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Supply and Demand Simulation Paper

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Submitted By Cheester14
Words 1034
Pages 5
ECO/ 365
Wednesday, March 13, 2013
William Mason
Supply and Demand Simulation Paper

In the simulation, Goodlife Management is a company who rents and leases two-bedroom apartments in the city called Atlantis. The simulation helped students understand shifts in demand and supply, the effect of a price ceiling on the quantity demanded and quantity of supplied two-bedroom apartments, and the equilibrium point as well.
“Microeconomics is the study of how individual choice is influenced by economic forces” (Colander, 2010). Individuals in this case refer to both people and businesses. Two microeconomic principles that are apparent in the simulation are the supply of two-bedroom apartments for rent, and the demand for renting them. In all the scenarios, students were challenged to either increase or decrease rental rates on behalf of Goodlife Management, depending on how high or low the demand of two-bedroom apartments were. On the other hand, macroeconomics is the study of the economy as a whole and considers problems of inflation, unemployment, business cycles, and growth (Colander, 2010). The increase in population, or growth, had an impact on the apartments because there was a parallel increase in demand for rented apartments. The reason for an increase in population was the fact that a new business was opening up in Atlantis, thus creating job opportunities in the city. Because the employment rate in Atlantis was rising, the demand for renting apartments increased as well and falls into the concept of macroeconomics.
At one point in Goodlife’s business, there was a supply of 2,000 two-bedroom apartments, and a vacancy rate of eighteen percent. They wanted to drop down the vacancy rate to fifteen percent, so they decreased the rental rate from $1,300 down to $1,050. According to the simulation, “when you reduce the rental rate, more potential tenants are

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