...DISNEY SHANGHAI SWAT Strengths: 1. Shanghai Disneyland can attract a large quantity of Chinese consumers who have not visit Disneyland. Shanghai Disneyland is the first Disneyland in mainland China. Although Hong Kong has a Disneyland already, people of mainland China still need Hong Kong-Macau laissez-passer in order to travel in Hong Kong, which is a main factor that causes many Chinese Children who want to have a good time in Disneyland have not arrive in Hong Kong Disneyland. After Shanghai Disneyland opening, Chinese children and parents can’t wait to visit this fantastic theme park. 2. Shanghai Disneyland can attract a large quantity of consumers who have visit Disneyland. The first period construction of Shanghai Disneyland covers 390 hectares and Hong Kong Disneyland is with an area of 126 hectares (Travel China Guide.com, “Shanghai Disneyland”), which means Shanghai Disneyland is at least three times as large as Hong Kong Disneyland. Thus, there will be much more entertainment facilities in Shanghai Disneyland than Hong Kong Disneyland. In addition, Shanghai Disneyland will have the biggest Disney castle in the center of the magic Kingdom. Thus, Shanghai Disneyland still have much attraction for people who have already visited other Disneyland. http://www.travelchinaguide.com/attraction/shanghai/disneyland-park.htm Weakness: 1. Some Chinese dislike the Disneyland. For Chinese, traditional cartoons are basic on Chinese Ancient Fiction, such as Journey...
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...1. 迪斯尼集团概要 华特迪士尼公司（The Walt Disney Company，简称迪士尼公司），是全球最大的娱乐及媒体公司之一，按照营业额在全球媒体公司中排名第二（仅次于美国时代华纳公司）。迪士尼公司创建于1923年，当时还仅仅是华特迪士尼和罗伊迪士尼两兄弟的Disney Brothers Cartoon Studio，而现在迪士尼已经成为全球最大的娱乐公司之一，不断致力于为人们提供最特别的娱乐体验，并且一直秉承着公司对质量和创新不断追求的优良传统。 迪士尼公司拥有世界第一的娱乐及影视品牌迪士尼（Disney），拥有影视娱乐（美国最大的电影发行商之一）、主题乐园及度假区（世界最大的主题乐园集团）、媒体网络（拥有美国三大广播公司之一ABC、体育品牌ESPN）、日常消费品（世界最大的儿童消费品品牌、世界最大的儿童书籍集团）等多种不同业务。 2. 上海迪斯尼进展状况 2011年4月8日上午10时26分，上海迪士尼乐园项目正式开工，项目投资达245亿元人民币，预计于5年后建成。上海迪士尼乐园占地963英亩，大概是美国佛罗里达奥兰多迪士尼世界的1/26 。上海迪士尼是继日本东京和香港后，亚洲第3个迪士尼乐园。 媒体2012年1月31日最新消息，上海国际旅游度假区建设管理方近日将核心区A-1及F-1地块项目设计方案进行了网上公示，迪士尼主体乐园的初步布局由此“露出水面”，资料显示，面积约91.1公顷的迪士尼主题乐园将由6个片区组成，其中一半片区拥有景观水系，以及一处天然水系。另外，主题乐园的主入口正对一片中心湖，两旁还将设有两块酒店区域和配套的商业娱乐设施。在周边区域，游客停车场布局已基本划定，从设计图中可以看到有一段游客连接桥跨越西环路让游客直接从停车场抵达乐园入口。在轨道交通方面，轨交2号线将经由接驳线与乐园连接，轨交11号线则将由罗山路站延伸至乐园主入口，两条轨道交通线将设置一处共用车站。从此次规划公示中可以看到，作为上海市近几年的超大型项目之一，市政府对未来几年迪斯尼乐园的建设做了非常周全的考虑，目的是为服务更多的游客以最便利的方式游览迪斯尼乐园，我们有信心期待5年后的迪斯尼乐园给民众带来惊喜。 三、预期的迪斯尼效应 1、 该项目会直接拉动相关产业和上海本地及周边经济增长。公开资料显示，上海迪士尼总体项目将包括一座主题公园、两家酒店、一家零售和餐饮综合体以及一个湖泊。这是继上海世博会之后的又一重大建设项目，项目直接投资额约245亿元，间接拉动的投资规模将为千亿级。 2、 填补国内旅游产业空白。目前国内的主题公园缺少领头羊，均为中国各地方政府借用种种时尚概念建设起来的中小型园区，很难让人在中长期发展上具备充足信心。上海迪斯尼乐园则不同，它将是中国内地首座真正与国际接轨的游乐园区，无论在经营规模和管理策略上都将领先国内同行业竞争者一大步。 3、 有助于刺激本土文化产业和旅游产业加速发展。迪斯尼乐园的诞生是将卡通文化和游乐主题结合的过程，上海的迪斯尼无论从独立性经营角度、还是最大程度吸引游客的角度，都将结合中国本土文化产业到乐园的发展中来，从而对中国文化及旅游产业的水准起到促进和提升作用。 4、 有助于上海和长三角地区的经济结构转型。目前这一地区的主要经济发展领域集中在制造业、商业和金融业，旅游产业的建设尚显不足。上海迪斯尼乐园的引入可以对调整产业类型，完善经济结构起到积极作用。 5、 有助于为上海及周边地区创造众多就业机会。这点是毋庸置疑的，这么大的园区需要的服务人员将以千级，带动的相关房地产业、商业、酒店业也会创造出很多新的就业岗位。 ...
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...fascination about western movies and pop stars. Disney cartoons are definitely the most well-known American cartoons among the Chinese. Children were exposed to Disney characters and subscribed the “Mickey Mouse” magazine since young. However, Disney still faces a number of challenges when planning its entry to Shanghai: - Resistance from the local people. Although Chinese people do like western cultures, they are also very proud of their own culture and patriotic. Therefore, when they hear that the government will spend more than 20 billion RMB on the Disney project rather than improving the current living conditions for local people, resistance to Disney could rise. Same complaints also rose when China decided to be the host for Expo 2010. But Expo is after all a channel for the world to see where China stands on the global stage. It has some sort of significance. In Disney’s case, Chinese government is spending tons of money to invest in a foreign project, which neither promotes their own culture nor benefits the local people. Disney should expect attacks online or less-than-expected visitors because of this reason. - Overcrowded people and long waiting time. Same case with Hong Kong Disney, mainland China has even higher population density. Disney Shanghai should definitely foresee the huge influx of people during weekends and holidays and not so many people on the weekdays. In addition, just like the lesson Hong Kong Disney learned, they should take into account the...
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...Supplier List 2013 This list includes the major manufacturing locations of suppliers who provide raw materials and components or perform final assembly for Apple. 3M Company 1030 Lake Road Medina, Ohio USA No. 8 Xingyi Road, Changning Shanghai China 3406 E. Pleasant Street Knoxville, Iowa USA 915 Adams Street S.E. Hutchinson, Minnesota USA Nanxiang 2nd Road Tianhe, Guangzhou, Guangdong China AAC Technologies Holdings Inc. Building 5, 6th floor, Nanyou Tianan Industry Park, Dengliang Road, NanShan District Shenzhen, Guangdong China Gangqiao Street, Nanxiashu Town, Wujin District, Changzhou, Jiangsu China AcBel Polytech Inc. No. 17-28, (Hong Yeh Road), Hong Yeh 138 Industrial District, Tang Xia Town Dongguan, Guangdong China Advanced-Connectek Inc. No. 2 Middle LanJing Road, Grand Industrial Zone, PingShan District Shenzhen, Guangdong China No. 888 Hua-Yuan Road, Zhang-Pu Town Kunshan, Jiangsu China AKM Semiconductor, Inc. 1-15, Nakashima-cho, Nobeoka, Miyazaki Japan No. 5 Nanke 7th Road, Southern Taiwan Science Park Tainan, Taiwan 13-2 Sekinoiri Sumie, Ishinomaki City, Miyazaki Japan 4 Ren Der Road, Hsinchu Industrial Park, Hsinchu, Taiwan 5-4960, Nakagawara-cho Nobeoka, Miyazaki Japan Alcoa, Inc. 1480 Manheim Pike, Lancaster, Pennsylvania USA Supplier List 2013 2 Alps Electric Co., Ltd. 230, Shibue Wakuya-Cho Tohda-gun, Miyagi Japan No. 5, Xingchuang 4 Road Singapore Industrial Park Wuxi, Jiangsu China 41-25, Yanagi-machi, Noda Onahama Iwaki...
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...Customer Relationship Management Customer relationship management is an enterprise wide effort to acquire and retain profitable customers (AIIM, 2012). CRM affects both the company and customer by building long-term and sustainable relationships by executing the idea to treat different customers differently. Riordan Manufacturing had taken this philosophy and incorporated it into their mission as a company. Their mission reads as follows: Our Focus Six Sigma, leading edge R&D and exceeding ISO 9000 standards define the attitude and abilities of Riordan Manufacturing. We are industry leaders in using polymer materials to provide solutions to our customers challenges. Our R&D is, and will remain, the industry leader in identifying industry trends. Our Customer Relationships We will strive to be a solution provider for our customers and not be a part of our customers challenges. Long-term relationships will be sought by maintaining rigorous quality controls, innovative solutions, a responsive business attitude and reasonable pricing. Our Employees We will maintain an innovative and team oriented working environment. By assuring that our employees are well informed and properly supported, we will provide a climate focused on the long term viability of our company. Our Future We must be focused in achieving and maintaining reasonable profitability to assure that the financial and human capital is available for sustained growth (Apollo Group, 2012). As we...
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...The history of Chinese film has three separate threads of development: Cinema of Hong Kong, Cinema of China, and Cinema of Taiwan. The cinema of Mainland China after 1949 has grown up somewhat suppressed by the Communist regime until now. The Beginnings: Shanghai as the Center Motion pictures were introduced to China in 1896. The first recorded screening of a motion picture in China occurred in Shanghai on August 11, 1896, as an "act" on a variety bill. The first Chinese film, a recording of the Beijing Opera, The Battle of Dingjunshan(汉中之战）, was made in November 1905. For the next ten years the production companies were mainly foreign-owned, and the domestic film industry did not start in earnest until 1916, centering around Shanghai, a thriving entrepot center and the largest city in the Far East. During the 1920s, film technicians from the United States trained Chinese technicians in Shanghai, and American influence continued to be felt there for the next two decades. The first truly important Chinese films were produced starting from the 1930s, when the "progressive" or "left-wing" films were made, like Cheng Bugao's Spring Silkworms (1933), Sun Yu's The Big Road (1935), and Wu Yonggang's The Goddess (1934). During this time the Kuomintang struggled for power and control over the major studios, and their influence can be seen in the ensuing films produced. The post-1930 era is called the first "golden period" of Chinese cinema, where several talented directors appeared...
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...China and Bangladesh signed a series of agreements on oil, gas, mineral and agricultural cooperation during a four-day official visit to China by Bangladesh Prime Minister Sheikh Hasina. The two countries issued a joint statement in Beijing, in which both sides agreed to build a “closer comprehensive partnership of cooperation” to better contribute to regional and world peace and counter global challenges. China is to provide preferential tariff treatment to more Bangladeshi products, while Bangladesh would encourage more enterprises to participate in the Shanghai World Expo and other commodity fairs in China to boost exports, the statement said. The two countries also signed agreements on a concessional loan offered by China to Bangladesh and the construction of the seventh Bangladesh-China Friendship Bridge at Kajirtek. The two countries would carry out cooperation in hybrid rice cultivation technology, farm products processing and technical personnel training, according to the statement. Moreover, both sides decided to strengthen cooperation on flood control, disaster alleviation, water resources management and hydrological data sharing, it said. Bangladesh hoped China would launch a communications satellite for Bangladesh in the near future and China expressed interest in cooperating, said the statement. A team of Chinese medical experts would visit Bangladesh to offer free medical treatment to cataract patients. China agreed to increase the number of scholarships...
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...first step designed to open China along with its markets and resources for exploitation. The War itself physically opened China. However, it was the aftermath of the War that exposed China, economically, socially, politically and ideologically to the outside world. The unequal treaties signed after the Opium War were the primary mechanisms to open China. • Treaties and Their Effects The Treaty of Nanjing (August, 1842) and supplement treaties (July and October 1843) signed between the British and the Chinese were the first of the humiliating "unequal treaties". It radically increased the openings for trade in China and expanded the scope of British activities. The treaties opened five ports, Canton, Fuzhou, Xiamen, Linbou and Shanghai to conduct foreign trade as treaty ports. A war indemnity of 21 million Mexican dollars was to be paid by the Chinese government. Hong Kong was surrendered to the British, giving the British a base for further military, political and economical penetrations of China. The surrender of Hong Kong breached China's territorial integrity. The Treaty stated that all custom duties must be negotiated with other countries. It therefore took away China's control of its own customs. Furthermore, the import duties were lowered from 65% to 5%, this effectively shattered China's home industries. The Nanjing Treaty...
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...As an amalgamation of the old and the new, Shanghai is commonly known as an archetype of modernity and a herald of the future. Despite its intimate connection with typified globalization processes, China’s modernization needs to be understood as “an endogenous process that will lead to a distinct form of Chinese modernity” (Friedmann). As the scale and size of China’s urbanization continues at an unprecedented rate, multiple socio-economic changes will occur that will have implications on both domestic and global levels. While unparalleled urbanization guarantees substantial new markets and investment opportunities, it also introduces many multifaceted challenges to overcome. The challenge of growing urban populations will transmit increasing demands on the security of funding for various social services, while affecting the supply and demand of essential resources such as clean water, land and energy. It is for these reasons, that, “stories of architectural construction are not only about engineering and aesthetics; they also include cultural and sociological perspectives”(). In essence, examining the intersections of the past and present within the contemporary urban backdrop of Shanghai will serve as a catalyst in assessing the effects of urban construction on Shanghai and its citizens. This reflection will focus on new and reconstructed space in a historical and contemporary context. The history of the Bund will provide the political context of Shanghai’s rise and fall during...
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...submitted in partial fulfillment of the requirements of the ADVANCED DIPLOMA IN BUSINESS At RAFFLES EDUCATION COLLEGE SHANGHAI, CHINA DECLARATION: 1. Material that is in the analysis of the company internship is the final result of the work of my own work and that due acknowledgment has been given in the source data to all of them in print, electronic or personal. 2. The Word Count of the Internship Project / Dissertation is __________. 3. I have read Raffles College Group Policy on Ethics in assessment and I confirm that ethical issues have been considered, evaluated and appropriately addressed in this study. SIGNED: ACKNOWLEDGEMENTS At the time of this internship I would like to say a big thank you to Mr.Simon kpotchie who has guided me and gave a lot of referrals. then I also want to thank the management of MUSE ON THE BUND CLUB that has given me the opportunity to learn and work in their company so I can get a lot of valuable experience that would be helpful for my future. truly grateful to those who helped! 1.1 The history of Company Muse on the Bund is formed of several members of the founding group. Nightclubs are supported by one of Hong Kong actress Carina Lau who currently owns three clubs and restaurants in Shanghai, in addition to having the night club business, he also manages Mixing Room at the Mercedes-Benz Arena, and the club was packed to the gills and introduced during more than most of...
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...3.5 million have vacuum cleaners, so there is a big opportunity for us. We produce compact, energy-efficient machines and we know that type of technology is attractive across the world. Our core proposition is interesting to the Chinese people but there are also certain nuances, where their habits are not as established as they might be in other markets. In the UK, 98.5 per cent of households have vacuum cleaners, but in China that figure is only 1 per cent, so we need to explain to them how our products can be applicable to their lives. MW: What is the brand’s strategy in China? AR: PR is the backbone of our marketing as we find that it is the product reviews and recommendations that carry most weight. We are focusing on Beijing and Shanghai to start with and are launching with a full repertoire of Dyson products, from vacuum cleaners to our hand-dryers and fans. All of these products have their own claims about being superior so getting that across to people in an easily digestible way is a challenge. The Chinese retail space is also intricate and there will be challenges around rolling out across a number of stores quickly. We’re looking to appoint a retail marketing director to make sure we have the right expertise and resource to support the global roll-out of our...
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... ORDER CONFIRMATION NO.:601-642 DATE: 4/1/2012 SOLD TO: SHANGHAI LUTONG INTERNATIONAL TRADE CO. LTD No. 2000 Hunan Rd, Pu Dong, Shanghai, China, 201204 People´s Republic of China DELIVERY TO: SHANGHAI LUTONG INTERNATIONAL TRADE CO. LTD No. 2000 Hunan Rd, Pu Dong, Shanghai, China, 201204 People´s Republic of China Dear Nansi Li, We are sending you our order confirmation, according to your order date 4th January, 2012. I have read and understood the terms and condition of this order confirmation; The Exporter and the owner of the brand is AlisaSunrise S.A. I confirm that the above is not allow to so any changes or modifications and authorize the inmediate send of the agreement without the option to cancel. The good are owned by the Company until the payment is completed in its entirety. SUM TAX TOTAL SUM Terms of payment: As we agreed against our order confirmation 50% in advance (4.1.2012) and the rest 50% against the documents by email, Bill of Loading, Phitosanitary Certificate, Certificate of Origin, Packing list, and Invoice, and Quality Report. ………………………………………………………….. SHANGHAI LUTONG INT. TRADE CO LTD. ALISASUNRISE S.A. ⎢Ave. Joaquin Orrantia y Juan Tanca Marengo ⎢Edf. Executive 5to. Piso...
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...China is the different culture may lead to unsatisfactory business relationships. Miss chen has been talked about the difference. For example shake hand. Before or after. 2 区域发展不均衡 虽然中国地域是统一的 但是各城市之间存在很大的经济状况的差异 经济状况的差异加剧了社会差异 例如人均收入水平 消费习惯 不同城市之间是不同的 比如一线城市 如 上海 北京 广州 这些城市的人均收入和消费水平普遍高于二线城市 如郑州 西安 济南等等 在过去 一些外国企业往往比较热衷于开发沿海省份的市场 例如浙江 江苏 上海等 因为人口多和收入高 中国的地域差异意味着sainsbury’s在进入中国市场之前要仔细考虑优势位置的选择 以便更好的针对广泛的中国市场 Then the unbalanced development between the area will be talked. Although China is unified in the geographic sense. But there is still a big economic condition gap between different cities. And the situation lead to the gap of society. Like the consumption custom is different between different cities. The first-tier cities such as Shanghai Beijing Guangzhou. These cities person income are higher than second-tier cities. In a market the size of China, geographic differences are wide. It means before Sainsbury’s entry to China, they need to think carefully about the choose of market location to target the broader China market. 3 激烈的竞争 和已经在中国建立起业务的其他西方零售商相比 例如Walmart Carrefour Tesco, Sainsbury’s是比较晚进入中国的 而且还有中国local supermarket 所以会面临不小的竞争压力 对于sainsbury’s来说 如何在激烈的竞争中脱颖而出 是个挑战 Fierce competition in China also a risk for sainsbury’s. Compared with western retailers such as Walmart Carrefour, Tesco, which have established businesses in China, Sainsbury’s is a latecomer. Also there are many local supermarkets. Therefore, Sainsbury’s will face a big competing stress. For...
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...Shanghai Shanghai is a huge city located in China. This happens to be the largest populated city in the whole world. It is a global financial center, and a transport hub with the world's busiest container port. Located in the Yangtze River Delta in East China, Shanghai sits at the mouth of the Yangtze River in the middle portion of the Chinese coast. In 1842, the British arrived, Shanghai was already densely populated with 250,000 people. This number will grow rapidly in Shanghai in the future. After the British arrived so did the United Stated and France. British then called them coat-tail imperialist. Citizens of many countries and all continents came to Shanghai to live and work during this time period; those who stayed for long periods, called themselves "Shanghailanders”. The reasons they stayed was mostly because of the trade of opium and other things like cotton. This number of people in Shanghai now is up over 24 million and growing every day. One of the main reasons for the vast population in this region was Shanghai had a large concentration of fresh drinkable water that most people wanted and the cotton fields were vast and growing and there was a potential for a lot of money to be made. After people began to settle is when factories were built because there were a vast number of people who needed jobs. This was when the population grew vastly. Also they people began to come to this region because the Opium wars were breaking out in the ghettos of shanghai. The...
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...1. A SHORT INTRODUCTION Happy Farm is a partnership organization which aims at providing our customers with the freshest, organically grown fruits, vegetables and nature food. Our farm is located in the rural area in Shanghai Chongming Island. The pleasant climate of Shanghai ensures that there is a good natural environment with fresh air, fertile soil and less pollution. Based on Shanghai, Happy Farm targets at Shanghai local customers, even selling to Yangtze River Delta region, which includes the Zhejiang and Jiangsu Province. With the ecological environmental system, energy recycling systems and information technology support, it can ensure that our customers can enjoy a variety of fresh, healthy and organic food. Mission: Enjoy the organic life Vision: Happy farm is committed to be a Chinese leading brand of manufacturing and supplying organic vegetables and fruits, offering online ordering and door-to-door delivery service. Our goal is to create organic life for our customers. 2. THE PRODUCT OR SERVICE The vegetables and fruits we offer are all organic. “Organic” means a product or food meets certain environmental standards – meaning a guarantee of less harsh chemicals and pesticides. Our organic food is planted in our own farm and we can ensure that the food is freshest, healthy and high-quality. All of the organic food is delivered by our own distribution teams and cooperative logistic companies. We offer door-to-door delivery service of our organic...
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