...nt ------------------------------------------------- Enterprise Rent a car: Green Taxi ------------------------------------------------- Enterprise Rent a car: Green Taxi Student: Nguyen Phuong Duc Class: FB3A Lecturer: Nguyen Thu Thuy Student: Nguyen Phuong Duc Class: FB3A Lecturer: Nguyen Thu Thuy Student name: Nguyễn Phương Đức Class: FB3-A Enterprise Rent A Car – Green Taxi Table of Contents I. Enterprise Introduction........... . .... ........ 2 II. Enterprise Analysis3 1. SWOT 2. PEST 3. 5 Forces III. Market Penetration Strategy7 IV. Human Resource Plan12 V. Marketing Plan19 VI. Financial Plan22 VII. Conclusion2 I. Executive Introduction. Green Taxi is a Vietnam based company, whose mission is to provide reliable, timely, environment protective and safe taxi services by using modern electric car for providing services. The company will establish its presence in the industry by attack in a new way of service providing, the first time presence in Vietnam – EV taxi (Electric vehicle). Green Taxi will provide complete taxi services using the latest equipment and technology to facilitate the travel of individuals in and around Danang and Hanoi. The company's products and services show that we are an innovative, forward thinking company that recognizes the need to move with...
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...omCOMFORTDELGRO TURNS IN RECORD FULL-YEAR REVENUE OF $3.41 BILLION • • • • • Revenue increased by 6.4% to a record $3.41 billion - Growth was broad-based with increases coming from all business segments - Group revenue would have increased by $220.2 million or 6.9% to $3.43 billion if not for the negative foreign currency translation effect - Revenue from the Group’s taxi business crossed the $1 billion-mark for the first time, thanks to a larger global fleet - Overseas revenue accounted for 42.2% of Group revenue Operating profit increased by 2.8% to $399.2 million - Overseas operating profit accounted for 45.8% of Group operating profit - Overseas bus business’ operating profit continued to outstrip those of the Singapore bus business and accounted for 85.8% of Group bus operating profit – crossing the 80%-mark for the first time. - Public scheduled bus operations in Singapore under SBS Transit incurred an operating loss of $6.0 million as compared to an operating profit of $14.9 million in 2010 due mainly to higher fuel costs. Net profit increased by 3.1% to $235.6 million EBITDA increased by 5.4% to $715.8 million Global fleet increased to a record 46,300 vehicles Singapore, 13 February 2012 – ComfortDelGro today announced its audited results for the year ended 31 December 2011. Highlights: Revenue Operating Profit Net Profit Attributable to Shareholders EBITDA EPS – cents Full Year 31 Dec 2011 $m 3,411.1 399.2 Full Year ...
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...Zipcar is a self-service car company that was founded in 1999. It has operations in the New York City metro area, Boston and Washington, D.C. The company boasts more than 10,000 members and 250 cars. The company represents a great opportunity and fills a real need between rental car service and taxi service. Zipcar’s target market is focused on dense urban residential areas, where millions of people that do not own a car, as they are put off by congested, accident-prone infrastructure, sky-high parking fees, vandalism, high maintenance costs, and other nuisances. On top of that, the average urban car sits parked 20 to 23 hours a day; many are idle from weekend to weekend. Zipcar is a new commercial car-sharing venture that provides convenient on demand means of transportation. Founded in late 1999, Zipcar’s vision and business model have little changed. Providing reliable and convenient access to on-demand transportation, complementing other means of mobility.” Zipcar manages a fleet of cars, at the disposal of its members any time for as brief as one hour. The basis for its business model is a car-sharing model where Zipcar mem Internet Essay .... The DoD wanted to create a computer network that would continue to function in the event of a disaster, such as a nuclear war. If .... (308 1 ) B Essay .... To keep track of our customers I wrote a program in C++ to store their information...
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...BACKGROUND Taxi cabs are small cars or vehicles hired for a small group of passengers on non-sharing basis. The journey of taxi cabs in India began somewhere in 1910s as a replacement of horse wagons. The first taxis were the traditional Ambassador and Premier Padmini painted black and yellow to serve the Indians for daily commuting. These were metered taxis that gradually had spread over to various cities including Mumbai, Delhi, Bangalore and other major cities of the country. The business started sprouting results and thus it expanded the footprints in almost all the cities with a further addition of Fiat taxis. The taxi services or car rentals are available for all categories of people, be it middle class, company’s employees, high income groups or families. The service providers ensure that traffic chaos are handled and up to the expectations of the consumers. Gradually, with the changing generation and advancing technology, people have started desiring for enhanced comfort, luxury and service due to the high generated income and overall economic growth. This has shifted the trend from normal black and yellow taxis to other luxury cars including Tata Indigo, Tata Indica, Toyota Corolla, Mahindra Renault Logan, and many more, eventually giving an end to the ubiquitous black-and-yellow taxis. These luxurious and high-end taxis or cabs are seen only in metropolises in India whereas in some cities like Kolkata, traditional Ambassador is still used as taxis. Big corporate...
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...Source:ComfortDelGro Corportion Overview ComfortDelGro Corporation Limited, an investment holding company, operates as a land transport company. It operates a fleet of public scheduled and private charter buses; an inter-city bus station; taxis under Comfort and CityCab brand names; and underground driverless rail system and light rapid transit systems in Sengkang and Punggol. The company also engages in the rental, leasing, and distribution of cars; and provision of automotive engineering services, including fleet maintenance, general repairs, engine diagnostic and tune-up services, system overhaul, crash repairs, and automotive consultancy services, as well as vehicle design and assembly, component re-manufacturing, vehicle recovery, and towing services. In addition, it offers vehicle inspection and testing services comprising testing, calibration, inspection, consultancy, and training services to various industries, such as the aerospace, building and construction, electronics, petrochemical, pharmaceutical, engineering, chemical, and biotechnology. Further, the company operates ComfortDelGro driving centre, which provides driving instruction for motorcars, motorcycles, bus, and taxi vocational license, as well as corporate training services. Additionally, it offers insurance broking services for traditional insurance products and alternative risk financing instruments; and outdoor advertising services. The company operates a fleet of 46,200 vehicles. It operates in Singapore...
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...------------------------------------------------- Zipcar: Refining the Business Model MARKET ANALYSIS 1. Intuition 2.1. Guess/feel where there is a need ? * Danielson while returning from a trip to Germany where she discovered the car sharing concept, which was already very trendy in Europe * Chase believed there was a strong demand for this service in the US because it provide a new low cost and convenient alternative than to own a car that you would drive occasionally and still pay the insurance * Chase didn’t hesitate when Danielson proposed the venture, believed it was the right moment to launch this idea 1.2 . Where value proposition could be the most interesting? Car sharing was best suited: * Urban locations with a dense population * Cities with expensive and insufficient parking * Locations where the need to drive was limited because allocated with good transportation system * Boston, as most European cities, met all the key criteria 1.3. Where early adaptors could be ? People who need a car just occasionally and don’t want to have the cost of a car * College educated individuals * People who mainly use the transportation system to go to work * Housewives who just need a car for an hourly usage 1. Hard data: confirm intuition 2.1. Evidences confirming the need ? * The concept was already very successful in most European cities * Glenn Urban...
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...travel. Have you ever been traveling and needed a car for only part of your trip? I certainly have. Or, perhaps you are traveling on a tight budget and really only need a car for part of your trip. Regardless of the situation, renting a car by the hour has not been a possibility, until now. What is Zipcar? Zipcar is a service that gives members on-demand access to a variety of cars in cities, campuses, and airports, by the hour or day. This allows members to save time and money, by renting a car for the exact time frame a car is required. Gas, insurance, mileage, parking, and maintenance are all included with the Zipcar rental. Zipcar is a subsidiary of Avis Budget Group, Inc. Zipcar's vehicle fleet includes a variety of vehicles including hybrids, SUVs, pickup trucks, luxury vehicles, minivans, and cargo vans. This makes Zipcar even better for business travelers. Imagine if you used Zipcar for a convention. You could rent a cargo van to get all of your boxes to the convention center, rent an SUV to pick up your team at the airport and rent a luxury vehicle when you take out your favorite client for dinner....
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...Switzerland. The concept was to allow car rentals by the hour, with arranged pick-up and drop-off times located in neighborhoods allowing customers to simply walk to the vehicle without the need to wait in line. Danielson and Chase were concerned about the environment and this was their solution to vehicle overcrowding. Additionally, they feel their service helps to alleviate the headaches associated with owning a car, and gives people the option of having a second car or a bigger car, if it suits their needs, without having to buy. Zipcar is backed by a proprietary IT platform which allowed the flow of information between customers, cars and the company, and social networking technologies which allowed them to develop an online community of members. Therefore, IT plays an integral part in the company’s success by creating a buzz and encouraging community development. By focusing on automation, customer empowerment, transparency and community, Zipcar brought the Web 2.0 concept to its business model. Firm History & Products Antje Danielson was a 42-year-old woman working on a Harvard energy-research project when she first contacted Robin Chase, also a 42-year-old woman, but stay-at-home mother, with a Master’s degree in Business Administration in regards to starting a business involving car sharing. They met while their children attended the same kindergarten class, and soon the two were working on their business plan. The duo began by testing company names...
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...There are low taxi fares in Singapore > The private car rental scheme allows car owners to rent out their vehicles. > Singapore is only a small country making it much more efficient to use public transport rather than renting a car to only use for short journeys. >Petrol prices rise’s Opportunities >Owning a car in Singapore requires high maintenance costs, Certificate Of Entitlement, cars also rapidly depreciate. > climate change and the impact to the environment cars have, provides a chance to introduce more eco-friendly cars ,with technology evolving and there being a larger and superior range of eco-friendly cars Weaknesses > There are high maintenance cost for the cars and they are required to purchase new cars regularly. > The price to hire a car is much greater than public transport. > There are many other Car Rental service’s who provide the same services that Avis does. > Competitor Comfort Delgro has a larger fleet of cars, with over 1,400. Strengths >Has a strong brand identity that is known throughout the world. >Avis is said to have strong performance in pricing, order taking , billing and payment processing. > fifth largest percentage of market in Singapore >chauffer drivers and limousine services are available, this is a key area as Luxurious vehicle rental makes up the main...
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... is a taxi company in Oakland, CA, run by Singh’s family. After tension arouse between Friendly and its drivers, the Union was appointed as the rep to file a petition with the NLRB seeking a declaration that these drivers were employees and entitled to representation for collective bargaining purposes. Evidence of IC Status • • • • The agreement specifically stated that no employee-‐employer relationship existed Drivers do not work set hours or a minimum number of hours Friendly does not provide any benefits to drivers Friendly does not provide standard employer responsibilities such as withholding SS taxes, payroll taxes, and other taxes on behalf of the drivers • • Friendly does not provide workers’ compensation insurance Drivers paid fixed rental rate and kept all collected fares and are not required to account for them Evidence of Employee Status • There is nothing flat about the rental fee since...
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...Air Taxi – Case Study The business plan will be structured as follows: 1.- Cover Page 2.- Executive summary. 2.- Business overview. 3.- Management: Information of the entrepreneurs and the management structure 4.- Description of the business. 5.- Market analysis that will include the industry description and outlook, information about the target market, unique characteristics, size of the market, market share, pricing and gross margin targets and competitive analysis. 6.- The organizational structure and ownership information. 7.- The description of the service Air Taxi will offer. 8.- An overall marketing strategy (marketing penetration, growth strategy, communication strategy) and general sales strategy (sales force strategy and sales activities). 9.- Funding request (including the amount of money needed, how the funds would be used, the period time that each request would cover, the type of funding). 10.- Financial projections. 11. Appendix and supporting documentation Air Taxi will offer a web-based reservation tool that will examine thousands of available private aircraft for the best match to the traveler’s itinerary and desired aircraft size. The customers will include major corporations, investment banking firms, the U.S. government, affluent individuals and small business that may use jet aircraft, as they seek flexibility, information security, travel expenses management and reporting, and often booking at a short notice besides cost efficiency in...
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... The major competition is faced from other rental agencies that provide similar services. Nevertheless, the company has a competitive advantage over its competitors due to the flexibility of the service it provides to its customers. Other competitors for Zipcar include transportation services providers such as taxi cabs and public transportation. Nevertheless, the advantage of Zipcar over this competitor segment lies within availability virtually in any location in a dense area as well as relative cheapness of the service if a travel to long distance is required, which would add to the customer cost if a taxi, for example, was chosen. Supplier power in the competitive position for Zipcar is evaluated to be as moderate. The company provides the car rental services with its own cars, which provides for no delays in car availability from third parties. Furthermore, the company supports strong connections with petrol stations as well as technical services that guarantee in time fuel supply as well as car repairs when needed. Buyer power in the competitive position of Zipcar is strong. Buyers may easily choose between other car rental services. Thus, whenever potential buyer feels that his/her needs won’t be satisfy, he/she can easily switch to competitors. Power of new market entrants is evaluated to be strong due to attractiveness of the potential returns to new market players. Zipcar Company showed substantial growth of its business from $13.7 million in revenues in 2005 to the...
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...to Zipcar in new car sharing companies and established car rental agencies adjusting their corporate strategy in order to enter the hourly rental industry. The barriers to entry are the high costs of inventory and creating an IT solution that is at least equal to Zipcar’s. Although these are barriers, they are barriers that can be mitigated by companies and therefore enter the car sharing industry. Bargaining Power of Buyers Due to the market being overloaded with customers and potential customers, buyers don’t pose much of a threat to Zipcar. Customers will demand low cost solutions but don’t have much ability to directly affect the pricing model by Zipcar or other rental agencies. If pricing were to become too much for the customer, the bigger threat is from substitutes. So as a whole, customers have limited bargaining power in the car rental business. Bargaining Power of Suppliers Suppliers have very little bargaining power with car sharing companies such as Zipcar. The market is saturated with many options for vehicles that Zipcar can choose which company they want to field their fleet of vehicles with. Companies such as Zipcar possess more power over their suppliers as they can enter into strategic alliances with car manufacturers such as Ford or GM and in turn negotiate better pricing for the vehicles in their fleet. Industry Competitors Zipcar faces stiff competition from traditional car rental agencies that have a longer record of good customer service...
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...Delgro Corporation. Those two companies had started their business in 1970s. After merger, the Comfortdelgro has achieved significantly performance. Nowdays has become the second largest land transport company in the world and market leader in singapore. With the fleet size of more than 46,300 vehicles and operation in seven countries(China, the united kingdom, ireland, australia, malaysia and vietnam). The company’s business include bus, taxi, rail, car rental & leasing, automotive engineering services, vehicle inspection & testing services, driving centre, insurance broking services, outdoor advertising and car dealership. Its vision Its mission Global network Company history The history of Comfortdelgro can be traced back to 1 April 2003. The corporation was formed through the merger of Comfor Group and DelGro Corporation. In 2003, the world’s first fully automate underground heavy rail system started its service on 20 June, which is NorthEast line. NEL is operated by the subsidiary of ComfortDelgro company-SBS transit. Moreover, the Group take 70% stake in Vinataxi Company Limited which provide taxi services in Ho Chi Minh City. In 2004 VICOM Ltd has, on 22 March 2004, entered into a conditional sale & purchase agreement with CIAS Enterprises Pte Ltd(CIAS) and ALPHA container Services Pte Ltd(ALPHA) to acquire their combined 41.5% share in vehicle inspection business, JIC Inspection Services Pte Ltd (JIC). It is a year for...
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...Website: http://www.comfortdelgro.com.sg Details | | Index Membership: | N/A | Sector: | Services | Industry: | Trucking | Full Time Employees: | 22,714 | | Business Summary | | ComfortDelGro Corporation Limited, an investment holding company, operates as a land transport company. It operates a fleet of public scheduled and private charter buses; an inter-city bus station; taxis under Comfort and CityCab brand names; and underground driverless rail system and light rapid transit systems in Sengkang and Punggol. The company also engages in the rental, leasing, and distribution of cars; and provision of automotive engineering services, including fleet maintenance, general repairs, engine diagnostic and tune-up services, system overhaul, crash repairs, and automotive consultancy services, as well as vehicle design and assembly, component re-manufacturing, vehicle recovery, and towing services. In addition, it offers vehicle inspection and testing services comprising testing, calibration, inspection, consultancy, and training services to various industries, such as the aerospace, building and construction, electronics, petrochemical, pharmaceutical, engineering, chemical, and biotechnology. Further, the company operates ComfortDelGro driving centre, which provides driving instruction for motorcars, motorcycles, bus, and taxi vocational license, as well as corporate training services. Additionally, it offers insurance broking services for traditional insurance products and alternative...
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