...COMPANY PROFILE Woolworths Limited REFERENCE CODE: 2FF5536D-6BA6-4CE5-81DF-4EABB0A5A391 PUBLICATION DATE: 8 Jul 2014 www.marketline.com COPYRIGHT MARKETLINE. THIS CONTENT IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIED OR DISTRIBUTED. Woolworths Limited TABLE OF CONTENTS TABLE OF CONTENTS Company Overview..............................................................................................3 Key Facts...............................................................................................................3 SWOT Analysis.....................................................................................................4 Woolworths Limited © MarketLine Page 2 Woolworths Limited Company Overview COMPANY OVERVIEW Woolworths Limited (Woolworths or 'the company') owns and operates retail stores that sell food, liquor, fuel, general merchandise and home improvement products in Australia and New Zealand. It is headquartered in Bella Vista, Australia, and employs more than 197,000 people. The company recorded revenues (excluding financial income) of A$58,921.7 million (approximately $60,506.7 million) during financial year ended June 2013 (FY2013), an increase of 6.9% over FY2012. The operating profit of the company was A$3,594.6 million (approximately $3,691.3 million) during FY2013, an increase of 7.4% over FY2012. The net profit was A$2,259.4 million (approximately $2,320.2 million) in FY2013, an increase of 24.4% over FY2012. KEY FACTS ...
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...Discussion and Evaluation of Woolworths Foods purchasing process Authors: Ian dlamini, Sne Byron Van Herder, Naseer Khan, Mohamed Kadar & Muhammad Moola, Executive summary Woolworths is one of the biggest retail stores in South Africa. Founded in the early nineteen thirties by Max Sonnenberg, Woolworths has grown to a retail giant with over four hundred stores throughout Africa and Middle East. Along with Woolworths being of such large proportions it now is listed on the Johannesburg Stock Exchange. Within our study of Woolworths we will be examining the purchasing process of this retail giant and in order to achieve this we will employ tools and techniques to simplify our study. This study will compromise of a detailed discussion, illustration and evaluation of Woolworths purchasing process and for the purpose of our study we narrow down the study to a smaller aspect of Woolworths namely Woolworths Food. As we look closer into exactly what is required we employ the use of tools to aid in our study. These will consist of a SWOT analysis of the company, a PESTLE analysis of the purchasing processes and a PORTERS five forces analysis. We will then narrow down the purchasing process to one area of Woolworths namely Woolworths Food and base our study on that. A concise discussion is to follow in which we outline the most important factors that influence the purchasing decision. Included in the factors to be mentioned within our investigation we would refer to...
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...1. By dropping prices and increasing product range, is Woolworths diluting its value proposition? No, Woolworths is not diluting its value proposition by dropping prices and increasing its product range. Own-brand products bring great value and perceived quality, synonymous with the Woolworths brand. Reduced input costs do not result in a product quality alteration and therefore I suggest that no negative impact exists. Reduced pricing to remain competitive during tough economic conditions is a necessary move. Lost revenues due to margin erosion can be replaced via additional product lines. Retail strategy continues to be aimed at the niche high-income market. Entry into the ‘black diamonds’ new market opportunity does not dilute the value proposition. - Represents a new market development and extension of product range within the higher LSM market. - Purchasing power of the new segment is relevant and cannot be ignored. - Value proposition supports offering within the new market. 2. When the economic conditions change for the better, should Woolworths withdraw some of the added products? Please Explain. No, Woolworths must not withdraw any of the added products. Before Woolworth introduced the added products, research and developments studies were conducted and it became apparent that there was the market for product range introduced New product lines shall never be seen as the cheaper substitutes, instead product line extension. Woolworth’s...
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...Woolworths Analysis Strategic Marketing Management Executive Summary The following is the assignment given to us for our “Strategic Management” course. The paper discusses in depth about the company, Woolworths, which is one of the largest retail stores in Australia. The report enriches the knowledge about environmental analysis, SWOT analysis, the financial and pricing analysis, target market, segmentation and market analysis of Woolworths. After studying the company’s overall performance it is my recommendation for the company to manage and plan ruthlessly, manage the operations locally and globally by managing campaigns tactically and have open communication channels. The overall environment of the company is strong. There are few major competitors which possesses threat to the company. The company has expanded its operations and has expanded into New Zealand and India as well. The paper also discusses the new marketing strategies for Woolworths. We have applied strategic management concepts and models to design new marketing strategies for the company. Table Of Contents 1. Introduction……………….………………………………………………………..………………………………………………… 5 2. Background……………………………………………………………………………………………………...…………………… 6 3. SWOT Analysis…..…………………………………………………………………………………………………….……………. 7 4. Segmentation, Targeting & Positioning of Products………………………………………………………………………………… 5. Marketing Mix Analysis…………………………………………………………..…………………………………………………. 6. Financial/Pricing...
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...Woolworths Limited Business Model [pic] 7241MGT Business Process Models Major Assignment Semester I, 2005 Abstract The firm selected for this project is Woolworths Limited which is an Australian leading retail company made up of a number of businesses all providing the customers with quality, range, value and everyday low prices. Woolworths is built on a passion for retail, attention to detail, working hard, ensuring the safety of their valuable customers and people, and having fun. Woolworth’s mission is to deliver to customers a better shopping experience - each and every time. The project initially carries out preliminary business analysis where it recognizes the market structure and describes the value chain in that industry segment that earns the companies income. Further analysis has been done about the changes that have been done in this segment in past two decades. Also the challenges Woolworths faces from its competitors are described. It identifies Porter’s five forces model influencing the company viz. Substitutes, Rival groups, Buyers, Sellers and Potential New Entrants. The project has done the strategic analysis of the industry’s current position and identified the likely challenges Woolworths may face in the near future. It also studies the various risks which has impact on the company such as “Cyclical risk”, “Policy...
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...Part A: Woolworths Ltd Strategic Analysis---------------------------------------------------------------2 SWOT analysis for Woolworths Ltd------------------------------------------------------------------------3 Key Capability Analysis---------------------------------------------------------------------------------------4 Major stakeholder analysis for Woolworths Ltd---------------------------------------------------------5 Assessment of Business Level Strategy---------------------------------------------------------------------6 PART B: Woolworths Ltd Strategic Review--------------------------------------------------------------6 Analysis of Key Strategic Plan Elements-------------------------------------------------------------------6 Stakeholder implication assessment for growing the Multi-channel strategy----------------------7 Stakeholder implication assessment for growing the Cost consciousness strategy----------------8 Strategy Map---------------------------------------------------------------------------------------------------10 Balanced Scorecard-------------------------------------------------------------------------------------------11 Conclusion-------------------------------------------------------------------------------------------------------12 Appendix--------------------------------------------------------------------------------------------------------13 Reference PART A: Woolworths Ltd Strategic Analysis Table 1:...
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...4. Stakeholders and Analysis 6 5. Legal and ethical Considerations 6-7 6. Project Schedule 7-9 7. Resources 10-11 8. Budget 11-15 9. Risk Management 15-16 10. References 16-17 1. Introduction Woolworths is one of the largest retailing companies in Australia. It deals with food and staples. Mr Grant O’Brien is the Managing Director of this company. It holds 190,000 employees across Australia and New Zealand. As it is one of the largest companies in Australia although it’s not a manufacturing industry, it’s indirectly impacting on the environment by producing CO2 through its operation by consumption of electricity and wastage product produced through its day to day operation. By taking this in mind, we decided to work under Woolworths and help it to reduce its carbon emission that is affecting the environment and community as a whole. Therefore, our project will be focused on reducing the impact of carbon emission that is emitted from the day to day operation of Woolworths. 2. Project definition Project “Hello Green” will be fully committed towards the green. Therefore this project will be taking substantial steps to address to today’s emission by reducing the energy uses, focusing on recycling and reducing its carbon footprint as per the standard set by the Australian Government that will be helpful in reducing its overall cost of operations. * To assist Woolworths in maintaining sustainable...
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...Executive Summary 7-Eleven is a famous brand and provide more than 40 thousands convenience stores for the customers in the worldwide and the most important factor is successful performance in Supply Chain Management (SCM). However, 7-Eleven still has been facing a lot of problems which should be sorting them out in order to get more business opportunities. This report focuses on the supply chain management of 7-Eleven and suggests the improvement for potential problem of its whole supply chain system. At first, will introduce the company’s background by collecting data about its current situation and identifies the issues which are supported by SWOT analysis. And through the GAP analyses of the business the key existent issues faced by 7-Eleven. According to those above, the report will finalize the recommendations and implementation methods in order to improve the business and set a benchmark for future development. In the end, although 7-Eleven’s trend is led more convenience stores to satisfy the need of customers, but it still needs to improve its supply chain and operation mode to Commercial global optimization to continue keeping its leading position in the retail market. 7-Eleven Background 7-Eleven is the largest convenience store chain in the world, which has approximately 47,500 stores in 16 countries. The first Australian store was opened in 1977 owned by the Withers/Barlow family which has the license to operate and franchise 7-Eleven stores in Australia from...
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...Strategy includes business’s goals, analysis of the business resources, plans and actions (Needle 2011).It also embraces providing the benefit to the consumers and some significant people who have the interest in business (Piggott 2012). In other words, strategy is about how the business can perform better compare to the competitors in the industry (Piggott 2012). Strategy analysis can be divided into three parts which are internal, external and both internal and external strategies (Piggott 2012). First of all, internal strategy covers resource based view, value chain and core competence (Soyref 2012). Specifically, core competence is defined as the business actions which give the company a benefit compare to its competitors (Needle 2011). The growth of economical and efficacious arrangement inside the business can lead to the core competences (Needle 2011). The first area of core competence is the connection between both consumers and providers which includes exchange the messages between parties (Needle 2011).Whether buyers are content with the goods and service or not can also create the core competences (Needle 2011).Finally, the innovation of the goods differentiates the goods of competitors’ which makes great core competences (Needle 2011). Secondly, external strategy includes supply chain and porter’s five forces (Soyref 2012).Porter’s five forces model reflects the rival environment which are the threat of potential entrants, threat of substitution, bargaining...
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...company’s profits. Firstly, our team will describe the main problems to be confronted by ALDI. Then the goals and objectives of the project will be clarified, and the crucial factor for business future development is also listed. The following sector offers a full view of the business case. Specifically, this part contains the reasons and motivations for exploiting the new project, and the business case organizer. Additionally, the relevant environment conditions are described from several aspects in detail. Meanwhile, the current situation and opportunities are analyzed via SWOT model. After that a detailed description of assumption and obstacles about present condition and future projects is shown. Next, we provide two feasible options for ALDI, and we adopts several elements and methods to weigh both options. Then a constructive and enforceable recommendation and opinion is given through previous analysis. Finally, the implementation strategy of project will be identified briefly. * 1. Introduction Nowadays, online shopping in brick-and-mortar stores is a common consumer practice. Mobile devices, especially smart phones, have become a key tool for web shoppers (Turban, Volonino and R. Wood, 2012). Our business case is based on practical problem for ALDI that is the missing link to purchase goods from website and within the app. As of December 2013, ALDI was placed in the Top 3 of supermarkets in Australia in terms of market share by Roy Morgan Research’s Supermarket...
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...2011 Table of content I. Introduction 3 II. SWOT matrix 4 III. Marketing mix strategies (4’P) 7 1. Product 7 2. Price 7 3. Place/Distribution 8 4. Promotion 9 IV. Conclusion 10 V. References 11 Introduction. The first Vicks VapoDrops medicine was created and sold in the 1890s by a pharmacist, Lunsford Richardson in Greensboro, North Carolina (Mills K 2010). It is a product of cough drops which created to reduce sore throats and restrain coughing. Over 110 years, Vick Vapodrops medicine is produced in America, Japan, Germany and many other countries in the world. Moreover, the company Procter & Gamble that owned this medicine product also concentrates on making promotion and advertisement of the product on internet, television and newspaper to pay attention for customers. Hence, Vick Vapodrops is useful and popular medicine to versus the common cold. Vick VapoDrops can reach some achievements due to its good effect on common health problems and containing new specialize ingredients in mixing formula in order to make suitable for each kind of cold problems and also individual needs. In addition, by having the reasonable price, Vick VapoDrops aims to focus on some big market such as United States, Australia, Japan,… Therefore, Vick VapoDrops has achieved the popularity in customer’s judgment, and its expected goal is to reach higher profit in market share. SWOT Matrix Product: Vicks VapoDrops Varieties 20s |Strengths ...
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...Table of Contents Introduction 4 Objectives 6 Literature Review 7 Framework 9 Data Analysis 14 Qualitative Analysis 14 Qualitative Analysis 16 Research Methodology 17 Conclusion 20 Bibliography 21 APPENDIX – I APPENDIX – II APPENDIX – III APPENDIX – IV APPENDIX - V Introduction Predictive analytics has its origin from a famous saying: Past performance is the basic indicator of future results. It looks at historical cases and builds models which can then be applied to benefit present scenarios or predict future scenarios. Predictive Analytics is the best way for a business to predict customer responses in the future. It provides solutions for businesses facing main problems like ‘What segment of potential consumers will respond best to our message’ and ‘how can I stop my customers from leaving, and why am I losing them?’(Curtis, 2010). Predictive analytics is not just for providing a solution for a business problem but involves techniques mainly to improve the focus of company towards customers and customers towards company. The magnificence of predictive analytics is that a business characteristically perceives a win-win situation. In other words, a business not only benefits from higher returns but also gets to save on cost (Colin, 2009). Predictive analytics is becoming a competitive necessity and an important aspect of many types of business, particularly in this type of economy where an organization is trying to increase its efficiency and at...
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...Company Profile FOOTLOCKER INC Footlocker SWOT Analysis Jason Mobley MGT/521 January 19,2015 University of Phoenix Footlocker Table of contents Table of Contents Company Overview……………3 Key Facts……………………….3 SWOT Analysis………………...4 Footlocker Company Overview Company Overview Originally Purchased in 1963 the F.W Woolworth Company purchased the Kinney Shoe Corporation they started out as just shoes and then later branched out into specialty shoe stores. Footlocker came out in 1974 (Footlocker inc) just Footlocker is one of the leading retailers of athletically inspired shoes and apparel (footlocker inc) They operate stores in 23 countries and have over 3,473 retail stores (footlocker inc). They operate their business in two different ways athletic stores and direct to customers, what this means is they sell through catalog and the Internet. (forbes.com) Under the footlocker name there are several other brands These stores include Ladies Footlocker, Kids Footlocker, and Foot action, Champs, Six:02, House of Hoops, Runners Point and Side Step and East Bay (Footlocker Inc) This company is continually growing their brand and expanding out into other aspects of the industry besides...
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...Marketing Mix – Milo Executive Summary This is to examine the company Nestlé and its chocolate based and malted drinks, under the brands of Nesquik and Milo. As end of December 2012, Nestlé have a recorded revenue of $98.2m which is a substantial growth of 10.2%, compared to 2011 and occupies over 90% share of the malt-based segment within its category. This report covers detailed information about one of their famous Australian made product, Milo. It will entail an understanding of marketing aspects of Milo and will include a SWOT analysis and its Marketing Mix. (4 P’s). This report will elaborate the company’s marketing strategy and will explain the understanding of where Nestlé and its product, Milo, stands. It has been said that Milo saw a 2% growth over the first half of 2013, according to the Nielsen RetailScan data, with strong communication of nutritional message with in-store visibility and support. TABLE OF CONTENTS Company overview………………………………pg 2 Market overview…………………………………pg 2 Target overview…………………………………pg 2 About Milo…………………………………………pg 2 Product…………………………………………….pg 2 Place……………………………………………….pg 6 Promotion..………………………………………pg 6 Price……………………………………………….pg 7 Conclusion………………………………………pg 8 References………………………………………pg 9 1 – Marketing Mix: MILO By: Britt Oponda Company Overview Nestlé S.A is the worlds largest consumer-packed-goods company with its headquarters founded in Switzerland. Nestlé was a company that was formed...
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