...Sir Richard Branson, Chairman Virgin Group, Ltd. Case Study International success for an organization requires the expansion of the company into the global market for exposure and the goal of increasing profit margins. Strong leadership skills are an essential key in the success for a global company. Judgment, positive attitude and entrepreneurial thinking, and motivational incentives are additional keys that contribute to the success of an organization. The strategic leadership ways and personality of Sir Richard Branson proved to be success in the company he led into the global market. His Virgin Galactic company had the vision to be the first company to offer passengers the opportunity to fly into space at the cost of an expensive price as the world’s first space line. In addition to offering the hopes of the first space line for customers, Branson wanted to expand the global presence even further by participating in joint-venture agreements in telecommunications with China. By incorporating their reputation into the foreign market, the exposure to an untapped market or competitive market, an organization is able to branch out with ideas that will produce additional profits. The leadership traits that Branson portrayed played a huge part in the motivation skills he used on his employees that increased production, Corporate leadership requires two important areas: content leadership (leader’s attributes and decision making skills) and context leadership (variables...
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...Assignment 4: Sir Richard Branson, Chairman, Virgin Group, Ltd. Case Study Due Week 8 and worth 100 points Read the Sir Richard Branson, Chairman, Virgin Group, Ltd. case study located in Chapter 11. Write a six to eight (6-8) page paper in which you: 1. Describe Branson’s leadership style in terms of the leadership models addressed in Chapters 10 and 11 and evaluate the likely effectiveness of that style in the U.S. today. 2. Recommend a different leadership style (or combination of styles) that would make Branson an even more effective leader. 3. Determine how Branson would develop and lead a global team working on a major project (e.g., space tourism). 4. Discuss how you can incorporate some of Branson’s leadership qualities into you role at work or school. 5. Include three (3) external peer-reviewed sources to support your position. Your assignment must follow these formatting requirements: • Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; references must follow APA or school-specific format. Check with your professor for any additional instructions. • Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required page length. The specific course learning outcomes associated with this assignment are: • Explain the variety of leadership theories and roles. • Analyze...
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...Sir Branson Sir Richard Branson, Chairman, Virgin Group, Ltd Case Study 5/23/2012 BUS, 520 Abstract Sir Richard Charles Nicholas Branson (born 18 July 1950) is an English business magnate, best known for his Virgin Group of more than 400 companies. In 1970, he founded Virgin as a mail order record retailer, and shortly afterwards he opened a record shop in London. With around 200 companies in over 30 countries, the Virgin Group has now expanded into leisure, travel, tourism, mobile, broadband, TV, radio, music festivals, finance and health and through Virgin Green Fund. (Finkle, 2011) For the purposes of this discussion I have been tasked with answering the following questions related to leadership in a question and answer format. With the first question I am to describe Branson’s leadership style in terms of the leadership models addressed in Chapters 10 and 11 of the text and evaluate the likely effectiveness of that style in the U.S. today. Afterwards I am to, recommend a different leadership style (or combination of styles) that would make Branson an even more effective leader. Along with, determining how Branson would develop and lead a global team working on a major project (e.g., space tourism). Followed by the last question where I am to discuss how you can incorporate...
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...Management Sir Richard Brason, Virgin Group, Case Study, Assignment 4 In: Business and Management Sir Richard Brason, Virgin Group, Case Study, Assignment 4 Sir Richard Branson, Chairman, Virgin Group, Ltd. Case Study Assignment 4 Professor Leadership and Organizational Behavior February 26, 2012 Since the beginning of history humans have lived in groups guided by the group leader; in which leader is either chosen for his characteristics or born into through cast. No matter the culture this is similar through the human race. Humans need someone to guide them, teach them, someone to look up to. Without followers there is no leader. “That is, leader is a term applied by observers to someone whose behaviors and characteristics match the observers’ implicit leadership preferences” (Hellriegel, D., & Slocum, J. W., Jr. (2011). They are different type of leaders and leadership style depending on the situation and solution needed at that moment by the followers. In my opinion good leaders have shown to be flexible enough to switch between leadership styles depending on the demands of the situation. One of the worlds most intriguing, succesful and enduring entrepreneurial business leaders today is Richard Branson, someone who takes control of the situation by conveying a clear vision and goals for the team, a marked passion for the work and an ability to make the group feel recharged and energized. I consider Richard Branson to be a transformational...
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...Sir Richard Branson, Chairman, Virgin Group, LTD . Case Study BUS520 Dr. Sue Lowe December 4, 2012 Abstract Sir Richard Branson was born in Stowe in the United Kingdom in 1950; Branson first business venture was a student paper, which that started him at the age of 16. Sir Branson started this after he had decided to drop out of school. The decision to drop out of school might have been initiated by his seemingly troublesome period in his elementary school. He has a diagnosis of being dyslectic and he also performed poorly in school. Well in the 1970s Sir Branson started a mail order business and later on he started a record label then two years later the business was expanded with record stores named Virgin Records. The Virgin brand grew during the 1980s and 90s and Branson ventured into a airlines and called it the Virgin Atlantic Airways and also started a Virgin record label in America. In 2005 Branson started Virgin Galactic, a space tourism company, where the intention was to eventually reach orbital trips around the globe as well as going to the moon. Well as of Today the Virgin brand has over 200 different businesses, which is great. Sir Branson has differnet leadership models. He is differnet from others in so many ways. Sir Richard Branson is determined a very determined man with many leadership traits...
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...person in the group will need to complete. If this is not completed the project may have no direction and will fail. The most effective leaders must understand their audience and determine their leadership styles. Some employees need more development then others, while some employees are able to work with no assistance or guidance. In order for one to be an effective leader one must have the appropriate leadership style. Sir Richard Branson (Branson) accurately discusses his leadership styles in his case study “Sir Richard Branson, Chairman, Virgin Group, Ltd”. Throughout this paper, we will discuss the leadership stylings of Branson and the effectiveness of that style in United States today. How using different leadership stylings could make Branson a more effective leader. Also, how Branson will lead a global team while working on a major project, and how one can incorporate some of Branson’s leadership qualities into a role at a workplace. Delegating Leadership In this case study it is clearly evident that the leadership style that is being used for Branson is delegating style. Delegating style is when the leader turns over tasks for creation and implementing resolutions to followers (Hellriegl and Slocum, 2011, p. 306). Delegating style is most suitable when the followers are comfortable taking responsibility, and have the...
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...SIR RICHARD BRANSON, CHAIRMAN, VIRGIN GROUP, LTD CASE STUDY BUSINESS 520, DR KIMBERLY LEADERSHIP AND ORGANIZATIONAL SHIRL JONES FEBRUARY 26, 2012 Assignment 4: Sir Richard Branson, Chairman, Virgin Group, Ltd. Case Study Due Week 8 and worth 100 points Read the Sir Richard Branson, Chairman, Virgin Group, Ltd. case study located in Chapter 11. Write a six to eight (6-8) page paper in which you: 1. Describe Branson’s leadership style in terms of the leadership models addressed in Chapters 10 and 11 and evaluate the likely effectiveness of that style in the U.S. today. 2. Recommend a different leadership style (or combination of styles) that would make Branson an even more effective leader. 3. Determine how Branson would develop and lead a global team working on a major project (e.g., space tourism). 4. Discuss how you can incorporate some of Branson’s leadership qualities into you role at work or school. 5. Include three (3) external peer-reviewed sources to support your position. Your assignment must follow these formatting requirements: • Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; references must follow APA or school-specific format. Check with your professor for any additional instructions. • Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page...
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...request. Make sure you save your files in accessible location. | | PSYCH 6401-8 | Audrey Rabas, PhD | | | Assignment #7 | Analyze A Charismatic Leader | | | | | Academic integrity: All work submitted in each course must be your own original work. This includes all assignments, exams, term papers, and other projects required by your instructor. Knowingly submitting another person’s work as your own, without properly citing the source of the work, is considered plagiarism. This will result in an unsatisfactory grade for the work submitted or for the entire course. It may also result in academic dismissal from the University Faculty Use Only Sir Richard Charles Nicholas Branson, born July 18, 1950, is an English entrepreneur and financier (Finkle, 2011). Sir Richard Branson is the founder of Virgin Group, which is composed of more than four hundred companies (Finkle, 2011). He started his first business at the age of sixteen—which was a magazine called Student (Finkle, 2011). He set up a mail-order record company in 1970 and...
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...Rupesh Doshi on Richard Branson Sir Richard Branson is the Founder and Chairman of Virgin Group – a multi-billion dollar, branded venture capital organization headquartered in London, United Kingdom. I first came to know of Sir Richard when I studied abroad at the London School of Economics during the summer of 2001. One of my classmates suggested a great summer read - the book was titled Losing My Virginity. The title definitely put a smirk on my face but soon after he mentioned the name, my friend said the book was an autobiography of the person who founded Virgin Records, Virgin Megastore, and Virgin Atlantic Airways – Sir Richard Branson. Having heard of those companies, I took my friend’s suggestion and picked up a copy of the book to read on my trip to Asia. I rarely read a book to completion – but Losing My Virginity was an exception and probably the quickest book I have ever read. Engaged and enthralled by the book I came to admire Richard’s leadership and his way of living life. Professor Friedman’s Total Leadership course and the principles he has taught confirmed that Sir Richard Branson is the perfect case study of a leader who has achieved “total leadership” across the four domains of life – work, family, community and self. Richard was born in 1950 in London, the eldest of four siblings (He is 60 years old today). As a youth, he suffered from dyslexia – a learning disorder that impairs the ability to speak and read – which resulted in not only frustration but also...
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...1 Consensual Relationship Agreements Case Study Tara Brooks Professor Alston Organizational Behavior, BUS 520 4 November 2012 Consensual Relationship Agreements 2 Abstract The dating scene is not easy these days, especially for dedicate singles putting in 60-plus hours at the office every week. But if you've had your eye on the gorgeous guy or girl in the next cubicle, consider that the consequences of intra-office dating can far outweigh the convenience of a consensual workplace relationship. Consensual relationships agreements are widely in the workplace in American organizations. These agreements entail and outline the dos and don’ts of co-existing with fellow colleagues while maintaining a romantic relationship with them. The public display of affection, favoritism, and lack of productivity are all addressed and managed within these documents. Some organizations argue that these documents should not be used, while others believe they should be enforced In this paper, I will discuss the argument for the use of consensual relationship agreements, create a counter argument against the use of CRAs, discuss the ethical principles involved in the principles involved in the use of CRAs and create one (1) other option besides CRAs that would address workplace romances. Abstract Sir Richard Branson learned, from an early age, not to let adversity...
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...Sir Richard Branson, Chairman, Virgin Group, Ltd. Case Study Assignment 4 Professor Leadership and Organizational Behavior February 26, 2012 Since the beginning of history humans have lived in groups guided by the group leader; in which leader is either chosen for his characteristics or born into through cast. No matter the culture this is similar through the human race. Humans need someone to guide them, teach them, someone to look up to. Without followers there is no leader. “That is, leader is a term applied by observers to someone whose behaviors and characteristics match the observers’ implicit leadership preferences” (Hellriegel, D., & Slocum, J. W., Jr. (2011). They are different type of leaders and leadership style depending on the situation and solution needed at that moment by the followers. In my opinion good leaders have shown to be flexible enough to switch between leadership styles depending on the demands of the situation. One of the worlds most intriguing, succesful and enduring entrepreneurial business leaders today is Richard Branson, someone who takes control of the situation by conveying a clear vision and goals for the team, a marked passion for the work and an ability to make the group feel recharged and energized. I consider Richard Branson to be a transformational leader, a leader with vision, confident, motivation, passion and determination. He is the founder of Virgin Group Ltd. “Born July 18, 1950, in Surrey, England, Sir...
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...partnerships 3. ALTERNATIVES 4.2 Design, structure and practices of Virgin………………… 3.1.1 A heirarchy with no rigid control, freedom to authorize 3.1.2 Types of departmentalization 3.1.2.1 Customer based……………………… 3.1.2.2 Location based………………………. 3.1.2.3 Product based………………………... 3.2 Define a leader with vision, openness and relentless thinking capacity 3.3 Encourage, welcome, embrace, discuss and let know 3.4 A store/ IDEA BANK that works as a reception for novelty. 3.5 Nullify the threat of losing market share, cooperate with many buyers or suppliers 4. IMPLEMENTATION 5. CONCLUSION 6. REFERENCES ACKNOWLEDGEMENTS I have taken effort into the matter of writing this case study. However, thiswould not have been a clear feasibility without the kind guidance and support of every other lecturer of The Institute of Personnel Management since I stared with CCHRM and I’d like to express my sense of obligation towards them incliding the PQHRM Module 01 lecturer, Ms. Chandima Bambarenda. I also would like to thank my parents for the immense bit...
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...Answer1 Richardson Branson is the CEO and founder of virgin group. Virgin group consists of many companies such as Virgin brides, Virgin Atlantic, Virgin Blue, Virgin cars, Virgin mobile, Virgin trains, Virgin Airlines and many more. Virgin is a well known brand all over the world especially in Europe & United Kingdom and his leader Richard Branson reached the status of a celebrity due to its great contribution in the emergence of the virgin group. An important element in Branson's success is his belief in delegation. Entrepreneur can be defined as an individual who organizes and operates a business that involves certain risks. In the modern age, one of the most successful examples of this is Sir Richard Branson. He displays a disciplined work ethic that demonstrates a passionate devotion to business. He is recognized as a highest achiever in the world of entrepreneurs. Sir Richard Branson has many entrepreneurial chacteristics and qualities that made him a successful man. Some of the entrepreneurial chacteristics that Richard exhibits: Visionary Evangelist As a visionary evangelist, the leader is able to communicate with other on the behalf of organization. Branson believes that there are industries which can be “Virgined” and his main concerned is to extend the virgin name while maintaining its high standards. This shows that Branson has a vision of captivating new and challenging future prospects. Self-awareness: Human beings are complex & diverse and for great leaders...
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...Branson’s leadership style and its effectiveness in the U.S. today Sir Richard Branson, founder of the Virgin Group Ltd., is a London based businessperson who turned the conventional business wisdom to a diverse business with a unique style. Today, the Virgin Group is one of world’s most recognizable brands in different lines of businesses such as retail stores, air travel, financial services, books and music, and telecommunications. The Virgin Group is a multibillion-dollar company with approximately 50,000 employees and more than $20 billion in annual sales (Hellriegel & Slocum, 2011). According to Hellriegel and Slocum (2011), Transformational leadership involves influencing the followers through the leader’s behaviors and abilities. Transformational leaders create vision for the organization and embrace the change to achieve the goal by following set of rules with the strong beliefs, anticipating the future barriers, and empowering the followers to be leaders by inspiring through motivation, and intellectual stimulation. Transformational leaders are risk-takers. They are quite challenging and compassionate at the same time with high integrity. Sir Richard Branson’s dominant leadership style is transformational in many aspects. Branson communicates in open, candidly and clearly about the setbacks in his business career. Three of the setbacks he openly discussed with many are the launch of MP3 player, which was a total disaster, holding Virgin MegaStore retail...
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...Organizational Ethics o Chapter 3: Understanding Individual Differences Preparation o Reading(s) o Chapter 4: Perceptions and Attributions o Chapter 5: Learning Concepts to Improve Performance o e-Activity: o Use the Internet to research a social learning theory applicable to the workplace that has not been addressed in Chapter 4. Be prepared to discuss. PAPER DUE: o Assignment 1: Consensual Relationship Agreements Case Study. Please see Course Guide for Specific Questions which must be addressed in the paper. o Log into BUS520 Classroom on Blackboard (Bb); go to WEEK 3; scroll to the bottom of the week and submit your assignment using the Link found there. o Your paper is due Sunday, July 22 by 11:59 p.m. ET Preparation o Reading(s) o Chapter 6: Motivating Employees o Chapter 7: Motivation: Goal Setting and Reward Programs o e-Activity o Use the Internet to research a rewards program that has been especially effective at improving employee performance. Be prepared to discuss. PAPER DUE: o Assignment 2: Joe Salatino, President of Great Northern American Case Study – Please see Course Guide for the Specific Questions which must be answered. o Log into BUS520 Classroom on Blackboard (Bb); go to WEEK 4; scroll to the bottom of the week and submit your assignment using the Link found there. o Your paper is due Sunday, July 29 by 11:59 p.m. ET...
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