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QUESTION 1:
Evidence that shows that Hero Company is doing well can be seen in the Company's performance till date as indicated in the Return on equity, the stock price, the market share and also the credit rating. We are acquiring new customers at an attractive rate. The Company's profit margins are increasing when compared to our rivals. Also considering the key measures like operating performance such as inventory management, employee productivity achieved through training and giving them incentives has drastically reduced the defect rate and also unit cost over the years is a strong evidence that the company is doing well. Another evidence is that the company is achieving its strategic and financial objectives. we are above average in industry performance, our sales are growing which result in a relatively stable market, our profit margins are increasing and compares well with rivals, the trend of net profits and return on equity when compared with other company is an indication that the company is performing very well.
Looking at the company's credit rating over the years, the trend shows a positive improvement from B to A. The image rating is also good and getting stronger as a result of a good Styling/Quality features. Also the quality of our product, delivery time, pricing strategy are also some of the reasons customers come to us. These are all hard evidences that Company H is doing well.
Question 2 some of the resources we have are our trained staff, plant capacity, retail outlets and retail support, distribution network and the incentive system maintained by the company. The company's financial resources are the cash we have at hand. Also our capabilities can be seen in the quality of our products. However the company resource weakness is in the number of retail outlets currently maintained by the company which is not enough to meet the

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