. The reality exists that the processing and consumption of chocolate products is Western World dominated. 70% of the worldwide profit from chocolate sales is concentrated in these countries. 80% of the world chocolate market is accounted for by just six transnational companies, including Nestle, Mars and Cadbury. Europeans alone consume around 40% of the world's cocoa per year, 85% of which is imported from West Africa. There have recently been efforts to initiate a fair-trade movement, which would encourage the purchase of cocoa from developing country producers at a fair price. However, tariff escalation continues to me a major problem, which acts to drive chocolate comsumers and cocoa exporters further apart. Quick Chocolate Facts -16 of the top 20 consuming countries are European -in 2001...

Words: 4038 - Pages: 17

Premium Essay

Analysis on Rogers' Chocolate Case

...credibility and objective insight; an exceptional leader with an empowering style and significant personal integrity. The contract would lasted for over 10 years. Parkhill should purchase a significant number of shares in Rogers’ each year for the first 3 years with an option to increase his holding further afterwards. Market The growth of Canadian premium market Canadian Premium chocolate market was growing at 20% annually due to the large demands from baby boomers (people who grew up during the 1960s and 1970s) Margins Much higher compare with margins in lower quality chocolates. Seasonality 8 weeks before Christmas. The sales occurred in that period contributed 25% of the annual sales amount. Core products and seasonal items were required for the fall and Christmas High valuable customers Established families, middle aged childless couples and empty nesters with high incomes. Their preferences are quality and the brand of chocolates. Trend of consumption Healthy diets (organic foods, trans fat free, dark chocolate) Competitors of Rogers’ Godiva Godiva offered chocolates of lower quality at prices that are much higher than Rogers’ (15% on average, 200-300% for truffle-only and seasonal collections) Its strengths are the packaging, advertising and distribution. (glitzy packaging, high price points and widespread distribution among retailers of gift items.) Bernard Callebaut It had 32 stores mostly across the West, 4 in US and 2 in Ontario and mall locations...

Words: 1198 - Pages: 5