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Business Research Case Study
QNT 565

Business Research Case Study When management is faced with a problem it is necessary to conduct research to get to the root cause of the problem. Before one “can describe, analyze, and explain a problem, we must define it” (Kepner & Tregoe, 1997, p. 29). To define the problem one must identify the significance, scope, magnitude, or feasibility of the situation, as well as the dilemma facing management. The research purpose must also be identified. Next management, investigative questions and measurement questions must be formed. Last one must formulate a hypothesis. The dilemma facing management, significance, scope, and research purpose Tyco Health Care is a private label diaper manufacture. Tyco has five different plants but the numbers provided here are for one plant, the plant in which a friend used to work. Tyco changed a fabric used to make diapers from a hydrophilic non-woven to a thinner non-woven to cut the cost of making the material. The product went from 21gsm non-woven to a 17gsm non-woven fabric. The price difference was dramatic and the company saved a million of dollars in cost. Once the company put the material into production workers began to run into problems. When the material is coated with glue in the production process workers began to notice that the glue was bleeding through the material because of the thinner fabric. This glue was getting stuck on the conveyers causing glue build up on the machine and problems with production. This caused downtime for the machine because the machine had to be cleaned. Workers moral began be compromised as they were frustrated with the increased waste and lack of production because of downtime. Managers began to come down hard on the employees because they were not meeting their quota. Another symptom of the problem is that there are increased

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