...Care For Them Are you missing one of your teeth and want to have it fixed? Getting a bridge installed will be a w ay to fill in the missing tooth in a way that looks great. While the dental bridge is made with a fake tooth, it still needs some special care to keep the bridge and the surrounding teeth healthy. Here is what you need to know about dental bridges and the unique care they require. What is a Dental Bridge You can get a dental bridge to fill in the space where you’re missing a tooth, but it does require healthy teeth on both sides of the gap. Those teeth act as an anchor that holds your dental bridge between the teeth. The dental procedure works much like the name implies. Crowns are installed on the...
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...Even with good oral health practices like regular brushing, flossing and dental visits, tooth loss can occur. The good news is that if you lose a tooth to decay, gum disease or an injury, you can now get an implant which will look just like your natural tooth. Dentist Thad Kawakami-Wong of AAWindward Dental Group offers advice on getting dental implants. Understanding Implants A dental implant is a replacement for a tooth root. When you lose a tooth, the root is often damaged. An implant replaces the root with a synthetic root, usually made of titanium, to which a replacement tooth can be attached. The dentist places the implant into the socket in the jawbone that is left by the root that has been damaged. The jawbone will heal around...
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...Having straight teeth that are in proper alignment is important for more than just aesthetic reasons. Everyone wants an attractive smile, but straight teeth also ensure that regular dental hygiene practices are effective. It is simply more difficult to brush or floss teeth that are crooked or misaligned. The traditional method for straightening teeth is braces, and while they are effective, they do have some drawbacks, including significant discomfort and inconvenience. Invisalign offers an alternative that produces the same dramatic results more easily and comfortably. Dr. Gulati has been a preferred provider of Invisalign for 8 years, so she can determine if this is the best option for you. Invisalign is comprised of a set of clear, plastic aligners that are placed over the teeth to slowly move them into position. The procedure is fairly simple. An impression is made of the teeth. A computer program then creates a three-dimensional model of how teeth should be moved incrementally, and that forms the basis for molding a series of customized aligners....
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...Choosing Sugarless Chewing Gum When considering which chewing gum to purchase, look for one that has the ADA’s Seal of Approval. These products are sweetened using non-cavity causing sweeteners (i.e., xylitol, aspartame, mannitol or sorbitol). The ADA Seal ensures that the gum has met the association’s criteria for effectiveness and safety. All information that is listed on an ADA-accepted product has been verified; therefore, these products can be trusted to do what they say they do. Chewing Sugarless Gum Should Not Replace Brushing and Flossing Chewing gum should never replace flossing and brushing. The ADA still recommends flossing at least once a day and brushing twice daily with a toothpaste that contains fluoride. Sugar vs. the Sweeteners Used in Sugarless Gum Unlike sugar, the sweeteners used in sugar-free gum are unsuitable as fuel for the cavity-causing bacteria in the mouth; therefore, these sweeteners help decrease the number of bacteria in the mouth, thus, reducing the likelihood of cavity formation. Is Sugarless Gum Suitable for...
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...option. It will look and feel like a natural tooth in the end, and prevent the following problems with your teeth. Chewing Problems Even a single missing tooth can cause big problem when you chew food. Front teeth tend to cause more problems with eating than rear teeth, even though the molars do most of the grinding. The long term effects of a missing tooth can lead to your bite being misaligned, which will cause pain in the jaw muscles. Dental implants will fix this problem quickly, allowing your mouth to...
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...Introduction: ¬Periodontium accredit to the specialized tissues that surround and support the teeth, and maintains them in the maxillary and mandibular bones. Periodontium is the anatomic assemblage of tissue, investing and supporting the tooth. The word comes from the Greek terms peri-, means "around" and -odons, means "tooth."1 In actual sense it means that which is "around the tooth". It provides the abutment all-important to advance teeth in function. The capital functions of periodontium is it provides attachment of teeth to the bone and to one another, adjustment to the changes due to ageing and wear, defense against noxious substances in oral cavity, resistance towards masticatory forces. It consists of four arch apparatus namely: gingival,...
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...Not only does brushing your teeth allow for minty fresh breath and a nice clean smile, it also prevents periodontal diseases. Periodontal disease more commonly known as gum disease affects the gum around the teeth that acts as support. It is commonly caused by the accumulation of plaque or tartar which irritate the gums. Those with gum disease commonly have bleeding gum while those with severe cases experience loss of gum, bone, and even teeth. Periodontal disease is one of the most unrecognized diseases given that it affects about half of the US population. It also affects more men than women, affecting 57% of men in the US compared to only 38% women (Eke, Dye, Wei, Thornton-Evans, & Genco, 2012). A plausible reason why this occurs based on research is that men have a more heighten immune response...
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...812-406-0914 as soon as you can. There are a few important things you should do right away depending on your situation — for example, using a cold pack to reduce swelling when you’ve chipped a tooth. Once done, call us so we can help. Here’s how to handle the most common minor and serious dental emergencies. Minor Emergencies Something is caught between your teeth: Hopefully, you are only using your teeth to chew food. Even then, you can get something hard...
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...will also take a look at how caries are diagnosed and detected, what a caries risk assessment is, its factors and how it can be utilized on individual patients for caries prevention. Finally, we will discuss how dental caries is treated at all levels of the caries process. Caries, also known as tooth decay or cavities, is a bacterial infection transmitted primarily through saliva, leading to the destruction of enamel, cementum and dentin. Although caries is an infectious disease of the teeth, it is more accurate to say caries is caused by a shift in oral micro-flora to caries-causing types in response to acidity resulting from metabolism of sugars. (Higham, 2010) Three major factors contribute to the caries process: food or beverages that are consumed (sugary in content), the bacteria in plaque, and your teeth. The simplest way to think of it is that each time you eat there is an acid attack on your teeth. That’s because plaque, a sticky film of bacteria, constantly forms on your teeth. When you eat or drink foods containing sugars or starches, the bacteria in plaque uses the sugar & starches as fuel to produce acids that...
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...S DR. NICHOLAS BURNS, DDS w 907D07 Eleni Mitsis prepared this case under the supervision of Professor John Haywood-Farmer solely to provide material for class discussion. The authors do not intend to illustrate either effective or ineffective handling of a managerial situation. The authors might have disguised certain names and other identifying information to protect confidentiality. Ivey Management Services prohibits any form of reproduction, storage or transmittal of this material without its written permission. Reproduction of this material is not covered under authorization by any reproduction rights organization. To order copies or request permission to reproduce materials, contact Ivey Publishing, Ivey Management Services, c/o Richard Ivey School of Business, The University of Western Ontario, London, Ontario, Canada, N6A 3K7; phone (519) 661-3208; fax (519) 661-3882; e-mail cases@ivey.uwo.ca. Copyright © 2007, Ivey Management Services Version: (A) 2007-03-12 One Friday afternoon in September 2005, Dr. Nicholas Burns, a sole practitioner dentist from Busby, Ontario, was driving home from a continuing education course on gum disease. At the course, he had overheard two dentists discussing Waterlase®, the new dental laser that allowed dentists to perform dental treatments without anaesthesia. One of the two was purchasing this technology. Burns had seen an increasing number of journal articles about the laser in recent years. Although he had wondered whether he...
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...Valley, Switzerland Modern Swiss were Losing Their Health The Healthy People of the Outer Hebrides Gaelics on Modern Foods are Losing Their Health Genetics and Tooth Decay Aborigines of Australia Nutritive Values of Diets Compared Fat-soluble Vitamins and Activators Mantesh Why Tooth Decay with Modern Civilization? Weston Price's Tooth Decay Curing Protocol Dr. Price's Protocol Summarized Chapter 2 References CHAPTER 3 MAKE YOUR TEETH STRONG WITH FAT-SOLUBLE VITAMINS How Teeth Remineralize 101 Hormones and Tooth Decay Cholesterol The Miracle of Vitamin D Vital Fat-Soluble Vitamin A Cod Liver Oil Heals Cavities Weston Price’s Activator X More Fat-Soluble Vitamin Sources: Bone Marrow, Brain, Kidneys, and Glands Organs from the Water Fat-soluble Vitamin Summary Chapter 3 References CHAPTER 4 REMINERALIZE YOUR TEETH WITH WISE FOOD CHOICES The Town without a Toothache Deceptive Labeling Pasteurization Kills Milk Obtaining Raw Milk Good Soup Heals Your Teeth Blood Sugar Sweeteners Protein for Your Teeth Protein Assimilation...
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...ail.comIntroduction * In year 200 the toothpaste market stood as huge as Rs. 2,200-crore by value * Colgate revitalized Cibaca which was acquired by Colgate in 1994 from Ciba Geigy as Colgate Cibaca in 2000 to act as a price flanker for the company * In no time Colgate Cibaca became the 4th largest selling brand in paste category by gaining whopping 50% market share * To add to the positives of Colgate Cibaca it became a brand to reckon with despite the absence of an intensive communication strategy and support. This shows the inherent strength in the offerings that Colgate Cibaca promises to offer to its consumers * The brand Colgate Cibaca was blessed to have been provided with an excellent platform comprising sales and distribution channels courtesy the company’s flagship brand Colgate Dental Cream * The falloutof the above strategy lies in the fact that Colgate Cibaca relied heavily on trade level activities and below the line strategies for its success The Task Our task is to provide a comprehensive communication strategy to take forward brand Colgate Cibaca without cannibalising mother brand Colgate. The strategy will cover the following * Target Audience * Consumer understanding * Positioning * Communication and creative strategy * Media strategy Target Audience We have decided to define our target audience using three tools or methods. Geographic Given the value bundle that Colgate Cibaca promises to offer, the maximum...
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...Fluorides reduce decay by increasing the strength of teeth. Sodium fluoride is the most commonly used fluoride. Sodium perborate is used as a tooth whitening ingredient. Most toothpastes contain the preservative p-hydrozybenzoate. Water is also used for dilution purposes. The Manufacturing Process Weighing and mixing • 1 After transporting the raw materials into the factory, the ingredients are both manually and mechanically weighed. This ensures accuracy in the ingredients' proportions. Then the ingredients are mixed together. Usually, the glycerin-water mixture is done first. • 2 All the ingredients are mixed together in the mixing vat. The temperature and humidity of vat are watched closely. This is important to ensuring that the mix comes together correctly. A commonly used vat in the toothpaste industry mixes a batch that is the equivalent of 10,000 four-ounce (118 ml) tubes. Filling the tubes • 3 Before tubes are filled with toothpaste, the tube itself passes under a blower and a vacuum to ensure cleanliness. Dust and particles are blown out in this step. The tube is capped, and the opposite end is opened so the filling machine can load the paste. • 4 After the ingredients are mixed together, the tubes are filled by the filling machine. To make sure the tube is aligned correctly, an optical device rotates the tube. Then the tube is filled by a descending pump. After it is filled, the end is sealed (or crimped) closed. The tube also gets a code stamped on it...
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...Odontogenic Tumours Odontogenic tumours are generally considered rare in all species. However, precise epidemiological data are not available for the dog and cat. One of the main reasons for this is the continuing confusion regarding the true nature of some of these lesions. In many surveys the so-called epulides, which are localized swellings on the gingival margin and which constitute a variety of pathological entities, are either grouped together or excluded. Recent findings indicate that many epulides are odontogenic tumours. Another reason is the fact that many clinicians do not routinely submit epulides for histopathological examination, thereby introducing bias in the studies based on archival material. An accurate assessment of the nature of the condition is a prerequisite for therapeutic decision-making. It is therefore important to understand the biology of odontogenic tumours. CLASSIFICATIONS Odontogenic tumours have traditionally been classified based on the presence or absence of the phenomenon of induction. To understand the classification based on induction, it is important to consider the reciprocal interactions of epithelial and mesenchymal tissues during odontogenesis. The epithelial dental lamina invaginates to form the enamel organ. The inner enamel organ epithelium consists of the pre-ameloblasts. The mesenchymal odontoblast precursors migrate to the basement membrane and eventually make contact with the pre-ameloblasts. The pre-ameloblasts then induce...
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...category is low. The branding activities done by various brands has created awareness for this category. The customers now are choosing a brand that fulfils their dental requirements and liking. The competitors are giving value propositions such as strong teeth, complete germi check, freshness and all round protection, Himalaya could not position itself correctly in the mind of customers. Following are the reasons why: * It did not communicate the differentiating point and benefits of Himalaya dental cream. * The commercial advertisement was not convincing. It could not get the audience to try the product. VALUE POSITION SUGGESTED The brand should communicate the characteristics of its product to educate the audience about its benefits. The value position can be “Dental protection in a herbal way with Himalaya” The advertisements could portray that the Himalaya dental cream cures dental problems of swelling of gums, tooth decay, and bad breath using the ayurvedic ingredients like neem, meswak, pomegranate, etc. PTO Q7 | Brand | Value Proposition | Value Proposition Conveyed | Product Category | HUL | Closeup | Freshness, Confidence | Freshness | Freshness | | Pepsodent | Healthy Teeth and Gums, Prevents Cavities, Fights Germs | Prevents Cavities and Fights Germs | Overall Oral Health | Colgate | Dental Cream | All round Decay Protection | Decay protection, No. 1 brand | Overall Oral Health | | Total 12 | Germ Protection | | Overall...
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