...premium beer leaders. American craft beers were virtually non-existent other than a few small basement and kitchen operations, and there were no widely distributed micro brewed, now known as craft, beers available. (History) In the early 1980s, Jim Koch, a would be sixth generation beer brewer, was convinced that he could find a niche in the competitive beer market for a high-quality American beer. In 1984, Koch used his great-great grandfather’s 150 year old recipe called “Louis Koch Lager” to brew his first batch of what eventually became Samuel Adams Boston Lager. (About) Jim began to take bottles of his beer bar-to-bar for tasting and received excellent feedback about the quality and flavor of his beer, which used all natural ingredients with no adjuncts. In 1985, Jim decided to debut in the Boston market with small batches focusing primarily on quality. Six weeks after its introduction, Samuel Adams was selected as “The Best Beer in America” in The Great American Beer Festival’s Consumer Preference Poll. (About) Samuel Adams had achieved unprecedented success as a quality American beer, and the first major American craft brewery company began to emerge. By 1988, the company built its first small brewery in Boston and sold 36,000 barrels as well as made Samuel Adams available nationwide. The Boston Beer Company’s vision is “To become...
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...survey focuses on premium, craft, import and recently launched products. Beer brands detailed include, as requested by the Singha team members indicated: Global: Heineken (Charles, Tom), Stella Artois (Tom) Domestic/Craft: Samuel Adams (Tom) Imported: Dos Equis Imported/Recently Launched: Victoria Thai: Chang Beer (Yai, Charles) Japanese: Sapporo (Tom) Chinese: Tsingtao (Yai, Charles, Tom) Singaporean: Tiger (Yai) The studies provide a summary of each major competitive brand’s situation as well as a look at the campaigns that they are currently running both worldwide and in the U.S. Page 2 of 62 U.S. BEER CATEGORY COMPETITIVE BRANDS DETAILED GLOBAL: Heineken (pg. 4) Stella Artois (pg. 8) DOMESTIC/CRAFT (w/ strong food-affiliation): Samuel Adams (pg. 13) IMPORT: Dos Equis (pg. 20) IMPORT/2010 LAUNCH: Victoria (pg. 27) THAI IMPORT: Chang (pg. 33) OTHER ASIAN IMPORTS: Sapporo (pg. 40), Tsingtao (pg. 47), Tiger (pg. 50) Page 3 of 62 HEINEKEN TOTAL JAN-DEC 2010 U.S. MEDIA SPEND: USD. $70,772,299 MEDIA MIX: TV (Network, Cable, Spot), PRINT (Magazine, Newspaper), OUTDOOR, RADIO, ONLINE U.S. BRAND AWARENESS: VERY HIGH U.S. CAMPAIGN AWARENESS: MODERATE Page 4 of 62 HEINEKEN – SITUATION OVERVIEW Towards the close of 2010 Heineken unveiled some major changes to its positioning across the globe. First, the brand decided to streamline the visual identity of its iconic packaging (with some innovative improvements both on its bottles and cans) as part of an overall redesign...
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...Twelve days later, the nine delegates met and soon adopted a Declaration of Rights and Grievances. This marked the first unified meeting of the American colonies to respond to the British colonial policies under the name of “The Stamp Act Congress”. One major event that turned the American colonists against the great King George III was the infamous Boston Massacre which killed five colonists on March 5th, 1770. “The British captain, Thomas Preston, and his men were tried for murder, with Robert Treat Paine as prosecutor, John Adams and Josiah Quincy as lawyers of the defense. Preston and six of his men were acquitted; two others were found guilty of manslaughter, punished, and discharged from the army.”(Boston Massacre Historical...
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...Witchcraft has played an outstanding role in the history of America’s system of justice and has given us a representation that shared experiences and beliefs can lead to disastrous things. While the film, The Crucible by Arthur Miller, depicts the overall history of the Salem Witch Trials, it does have historical inaccuracies within the characters and their relationships that change the way we perceive history. Witchcraft has been present since the Paleolithic period but it began to show up in colonial America in the middle of the 17th century. It became a capital offense as far back as 1642. Shortly after becoming a law, the first execution was made in Connecticut. This case was disturbing because it influenced everyone, in puritan societies, to believe that Satan was close at hand and physically able to act in the real world.. At the time, Salem was a Puritan community in which was built upon those who fled religious execution therefore the religious authority and the government was not separate. Those who would question local authority were blamed for questioning royal authority. Eventually the hysteria spread to Massachusetts in 1692 after two young girls had been acting in alarming and been in physical pain. The physician concluded that the girls were not victims of a physical or mental illness but victims of witchcraft.2. These two girls were Abigail Williams and Betty Parris. Abigail Williams, who was 11 years of age, had a...
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...become an icon throughout the nation. Another extremely successful and predominant corporation in the beverage-alcohol industry is that of Anheuser-Busch Inbev SA (BUD) which will serve for the purposes of this paper as a benchmark for how a firm should be performing and operating in this field. Being that Anheuser-Busch has been operating since 1852, has 13 breweries nation-wide, and is one of the most iconic breweries in the world, it truly is a unique comparison of “David vs. Goliath” for these two companies. The History of the Boston Beer Company Jim Koch, founding member of The Boston Beer Company, has a long proud history of brewing a robust, full flavored beer in his family. In fact, it was his great-great grandfather Louise Koch, who concocted the original recipe for the brands metaphorical bread and butter “Samuel Adams Boston Lager” which is by far the bestselling brand in the portfolio of beers the company holds and distributes. The “Sam Adams” name (also the inspiration for the NYSE ticker the company holds “SAM”) was dubbed after the American patriot from Boston of the same name because of...
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...Boston Beer Equity Valuation Valuation Date: April 1, 2005 Jason Boney jboneyttu@yahoo.com Jordan Gristy jgristy@yahoo.com Preston Madden preston.e.madden@ttu.edu Heath Stanley charles.h.stanley@ttu.edu Boston Beer Co. Equity Valuation Table of Contents Executive Summary Business and Industry Analysis Competitive Advantages Five Forces Model Industry Competitive Analysis Accounting Analysis Key Accounting Policies Degree of Accounting Flexibility Evaluation of Accounting Strategy Accounting Quality of Disclosure Red Flags Quantitative Analysis Ratio Analysis Liquidity Profitability Capital Structure Forecasting Balance Sheet Income Statement Statement of Cash Flows Forecast Summary Valuation Analysis Method of Comparables Valuation Tools Discounted Free Cash Flow Residual Income Long Run Residual Abnormal Earnings Growth (AEG) Conclusion of Valuation Work Cited Appendix 4 7 8 9 15 17 17 20 22 23 23 25 29 29 31 34 37 37 38 39 40 41 41 44 45 46 47 48 49 50 52 3 Boston Beer Co. By Valuation Proclamation Heath Stanley, Jordan Gristy, Preston Madden, Jason Boney Investment Recommendation: Buy, Undervalued Stock Ticker and Exchange Current Price (4-1-05) 52 week price range Revenue (2004) Market Capitalization Shares Outstanding 3-month Avg. Daily Volume Percent Institutional Ownership Book Value Per Share ROE ROA Est. 5yr EPS Growth Rate Cost of Capital Est. Beta Estimated 5-year -0.201 3-year 0.098 2-year 0.434 Published Beta 0.35 Kd WACC SAM-NYSE $22.14...
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...system was poorly enforced during the 1900’s. Neglectful physicians, contraband traces in food and medicine, utter ignorance in part of the American government, and social retaliation led to America becoming a leader in illicit substance distribution and use. One would think that medical professionals should be dedicated to ensuring patient health and safety, but history reveals ethical mishaps and disappointing facts dictating quite the contrary. Heroin, a substance extracted from the seed pod of certain poppy plants,2 was once a primary component for medications that treated cough-inducing illnesses. Bayer, a major pharmaceutical company, widely advertised heroin and its concoctions, such as heroinhydrochloride, to the general public. It was claimed as, “the cheapest specific for the relief of coughs,” which would appeal to any customer (see page 11, Figure 1). However, heroin is derived from morphine, which is highly addictive and even toxic in large quantities. Morphine caused crisis among civil war veterans, who became dangerously addicted to the pain reliever.3 Even with these previous events in mind, doctors did not retaliate against the popularization of the substance. In fact, doctors proceeded to prescribe said medications to their patients (see page 11, Figure 2). Heroin was not the only substance that doctors helped spread. In 1919, Congress...
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...Dissent is a feeling or philosophy of non-agreement or opposition to a prevailing idea or institution. It is older than the United States, serving as a privilege and obligation to its citizens. The history of the United States is an ideal example of how dissent ultimately changes society by offering new ideas and perspective. Important issues that dissenters advocated such as taxation, slavery, women’s rights, civil rights, and anti-war sentiments define America. In order for a society to be successful, it must encourage dissent and protect the rights of its dissenters. Dissenters fought to create change and gain rights they believed were denied to them and others. Religious dissent forced European groups such as the Quakers and Puritans, who were persecuted for their beliefs, to seek life in the colonies. During the Pre-Revolutionary Age, Christianity affected all aspects of an individual’s life. Christianity was the basis of decision making in politics and society. Governments often ruled over their subjects, with the notion that they had approval from God and would therefore be granted his mercy for slaughtering innocent individuals, whether it was through crusades or witch hunts. At the time of the seventeenth century, kings and queens final decisions ruled which branch of Christianity to follow; with the constant upheaval in rulers, and exile towards Protestants during the Catholic era and Calvinists during the Church of England era, radical religious ideals began...
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...the answers. All Scripture in bold lettering is from the New King James Version Bible. Chapter 1 WHAT HAPPENED TO JESUS CHRIST ON THE CROSS? “Crucifixion is an ancient method of execution, whereby the condemned person is tied or nailed to a large wooden cross (of various shapes) and left to hang until dead. It was in use particularly among the Persians, Seleucids, Carthaginians, and Romans from about the 6th century BC to the 4th century AD, when in the year 337 Emperor Constantine I abolished it in his empire, out of veneration for Jesus Christ, the most famous victim of crucifixion. It has sometimes been used even in modern times.” Encyclopedia Britannica Online: crucifixion Arguably the most pivotal event in the history of mankind, the crucifixion of Jesus Christ has inspired more books, songs, poems, speeches, discussions, debates and hope, than all the...
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...| Course SyllabusCollege of HumanitiesHIS/115 Version 3U.S. History to 1865 | Copyright © 2011, 2009, 2008 by University of Phoenix. All rights reserved. Course Description This course provides an overview of the social, political, economic, and global events that have shaped the American scene from colonial times through the Civil War period. Policies Faculty and students/learners will be held responsible for understanding and adhering to all policies contained within the following two documents: University policies: You must be logged into the student website to view this document. Instructor policies: This document is posted in the Course Materials forum. University policies are subject to change. Be sure to read the policies at the beginning of each class. Policies may be slightly different depending on the modality in which you attend class. If you have recently changed modalities, read the policies governing your current class modality. Course Materials Schultz, K. M. (2012). HIST2, Volume 1 (2nd ed.). Boston, MA: Wadsworth, Cengage Learning. All electronic materials are available on the student website. Week One: Contact, Settlement, Slavery | | Details | Due | Points | Objectives | 1.1 Describe the clash of cultures that took place in North America between the Native Americans, colonists, and Black slaves. 1.2 Describe the establishment of early colonies. 1.3 Describe the development of regional differences among the...
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...wrong time to be Born a. Mother pain and desperation b. First field and incident and escape II. New land first encounter in Midian A. Somebody called him by his name III. The prayer of Moses A. Moses second and final departure from Egypt B. The sorrow and cried of Egypt IV. God at time does not answer our prayer in the pattern we want A. So the answer to the prayer of Moses answered through the Bible, we will only considered few of those answers such as the duties of men and women, the requirement of those who dwell under the sun. XXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX It a beautiful story Standing for the weak Mother prayer and grace Somebody called my name The prayer of Moses So Teach us The heart of wisdom By : Peter S. Wiah 80 Deguire Boulevard Montreal, PQ H4N 1N4, Canada Started Nov 2008 – xx 2009 The Prayer of Moses the man of God Lord, You have been our dwelling place in all generations. 2 Before the mountains were brought forth, Or ever You had formed the earth and the world, Even from everlasting to everlasting, You are God. 3 You turn man to destruction, And say, “Return, O children of men.” 4 For a thousand years in Your sight Are like yesterday when it is past, And like a watch in the night. 5 You carry them away like a flood; They are like a sleep. In the morning they are like grass which grows up: 6 In the morning it flourishes and grows up; In...
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...permission, Garry Friesen.” Introduction Decision Making and the Will of God is a BIG book. Nevertheless, in the twenty-five years since it was released by Multnomah Press, over 250,000 copies have been purchased. Reader response has been enthusiastic, and many have taken pains to express their appreciation. But when your own mother tells you that the book you wrote is too long, it's probably time for a shorter version. We admit that Decision Making and the Will of God cannot be read in an evening. So we have put together this shorter version that can. As painful as it is, we have had to leave some things out. Like three parts of the four-part book. So, you will read nothing of "The Traditional View of Guidance" (Part 1) nor our critique of it (Part 2)--alas. We also had to omit the final section (Part 4) which applies biblical principles of decision making to major decisions such as: marriage, ministry, missions, vocation, giving, and issues where Christians differ. What is left? The heart of the book-a biblical approach to understanding the will of God as it pertains to decision-making. This version is a condensation of those chapters (Part 3) which set forth "The Way of Wisdom." It is a "no frills" presentation of four principles which apply to all of life's choices, whether great or small. It contains the reply we give when we have thirty minutes to answer the question: "What does your book say, anyway?" Actually, we've given quite a few of those half- hour introductions. So...
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...Branding 3.5 Product 3.6 Service 3.7 Promotion 3.7a Themed Fundraising Event 3.7b Lead Generation 3.7c Lead Conversation Appendix Reference List Enabling Connections 3 4 5 6 7 8 9 10 11 12 13 14 15 34 2 Rhinegeist is a brewing company located in Over the Rhine, Ohio. Founded by Bob Bonder and Bryant Goulding in 2013, Rhinegeist embraces the heritage and culture of the Over the Rhine. Their brew house was established in an old brewing facility built in the 1890s. Rhinegeist translates to “The Ghost of Rhine”, which comes with deep heritage of Over the Rhine. Rhinegeist wants to bring the tristate area together through enabling connections with their brew house. Through this, Rhinegeist will revive the community in Over the Rhine. However, they are still trying to attract customers from the northern Kentucky region. Enabling Connections 3 Summary of SWOT Analysis Rhinegeist is a local brewing company ran by Bryant Goulding and Bob Bonder. Rhinegeist produces and sells a wide variety of unique crab beers and ciders. Their target customers consists of millennials in the local tristate area who enjoy crab beers and ciders. Rhinegeist is currently positioned as a unique flavored local crab beer with brew house heritage. The average price of a Rhinegeist six-pack is around $9.99. Rhinegeist is also an experience, as they also offer tour services in their brew house. Major competitors of Rhinegeist are: MadTree, Budweiser, and River town Lagerhouse...
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...the angels, the children of heaven, saw and lusted after them, and said to one another: ‘Come, let us choose us wives from among the children of men and beget us children.’ 3. And Semjaza, who was their leader, said unto them: ‘I fear ye will not indeed agree to this deed, and I alone shall have to pay the penalty of a great sin.’ 4. And they answered him and said: ‘Let us all swear an oath, and all bind ourselves by mutual imprecations not to abandon this plan but to do this thing.’ 5. Then sware they all together and bound themselves by mutual imprecations upon it. 6. And they were all two hundred; who descended in the days of Jared on the summit of Mount Hermon, and they called it Mount Hermon, because they had sworn and bound themselves by mutual implications upon it. 7. And these are the names of their leaders: Semiazaz, their leader, Arakiba, Rameel, Kokabiel, Tamiel, Ramiel, Danel, Ezeqeel, Baraqijal, Asael, Armoros, Batarel, Ananel, Zaquel, Samsapeel, Satarel, Turel, Jomjael, Sariel. 8. These are their chiefs of tens. VII. 1. And all the others together with them took unto themselves wives, and each chose for himself one, and they began to go unto them and to defile themselves with them, and they taught them charms and enchantments, and the cutting of roots, and made them acquainted with plants. 2. And they became pregnant, and they bare great giants, whose height was three thousand ells: 3. Who consumed all the acquisitions of men. And when men could no longer sustain...
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...Hcontents Introduction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1 1 The Last Days—Time to Pierce the Veil . . . . . . . . . . . . . . . . . 9 2 The Dream Factor . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23 3 Why Are Some Dreams Delayed in Coming to Pass? . . . . .35 4 Nightmares and Dirty Dreaming . . . . . . . . . . . . . . . . . . . . . . 53 5 False Prophets and False Dreams . . . . . . . . . . . . . . . . . . . . . . 69 6 The Psychic Voices Versus the Prophetic Visions . . . . . . . . 83 7 Can a Warning Dream Be Altered Through Prayer? . . . . . 99 8 Learning to Listen to Your Wife’s Warning Dreams . . . . .105 9 What It Means When Dreaming of a Departed Loved One . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .119 10 The Law of the Double Dream . . . . . . . . . . . . . . . . . . . . . 137 11 Angel Appearances in Dreams . . . . . . . . . . . . . . . . . . . . . . .145 12 Why the Symbolism—Can’t God Make It Plain? . . . . . . . .159 13 Four Types of Spiritual Visions . . . . . . . . . . . . . . . . . . . . . . .179 14 Dreams—Amazing Purpose for These Revelations . . . . . . 189 Conclusion: Dreams and Visions— God’s Voice of Intimacy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 207 Appendix: Detailed Biblical Symbolism in Dreams . . . . . .213 Notes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 237 xi one the...
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