A) The scenario selected is #6 regarding a business that is looking at growing by starting online sales.

(B)

Online Sales: Advantages and disadvantages:

George Scifo (2010) 10 Advantages of Online Advertising. Retrieved from: www.georgescifo.com/2010/05/10-advantages-of-online-advertising

Amy Martinez (2012) Amazon to begin collecting sales tax in Texas. Retrieved from: http://seattletimes.com/html/businesstechnology/2018564432_amazon30.html
Online Sales: Possible impact:

Bill Siwicki (2012) Sales from mobile devices double in December. Retrieved from:

http://www.internetretailer.com/2012/01/10/sales-mobile-devices-double-december

Clark Fredrickson (2012) Apparel Drives US Retail Ecommerce Sales Growth. Retrieved from: http://www.emarketer.com/newsroom/index.php/apparel-drives-retail-ecommerce-sales-growth/

Phil Wahba (2011) EBay forecast pleases as PayPal, auctions gain users. Retrieved from: http://www.reuters.com/article/2011/04/27/us-ebay-idUSTRE73Q7Z920110427

Don Davis (2012) Amazon’s North American sales rise 36% in Q2. Retrieved from:

http://www.internetretailer.com/2012/07/26/amazons-north-american-sales-rise-36-q2

Online Sales: Different requirements for online marketing

Rebecca Gill (2011) Successful Internet Marketing Begin With Goals. Retrieved from:

http://www.web-savvy-marketing.com/2011/01/successful-internet-marketing- campaigns-begin-with-goals/

Biana Babinsky (2009) Make Marketing Easier – Define Your Target Market. Retrieved from:

http://www.avocadoconsulting.com/articles/c1/easy-marketing.html

Brian Benson (2012) Learn More About Internet Marketing. Retrieved from: http://www.morpheyous.com/371/learn-more-about-internet-marketing/

Hubert Hopkins (2009) How Much Should Your Company Spend on Internet Marketing? Retrieved from: