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The Crocodile

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Submitted By mylka
Words 2202
Pages 9
Question 1
From the information given in the case “The Crocodile” by Christopher John Matieu, we are going to study how employees managed to accommodate to the made changes in “The Crocodile” from being a rock club to the jazz club.
Research question: How did employees, who stayed to work at “The Crocodile”, adapt to the made transformation, when a concept of the club was made?

Question 2
ETHNOGRAPHY

Definition: It is a research strategy often used in the social sciences, particularly in anthropology and in some branches of sociology. It is often employed for gathering empirical data on human societies/cultures. Data collection is often done through participant observation, interviews, questionnaires, etc. Ethnography aims to describe the nature of those who are studied (i.e. to describe a people, an ethnos) through writing. (Wikipedia)
Explanation: we are going to take an overt role in the field and to adapt a role of observer-as-participant (researcher participant). Being at this position the main part of our research process will be observing the employees, and the participation will take part only in the case that will be inevitable in order to keep contact with employees and do not become an outsider.
Challenge: That is faced using the ethnography approach is to go native. Going native refers to the condition in which the researcher loses his role and starts to see and interpreting the situation not from the researchers perspective but from particular group in the researching field.

STEPS to an ethnographical approach

a) Technique: Gaining access

Developing relationships

Definition: developing relationships is crucial in order to immerse you into the field and to proceed participant observation efficiently.

Explanation: The first step that we are going to do is immerse ourselves in a field, in the Crocodile club. This means that

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