...Strategy Recommendation Pre-Writing Lutricia Hunter Capella University ABSTRACT A strategy recommendation is a business plan that is use to make a business more profitable and efficient. A business uses strategy recommendations to create goals and strategies for the company. Strategy recommendations help a business to better understand what a customer wants. The presented assignment I will discuss the strategy recommendation for JcPenney. This assignment will identify the specific business that I will use for the recommendation, the reason why I chose that particular business, and two academic resources from the Capella University’s Library. A strategy recommendation is a business plan that is use to make a business more profitable and efficient. A business uses strategy recommendations to create goals and strategies for the company. Strategy recommendations help a business to better understand what a customer wants. The presented assignment will discuss the strategy recommendation for JC Penney. This assignment will identify the specific business that I will use for the recommendation, the reason why I chose that particular business, and two academic resources from the Capella University’s Library. Identity of the Specific Business That I Will Use For Strategy Recommendation The business that I will be using for my strategy recommendation is JC Penney. JcPenney was created in Kemmerer, WY in 1902 by James Cash Penney. Penney called his first store the “Golden...
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...Compensation and Benefits Strategies Recommendations Purpose of Assignment For this task, Traci has asked your team to develop compensation and benefits strategies for your client. It is important to understand the relationship of compensation and benefits to achieving business objectives and employee attraction and retention. You will also need to consider the increasing cost of compensation and benefits and appropriate actions management may take to maintain or reduce this cost factor. It is important that any business have a compensation and benefits plan that not only attracts and helps to retain quality employees, but also allows the business to survive financially. Learning Team Assignment: Compensation and Benefits Strategies Recommendations Purpose of Assignment For this task, Traci has asked your team to develop compensation and benefits strategies for your client. It is important to understand the relationship of compensation and benefits to achieving business objectives and employee attraction and retention. You will also need to consider the increasing cost of compensation and benefits and appropriate actions management may take to maintain or reduce this cost factor. It is important that any business have a compensation and benefits plan that not only attracts and helps to retain quality employees, but also allows the business to survive financially. Learning Team Assignment: Compensation and Benefits Strategies Recommendations Purpose of Assignment ...
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...Middlefield Hospital Strategies and Recommendations Background: Middlefield Hospital is a 450-bed tertiary care facility in a major urban area in the Northeast. The hospital is an integrated health system that provides the full array of inpatient and outpatient services. The hospital enjoys a reputation for quality care in the area. Problem: As the new CEO, I have learned that the hospital's employee turnover rate exceeds 20%, and there are over 100 nursing vacancies. I have also learned the following facts that may be impacting these workforce shortages: A new hospital has recently opened in your market area that has produced competition for Middlefield Hospital. Employee morale has deteriorated over the last 12 months. Essex University (a local college) is considering eliminating its nursing degree program because there is continual difficulty in recruiting well qualified instructors. Discussion: In order for Middlefield Hospital to remain in business, we must offer cost effective quality care to our customers. We must also change our operational strategy to develop a new strategic marketing plan for offering services in our community. This will require us to think out of the box when it comes to investing in our employees in order to retain the best and brightest for the future of our company. In addition, we must improve our community relations and form a strategic alliance with the local university to ensure the pipeline of new recruits continues to...
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...HRM531 HRM/531 Compensation and Benefits Strategies Recommendations Week 3 Download 100% accurate A++ and most economical answer from here http://www.homeworkmarket.com/content/hrm531-hrm531-compensation-and-benefits-strategies-recommendations-week-3-1 Complete the Compensation and Benefits Strategies Recommendations task as described in the Email from Traci on the Atwood and Allen Consulting Page. Hello, For this task, I need you to work with a team. You will only be able to work with one client, though, so everyone in your team must agree on which client to work with. I need you to develop some compensation and benefit recommendations for the client. Don't forget to check the Client Communications link to see a copy of my communications with the client regarding this issue. In your recommendation, make sure you do the following: Conduct a market evaluation by researching what companies in the relevant market are providing to employees from a total compensation perspective. Recommend a compensation structure. Recommend the position in the market. Create a total compensation and benefits strategy. Consider the use of performance incentives and merit pay to recognize and engage employees. Identify laws related to the benefits and pay program. Your recommendation should be no more than 1,750 words. Please have this to me by the end of the week. Download 100% accurate A++ and most economical answer from here http://www.homeworkmarket...
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...Starbucks Corporation: A Strategy Recommendation Elizabeth Joyner Capella University I. Introduction and History of Starbucks It all began in 1971 in a small storefront in Seattle, Washington’s Pike Place Market. This was the site of the very first Starbucks store where unlike how the store is set up now it was merely a roaster and retailer of whole bean coffee and teas. Ten years later in 1982, Howard Schultz joins the company as the director of retail operations and marketing. To further immerse himself into the coffee world he travels to Italy in 1983 and subsequently falls in love with the coffee bar experience. The following year, the very first Café Latte is served in downtown Seattle. In 1985 Schultz founds Il Giornale, a business that offers brewed coffees and espresso drinks made from Starbucks brand coffee beans. Two years after the founding of Il Giornale, Howard Schultz acquires the assets of Starbucks and changes the name of Il Giornale to Starbucks Corporation and opens up 17 Starbucks stores including stores in Chicago and Vancouver, Canada. The statement, “Our Mission: to inspire and nurture the human spirit – one person, one cup and one neighborhood at a time” (Starbucks Corporation), the popular coffee chain became what it is today. II. History of the Internet and Social Media While Howard Schultz and the “big wigs” of the Starbucks Corporation are watering the new coffeehouse idea and growing Starbucks into the conglomerate that...
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...Strategy Recommendation Abstract The retail industry and gaming industry are both evolving at great speed. Retailers around the globe have opened up new opportunities for customers to shop via the web no matter where they are or what they are doing. When a customer wants to shop they can, day or night. With the gaming industry, the demands for online preferences are going. For GameStop, this means to evolve the business for consumers around the world. Implementing simple changes to their website for a more customer friendly shopping experience can only aid in GameStop continuing to be a successful retailer, while at the same time developing the technology side of the business. For GameStop to maximize its brick and mortar locations, the stores will need to capture leading market share of the new console cycle, grow digital sales, and apply retail expertise to the new technology added to the GameStop family. The Business GameStop's retail network includes 6,650 company-operated stores in 15 countries worldwide and online at www.GameStop.com. The network also includes: www.Kongregate.com, a leading browser-based game site, and a digital PC game distribution platform. GameStop offers customers the most popular game software, hardware, game accessories and PC products. On the brick and mortar retail side, GameStop is continuing to grow. According to Slack (2010), “The company sees its physical storefronts as the foundation of the company, but GameStop is well aware...
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...Alisha Moore Foundational Skills for Business Leaders -MBA-FP6004 Strategy Recommendation Capella University February, 2016 Introduction Under Armour, Inc. was founded by Kevin Plank, a former University of Maryland football player, in 1996. The company’s mission is “to improve all athletes through passion, design, and relentless pursuit of innovation” (The Business of Under Armour website, 2016). Plank had a simple plan to make a superior T-shirt. A shirt that provided compression and wicked perspiration off your skin rather than absorb it (The Business of Under Armour website, 2016). All of its products are designed with the athlete in mind. The company has developed different product lines for athletes to be used according to the seasons of the year. They include Heat Gear®, Cold Gear®, and All Season Gear®. Other product lines include footwear for men, women and youth and accessories, including headwear, bags, and gloves. Kevin Plank started Under Armour, Inc. using $20,000 of his own money, $40,000 from credit, and a $250,000 Small Business Loan (Lyster, 2006). The company has now developed into a corporation that serves not only the U.S., but also over 80 countries around the world including, Japan, Canada, and the United Kingdom. Under Armour, Inc. is one of the fastest growing athletic brands. According to a Sterne Agee and SportsScanInfo report, in 2014, Under Armour replaced Adidas and took the No. 2 spot in the sportswear brands...
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...Identify the business you chose and describe the business and its industry “Social Media touches nearly every facet of our personal and business lives. In business it isn’t just for the marketing and public relations department. Rather, it is imperative for social media to be an integral part of a company’s overall strategy” (Qualman, 2013, pp. ix). Whether a business choses to utilize websites, Facebook, Twitter, etc., the opportunities are endless to improve growth, production and sales; businesses utilize the many channels of media in order to market their products. “Businesses don’t have a choice on whether to do social media; the choice is how well they do it” (Qualman, 2013, pp. xviii). With today’s people-driven economy and new social media addiction it is important to generate products that customer’s love which will enable them to boast about on their preferred social media site. Mars Inc. and Hersey have been the leading chocolate competitors since the beginning of the chocolate industry; it is interesting to view how each company effectively utilizes the resources around them to promote their products. Assess the company’s current use of the Internet and social media Mars has developed with the time, ensuring that they are able to reach a wide variety of audiences. The company has taken full advantage of today’s culture, and has fully utilized all media sources available to today’s society. "Marketing is becoming more interactive, for example by encouraging consumers...
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...Strategy Recommendation: Home Depot Jermaine Singleton Capella University MBA6004-Foundational Skills Business Leaders Jeff Leinaweaver November 15, 2013 Home Depot Incorporated Home Depot is a retailer, which is one of the fastest Corporations in the United States. In the early 80s, the company went public with NASDAQ and join with the New York Stock Exchange. There was a tremendous growth in the company between the 80s and 90s. Home Depot began putting home improvement centers in Canada in 1994 and Mexico in 2001. The company expanded the business to China forming a 12 store chain called The Home Way in 2006. The company also develops a strategic alliance with manufacturers leading in the industry to give customers exclusive products. Home Depot advertises different national brands to set standards for the merchandise use by professional contractors and customers. Home Depot has offices in China, Canada, U.S., India, and Mexico. The company is enhancing the relationships between the customers and the manufacturers and changing the customer’s confidence in the international suppliers. The two largest companies in the industry, which is Home Depot and Lowes, are the high entry barriers. These companies hold the high cost to maintain the success factors with other companies...
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...Strategy Recommendation Project MBA6004 November 22, 2015 A new driving school, 3D Driving School in Buford, GA will open in 2016. 3D Driving School will offer Driver’s Education classes, DUI/Risk Reduction Program and Defensive Driving Program. Two of the three classes offered are mandatory from the state of Georgia. January 1, 2007, Joshua’s Law became effective (DDS, 2007). This law was named after Joshua Robert Brown. Joshua died in 2003 after his truck hydroplaned and struck a tree (Brown, 2004). Joshua’s parents blamed the accident on the lack of driver’s training and experience (Fish, 2003). Lobbying for this bill started in 2004 and was passed in the Georgia General Assembly in 2005 (Brown, 2005). Joshua’s Law requires class D drivers to complete a mandatory driver’s education program approved by the Department of Driver Services and complete 40 hours of supervised driving experience, including at least six hours at night. The other state mandated class is the DUI/Risk Reduction Program. This is an intervention program for people convicted of driving under the influence (DUI), possession of illegal drugs, underage possession of alcohol while operating a motor vehicle, or boating under the influence (BUI) (DDS, 2015). The third class offered at 3D Driving School is the defensive driving program. It is geared toward drivers who have accumulated points against their license and are at risk of suspension. This class will reduce the number of points against...
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...Every day more people are moving into the 21st century and using the new technology that is available to them. People are leading busy lives and looking to get more done and if they can find ways to help them make it easier then they will try it. Taking college courses online is a very convenient option people have and more people sign up for the classes every year. An article written by Zephry Teachout Will the Web Kill Colleges? questions the online learning and looks into the future it. “This year may be part of the last generation for which going to college means packing up, getting a dorm room and listening to tenured professors.” Teachout (2009) More of the brick and mortar schools may be affected more than the Ivy League schools because they do not have the funding and image to compete with such schools as Harvard. The small colleges rely on tuition and if more students are attending online classes their enrollment will be down and their funding will not be there. This alone could be very detrimental to them. This would cause many colleges to either close, or join with other universities that are growing quickly in the online community. Another argument that Teachout has is that with the online classes becoming more popular the market will become saturated with classes popping up all over internet. Having to pay tenured professors a particular salary is something they consider when they review the budget. If the online classes continue to grow at the rate they are...
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...Middlefield Hospital Report of Strategies and Recommendations For workforce shortages and employee morals Executive Summary Middlefield Hospital has been known throughout the community as a hospital that provides a full array of inpatient and outpatient services. We have been recognized in the community as providing quality care for all of our customers. Today our hospital is faced with many issues that will affect our ability to adequately service our community. This report will discuss in detail the main issues the hospital has been faced with such as: * New hospital recently opens in the area increasing competition. * Local colleges eliminating its nursing degree program. * Employee turnover rate exceeding 20%, leading to over a 100 nursing positions vacancies. * Employee morale deteriorating over the last 12 months. Presented in the report will be strategies to overcome the new competition, proposals of working with the local colleges, and recommendations which would help improve employee morale as well as decreasing the turnover rate. Middlefield’s Competition: The new hospital in the area brings competition for Middlefield Hospital. This affects not only the hospital revenue; it also creates competition for retaining staff. Middlefield is currently losing our medical staff to the new hospital. In efforts to compete with our competitor we have to re-strategies the organization structure. One suggestion would be to renovate our current...
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...Strategy Recommendation Project Final James Bellew Capella University MBA6004 Section 01, Jan-Feb 2014 U06a1 Instructor – Dr. Rebecca Snarski Due: February 16, 2014 Table of Contents Introduction……………………………………………………………………………… 3 Brief explanation of Project………………………………………………………..... 3 Who is Amazon……………………………………………………………………… 3 Why did I choose Amazon…………………………………………………………... 3 Amazon's Channel Design including its use of the Web………………………………... 3-4 Web Beginnings……………………………………………………………………... 4 Today………………………………………………………………………………… 4 Amazon’s future including key strengths and weaknesses……………………………… 4 Amazon’s Vision and the changing Web…………………………………………… 4-5 Key Strengths and Weaknesses……………………………………………………… 5-6 Opportunity and Threats…………………………………………………………….. 6 SWOT Analysis…………….…………………………………………………………… 7-9 Amazon’s Ethical Challenges…………………………………………………………… 9 Changing Web Ethics……………………………………………………………….. 9 Ethical challenges for Amazon……………………………………………………… 9 Strategy Recommendations for Amazon………………………………………………... 9-10 References……………………………………………………………………………….. 11 Introduction Amazon is one on the world’s undisputed leaders in web-based commerce. Although they were not the first company to capitalize on using the World Wide Web for commerce, they certainly raised it to an art form. When you think of shopping on the web, you think of Amazon. Amazon perfected this channel and continues to innovate as the technology and access to web grows. Amazon...
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...Publix Strategy Recommendation As an individual, “Goals play (an) extremely important function in our life by organizing our thinking and giving our life order and direction” (Chaffee, 2012). Goals influence our decisions and suggest courses of action (Chaffee, 2012). The same can be said of business. Whether as a human entity or a business entity, we grow and become fruitful (profitable) by solving problems, making intelligent decisions and achieving goals that have purpose and provide fulfillment (Chaffee, 2012). Businesses, regardless of industry or size have one ultimate goal in common, that goal is to maximize profit and/or shareholder wealth. And, it is how a business goes about achieving this goal that determines how mighty an opponent the company is in its industry. Take Publix for example. Publix and the Supermarket Industry Publix Super Markets, Inc. was founded by George W. Jenkins in 1930. The company is a member of the highly competitive supermarket industry. Publix made its start in Winter Haven, FL and now operates 1,068 supermarkets in Florida, Georgia, Alabama, South Carolina and Tennessee. The company is largest employee owned supermarket in the United States with over 157,000 employees, and is also one of the top ten largest supermarket chains in the United States (“Publix”). Top 10 U.S. Food Retailers by Sales | 1987 | 1997 | 2007 | Safeway | Kroger | Wal-Mart* | Kroger | Safeway | Kroger | American Stores | Wal-Mart* | Safeway | ...
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...Portugal, Puerto Rico, Spain, Sweden and Switzerland. GameStop is one of the few brick and mortar stores left that still physically sells video games even with the rise of digital downloading. In the video gamingg industry, the rise of digital downloads for games has created a ripple effect to the brick mortar stores that used to be the only authority in terms of purchasing a new game. GameStop has found a compromise by allowing the purchase of digital vouchers for the products in their physical stores. This strategy has served the company well in the past years but with the rise of the next console generation (PS4 and Xbox one), and the consoles both focusing more on digital only content, the company will have to bolster their strategy to keep customers visiting their stores. GameStop merging digital to retail by S.R. Thompson explained how GameStop in 2011 created a four part plan to integrate digital content and service along with its already established buy/sell/trade strategy. The four parts were the creation of GameStop.com, the creation of the reward service Powerup Rewards, the promotion of selling digital content at the stores and the acquisition of multiple gaming services/websites like Kongregate and Jolt. GameStop finds digital success by Connie Gentry was an interview with GameStop's current general manager of digital distribution,...
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