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The Competitive Advantage of Nations

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In his HBR article: “The Competitive Advantage of Nations”, Michael E. Porter describes how some countries are able to achieve long term national prosperity through the creation of a competitive advantage in certain industries. This prosperity is created through constant innovation and upgrading in the driving industries. Porter does not believe that on a national level labor costs, interest rates and economies of scale; and on a company level mergers, alliances and strategic partnerships are the enabling drivers for a true competitive advantage. He is in favor of a new perspective developed directly out of the research and analysis of internationally successful industries. This perspective takes into consideration that competition is dynamic and why some nation’s foster environments in which companies are more innovative in outpacing competition. Porter believes that nations with four broad attributes create an environment of national advantage: Factor Conditions (availability of educated labor force and infrastructure), Demand Conditions (home market demand for the product or service offered), Related and Supporting Industries (presence or absence of supplier industries) and Firm Strategy, Structure and Rivalry (how companies are formed, organized and managed; and the competitive drivers in the national market). Each one of these four attributes can affect the others and either strengthen or weaken the system they form. Especially domestic rivalry and geographic concentration can strengthen the system by promoting innovation/improvement and interaction between the four attributes respectively. Domestic rivalry is also the eventual drive for a company to enter into the global market, having gained the necessary skillset and toughness to compete on a global scale; propelling a nation to achieve a national competitive advantage in the process.
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