.... BACHELOR OF ARTS (B.A.) (THREE YEAR DEGREE COURSE) SUBJECT MILITARY STUDIES OR DEFENCE AND STRATEGIC STUDIES PAGE 1 DR. BHIM RAO AMBEDKAR UNIVERSITY, AGRA . B.A. (DEFENCE AND STRATEGIC STUDIES) The entire curriculum is to be divided into four units and each question paper will have: 1. First question – compulsory- Comprising of TEN Short Answer Questions (1 to X) covering the entire curriculum. This question will carry 40% marks of the total marks. 2. The rest of the question paper will be divided into Four Units, comprising of Two questions in each unit. Therefore, the total number of question in each paper shall be NINE. 3. 4. Student will have to attempt one question from each unit. All these (Four) questions will be of equal marks and will carry 60% marks of the total marks. 5. The minimum passing marks in each paper shall be 33% of the total marks. The candidate has to pass theory and practical separately. Total passing percentage (aggregate) to obtain the degree shall be 36%. 6. In the part I and II, there shall be two theory papers and one practical. Maximum marks shall be 35/50 for B.A. and B.Sc. respectively. For practical, it shall be 30/50 marks for BA and B.Sc. respectively. 7. In Part III there shall be three theory papers and one practical maximum marks shall be 35/50 for B.A. and B.Sc. respectively. For Practical, its shall be 45/75 marks for B.A. and B.Sc. respectively. PAGE 2 DR. BHIM RAO AMBEDKAR UNIVERSITY, AGRA . B.A. (MILITARY...
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...advantage, grey propaganda is the mixture of lies and truth and black propaganda consists of largely but not total lies. All these types were exploited upon implementation of propaganda at different levels through different tactics. Psychological operations which were executed as forms of propaganda involved planned use of communication through words, symbols and actions to influence the behaviour of the targeted audiences and achieve set objectives. The government’s use of propaganda warfare was prompted by a number of reasons which ranged from economic, political, social and military factors. It is worth noting here that, the tempo and conduct of the war varied from one locality to the other depending on the terrain and proximity to strategical areas like borders, transport networks and close to government’s administrative offices. The study is presented in three chapters. The first chapter outlines the reasons for the introduction of propaganda warfare in Chilonga in 1970. It majors on the motives behind implementation of propaganda warfare before the intensification of the war in the area. Various tactics used to execute propaganda and strategic roles served by different types of propaganda machines is the main thrust of chapter two. Different tactics were employed to execute propaganda because it was dynamic responses to new situations that arose...
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...720th Special Tactics Strategic Analysis The 720 Special Tactics Group Strategic Analysis Strategic Planning OM 5040 Table of Contents Abstract 3 Introduction 4 Background 4 History 7 Organization 11 Mission statement 13 Mission 13 Mission Task 13 Vision statement analysis 15 Strategic management Application 17 Value Chain 18 Primary Activities 18 Support Activities 19 Translating...
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...The Marketing Review, 2003, 3, 289-309 www.themarketingreview.com Demetris Vrontis1 and Iain Sharp2 Manchester Metropolitan University Business School and Legal and General The Strategic Positioning of Coca-Cola in their Global Marketing Operation Examines how Coca-Cola has strategically positioned it self within the world’s soft drinks market. Given that they operate in over 200 countries, they are faced with a clear choice of whether to standardise their product offerings globally and reap the potential benefits of economies of scale, adapt their offerings to a particular market (which may facilitate increased market specific penetration), or adopt an integrated approach utilising both approaches simultaneously (Vrontis’ AdaptStand approach). There has been much literature written regarding the external and often uncontrollable factors which may impact upon a firms positioning strategy; this paper looks at these externalities and the internal controllables in order to derive a ‘best fit’ strategic and tactical approach. Moreover, this paper looks at the strategic international positioning of Coca-Cola by utilising a number of models. Keywords: Coca-Cola, global, international, strategy, positioning, adaptation, standardisation, AdaptStand, AdaptStandation, international, marketing, Introduction If we consider business to be akin to war, then perhaps there is no better starting point than the writings of Sun Tzu [circa 400-320 B.C.]. ‘The Art of ...
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...STR 581 CAPSTONE FINAL EXAM ALL PART 1-2-3 To purchase this, Click here http://www.activitymode.com/product/str-581-capstone-final-exam-all-part-1-2-3/ Contact us at: SUPPORT@ACTIVITYMODE.COM STR 581 CAPSTONE FINAL EXAM ALL PART 1 - 2 -3 STR 581 Capstone Final Exam Part 1 1. The concept that some leadership attributes will work in some situations but not in others can be described by the 2. Sam Meyers manages a telemarketing call center. He has 20 employees working for him who are displeased with the way he yells and threatens to terminate them for what they see as small issues. Which kind of power is Sam using to get the job done?3. Which of the following is considered an organizational blueprint, which prescribes the quantity and time frame for when each end product will be assembled? 4. In performing a SWOT analysis, which of the following would be considered as a threat 5. During the implementation of a project, which of the following should be the primary focus of a consulting firm? 6.Which of the following is considered a major process flow structure? 7. Some studies indicate the best approach for transformational change may have the chief executive officer create an atmosphere for change 8. Deming’s PDCA (plan, do, check, and act) cycle underlies what inherent Six Sigma principle? 9. What can affirmative action assist organizations in achieving that diversity initiatives cannot? 10. According to the job characteristics model, autonomy is defined as the...
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...Humans are persuaded by these entities and the herd because it is seemingly the easiest way to avoid social exile; we become admirers of the herd and our enslavers, paradoxically the more profound thinkers will also dislike them. To emphasise the fact that social fulfillment is the most potent, and insatiable persuader, the notion of advertising is entirely based on this human need. However, it must be noted that the core of the ‘social fulfillment’ theory of persuasion has a notable pessimistic bias; humans are not persuaded as much by communal connectivity as they are by the fear of societal death. This essay will explain how social fulfillment and the fear of social death form the basis of human action and submissiveness. From a psychological perspective, the notion of persuasion is emphasised through the Milgram experiment. The ethics of the...
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...A++PAPER;http://www.homeworkproviders.com/shop/str-581-capstone-final-exam/ STR 581 CAPSTONE FINAL EXAM ALL PART 1. The concept that some leadership attributes will work in some situations but not in others can be described by the 2. Sam Meyers manages a telemarketing call center. He has 20 employees working for him who are displeased with the way he yells and threatens to terminate them for what they see as small issues. Which kind of power is Sam using to get the job done?3. Which of the following is considered an organizational blueprint, which prescribes the quantity and time frame for when each end product will be assembled? 4. In performing a SWOT analysis, which of the following would be considered as a threat 5. During the implementation of a project, which of the following should be the primary focus of a consulting firm? 6.Which of the following is considered a major process flow structure? 7. Some studies indicate the best approach for transformational change may have the chief executive officer create an atmosphere for change 8. Deming’s PDCA (plan, do, check, and act) cycle underlies what inherent Six Sigma principle? 9. What can affirmative action assist organizations in achieving that diversity initiatives cannot? 10. According to the job characteristics model, autonomy is defined as the degree to which a job generates direct and clear information about performance STR 581 week 4 capstone final exam part 2 – 40 MCQS 1. Which...
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...GUCCI 3F Sunglasses | BBA3 BBA3 | RIDA FATIMA S2F14BBAM0023 RABIA NOOR S2F14BBAM0004 NIMRA IMRAN S2F14BBAM0006 | | SUBJECT MARKETING SUPERVISED BY Sir SOHAIL ASHRAF TABLE OF CONTENT | NO OF CONTENTS | TOPICS | PAGE NUMBER | 1 | Introduction to company | 3 | 2 | New product development process | 8 | 3 | Market place and customer needs | 11 | 4 | Market segmentation | 12 | 5 | Marketing Strategies and plans | 13 | 6 | Market targeting | 13 | 7 | Pricing Strategies | 16 | 8 | Advertising, public relation and sales promotion | 17 | Company Profile Gucci | | Type | Subsidiary | Industry | Fashion | Founded | 1921 | Founder | Guccio Gucci | Headquarters | Florence, Italy | Key people | Marco Bizzarri (CEO) Alessandro Michele (Creative Director) | Owner | Kering | Website | www.gucci.com | Introduction Gucci was founded in 1921 when Guccio Gucci opened a leather goods company and small luggage store in his native Florence. Today, it is part of fashion conglomerate...
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...Rudelius, 2011). The task of Charlie Team consists of completing the marketing planning phase one. Charlie Team will use the outline of the marketing plan from the student website for assistance in accomplishing the following process of the marketing plan phase one. Selecting an existing organization and discussing its overviews is the first step in phase one. The second step is giving a description of the new product or service. Step three is explaining the importance of marketing for organizational success. The fourth step analyzes the factors of strengths, weaknesses, opportunities, threats, and trends (SWOTT) of the new product or service. Step five is the marketing research approach for developing the marketing strategy and tactics of the new product or service (Perreault, Cannon, & McCarty, 2011). Organizational Overview Team Charlie chose the Walmart organization for completing this assignment. Walmart is one of the best known organizations in the world that have successful marketing plans and strategies. Sam Walton is the founder of Walmart and opened the first store in Rogers, Arkansas, 50 years ago in 1962 (Walmart, 2012). Currently Walmart operates in more than 10,000 retail stores under 69 diverse banners in 27 different geographic locations across the world. They service customers and members in excess of 200 million times per week with sales of approximately $444 billion continually for the fiscal year 2012 (Walmart, 2012). Sam Walton’s...
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...STR 581 Capstone Final Exam ALL Parts 1 - 3 IF You Want To Purchase A+ Work Then Click The Link Below , Instant Download http://hwnerd.com/STR-581-Capstone-Final-Exam-ALL-Parts-1-3-1199.htm?categoryId=-1 If You Face Any Problem E- Mail Us At Contact.Hwnerd@Gmail.Com STR 581 Capstone Final Exam Part 1 • The concept that some leadership attributes will work in some situations but not in others can be described by the • Sam Meyers manages a telemarketing call center. He has 20 employees working for him who are displeased with the way he yells and threatens to terminate them for what they see as small issues. Which kind of power is Sam using to get the job done? • Which of the following is considered an organizational blueprint, which prescribes the quantity and time frame for when each end product will be assembled? • In performing a SWOT analysis, which of the following would be considered as a threat? 5. During the implementation of a project, which of the following should be the primary focus of a consulting firm? 6.Which of the following is considered a major process flow structure? 7. Some studies indicate the best approach for transformational change may have the chief executive officer create an atmosphere for change 8. Deming’s PDCA (plan, do, check, and act) cycle underlies what inherent Six Sigma principle? 9. What can affirmative action assist organizations in achieving that diversity initiatives cannot...
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...STR 581 CAPSTONE FINAL EXAM ALL PART 1-2-3 To buy this click here http://www.coursehomework.com/product/str-581-capstone-final-exam-all-part-1-2-3/ Contact us:+1 315-750-4434 help@coursehomework.com STR 581 CAPSTONE FINAL EXAM ALL PART 1 - 2 -3 STR 581 Capstone Final Exam Part 1 1. The concept that some leadership attributes will work in some situations but not in others can be described by the 2. Sam Meyers manages a telemarketing call center. He has 20 employees working for him who are displeased with the way he yells and threatens to terminate them for what they see as small issues. Which kind of power is Sam using to get the job done?3. Which of the following is considered an organizational blueprint, which prescribes the quantity and time frame for when each end product will be assembled? 4. In performing a SWOT analysis, which of the following would be considered as a threat 5. During the implementation of a project, which of the following should be the primary focus of a consulting firm? 6.Which of the following is considered a major process flow structure? 7. Some studies indicate the best approach for transformational change may have the chief executive officer create an atmosphere for change 8. Deming’s PDCA (plan, do, check, and act) cycle underlies what inherent Six Sigma principle? 9. What can affirmative action assist organizations in achieving that diversity initiatives cannot? 10. According to the job characteristics model...
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...STR 581 Capstone Final Exam ALL Part 1 - 2 - 3 - IF You Want To Purchase A+ Work Then Click The Link Below , Instant Download http://acehomework.com/STR-581-Capstone-Final-Exam-Part-1-2-3-A-Work-21345654.htm If You Face Any Problem E- Mail Us At JohnMate1122@gmail.com STR 581 Capstone Final Exam Part 1 - 100% Original 1. The concept that some leadership attributes will work in some situations but not in others can be described by the 1. Sam Meyers manages a telemarketing call center. He has 20 employees working for him who are displeased with the way he yells and threatens to terminate them for what they see as small issues. Which kind of power is Sam using to get the job done? 1. Which of the following is considered an organizational blueprint, which prescribes the quantity and time frame for when each end product will be assembled? 1. In performing a SWOT analysis, which of the following would be considered as a threat? 5. During the implementation of a project, which of the following should be the primary focus of a consulting firm? 6.Which of the following is considered a major process flow structure? 7. Some studies indicate the best approach for transformational change may have the chief executive officer create an atmosphere for change 8. Deming’s PDCA (plan, do, check, and act) cycle underlies what inherent Six Sigma principle? 9. What can affirmative action assist organizations in achieving that...
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...A "strategic extension campaign" (SEC) methodology developed by FAO has been introduced in Africa, the Near East, Asia and Latin America. This methodology emphasizes the importance of people's participation (i.e., intended beneficiaries such as fields extension workers and small farmers) in strategic planning, systematic management, and field implementation of agricultural extension and training programmes (see Fig. 2-4). Its extension strategies and messages are specifically developed and tailored based on the results of a participatory problem identification process on the causes or reasons of farmers' non-adoption, or inappropriate practices, of a given recommended agricultural technology or innovation. The SEC technology transfer and application approach is needs-based, demand-driven, and has a problem-solving orientation. The Strategic Extension Campaign (SEC) is not an alternative to the conventional extension programme or activity. SEC is, and should be, an integral part of the programmes of an agricultural extension service. The effectiveness and efficiency of such a service could be increased due to SEC's emphasis on its problem-solving orientation, participatory planning approach, intensive extension personnel training, multi-media materials development, and extension manage meet, monitoring and evaluation procedures. Its activities should be carried out by extension personnel and to support the Ministry of Agriculture's policies, strategies and priority programmes....
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...of different bottles Size Price (MVR) 500ml 10 1500ml 20 Pricing strategies Pricing strategy should be an integral part of market-positioning decision, which in turn depends, to a great extent, on overall business development strategy and marketing plans. Geographical pricing Price Discounts and allowances 16 | P a g e Geographical Pricing Here the company has decided on how they will charge on the product of customers who live in different location. After doing researches the company has decided to set the price of the product a slight different price to other island of Maldives. Price discounts and allowances In here they have plan to make discounts for the customers who are buying in bulk orders. Since the company is environmental friendly place, they give discount for those customers who return the empty cases or pet bottles to the company. Those customers will get MVR 1 rufiyaa discounts for returning that to the company. By this customer makes benefit from the company and the sales make good relationship with the customers. Promotional pricing strategy During special occasions like Ramadan or eid they offer special to the customer. During these times customers can get discounts and even free one case too. Psychological discounts-this strategy involves setting an artificially high price and then offering the product at substantial saving. Discriminatory pricing strategy Companies often adjust their basic price to accommodate differences in customers, products, locations and...
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...The Doctrine 2015 Army Study Guide Mission Command Center of Excellence, Doctrine 2015 http://usacac.army.mil/cac2/MCCOE/Doctrine2015Tables.asp Doctrine 2015 is transforming the Army's doctrinal base to deliver doctrine - clear, concise, current and accessible - to the point of need. This process accelerates the implementation of new doctrine across the force by providing the Army with a completely revised structure of manuals. Doctrine 2015 captures the essential lessons learned from 10+ years of persistent conflict. It leverages a broader range of available collaborative technologies including wiki, interactive media instruction, video books, blogs and social media. Most importantly, it makes doctrine more accessible to Soldiers whether they are in a learning, training or operational environment."Our force has been operating at the speed of war for a decade-it's time our doctrine caught up." LTG Perkins, Commanding General, US Army Combined Arms Center, ARMY Magazine, March 2012. Created by: SAMANTHA S. SHIRLEY SGM, USA S-3 SGM, 86th ESB BLDG 21100, Room 3117 FT Bliss, TX 79918 COM: 915.741.4866 DSN: 312.711.4866 BB: 520.508.8370 NIPR: samantha.s.shirley.mil@mail.mil AKO: samantha.shirley@us.army.mil The NCO Creed No one is more professional than I. I am a Noncommissioned Officer, a leader of Soldiers. As a Noncommissioned Officer, I realize that I am a member of a time-honored corps, which is known as “The Backbone of the Army”. I am proud of...
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