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Retail Capability

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ENHANCING THE CUSTOMER EXPERIENCE AND STAFF EFFICIENCY IN THE RETAIL ENVIRONMENT

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ASCOM AND RETAIL

ASCOM AND RETAIL A QUICKER RESPONSE TO CUSTOMER DEMANDS

Nowhere is the requirement to constantly assess and maintain operational efficiency sharper than in the retail industry. Shopping malls, supermarkets, specialist stores, security companies and many other similar organisations are under relentless pressure to deliver more for less and to do it now.

In this demanding environment, Ascom wireless communication solutions, supporting platforms and robust, highly flexible handsets offer much more than simple communication. They allow staff to interact seamlessly and efficiently with colleagues, machines, IT systems and customers. In other words, our solutions mean you can deliver a quicker response to a multitude of retail situations and ensure the right person is at the right place at the right time to deal with them. As a result, the improved information pathway our systems create can make a significant contribution towards establishing and maintaining a competitive advantage.

ASCOM AND RETAIL

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MEET MODERN RETAIL CHALLENGES WITH CONFIDENCE Without exception, the global retail industry faces many challenges. These can be summarised as follows: Increased competition Pressure to apply more efficient operational procedures Higher customer expectations A trend towards fewer, larger retail outlets Declining customer loyalty More stringent health and safety legislation Consider these points and only one conclusion can be reached – every retailer must constantly assess new methods of creating a leaner, fitter and more effective organisation.

ASCOM SOLUTIONS GIVE YOU A COMPETITIVE EDGE Retailers can apply many strategies to achieve the successes they target. Potentially, one of the most defining of these is the application of communication

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