...Brenna’ M. Deliford MAN 3025 MW 5:40 Case Study 1 (A Passion for the Planet) At Patagonia McGregor’s theory Y plays a major role. Patagonia reveals the true meaning of work, when a person truly enjoys what they do on the job, maximum effort is put forth. This allows a person to do the job that’s before them to the best of their ability and enjoy the job every step of the way. Patagonia extents a hand to let employees know that their self-worth and well being is important to the company. If a company let’s you know that it’s important to them that your self-esteem is built upon which causes you to be a more outgoing person in the company. This also builds on social and human capital to infusion sooner of the befits of being about of the company. In the 21st century manager’s have to worry about who or where they will leave their children and how or who will be picking them up. When a company goes out on climb to ensure an onsite daycare, this make for a very ease employees. Most employees know that a higher education allows for a better job position. When a company agrees to pay a portion of the cost of your education this makes for a more productive employee. This also brings the profile of the 21st century manager to life. Fairness is one of the moral principles being force on at Patagonia’s magic causes you to get out of the box. Companies, especially those that have shareholders will not let their shareholders take a suffering lost. Within the Patagonia this allows shareholders...
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...Candid Capture Sebastian: Hello everyone. We are here to tell you all about our new business, Candid Capture. What will we do Sebastian: We are here to offer a photography service to the St. Johns community and to the areas of Waterloo and Brussels. When asked for our service, we will photograph at school events (ex. sports events, prom, school-wide concerts, theatre productions etc.) However, we will also plan to photograph events organised by students, parents and teachers of St.John’s. Our Service Max:As said previously, we plan to provide a photography service. When requiring our service for any event, a photographer will be provided to take photos on the day of the affair. After the photos have been taken, 50 high quality photos will be chosen by the employees and will be delivered to the consumer in both a digital format and hard-copy. Our Mission Marina: Candid Capture Photography’s mission is to provide an excellent photography service: we capture high quality pictures that will provide consumers from all backgrounds with high consumer satisfaction and will overall, bring a smile to their face. Our Vision Marina: Our vision is to become one of Belgium’s leading photography services for all genders and ages. Company’s Objectives Maria: Our objectives for our business are: * Provide our services for at least 30 events, (Prom, Sports Events, Visual and Performing Arts productions, and formal events) within the first year of working at St.John’s International...
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...Case 1 – Kodak Idendity Industry, Product segments and Value chain The industry is Global photography industry. In the case mentioned that Kodak is a major multinational organisation, was listed on the New York Exchange TEMPLES Factor Issues Nature of impact (+/=/-) Assessment of impact (H/M/L) Technology • Digital technology made the growth of digital photography + H Economic • Impact of recession on consumer spending - M Market • Changing purchasing traditional camera to digital camera • Price competition to gain market share • Market share of photography product declined due to digital photography - - - H H H Society • Change in consumer purchase from traditional photograph to digital photography - H 5Q-Pursued strategy Business Strategy using 5Q approach Examples of how Kodak has been pursuing the corporate strategy Growth-Yes Withdraw: US Subsidiaries filed voluntary petitionfor Chapter 11 business reorganisation to enable Kodak bolster liquidity and sell off non-strategic intellectual property, so that 1) Kodak can focus on its most valuable business units. 2) The process will allow Kodak to continue normal business operation while it attempts to emerge a profitable a sustainable enterprise 3) The Bankruptcy was a step in the transformation in order to build the strong possible foundation for the Kodak of the future. Product Camera, film but focus on printers (consumer and commercial printer)...
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...SWOT Analysis Annette Fairchild Foundations of Business: BUS/210 July 2, 2014 Instructor: Frank Caccamo SWOT Analysis The business plan that I have chosen is Adorable Pet Photography. My new company will be a small business operating out of Ashland, Virginia. We will offer pet owners portrait quality photography services both in our onsite studio and at their home or event. Using the latest technology we will use computer graphics to enhance their pet’s portraits and offer a wide array of backgrounds to choose from. We will also do candid shots to capture that perfect expression or pose that showcases their pet’s personality; as well as family shots that display their love for one another. My studio will offer a comfortable and relaxing environment where pets and their families can feel free to have fun and just be themselves for the optimal photographic experience. I also have mobile equipment for doing photo sessions off-site. We can travel to the owner’s home or favorite park to capture their pet in action for an additional fee. I graduated from the New York Institute of Photography, and I have over 10 years of experience working with both people and animals. My photographs have been featured in such Magazines as East Coast Living, Richmond Family Magazine, and the American Kennel Club Magazine. I have an established relationship with the local SPCA where I supply photos for adoption free of charge. I also have an established relationship with...
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...Kodak and the Digital Revolution [pic] [pic][pic]Brief Overview: Kodak is a multinational American corporation which has become a household name most known for its film products. The company has come face to face with many changes due to the digital revolution which has created a rapid changing photography industry. George Eastman began Kodak in 1880 and introduced the first Kodak camera in 1888 coining the slogan “you press the button, we do the rest.” Eastman held a high standard for the company when it came to competition however with many managerial and product line changes, Kodak has slowly fallen behind in the industry. The company has experienced many shortcomings with the most recent trend of digital photography. According to Exhibit 7, from 1998-2002 Kodak was 2nd to Sony in the U.S. for the percent of units sold. The company is now considering layoffs as market share, film sales, and company revenues are down. Problems: § The company is faced with multiple managerial problems. First, the company lacked fresh blood in its management team. All of its CEO’s primarily came from the manufacturing jobs within its own company. This hurt the company overall and put a damper on keeping up with technological changes and competition as “Kodak avoided anything risky or innovative.” Second, when the company finally did add new blood to its management team things still didn’t look up. CEO Kay Whitmore was added in 1990 and changed the focus to “film based technology” such...
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...their current market positions. Kodak Eastman Kodak was started in 1888 when the first Kodak camera introduced and was available for sale to the public. The company was started by George Eastman in Rochester, NY, when Eastman was in his mid-twenties. George Eastman grew up poor and was a high school dropout, but that did not stop him from making money and supporting his widowed mother and two sisters by the time he was 14 years old (History of, 2013). When Eastman was 24 years old, he had planned a trip to Santo Domingo, and had an idea to record the trip. Eastman purchased a large, heavy camera that was as big as a microwave (History of, 2013). Eastman never made the trip to Santo Domingo, but he did become obsessed with photography, and how he could make it simpler to understand. Before Eastman Kodak was formed, George Eastman had started a company, making dry photographic plates, which later lead to the idea of a convenient, simple to use camera that would become known as the Kodak. After the Kodak camera was introduced in 1888, the young company quickly grew. Eastman was big on advertising in newspapers, and periodicals, and he even made up his own phrase for the company, “You press the button, we do the rest” (History of, 2013). By 1897, Eastman Kodak was being advertised all over the world and would eventually become a major corporation. In 2012, Eastman Kodak filed for Chapter 11 Bankruptcy,...
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...First Impressions Axia College of University of Phoenix XCOM 200 Julie Harris November 3, 2013 First Impressions Summary My immediate responses to the slides were primarily positive, with the exception of slides six and eleven. Some of those immediate responses were because of familiarity with issues or occurrences, or similar experiences. For some my initial response was on target. The positive images were things that made me smile, I recognized, or the assumptions I made were accurate. The negative responses were to slides that made me uncomfortable or sad as soon as I saw them. For example, the black and white photo I immediately thought of Martin Luther King, especially because of all the clergy representation, and I instantly put it all together. I was happy to see I was correct. On the negative side, pictures that I first saw which made me smile, such as the children who looked to be celebrating and playing, felt like a big letdown, when I read the information and found they were in reality, demonstrating, and I was sad about that. My perception changed on a few when I read the information, some of...
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...NSTP DIGITAL PORTFOLIO This project is a compilation of all your achievements and accomplishments in NSTP (first and second semester). This is a required GROUP PROJECT and equivalent to your FINALS. You will get a grade of INC once you haven’t submitted this requirement. Please be guided by the following components your output: Cover page of the CD/DVD portfolio (around half inch size-1 inch formal shot picture of each member with full name indicated below-just make sure it will fit the CD/DVD). Print the picture in a bond paper. Include only the members who participated in making the portfolio and place your group name and NSTP section below the pictures. Example: Folder 1: Group Profile (5 points) Accomplish this form Group Name: NSTP Section: 2 x 2 formal shot picture | Name | Email Address | Mobile Number | | | | | 2. Leaders Narrative – rate the members according to their participation in all group activities (1 – lowest; 10 – highest). Give a short description on how she/he became part of your NSTP experience (1-2 sentences only). Save the file in word, make sure to put a password (Save As, look for tools, select general options, password to open.) Send the password through MESSAGES in eLEAP to your facilitator. 3. Members Narrative – rate your leader according to his role in the group (1 – lowest; 10 – highest). The documentation officer will collate all data and get the average rating...
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...statement is correct. Otherwise, write FALSE and change the underlined word or phrase to make the statement correct. 1. Photography is referred to as a form of an individual's artistic expression. 2. In portraiture, the life-size photos are hanged in the living rooms which became status symbols. 3. Photographs are used more than text to sell in film making. 4. Cartes de visite are the first forms of photographs in the Philippines. 5. Photographs are used as an effective communication tool to promote religious messages in propaganda. 6. Christmas cards are one of the first forms of photos used as postcards. 7. Photo studios sprouted in places like Sta. Cruz, Binondo and Quiapo in Manila during the 1900s. 8. Photo shoot is a field which shows a visualized history though photos captured in actual events. 9. Augusto Fuster is the first Filipino painter who used photographs to compose pictures as paintings. 10. Billboards and print advertisements use text more than photographs to sell. PART A. MULTIPLE CHOICE. Choose the letter of the correct answer. 1. Which of the following is the function of photography in which it is used as an effective communication tool to promote political messages? a. Advertisement b. Portraiture c. Propaganda d. Research and Documentation 2. Which of the following is the function of photography in which it is used to promote the beauty of the country through photos of colorful festival celebrations, tourist spots...
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...ON-CAMERA FLASH Techniques for Digital Wedding and Portrait Photography Neil van Niekerk Amherst Media ® PUBLISHER OF PHOTOGRAPHY BOOKS View the companion blog to this book at: http://on-cameraflash-vanniekerk.blogspot.com/ Check out Amherst Media’s other blogs at: http://portrait-photographer.blogspot.com/ http://weddingphotographer-amherstmedia.blogspot.com/ Copyright © 2009 by Neil van Niekerk. All rights reserved. All photographs by the author unless otherwise noted. Published by: Amherst Media, Inc. P.O. Box 586 Buffalo, N.Y. 14226 Fax: 716-874-4508 www.AmherstMedia.com Publisher: Craig Alesse Senior Editor/Production Manager: Michelle Perkins Assistant Editor: Barbara A. Lynch-Johnt Editorial Assistance from: John S. Loder, Carey Ann Maines, Charles Schweizer ISBN-13: 978-1-58428-258-7 Library of Congress Control Number: 2008942244 Printed in Korea. 10 9 8 7 6 5 4 3 2 1 No part of this publication may be reproduced, stored, or transmitted in any form or by any means, electronic, mechanical, photocopied, recorded or otherwise, without prior written consent from the publisher. Notice of Disclaimer: The information contained in this book is based on the author’s experience and opinions. The author and publisher will not be held liable for the use or misuse of the information in this book. Table of Contents FOREWORD . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .5 by David A. Williams INTRODUCTION Why Manual Exposure Mode? . . . . . . ...
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...The Fine Line Between Art and Truth Photo manipulation has been around for over a century, but the recent focus on Photoshop has caused news photography to be looked at in a new light. As a result, pictures that have been manipulated have been called into question, and therefore have had a significant effect on the credibility of various forms of print media. In this new age of media, where circulation is down and corporations are cutting employees, credibility is a much talked about commodity. Although photo manipulation has a great effect on the credibility of media, it should be considered an art form and given a certain amount of freedom. To accurately understand the argument, the history of pre-Photoshop manipulation opens the paper, followed by modern manipulation and the backlash it has caused, what credibility is, how newspapers are addressing photo manipulation, and how modern manipulation should be handled and the standards that it is held to. Photoshop is a tool that has made the practice of photo manipulation both easy and affordable. But what is photo manipulation? It is simply altering an original image, taking the negative or digital image and changing it in some way. This practice has always been common, as photographers have enhanced lighting or used filters to eliminate a certain color. However, in the context of this paper most of the examples addressed deal with the current, narrower view of photo manipulation. According to the 2006 edition of Merriam...
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...Analyzing Visuals Advertisement: The advertisement shown by the Salvation Army is a depressing and a sad work of art. The first item that catches the viewer’s attention is the window placed in the top left corner. This gives an impression of hope for maybe; poverty would not be a life-sentencing situation to all mankind. Maybe, the families experiencing poverty will have a chance to view the modern world and experience the nature. In contrast to the main idea of hope, there are lines in the room, which may represent the days that they have experienced poverty and no one shall go through the same thing by the looks of their emotionless faces. Artwork: The Three Sphinxes of Bikini, is a beautiful and a dangerous work of art. The first thing that catches my eyes is the enormous explosions by the nuclear bombs in the United States. However, not every explosion look the exact same. The second explosive with the green color shade may represent the trees, a form of nature. The destruction of two hundred Micronesians, have a reason why the nature will be a huge factor. Referring back to nature, we can see the black color from the background that represents the increase in level of radioactivity, which could harm the country by being a major contributor to the world. Photograph: Kevin Carter’s, A Vulture watches a starving child, is a very emotional photograph. The point of view of the vulture symbolizes the dominance over the child who struggles to survive each day. It gives an interpretation...
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...The Art of Photography: Mania of Modern Society or Human Salvation I. The art of photography as mania of modern society A. The art of photography become widespread. B. It looks fashionable when you have a lot of good photos. C. If you have a professional camera, it doesn’t mean that you are professional. II. The art of photography as Human Salvation A. Statistics show that in recent years the percentage of visits to galleries has increased. B. This art has an ability to freeze time in a second. C. Written language changes but not the language of photography. III. The art of photography in modern days A. Trash starts to be considered fine art photography. B. People try to express themselves with the help of the art of photography. C. There are a lot of courses for amateur hobby photographers. Nowadays the art of photography has become widespread among young people. They go to clubs and galleries, fashion shows and marts to take photos, for which they earn money and some become famous. And the idea that the presence of a professional camera makes you a professional photographer put into heads of modern youth. It is difficult to say if this is good or bad for photography as an art form. The modern attitude towards the art of photography has changed the art itself. Now it is a part of mass culture. And this is good because statistics show that in recent days the number of visits to galleries has increased. People thus spend more time touching the beautiful and...
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...A kiss In modern day society and western culture, seeing two people intertwined in a kiss happens on a daily basis without any second thought. It is an action that almost everyone engages in at some point in their life. However, a kiss can have multiple meanings, as shown in the pictures above. A kiss can have many cultural connotations depending on the cultural context and can mean a variety of things including the expression of love, passion, affection, friendship, or good luck. In each of the pictures above, a different emotion is being expressed, but the bottom line remains that a kiss knows no color, no race, no sexual orientation, or class. A kiss is universal. In the first photo, a viewer may notice the black and white couple first, or the fact that the photograph was taken in black and white, but it is obvious that the main focus of this picture is the kiss. The first feelings that may be invoked would be a feeling of love because that’s what a kiss is commonly known for. After reading the caption underneath the photo, the kiss itself takes on an entirely new meaning. This photo was taken in the spring of 1965, in Washington, D.C., of Richard and Mildred Delores Loving, an interracial couple defying the idea of right and wrong as defined by the Racial Integrity Act of 1959 in the Common wealth of Virginia. When you look at the photo, you notice the man is pulling the woman into her as if he wants to protect her from the harm and pain she might endure...
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...Audience Connection: All of us who want children, hope to be a good parent. We all hope our children will be afforded opportunities and choices we were not. We also would like our children to be happier in their lives than we are in ours. Speaker Credibility: I began my journey into fatherhood on 15 February 2007. For the last 6 years I have been struggling with the balance between trying to raise a happy child, while developing a mind of functioning member of society. Presentational Aid: I will be using the mastermind Soundwave, the brains behind the evil decepticons. I will attempt to transform him from vehicle state to humanoid form and return him to vehicle state, while keeping eye contact with the audience. Demonstarting my ability to multi-task, while displaying my expertise as a child playmate. Audience Connection: To some extent, all of us enjoy pictures of our memorable times (as my audience analysis reveals), and quite often we don’t do anything with the pictures after they are developed. Many people mentioned (in the audience analysis) that they store photos in a drawer or shoe box. My speech offers an alternative. Even if someone is not creative, this is an easy hobby - just about anyone can do it…and it is fun! Speaker Credibility: I was on my high school yearbook staff as editor for 2 years, and in that time I learned the true value of a photograph. From that point on, I began taking pictures of everything, but I never did anything with them. Then I discovered...
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