...Information Exxon Valdez March 24, 1989, the tanker Exxon Valdez ran aground on the Bligh Reefs in Prince William Sound, Alaska spilling 10.8 million gallons or 20% of the ship’s cargo. It was the 34th largest oil in the world at the time and the largest in U.S.A. The oil spill killed 500,000 birds over 90 species more than 4000 sea otters, 14 killer whales and destroyed tourism and the fish industry of the area. It was said on reports that the probable reason on why the tanker has gone aground was because of the captain and its crew being drunk. The "Exxon Valdez" entered the language as a shortcut for corporate arrogance and damage because of its lack of action as soon as possible by the owners of the company when the oil spill happened. 2/9 Johnson & Johnson: Tylenol Tylenol an over-the-counter product in the U.S. with over hundred million users was the most successful in selling painkillers. Tylenol was the absolute leader in the painkiller field accounting for a 37 percent market share, outselling the next four leading painkillers combined, including Anacin, Bayer, Bufferin, and Excedrin. Unfortunately in 1982 a total of seven deaths occurred in Chicago resulting to a recall of all Tylenol bottles all over the U.S. which led to a drop in sales of $1.2B but has recovered because of its great strategies by using public relations and media as a tool to once again gain the trust of its consumers. 3/9 II. Situational Analysis Exxon Valdez ...
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...Case Study Johnson and Johnson & Exxon Lucille Marjorie C. Curitana BMC I-2 Prof. Hero Hernandez Background Information Oriental Nicety, formerly Exxon Valdez ("valdez" pronounced val-deez), Exxon Mediterranean, SeaRiver Mediterranean, S/R Mediterranean, Mediterranean, and Dong Fang Ocean is an oil tanker that gained notoriety after running aground in Prince William Soundspilling hundreds of thousands of barrels of crude oil in Alaska. On March 24, 1989, while owned by the former Exxon Shipping Company, and captained by Joseph Hazelwood bound for Long Beach, California, the vessel ran aground on the Bligh Reef resulting in the second largest oil spill in United States history. The size of the spill is estimated at 40,900 to 120,000 m3 (10,800,000 to 32,000,000 US gal), or 257,000 to 750,000 barrels. In 1989, Exxon Valdez oil spill was listed as the 54th largest spill in history. The tanker is 301 meters long, 50 meters wide, 26 meters depth (987 ft, 166 ft, 88 ft), weighing 30,000 tons empty and powered by a23.60 MW (31,650 shp) diesel engine. The ship can transport up to 235,000 m³ (1.48 million barrels / 200,000 t) at a sustained speed of30 km/h (16.25 knots). Its hull design is of the single-hull type. It was built by National Steel and Shipbuilding Company in San Diego, California. A relatively new tanker at the time of the spill, she was delivered to Exxon in December 1986. An oil tanker from Exxon which named Exxon...
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...Hodgetts−Luthans−Doh: International Management, Sixth Edition Back Matter Endnotes © The McGraw−Hill Companies, 2005 Endnotes ■ Chapter 1 1. J. Whalen and B. Bahree. “How BP Learned to Trust Ally That Once Burned It,” Wall Street Journal, February 27, 2003, p. A4; “BP Won’t Abandon Driving Forces,” Wall Street Journal, November 27, 2003, p. A7. “Dell Set to Create More Than 100 Full-Time Jobs in Bray,” Irish Times, August 17, 2002, p. 15. Peter Landers, “Foreign Aid: Why Some Sony Gear Is Made in Japan,” Wall Street Journal, June 14, 2001, p. A1. Barnaby J. Feder, “IBM Beats Earnings Expectations Again,” New York Times, January 17, 2003, p. C4. Peter Landers, “Volkswagen and GM Racked Up Strong Sales in China in 2003,” Wall Street Journal, January 6, 2004, p. A3. Peralte C. Paul, “Daimler Bails Out of Deal,” Atlanta JournalConstitution, September 24, 2003, p. A1. Nicholas Itano, “GM Returns 10 Years After End of Apartheid,” New York Times, January 30, 2004, p. W1. Saritha Rai, “A Giant So Big It’s a Proxy for India’s Economy,” New York Times, June 6, 2004, p. W1. Ibid. WTO, “World Trade 2003, Prospects for 2004; Stronger Than Expected Growth Spurs Modest Trade Recovery,” WTO Press Release 373, April 5, 2004, p. 1. Ibid. Thomas Friedman, The Lexus and the Olive Tree: Understanding Globalization (New York: Farrar, Straus & Giroux, 1999). Jonathan P. Doh and Hildy Teegen, Globalization and NGOs: Transforming Business, Government, and Society (Westport, CT: Praeger,...
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