...Powers Of the five powers, the establishment of an ethical climate calls for much debate. However given the current climate of Paradigm Toys, that being one of coercive power; the use of referent power is likely going to be the most effective in changing ethical climates. The current climate of coercive power, is displayed through the employees being fearful of the loss of jobs if quota’s are not met- which often causes defective products to be produced. This defective product issue has been seen in a large number of recalls within the past three years. To combat this current ethical culture of ensuring quotas are met but failing to produce a quality product, developing a culture of referent power should be implemented. Referent power is a good tool to utilize to ensure the previous power structure- either coercive power or reward power gone wrong. “Referent power is sometimes thought of as charisma, charm, admiration, or appeal. Referent power comes from one person liking and respecting another, and strongly identifying with that person in some way” (Referent Power, 2014). Implementation of referent power will take time in that development of trust in management from employees will not be an easy task. Likely a change in management or significant leadership training would be most helpful to implement this type of power within Paradigm Toys. In essence, the concept of referent power would be to ensure that employees respect and trust their leadership structure to ensure...
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...INDEX 1. what's advertising? 1.1 Advertising to youngsters. 1.2 Decision creating skills in youngsters. 1.3 The “tweenager market” 1.4 “tween “ market in Bharat. 2. Litreature review. 2.1 case study one 2.2 case study two 3. Famework for analysis 3.1 brand preference 3.2 peer cluster influence 3.3 pester power 4. Hypotheses 4.1 results of surveys 4.2 conclusion 5. Visible effects of advertising on youngsters 5.1 positive effects 5.2 negative effects 6. Recommendations 7. biblography DECLARATION This is to declare that the report of Amity University on the subject ‘Impact of advertising on children’ has been with success completed by Aahna Dhyani of BJMC second , beneath...
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...ABSTRACT The concerns of improving the quality of life emerged when human societies had developed some kind of morality in term of regular standards of right and wrong. Accordingly, Leadership could have come into existents when human being started to reflect on the best way to live. As a result, leadership began with the introduction of style of leadership. This thesis is build based on the agreement of including education on the leadership style and type of leadership on the selected individual that success in corporate business. As an initial step, this thesis sought to characterize and perform case study towards selected individual that success in corporate business and the impact gain by the corporate of committing their leadership. This thesis does set for understanding in deeper on the individual leadership characteristic and their contribution on leadership method. This thesis also proposes an educational approach of including the education of the societal and moral implications of leadership practices within a corporate in management engineering courses. Management engineering students that encounter leadership style across social sciences and humanities may be better equipped to participate in debates about how leadership style ought to be helping corporate communities. OBJECTIVE The objective of this case study is to gain a deeper understanding of the leadership manifestation that had been presented by the well-known late chief executive officer (CEO) of an...
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...The Process 10 ii. The 8-step process. 10 g. Reducing the Development Time 11 VII. Economic Considerations – Jerry 11 h. Rapid Prototyping 12 i. What Is the ROI? 12 j. Manufacturing Processes 13 iii. Economies of scale. 13 k. The Level of Interest 14 iv. Digitizing creative content. 14 v. Is it your creation? 15 l. Localization vs. Outsourcing 15 VIII. The Psychological Perspective & Social Effect – Jerry 16 m. A Paradigm Shift 16 n. Employment and Retraining 16 IX. Political and Legal Influences – Bol 17 X. The Technology in its Cultural Context, Media Influences – Bol 23 XI. 3D Printing: Environmental, Moral and Ethical Implications – Jiro 25 o. Environmental Implications of 3D Printing 25 vi. Waste reduction. 26 vii. Carbon...
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...Case Study # 1 Devin D. Brown Liberty University MRKT 670 Introduction The following is a case study of the marketing and branding practices which led to Target becoming the United States’ second largest discount retailer. Like other retailers who operate in the ‘discount-merchandise’ space, Target offers a wide range of products, including “clothing, jewelry, sporting goods, household supplies, toys, electronics, groceries, and health and beauty products” (Keller, 2015). Despite the obvious similarities to its competitors in terms of product offerings, Target distinguishes itself from the pack by promoting affordable quality, rather than low prices (as is the case with most retail discounters). As such, Target’s brand has become virtually synonymous with the concept of “cheap chic.” This strategy has made Target one of the most profitable and recognizable brands in the U.S. This essay will examine the branding methods employed by Target to differentiate itself within the retail industry and build significant brand equity among its loyal fans. The Past 50 Years Though the Target concept began to take form in the early 1900’s, operating as a retailer of dry good, the first operation to be named and fully resemble what we now know as Target, wouldn’t open until the early 1960’s. It was at this time that Target founder, George Dayton began to realize the opportunity to separate his brand from the competition by offering nationally-recognized brands at discounted prices...
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...Proceedings of the Fourth International Annual Conference of the Asia Pacific Academy of Business in Society Sustainable Decision-Making in a Time of Crisis Public and Private Perspectives Malcolm McIntosh and Susan Forbes Authors Malcolm McIntosh Director, Asia Pacific Centre for Sustainable Enterprise Susan M Forbes Adjunct Research Fellow, Asia Pacific Centre for Sustainable Enterprise © 2011 Asia Pacific Centre for Sustainable Enterprise Published by Asia Pacific Centre for Sustainable Enterprise Griffith Business School Griffith University, South Bank campus 226 Grey Street, South Brisbane Queensland, 4101 Australia www.griffith.edu.au/business-commerce/sustainable-enterprise All rights reserved. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means, electronic or mechanical, photocopying, recording or otherwise without the prior permission of the copyright owner. Copyright rests with the individual authors. ISBN 978-1-921760-45-7 Foreword The conference reflected lessons learnt and being learned from the global financial crisis, from the climate change prognosis and from rethinking global governance. The conference preceded the Asia-Pacific Economic Cooperation (APEC) 2010 Meetings and Summit (7-14 November in Yokohama, Japan) and coincided with the 10th anniversary of the United Nations (UN) Global Compact, and the UN Year of Biodiversity. Given the birth of the G20 group of nations, the...
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...Research Methods Project Report Ethical Concerns of Marketing towards Children Submitted to: Fatima Saman Qaisar Date: 30th November, 2013 FAST School of Business National University of Computer & Emerging Sciences Acknowledgements Thanks to Allah-The Almighty who helped us in completing this tremendous task. Then we would like to offer our very special thanks to our respected instructor, Miss Fatima Saman Qaisar, whose constant and untiring support helped us at every stage of the project. Without her devoted and sincere assistance, we would never have been able to complete this project in an organized way. Last but not the least, we would also like to offer our thanks to our parents and our friends who supported us at every stage of completion of this task. TABLE OF CONTENTS List of Tables iv Executive summary 1 Introduction 2 Background 2 Consequences 2 Research Problem 3 Significance of the study to practice and to the wider academic world 4 Research Objectives 4 Research Questions 4 Literature Review 5 Theoretical Framework and Research Objective 23 Purpose of study 23 Research questions 23 Research Hypothesis 24 Theoretical Framework 24 Research Methodology & Methods 26 Research Methodology 26 Research approach and research method 26 Findings 28 Project Management 52 Project Charter 52 Analysis of key findings 54 Conclusion 57 Recommendations 58 Bibliography...
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...UNIVERSITY OF TECHNOLOGY SWINBURNE UNIVERSITY OF TECHNOLOGY Prepared for: Professor Christopher Selvarajah Prepared by: Thanh Tuan Nguyen Student ID : 100010779 Prepared for: Professor Christopher Selvarajah Prepared by: Thanh Tuan Nguyen Student ID : 100010779 Exploring Justice, Fairness and Organizational sustainability in the international environment: The case of 2010 Gulf of Mexico Exploring Justice, Fairness and Organizational sustainability in the international environment: The case of 2010 Gulf of Mexico Abstract This study leverages insights from the literature of organizational sustainability, stakeholder theory as well as the notion of organizational justice and fairness to help answer the question as to how companies should morally prioritize corporate social responsibility, corporate accountability and stakeholder claims. In this paper, I also utilized the concept of corporate social responsibility as well as the triple bottom line in order to form my own model of sustainability. This model is used to analyze the case of the 2010 Gulf of Mexico oil spills which was claimed as the responsibility of British Petroleum. I also addressed the strong relationship between organizational justice and organization sustainability with the conclusion that by enhancing organizational justice and fairness, organizations will be able to obtain its sustainable development in the long terms. Moreover, it is important to note that this article mostly focus...
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...gerry JoHnson KeVan sCHoles rICHard WHIttIngton Fundamentals oF strategy ACCESS CODE INSIDE unlock valuable online learning resources Once opened this pack cannot be returned for a refund Welcome to FUNDAMENTALS OF STRATEGY Strategy is a fascinating subject. It’s about the overall direction of all kinds of organisations, from multinationals to entrepreneurial start-ups, from charities to government agencies, and many more. Strategy raises the big questions about these organisations – how they grow, how they innovate and how they change. As a manager of today or of tomorrow, you will be involved in influencing, implementing or communicating these strategies. Our aim in writing Fundamentals of Strategy is to give you a clear understanding of the fundamental issues and techniques of strategy, and to help you get a great final result in your course. Here’s how you might make the most of the text: ● Focus your time and attention on the fundamental areas of strategy in just 10 carefully selected chapters. Read the illustrations and the case examples to clarify your understanding of how the concepts of strategy translate into an easily recognisable, real-world context. Follow up on the recommended readings at the end of each chapter. They’re specially selected as accessible and valuable sources that will enhance your learning and give you an extra edge in your course work. KEY CONCEPT AUDIO SUMMARY ● ● Also, look out for the Key Concepts and Audio Summary icons...
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...Alessandro Inversini Juho Pesonen Editors Information and Communication Technologies in Tourism 2014 eProceedings of the ENTER 2014 PhD Workshop in Dublin, Ireland. January 21, 2014 Preface The advent of Information and communication technology (ICT) has had a paramount impact on tourism. The effects of this revolution continue to change the nature of contemporary tourism on a day-to-day base. The globalization of information, open innovation, better access, collaboration in a generation of information and technological convergence, have all contributed to the design of a new scientific paradigm. Thanks to our passion for research and to the continuous advancements in the technological ecosystem as well as the possibility of better understanding human activity and behavior we are on the threshold of a new era of the social science of tourism. This new social and technological paradigm affects tourism and human mobility in a way that gives the research process unheard-of possibilities. The current level of technological development allows for the construction of objects that are smaller, more intelligent and embedded in the environment and even wearable. These objects, which record and learn our habits are connected to the Internet and they have computing capabilities. They can also be interconnected and generate large quantities of information to benefit the environment in which they are located as well as the travellers that possess them. This gives rise to a new world of...
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...Wal Mart A Proposal on How Wal-Mart Can Reduce High Employee Turnover Tiffanie Jenkins August 21, 2011 Wal-Mart Stores, Inc. branded as Wal-Mart since 2008 and Wal-Mart before then, is an American public multinational corporation that runs chains of large discount department stores and warehouse stores. The company is the world's 18th largest public corporation, according to the Forbes Global 2000 list, and the largest public corporation when ranked by revenue. It is also the biggest private employer in the world with over 2 million employees. The company was founded by Sam Walton in 1962, incorporated on October 31, 1969, and publicly traded on the New York Stock Exchange in 1972. It is headquartered in Bentonville, Arkansas. Wal-Mart is also the largest grocery retailer in the United States. In 2009, it generated 51% of its US$258 billion sales in the U.S. from grocery business. It also owns and operates the Sam's Club retail warehouses in North America. Wal-Mart has 8,500 stores in 15 countries, under 55 different names. The company operates under its own name in the United States, including the 50 states and Puerto Rico. Walton was extremely successful in running the store in Newport, far exceeding expectations. However, when the lease came up for renewal, Walton could neither come to agreement on the existing store's lease renewal nor find a new location in Newport. Instead, he opened a new Ben Franklin franchise in Bentonville, Arkansas, but called it "Walton's...
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...Wal Mart A Proposal on How Wal-Mart Can Reduce High Employee Turnover Tiffanie Jenkins GM 591 Wal-Mart Stores, Inc. branded as Wal-Mart since 2008 and Wal-Mart before then, is an American public multinational corporation that runs chains of large discount department stores and warehouse stores. The company is the world's 18th largest public corporation, according to the Forbes Global 2000 list, and the largest public corporation when ranked by revenue. It is also the biggest private employer in the world with over 2 million employees. The company was founded by Sam Walton in 1962, incorporated on October 31, 1969, and publicly traded on the New York Stock Exchange in 1972. It is headquartered in Bentonville, Arkansas. Wal-Mart is also the largest grocery retailer in the United States. In 2009, it generated 51% of its US$258 billion sales in the U.S. from grocery business. It also owns and operates the Sam's Club retail warehouses in North America. Wal-Mart has 8,500 stores in 15 countries, under 55 different names. The company operates under its own name in the United States, including the 50 states and Puerto Rico. Walton was extremely successful in running the store in Newport, far exceeding expectations. However, when the lease came up for renewal, Walton could neither come to agreement on the existing store's lease renewal nor find a new location in Newport. Instead, he opened a new Ben Franklin franchise in Bentonville, Arkansas, but called it "Walton's Five...
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...March 2011 BBC Strategic Review Candidate; 668850, Executive Summary The BBC operates in a market where competitors are continuously striving to increase their revenue and market share. It is essential that within this current climate, the organisation adapts their strategies to the internal and external demands of the constantly changing environment to secure their financial position for the future. This report has been designed to provide an in depth strategic analysis of the internal and external environments the BBC operates in. Our internal analysis has demonstrated that BBC has high levels of turnover but the gearing level has also been rising. To counteract this it has been recommended that the BBC can exploit their resources and implement a short term strategy to increase their services by publishing adverts, expanding the BBC iPlayer internationally and introducing pay per view services to create additional revenue streams to combat the stagnated and threatened licence fee and government grants. The external analysis has indicated that technology has been rapidly changing and competitive rivalry is an issue within this industry therefore a long term opportunity has been recommended for the BBC, to penetrate into BRIC and other international markets to promote their brand and take advantage of the huge growth potential in these markets whilst creating larger profits to be reinvested in quality, their people and technological advancement. Contents ...
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...Toward Sustainability The Roles and Limitations of Certification Final RepoRt June 2012 prepared by the Steering Committee of the State-of-Knowledge assessment of Standards and Certification Toward Sustainability The Roles and Limitations of Certification Steering Committee Mike Barry Head of Sustainable Business, Marks & Spencer Ben Cashore Professor, Environmental Governance and Political Science; Director, Governance, Environment and Markets (GEM) Initiative; and Director, Program on Forest Policy and Governance; Yale University Jason Clay Senior Vice President, Market Transformation, World Wildlife Fund Michael Fernandez Director of Public Policy and Global Partnerships, Mars, Incorporated Louis Lebel Director, Unit for Social and Environmental Research, Chiang Mai University Tom Lyon Director, Erb Institute for Global Sustainable Enterprise, University of Michigan Patrick Mallet (Steering Committee chair) Director of Credibility, ISEAL Alliance Kira Matus Lecturer in Public Policy and Management, London School of Economics and Political Science Peter Melchett Policy Director, Soil Association Michael Vandenbergh Professor of Law, Tarkington Chair in Teaching Excellence; Director, Climate Change Research Network, Vanderbilt University Jan Kees Vis Global Director, Sustainable Sourcing Development, Unilever Tensie Whelan President, Rainforest Alliance RESOLVE Staff Abby Dilley Vice President of Program Development Jennifer Peyser Senior Mediator Taylor...
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...An analysis of stakeholder management in Project Management of the Tianjin Binhai airport expansion “Phase II” Yuan Aiying 2025888 Dissertation submitted in partial fulfillment for the degree of Master of Science in Management University of Stirling August 2012 Abstract This dissertation aims to evaluate the stakeholder management of the Tianjin Binhai airport’ Phase II project which started in the 2009 and is predicted finishing in 2014. Through gathering the perspectives and expectation of five stakeholders for this project: the Tianjin Binhai airport‘s top manager, the project manager, Civil Aviation Administration of China, the airport internal staffs and passengers, the strengths and weaknesses of the stakeholder management in the Phase II project management. The strengths mainly reflect firstly, the good understanding of the airport managers and staff for the demands of the passengers and combine effectively these demands in the design of Phase II project. Secondly, all estimated stakeholders support and expect good return for the project. Moreover, thirdly, they reach an agreement for the long plan of the airport operation. On contrast, the weaknesses include firstly, some staffs have negative mood for the project and there is poor cooperation between airport different departments. Secondly, both the predication for the airport operation and the identification of the largest shareholder between two stakeholders are different. For the definition of the...
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